The document provides biographies of four speakers at a TCN FastTrack event on valuing early stage companies: Jeremy Halpern, Enrico Picozza, Bill McCullen, and Joshua Herzig-Marx. It then discusses common sources of early stage capital like bootstrapping, equity financing from angels and VCs, and types of equity investment vehicles. Finally, it covers topics like avoiding the "capital gap" and how dilution works as valuation increases.
Vip Call US 📞 7738631006 ✅Call Girls In Sakinaka ( Mumbai )
Valuing early stage companies (Venture Fast Track)
1. TCN
FastTrack
-‐
October
2013
Valuing
an
Early
Stage
Company
Jeremy
Halpern
@startupboston
Partner,
Nutter
McClennen
&
Fish
Joshua
Herzig-‐Marx
CoFounder,
Incentive
Targeting
(acquired
by
Google
2012)
Enrico
Picozza
HLM
Venture
Partners
Bill
McCullen
Launch
Capital
#TCNLive
#StartUpValuation
2. Jeremy
Halpern
Biography
› Nutter,
McClennen
&
Fish,
LLP
-‐
Partner;
Director
of
Biz
Dev,
Emerging
Companies
Team
• Top
10
Boston
law
firm
• Represent
clients
in
technology,
hardware,
software,
mobile,
medical
devices,
health
IT,
biotechnology,
cleantech
CPG,
consumer
electronics,
sports
&
entertainment
• Provide
support
and
outreach
to
the
entrepreneurial
community
› Boards
and
Organizations
› MassVentures
–
Director
&
Investment
Committee
Member
• The
Venture
Arm
of
the
Commonwealth-‐-‐
catalyzing
innovation
in
Massachusetts
by
providing
seed
and
early
stage
venture
funding
to
high
growth
technology
startups.
› The
Capital
Network
–
Director;
Past
Chairman
• Providing
education,
resources
and
community
to
high
growth
entrepreneurs
and
angel
investors
as
they
navigate
the
early
stage
capital
process
› Entrepreneurial
Experience
–
Cofounder
-‐
MobileTek
› UC
Berkeley,
B.A.
(Go
Bears!);
UCLA
School
of
Law,
J.D.
› 2012
recipient
of
The
Boston
Business
Journal’s
“40
under
40
Award”
2
3. Enrico
Picozza
Biography
› Current
› Venture
Partner
–
HLM
Venture
Partners
› Previous
› HTS
Biosystems,
Inc.,
› PerkinElmer,
Inc.
› Applied
Biosystems,
Inc.
› Holds
nine
patents
and
has
been
› Recognized
by
the
Smithsonian
Institute
for
his
achievements
in
PCR
› Board
observer
for
Interlace
Medical
› Master’s
degree
in
molecular
and
cell
biology
from
the
University
of
Connecticut.
3
4. Bill
McCullen
Biography
› Current
› Director,
LaunchCapital
› Over
7
years
backing
companies
in
the
networking,
semiconductor,
clean
energy
and
online
markets.
› Previous
› Sycamore
Networks
› Windspeed
Access
Systems
› Continuum
Photonics
› Mintera
› Susquehanna
Financial
› BS
and
MS
degrees
in
Electrical
Engineering
at
Worcester
Polytechnic
Institute
› MBA
from
the
MIT
Sloan
School
of
Management
4
5. Josh
Herzig-‐Marx
Biography
› Currently
with
Google
› Co-‐founder
of
Incentive
Targeting
which
sold
to
Google
in
2012
› Previously:
Client
Manager
at
SunGard
iWorks
and
Navimedix
› MBA
from
Babson
College
5
6. Sources
of
early-‐stage
capital
• Bootstrapping
– Founder’s
capital
and
credit
cards,
bank
lines
of
credit,
loans
(SBA)
• Equity
Financing
(Early)
– Friends
and
family,
crowdfunding,
individual
angels,
organized
angel
groups,
early
stage
venture
capitalists
• Equity
Financing
(Early
to
Later)
– Venture
capitalists,
corporate
venture
funds,
private
equity
firms,
hedge
funds,
and
ultimately
the
public
markets
6
7. Sources
of
early-‐stage
capital
–
Cost:Size
Angel
Groups
Angels
Traditional
VC
AngelList
Micro
VC
Crowdfunding
Investment
“Cost”
Friends
&
Family
Founder
Personal
Loans
Private
Equity
Corporate
/
Strategic
Venture
Portal
Funding
Venture
Debt
Bank
Loans
Vendors
Equipment
Financing
Customers
Grants
Investment
Size
8. Avoid
the
“Capital
Gap”
Mind
the
Gap
!
Stage
Pre-‐
Seed
Seed
Start-‐Up
Market
Entry
Source
Founders,
Friends
and
Family
Individual
Angels,
MicroCaps
Accelerators
Micro
Cap
VCs,
Angel
Groups
and
Angel
Group
Syndication
$25,000
to
$100,000
$100,000
to
$500,000
$500,000
to
$2,500,000
Investment
Early
Later
Venture
Funds
$5,000,000
and
up
(initial
capital
may
be
smaller,
but
exit
targets
higher)
8
9. Equity
Investment
Vehicles
• Common
Equity
– Typical
for
Founders
– Not
typical
for
new,
sophisticated
investors
– Restricted
stock
and
Options
• Debt
and
Convertible
Notes
– Often
used
by
early
stage
companies
to
avoid
valuation
– Not
the
best
mechanism
for
aligning
Founders
and
investors
• Preferred
Equity
– Primary
mechanism
for
sophisticated
angels,
angel
groups
and
VCs
9
11. Risk
vs.
Return
High
Risk
• Raising
money
takes
place
over
and
over
again
because
different
lenders
and
investors
match
the
current
capital
amounts
and
risk
profile
Capital
Needs
Low
Risk
Time
Crystallize
Ideas
Demonstrate
Product
Market
Entry
Early
Scaling
Growth
Sustained
Growth
11
12. The
Long
View
–
Total
Capital
Requirements
• Understand
the
capital
needed
today,
and
the
total
capital
needed
to
get
to
milestones
(e.g.
exit!)
– Type
of
business
(e.g.
SaaS,
Medical
Equipment)?
– Cost
of
getting
to
market?
– Cost
of
ramping
and
running
the
business?
• Compensate
the
management
for
getting
to
this
point
– What
do
they
need
for
future
motivation?
– How
many
more
senior
people
will
be
hired
w/
options?
• Look
at
comparable
exits
to
understand
likely
exit
multiple
– Don’t
forget
to
account
for
invested
capital!
• Is
this
a
business
investors
can
afford
to
invest
in?
12
13. Quantitative
Methods
–
Valuing
Mature
Companies
• Valuation
Based
on
Measuring….
– Sales
(Multiple
of
revenue
–P/R)
– Net
Income
(P/E)
– Cash
Flow
(EBITDA
or
Free
Cash
Flow)
– Discounted
Cash
Flow
(DCF)
– Discounted
Future
Earnings
– Net
Worth
or
Book
Value
– Real
Options,
Black
Scholes,
etc.
• NONE
OF
THESE
APPLY
TO
STARTUPS!
13
14. Valuation
Issues
•
•
•
•
•
•
•
•
•
•
Market
Test
&
the
Power
of
Auction:
Leverage
Round
size
Source
(Angel,
VC,
Strategic
etc.)
Total
Capital
Requirements
Terms
vs.
Pre-‐Money
Price
Impact
of
Option
Plans
Price
less
important
than
relationship
Positioning
for
future
Impact
of
Convertible
Debt
from
F&F
On
the
“Promise”
or
the
“Numbers”
but
not
both!
15. Qualitative
&
Quantitative
Factors
• COMPARABLES
– Valuation
of
deals
recently
completed
in
a
similar
space
• KEY
ASSETS
OF
THE
COMPANY
– Management:
Commitment
Knowledge
&
Experience
– Intellectual
Property
&
Defensibility
– Financials
&
Time
to
Profit
– Milestones
Achieved
– Revenue
– Customers
and
Feedback
– Barriers
to
Entry
• FINANCING
HISTORY
/
NEEDS
–
–
–
–
–
Funding
to
Date
Future
Funding
Needs
Last
Round
Post-‐Money
Valuation
When
was
last
round
completed
Is
the
stock
option
pool
sufficient
• SIZE
AND
GROWTH
OF
MARKET
– Current
Size
&
Targeted
Market
• NOT
the
Total
Available
Market
– Growth
-‐
CAGR
15
16. Early
Stage
Company
Valuation
Methodologies
• Venture
Capital
Method
(used
also
by
many
angels)
– Future
revenue
x
industry
multiple
x
pro
rata
percentage
x
IRR
=
current
value
• Discounted
Hypothetical
Cash
Flow
/
Net
Present
Value
– Based
on
fiction
• Chicago
(DCF
x
probability
tiers)
– Same
issue
as
above
• Berkus
(finger
in
the
air)
– Maximums
per
attribute
(max
$2.5m)
• OTA/Payne
–
Comparison
to
average
x
weight
– Helpful
for
biotech/cleantech
• Risk
Factor
Method
– Highly
subjective
–
a
more
detailed
version
of
Berkus
Method
• Opportunity
Cost
/
Contribution
Model
– Based
on
sweat
and
lost
alternative
revenue
• 1/3
Max
rule
– Treats
angels
like
co-‐founders
and
weight
cash
versus
sweat
• Transaction
Comparables
– Hard
to
find
like
deals;
general
market
trends
may
apply
17. Investor-‐Driven
Method
(aka
Venture
Math)
• VALUATION
-‐
Investor
Requirements
–
–
–
–
–
Return
rate
required
by
investor
(VC
driver)
10X
to
20X
–
what
is
it?
Time
Frame
–
3-‐5-‐7
years
Any
initial
ownership
goals
Valuation
can
be
determined
by
working
in
reverse
from
exit
valuation
assuming
hypothetical
intervening
dilution
• VALUATION
-‐
Investor
Internal
Dynamics
– What
you
can
sell
to
your
syndicate
partners
– Size
of
fund
and
time
since
fund
inception
– Minimum
Investment
=
meaningful
percentage?
17
18. Dave
Berkus
Method
If
it
exists,
then
Add
to
Company
value
Sound
idea
$500k
Prototype
$500k
Quality
Team
$500k
Quality
Board
$500k
Initial
Sale
$500k
Valuation
Range
=
$0
-‐
$2.5
million
18
19. Bill
Payne
Method
Factor
Management
Size
of
Oppty
Product/Service
Sales
Channels
Stage
of
Business
Other
Weight
30
25
10
10
10
15
100%
Rating
(100%
basis)
Comment
125
On
board,
ex
sales
115
Could
be
huge
110
Disruptive
platform
70
All
foreign
125
Prototype
works
80
All
revs
outside
US
Weighted
Average
Rating
=
1.0875
Pre-‐revenue
Multiplier
=
$1.75
million
Valuation
=
1.0875
x
$1.75
million
=
$1,903,125
19
20. Risk
Factor
Summation
Method
(same
company)
Baseline
Risk
Factor
Management
Stage
Funding
Risk
Regulatory
Manufacturing
Sales
&
Mktg
Competition
Technology
Litigation
International
Reputational
Exit
Valuation
=
$1.75
million
Adjustment
(-‐$500k
to
+$500k)
+$500k
+$250k
-‐$250k
0
+250k
-‐$500k
+$250k
+$250k
0
-‐$500k
-‐$250k
+$250k
$250k
$2.0
million
Comment
Done
it
before
Prototype
works
Int’l
mkts
tough
Unregulated
mkt
Nothing
new
Int’l
mkts
Few
in
target
mkt
Off
shelf
parts
None
expected
All
revs
Int’l
Int’l
issues
Likely
early
20
21. Structure
to
allow
value
growth
over
time
• Underlying
Assumption
– All
business
is
a
risk
adjusted
cash
flow
– Structuring
a
deal
is
“guessing”
what
the
exit
valuation
will
be
• Valuation
is
a
“Black
Art”
– Goal
is
to
quantify
a
qualitative
assessment,
and
then….
– Negotiate
the
deal
so
that
everyone
feels
just
a
bit
unhappy
• Setting
Deal
Structure
– MUST
understand
total
capital
requirements
and
likely
capital
sources
– Need
to
understand
option
pool
needs
– Other
economic
terms
include:
liquidation
preference,
dividends,
anti-‐
dilution
adjustment
and
vesting
of
founder’s
stock
and
option
pool
GOAL:
Founders,
Management,
Early
Investors
and
Later
Investors
all
have
great
risk
adjusted
returns
21
22. Average
Valuations
-‐
Wisdom
of
the
Angel
Crowd
The
average
pre-‐money
valuation
for
a
pre-‐revenue
company
across
the
US
is
$2.1
million
22
23. Contact
Info
TCN
FastTrack
October
2013
Valuing
an
Early
Stage
Company
Jeremy
Halpern
Partner
Nutter
McClennen
&
Fish
jhalpern@nutter.com
@startupboston
617.439.2943
23