It is critical to have a compelling pitch. Pitching means capturing your audience by telling a great story, knowing your material and having a simple ask at the end of your pitch. You might be asking for funding, a sale, or just simply, a follow up meeting. The DEC has created a 3-week pitch program that helps refine and practice your pitch - both your elevator pitch and a 10-minute pitch. The Pitch Practice Winter program is sponsored by Microsoft Bizspark.
2. What is an
elevator
pitch?
Accidental meeting with
someone important in an
elevator. By the time the
elevator ride is over, you have
compelled them with your
business concept and the
conversation continues or a
business card is exchanged.
3. Let’s break it down
60-seconds
Break the ice
Less is more
Crafting a clear statement
Enough to know what you’re talking about
Get them to care enough to continue the conversation
4. Who is your audience?
Customers
Investors
Partners
Sponsors
Peers
Friends and Family
5. Pitch Formula
My company, [company name], is solving [a problem] by
providing [advantage], to help [target] accomplish [target’s
goal], with [unique value proposition].
9. Example: Flat-Club
My company, Flat-Club, is developing an online marketplace to
help students and alumni of top universities find short-term
accommodation by leveraging existing social networks to create
trust.
Resource: TechCrunch: Happy New Year! Here
Are Some Great One-Sentence Startup Pitches
10. Example: Mocku.ps
My company, Mocku.ps, is developing a Web application to help
product design teams quickly share mockups, precisely
communicate and collaboratively refine design ideas with dead
simple drag and drop tools.
Resource: TechCrunch: Happy New Year! Here
Are Some Great One-Sentence Startup Pitches