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1
The Authentication Times
Issue 26
TheAuthenticationTimesMarch 2015 | Volume 9 | Issue 26
www.aspaglobal.com
The official newsletter of Authentication Solution Providers’ Association (ASPA)
Serializationfor the Pharmaceutical industry:
An overview
www.aspaglobal.com
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The Authentication Times
Issue 26
Diverse technologies, common goal.
www.aspaglobal.com
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The Authentication Times
Issue 26
Dear Reader,
Welcome to the 26th
edition of our newsletter
“The Authentication Times”.
Various Government authorities across the globe
consider drug counterfeiting to be a major issue
and coming with various policy measures to fight
against this menace. The Indian Government has
also mandated for all pharmaceutical firms to
build track and trace capability for exports using
barcode technology at three levels of packaging:
primary, secondary and tertiary. Although the
Government is doing work at the policy level,
there is a clear need to involve all stakeholders
in the efforts in fighting this menace.
The mandates to serialized all pharmaceutical
products are challenge for pharmaceutical
manufacturers. Keeping in view of this problem,
we decided to cover a story on “Serialization for
Pharmaceutical industry: An overview.”
The issue also covers our series of article on
“Authentication technologies”. The current
article will give an overview of key available
anti-counterfeiting technologies to be followed
by anti-tamper technology and track and trace
technologies. Apart from this the issue also
covers the industry updates including news,
counterfeit seizure report, appointment, global
patents and upcoming events.
Do send us your feedback/critics at
info@aspaglobal.com.
With Best Regards,
C S Jeena
Editor
In this issue
6
11
Viewpoint
Industry updates
Appointments	16
Counterfeit seizure report	 17
Global patents 	 18
Upcoming events 	 19
News bytes	
Anti-counterfeiting
technologies:
An overview
4
An overview
for the Pharmaceutical industry:
Serialization
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The Authentication Times
Issue 26
News Bytes
European medicines verification
Organisation (EMVO) established to
combat falsified medicines
Smart Septa System uses RFID to
authenticate medications
Brussels: Major European
healthcare stakeholders
have taken a significant step
towards securing the legitimate
pharmaceutical supply chain
against the risk of falsified
medicines, as required by the EU
Falsified Medicines Directive.
EAEPC, the European Association
of Euro-Pharmaceutical
Companies, EFPIA, the European
Federation of Pharmaceutical
Industries and Associations,
EGA, the European Generic
and Biosimilar medicines
Association, GIRP, the European
Association of Pharmaceutical
Full-line Wholesalers and PGEU,
the Pharmaceutical Group of
the European Union, have on
13 February 2015, announced
the establishment of the
European Medicines Verification
Organisation (EMVO).
EMVO, a not-for-profit
stakeholder organisation
incorporated in Luxembourg,
representsakeytooltocombatthe
emergence of falsified medicines
in the EU legitimate supply chain
and improve patient safety. It
represents the culmination of
four years of intensive work
towards a dependable and secure
pharmaceutical verification
system. Financed in the initial
stages by the pharmaceutical
industry, EMVO will now assume
responsibility for the European
Hub, which links national
verification systems throughout
Europe, a design agreed by the
European Stakeholders.
Through the engagement of the
whole pharmaceutical supply
chain, the EMVO will reinforce the
value of the European Stakeholder
Model, allowing end to end
verificationofmedicinepacksfrom
the point of manufacture, through
to wholesale distributors, carrying
out risk based verification and
pharmacies to the dispensing point
for patients, thereby securing the
entire supply chain.
Germany will be the first
Member State to contribute
fully to the improved Europe-
wide verification system
under the auspices of EMVO,
through its securPharm system.
Meanwhile, countries that will
need to comply with the Falsified
Medicines Directive can benefit
from the opportunity to join an
existing product verification
infrastructure designed by the
EMVO (referred to as the national
Blueprint System Template).
Newly-appointed EMVO
Spokesman John Chave said:
“The establishment of the
EMVO is a major milestone
in the implementation of the
Falsified Medicines Directive,
and shows stakeholders in the
pharmaceutical sector working
together to improve the security
ofthelegitimatesupplychainand,
most importantly, to promote
patient safety.”
Source: www.efpia.eu
Integrated Liner Technologies
(ILT), a provider of caps for
vials, pharmaceutical bottles and
test tubes, has begun marketing
a radio frequency identification
version of its products that will
enable customers to read built-
in RFID tags on cap liners and
thereby prove that an item is
authentic, as well as create and
track an electronic history of the
product inside a container.
The Smart Septa system consists
of EPC ultrahigh-frequency
(UHF) passive RFID tags built
into the cap liners and in well
mats (rubber mats with recesses
to store fluids or other contents),
as well as a software-as-a-service
hosted server that users can
access to learn data about a tag
and the specific vial linked to
it. The solution is being tested
by several laboratories that are
ILT customers, and ILT is also
providing handheld readers to
customers that request them.
Source: www.rfidjournal.com
www.aspaglobal.com
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The Authentication Times
Issue 26
News Bytes
Sweden unveils new
banknotes, coins
First time in 30 years,
The Swedish Central
Bank, Sveriges Riksbank,
has unveiled the designs
of its new coins and bank
notes. The 20, 50, 200,
and 1000 krona are
scheduled for
introduction in
October 2015,
followed by the
100 and 500 krona in
October 2016 removing
300 million banknotes and
about 2 billion coins from
the circulation.
Design: The new notes
have modernized, smaller
in size and feature some of
Sweden’s most prominent
cultural personalities since
the twentieth century.
They include new security
features for combating
counterfeits. All the coins
and bank notes will be
replaced except the 10
Swedish Krona (SEK)
coin, which will remain
unchanged. There will be
a new denomination of
200 SEK. In addition, a 2
SEK coin will come back to
market after having been
removed from circulation
in 1971.
Source: www.riksbank.se
Hong Kong to spend US$387m on smart,
biometric ID cards
Hong Kong will spend HK$3
billion (US$387 million) on
improved citizen ID cards that
store higher resolution images
for facial recognition, according
to the city’s Legislative Council
Panel on Security.
The council has said that a
better microchip is needed to
improve the facial image enough
for authentication. There are
also plans to increase its storage
capacity so that that alternative
biometric data such as fingerprint
data or iris images can be stored
on it.
While the chip currently holds
fingerprint images, citizens have
complainedthattheirfingerprints
are too thin or blurred for usage,
the government found.
The government will spend
HK$2.9 billion (US$374
million) to issue the new cards
and another HK$84.4 million
(US$10.9 million) from 2019
onwards to maintain them. The
government plans to replace all
existing cards with the new ones
between 2018 and 2022.
Earlier this month, Planet
Biometrics reported the
autonomous region aims to
replace all the city state’s smart
ID cards between 2018 and 2022.
Cards issued between 2003 and
2007willexceedtheirserviceable
lifespan of 10 years by 2017.
The new cards will also be more
durable, have a better appearance
and offer improved quality in text
printing, says the government.
“We expect that as technology
continues to advance, cases of
forgery of our smart cards may
become more prevalent if we do
not introduce any new security
features or chip-architecture
technology,” the government said
in the paper.
Hong Kong has about nine million
smart ID cards in circulation,
according to the report.
Source: www.futuregov.asia
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The Authentication Times
Issue 26
There has been a wave in the
global pharmaceutical industry
over the past several years,
driven by the need for battling the
scourge of spurious medicines,
which take thousands of lives
each year. This wave has led
to the evolution of technology
to help regulators ensure that
only genuine medicines are
distributed within or imported
into any market, and to empower
patients to verify that the
medicines they are taking are
indeed what they claim to be.
Serialization is one of the most
widely adopted technologies in
this new wave, and in this article
we present an overview of this
technology and its applications.
What does “Serialization”
mean?
The concept of Serialization is
very simple – allocate a unique
identifier (UID) to each package
of medicine at the primary
(blister pack, aluminium
foil, bottle, etc.), secondary
(monocarton, multicarton) or
tertiary (shipper pack) levels.
Often, relationships are created
across levels, creating a parent-
child hierarchy which is stored
in a database and accessible at
any time. This facilitates tracking
and tracing of these medicines
as they move through domestic
or global supply chains, with
authentication/verification/
registration at each point in the
supply chain.
Why is it needed?
Allocation of a UID to each
package prevents a counterfeiter
from infiltrating the supply chain
withspuriousdrugs,whichwould
of course either not have the
identifier or have a fake identifier
that would not pass verification.
This not only gives regulators the
assurance that every medicine
being sold to consumers within
their jurisdictions is safe and
from a verified source, but also
Serialization for the
Pharmaceutical
industry:
An overview
Nakul Pasricha
CEO, PharmaSecure &
Vice-President (ASPA)
npasricha@pharmasecure.com
Cover Story
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The Authentication Times
Issue 26
Cover Story
Figure: Serialization regulations across the world
empowers consumers to check
for themselves using multiple
channels like SMS, web interface,
mobile application or a call
centre.
Are there any standards
or regulations around it?
Countries around the world have
passed regulations requiring
serialization on all drugs being
distributed within their markets:
•	 In India, the Directorate
General of Foreign Trade
passed a regulation in 2011
requiring all drug exporters
to implement serialization
and track-and-trace on
primary, secondary and
tertiary levels of packaging.
This regulation has already
been implemented on the
tertiary level in 2011, the
secondary level in 2013, and
is slated to be in effect on the
primary level in 2015. Track-
and-trace and government
reporting requirements are
expected to follow in the
coming years.
•	 In the United States, the
Drug Supply Chain Security
Act (DSCSA) was signed into
law by President Obama in
November 2013, setting in
motion a process that within
ten years will see product
identification, tracing and
verification as well as
detection and response
processes for prescription
drugs in the U.S. supply chain
(Source: fda.gov)
•	 The European Union passed
the Falsified Medicines
Directive in 2011 requiring,
among other things,
authenticity features on outer
packaging of medicines. This
directive is in the process of
beingtransposedintonational
law by EU member states, and
will be implemented in the
coming years
•	 Other countries with similar
regulations in or about to be
in effect include Brazil, China,
South Korea, Turkey and
Saudi Arabia.
While many of these regulations
require GS1standards of
Barcoding to be used for
serialization, some have adopted
proprietary standards. This can
have the effect of requiring a drug
exporter to comply with different
standards with potential for
implementation complexity on
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8
The Authentication Times
Issue 26
manufacturing lines. Simplicity
and reliabilityof the technology
used for compliance is therefore
essential.
How is it implemented?
Serialization implementation
has a few components:
Format of the UID
The UID is a number or
alphanumeric string of
varying length (for example,
GS1 standards call for it to be
upto 21 characters long). It
can be sequential (e.g. 0001,
0002, 0003, etc.), but for extra
security, we recommend random
alphanumeric strings with no
pattern that can be used by a
counterfeiter to replicate the
system.
Representation of the UID
The UID can be represented
as human readable text that is
printed directly on the package
or on a scratch-off label that is
affixed to the package. It can
also be encoded into a 1-D or 2-D
barcode that is printed on the
package and read by a scanner
or a mobile phone app. Other
representations such as RFID are
also possible depending on the
particular implementation for
which serialisation is required.
Printing of the UID
The UID is printed directly
on the package (as human
readable text or as a barcode)
using a commercial printer,
usually a continuous inkjet,
thermal inkjet or laser printer.
The particular printer of
choice depends on resolution
requirements, printing speeds,
cost, space available and other
factors. There needs to be a
secure system for generation
of the UID, transmission to the
printer, printing on the package
and feedback in order to create
parent-child hierarchies and
record rejections.
Verification of the UID
The UID can be verified using
an SMS gateway, a mobile
app, a website, a call center,
social media or other methods
depending on availability and
cost. In developing countries,
PharmaSecure recommends
SMS as the most widespreadand
inexpensive mode available.
Cover Story
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The Authentication Times
Issue 26
Cover Story
Tracing of the UID through the
supply chain
Each time the coded package
passes a point in the supply
chain, such as a wholesaler, a
distributor, a shipping port,
a retailer, etc., the code on
the particular package can be
registered using one of the
above-mentioned means. These
events, taken together, constitute
a complete record (Tracking)
of the movement of the drug
package, which can be stored
and provided to regulators
or other stakeholders, and
investigated(Tracing) in cases of
any reported issues.
What is the future of
serialization?
The next few years will be quite
exciting for drug manufacturers
and exporters needing to comply
with the regulations of various
countries. There will be a need
for a comprehensive solution
that can be easily implemented,
meet quality requirements (e.g.
GMP, 21 CFR Part 11), and have
the flexibility to be modified as
global regulations evolve. Since
there are many components
of these implementations, it is
difficult for any one provider
to try to go it alone, and
complementary alliances will be
beneficial for the entire industry.
One example of that is for a
serialization software provider
to partner with a hardware
provider to offer a one-stop
shop kind of solution, or with
a physical security solution
provider (e.g. holograms) to
offer a strong solution with
aspects of digital and physical
security. ASPA provides a great
platform for such engagement
and we at PharmaSecure look
forward to working closely with
other members in order to tackle
the global drug counterfeiting
problem together.
www.aspaglobal.com
10
The Authentication Times
Issue 26
• Security documents, border control,
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programmes, document design, breeder
documents and anti-counterfeiting…
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• More than 100 companies exhibiting
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• Register to attend the exhibition for free,
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CONFERENCE: 9-11 JUNE 2015
EXHIBITION: 10-11JUNE 2015
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11
The Authentication Times
Issue 26
All About Authentication
Anti-counterfeiting techniques and
products play a vital role in curbing
fake products and identifying product
genuineness. They are used especially
in the fields where fake making and
infringement occur frequently, such
as currencies, negotiable securities,
licences, medicines, software and
computer chips, etc. Today, there are
various kinds of anti-counterfeiting
techniques available in market,
primarily including printing, chemical
material, physical, digital, structure,
packing, human and bio-character
anti-counterfeiting technique, etc.
The key anti-counterfeiting
technologies can be classified as
follows;
Security Substrates:
A security substrate constitutes the
starting point of virtually all anti-
piracy systems. Today, the most
widespread security substrate is
paper where it is employed under a
variety of guises such as documents,
box board and packaging. Plastic films
were initially developed to protect
printed information and similar
technology is used to produce plastic
security products such as threads and
tear tapes in their own right. More
recently there has been a realisation
that branded products are at risk
from counterfeiters. This has resulted
in the development of other secure
substrates such as glass and metal that
will form the basis of a new generation
of security packaging control.
Security Inks:
Security inks are one of a perfect
medium of usage for brand protection
and product authentication. As almost
all types of labels and packaging
subjected to a printing process of some
sort, these security inks added an
effective solution to security problems.
Close co-operation at an early stage
between package and label designers,
printers and a specialist security ink
manufacturer can be a cost effective
way of protecting packaged and
labelled goods.
There are various options available in
security inks, which include;
a)	 Invisible ink
b)	 Solvent Sensitive Ink (reactive)
c)	 Thermo chromic inks
d)	 Optically variable inks
e)	 Magnetic inks
f)	 Luminescent inks and laser-
activated etc.
Security Designs:
The security designs are developed
with the help of software and
computerised origination systems.
Security design features that have
been developed include;
With the availability of various authentication solutions, companies and Government authorities are
facing problem in selection of a specific authentication solution as the adoption of any given solution
is a complex question involving issues, amongst others, of cost, compatibility, feasibility and reliability,
and there are divergent view on which technologies should be adopted and the timing of their
adoption. While these solutions can sometimes add to the problem, the right selection, usage and
implementation of authentication solutions help companies and authorities to keep them one step
ahead of counterfeiting. For the reason, The Authentication Times team started a series of article on
Authentication Technologies. This is the second article in this series giving an overview of available
anti-counterfeiting technologies to be followed by detailed articles on anti-tampering and tracking and
tracing.
Anti-counterfeiting
technologies:
An overview
www.aspaglobal.com
12
The Authentication Times
Issue 26
Fig: Key anti-counterfeiting or authentication solutions
Anti-counterfeiting technologies
Security substrates
Security
Papers
Anti-copy paper
Chemical
ingredient paper
paper containing
fibres
paper with
planchattes
paper with
security threads
watermarked
papers
Security Thread
Thin aluminium coated
with partly demetalized
polyester fim thread
Single or
multicolor sewing
thread
Security inks,
varnishes and
coatings
Intaglio Ink
Fluorescent Ink
Infrared Ink
Thermochromic
INK
Optical Variable
Ink
Pearlscent
Varinishes
Tagged INK
Machine
readable ink
photochromic
ink
conductive
inks
Security designs and background
Guilloches
Linework
fractals
registered
images
relief
images
Special
rasters
variable line
thickness or line
modulation
micro or
nano-text
screens
Sequential coding,
numbering & digital
watermaking
Optical Security
Technologies
Optical variable
devices primairly
hologram
2D/3D
Holograms
Stereograms
Otical variable
ink
Optical variable
coatings
Optical variable
films
Chemical,
molecular and
nanotechnologies
-	Guilloches
-	 Linework fractals
-	 Registered images
-	 Relief images
-	 Special rasters
-	Variable line thickness or
	 line modulation
-	 Micro text
-	Screens
These security designs features
are generic, rather than
proprietary and can be offered
by printers having appropriate
software and origination
equipment.
Digital Watermarking:
Watermarks are identification
marks produced during the
paper making process. The first
watermarks appeared in Italy
during the 13th century, but their
use rapidly spread across Europe.
They were used as a means to
identify the papermaker or the
trade guild that manufactured
the paper. The marks often were
created by a wire sewn on to the
paper mold. Further developed
digital watermark is a kind of
marker covertly embedded
in a noise-tolerant signal
such as audio or image data.
It is typically used to identify
ownership of the copyright of
such signal. “Watermarking”
is the process of hiding digital
information in a carrier signal;
the hidden information should,
but does not need to contain a
relation to the carrier signal.
All About Authentication
Figure: Anti-counterfeiting technologies
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The Authentication Times
Issue 26
All About Authentication
Digital watermarks may be
used to verify the authenticity
or integrity of the carrier signal
or to show the identity of its
owners. The initial applications
for digital watermarking were
related to copyright protection
of digital media. Today they
are prominently used for
certification, authentication,
or conditional access. Like
traditional watermarks, digital
watermarks are only perceptible
under certain conditions, i.e.
after using some algorithm, and
imperceptible anytime else. If a
digital watermark distorts the
carrier signal in a way that it
becomes perceivable, it is of no
use. Watermarks continue to be
used today as manufacturer’s
marks and to prevent forgery.
Optical Security
Technologies:
The most commonly employed
layer of an authentication /
anti-counterfeiting program.
These technologies can provide
multiple layers of security
including overt, covert as well as
forensic features. For example,
security hologram and color
shifting films (or OVI) are used
by Banknotes authorities as
features for public as well as for
enforcement authorities.
Chemical, molecular and
nanotechnologies:
Recent developments in
nanotechnology have enabled
significant improvement in
the field of anti-counterfeiting
measures. An emerging class
of covert and forensic level
technologies which utilize
unique and highly engineered
particles to construct specific
signatures which can be detected
sometimes in the field, but
more often in a laboratory. For
example, usage of fluorescent
nanostructures to improve
banknote security; DNA tags for
deposition on nanoelectronics
wafers and computer chips
to ensure the integrity and
security of processed wafers.
The DNA molecules are added a
products raw material during the
production process. Only 1 ppm
(one part per million) is required
to uniquely mark the material.
That is one gram per one ton of
raw material. Therefore there
material properties remain
unchanged. No extra production
steps are required.
Conclusion: The anti-
counterfeiting industry has
been gradually developing while
market and economic order is
regulated and fake and inferior
products are cracked down. Anti-
counterfeiting products play
an increasingly important role
in curbing fake products and
identifying product genuinity.
Product anti-counterfeiting is
an important technical measure
to protect public security and
economic order of the state and
safeguard the interests and rights
of producer and consumer. It is
not only an important reflection
of the guiding thought of the
government on cracking down
fake and inferior products but
also an objective requirement of
many outstanding and famous
enterprises for protecting their
own rights and interests.
The next article will focus on
anti-tampering technologies in
more details.
Figure: Part of ten euro note
including hologram
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14
The Authentication Times
Issue 26
ASPA News
New Delhi: In its first-ever
elections since its re-launch
last year, Authentication Solution
Providers’ Association (ASPA)
has elected Mr. Umendra Kumar
Gupta, Chairman and Managing
Director, Holostik India Limited
as its new President. One of
the founder full members, Mr.
Gupta has also served as the
Association’s President during
1998-2006 and then again in
2008-2010. Mr. Gupta is the only
Indian holographer to receive
the coveted “Brian Monaghan
Award for Business Innovation”
from International Hologram
Manufacturers Association for
his outstanding contribution to
the development of the hologram
industry.
The newly elected President
of ASPA- Mr. Umendra Kumar
Gupta, CMD, Holostik India,
said that “It is a privilege to be
chosen to lead this Association
in a new avatar and at the helm
of high growth. Since our re-
launch few months back, we
have added many new members
offering diverse authentication
technologies and are integrating
their valuable suggestions
to be more comprehensively
representative of the common
interests as an industry body.
Today, nearly every industry
such as pharmaceuticals, FMCG
and others faces the menace
of dealing with high-tech,
sophisticated counterfeiting. Our
Government seems proactive
on taking a holistic approach to
consumer protection and public
welfare. ASPA as an industry
body is aligned to support
them in protecting brands and
safeguarding consumer interest
and our member companies are
fully geared up to help industries
meet this challenge.”
On being elected as the Vice-
President of ASPA, Mr. Nakul
Pasricha, Chief Operating
ExecutiveOfficer,PharmaSecure,
said, “I am thrilled to be a
part of such a progressive
Association that is young and
mature at the same time. As the
industry morphs continuously
to address the changing needs
of brand protection, ASPA took
the bold and proactive decision
to re-align its focus with a
vision of becoming a global
voice of the authentication
solution providers. And now,
it is even more exciting to see
the association offering new
members like us an opportunity
to take on leadership roles to
help shape its vision and future.”
The governing body also includes
Mr. Arun Agarwal, CEO, Kantas
Track-Pack, who will serve as the
General Secretary and Treasurer
of ASPA, Mr. Luv Shriram,
Managing Director, Shriram
Veritech, and Mr. Deepak Gupta,
Director, Shree Lamipack. The
elected governing body has also
invited Mr. Nityanand S. Shenoy,
President and Managing Director,
PRS Permacel and Mr. Mukesh
Goyal, Director, Gopsons Paper
Limited as two additional co-
opted members. Immediate Past
President Mr. Manoj Kochar,
Director, Holoflex Ltd., will
continue to be on the governing
body as an ex-officio member.
Since its re-launch in October
2014, ASPA’s membership
strength has increased by nearly
25%. The association recently
celebrated its 16th
anniversary
in December, and aims to
become the singular voice of the
authentication solution providers
in Asia and around the world.
ASPA elects new governing body
New members get leadership roles to help shape a new vision for the
Authentication industry Association
Left to right - Mukesh Goel, Luv D Shriram, Arun Agarwal, U K Gupta, Nakul Pasricha and Deepak Gupta
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15
The Authentication Times
Issue 26
Shriram Veritech Solutions Pvt Ltd (SVSPL) one of the
premier authentication solution providers in India is the
latest to certified from TUV with “TUV-ASPA Hologram
Safety & Security Management Systems (HSSMS)”.
The HSSMS Standards were developed by ASPA in
collaboration with TUV-Rheinland, India and these have
now been accepted as the benchmark for the security
systems to be adopted by authentication solution provided
in India. Veritech had a prodigious experience working
closely with TUVR team for audit of their safety and
security standards against HSSMS standards. A rigorous
examination of each and every HSSMS standard adapted
and followed by Veritech was completed in the intense
audit of its systems by TUV-Rheinland over a span of 32
working hours.
Veritech’s strict compliance with the defined HSSMS
standards concluded in successful certification of Veritech
as India’s 3rd
TUV ASPA - HSSMS certified company.
Some other prestigious certifications and memberships
earned by Veritech are:
•	 ISO 9001: 2008 for Quality Management System
•	 ISO14001:2004forEnvironmentalManagementSystem
•	 BS OHSAS 18001 : 2007 for Occupational Health and
Safety Management System
•	 ASPA – Full Founder Member
•	 IHMA – Full Member
The adaptation of HSSMS standards is a value addition to
existing safety and security standards implied by Veritech
in manufacturing anti-counterfeiting solutions of highest
standards to protect the integrity and equity of its licensing
brands.
Source: veritechindia.com
ASPA News
Members exhibited at
various trade forums
ASPA member Rasik Products exhibited at Paper World
Germany held on January 31 - February 03, 2015
Source: www.rasikfoils.com
ASPA members PharmaSecure participated at Track and
Trace Project Symposium, Saudi Arabia held on
19-20th January 2015
Source: www.pharmasecure.com
ASPA members PRIZM Holography & Security Films Pvt Ltd
exhibited at Print Pack India held on Feb 11-15, 2015 at India
Expo Centre, Greater Noida, India
Source: Prizm Holography
ShriramVeritech
set benchmark,
certified with ASPA
TUV HSSMS
www.aspaglobal.com
16
The Authentication Times
Issue 26
Appointments
Reconnaissance
appoints, Astrid
Mitchell as its
new Managing
Director
Astrid Mitchell, currently a
Director and member of the
Board, takes over as Managing
Director. She has also been
with Reconnaissance since
2002, having previously held
positions with De La Rue,
Applied Holographics and
Bundesdruckerei. In addition to
her role as Managing Director,
she will continue to play a
major role in the company’s
security and authentication
newsletters and conferences.
She will also continue as Editor
of Currency News and will be
responsible for other currency
activities such as the Directory
of Currency Suppliers and the
Coin Conference, which are
carried out through Currency
Publications Ltd, a joint venture
with Currency Research.
Sproxil appoints
Anand C.Mehta
as Head of India
Operations
Sproxil®, appointed Anand
C. Mehta as Head of Sproxil’s
Indian operations. Mehta has
over 18 years of experience
in operations management,
strategic marketing and
business development. Prior
to joining Sproxil, he was the
Chief Marketing Officer at
Motoring Ahead & at Think as
Consumer, a growth acceleration
and outsourced marketing
firm focused on startups and
SMBs. Prior to that, Mehta held
leadership and management
positions including Vice
President of Marketing for
Schneider Electric India, Vice
President of Marketing & D-TAC
for Smartlink Network Systems
Ltd. and Associate Vice President
at D-Link India Ltd. In this role,
Mehta will be responsible for
managing the staff and leading
the development and execution
of Sproxil India’s expansion
plans.
API Foils appoints
Robert Forsyth
as Production
Manager
API Foils has appointed Robert
Forsyth as its new production
manager to help drive forwards
its future expansion plans.
Robert brings more than 30
years general manufacturing
experience from a number of
major international companies.
This includes serving as
production manager at Bausch
and Lomb, and as manufacturing
manager at Brand-Rex and
Biofilm. At API Foils, Forsyth will
be responsible for a 56-strong
production team.
Industry Updates
www.aspaglobal.com
17
The Authentication Times
Issue 26
Cosmetics and Personal care
Counterfeit cosmetics products seized in uk
http://www.cosmeticsdesign-europe.com/Regulation-Safety/
Counterfeit-cosmetics-pose-real-threat-so-be-aware-says-CTPA
Fake cosmetics seized near the China border.
http://www.cosmeticsdesign-asia.com/Regulation-Safety/Police-
in-Vietnam-seize-counterfeit-cosmetics-heading-to-China
Counterfeit makeup found to contain
‘Dangerously High’ levels of lead
http://www.graziadaily.co.uk/2015/02/counterfeit-make-up#.
VObT6uNxWKk
Hong Kong Customs seizes fake cosmetics goods
worth $5,000
http://customstoday.com.pk/hong-kong-customs-seizes-fake-
cosmetics-goods-worth-5000-clutches-two-culprits-2/
Four arrested with illicit liquor worth Rs 87,000,
Madhya Pradesh
http://freepressjournal.in/four-arrested-with-illicit-liquor-worth-
rs-87000/
Food and Beverage
Counterfeit Glen’s Vodka in UK
http://www.food.gov.uk/news-updates/news/2015/13604/
counterfeit-vodka
Thousands of tonnes of fake food and drink
seized in 47 countries-INTERPOL and EUROPOL
investigation
http://www.foodqualitynews.com/Regulation-and-safety/
Interpol-and-Europol-find-counterfeit-food-and-drink-in-47-
countries
Newport counterfeit cigarette seller jailed
http://www.southwalesargus.co.uk/news/11807144.Newport_
counterfeit_cigarette_seller_jailed/
Sale of duplicate ‘Arishtam’ with High alcohol
content on rise, Kerala
http://www.newindianexpress.com/states/kerala/Sale-
of-Duplicate-Arishtam-with-High-Alcohol-Content-on-
Rise/2015/01/23/article2633038.ece
Pharmaceuticals
Allegedly counterfeit drugs seized in Malha Mall
health food store
http://www.jpost.com/Israel-News/Allegedly-counterfeit-drugs-
seized-in-Malha-Mall-health-food-store-389914
Security and Fiduciary Documents
Himachal varsity VC accused of producing fake
documents for post, Dharamsala
http://zeenews.india.com/news/himachal-pradesh/
himachal-varsity-vc-accused-of-producing-fake-documents-for-
post_1542345.html
Real Or Fake! Bogus auto-insurance documents
flood the market as scam widens
http://jamaica-gleaner.com/gleaner/20150215/lead/lead1.html
	
Filing fake documents to hide income on IRS list
of tax scams-Phoenix
http://www.heraldextra.com/sanpete-county/filing-fake-
documents-to-hide-income-on-irs-list-of/article_604fae5b-8b42-
57cd-a31d-347d4bc1aa8f.html
Man accused of passing counterfeit $100 bills in
US
https://www.victoriaadvocate.com/news/2015/feb/20/man-
accused-of-passing-counterfeit-100-bills/
Lankan uses fake passports since ‘84, held in
Madurai
http://www.newindianexpress.com/states/tamil_nadu/Lankan-
Uses-Fake-Passports-since-84-Held-in-Madurai/2015/02/22/
article2680772.ece
Wife of former Sri Lankan minister arrested over
fake passport.
http://www.shanghaidaily.com/article/article_xinhua.
aspx?id=269518
Dubai Police to combat rising number of fake
passports
http://www.arabianbusiness.com/dubai-police-combat-rising-
number-of-fake-passports-582578.html
Top university launches probe into fake degree
claims in Uganda
http://www.universityworldnews.com/article.
php?story=20150212165316744
Automobiles
Counterfeit car parts on cars-
http://www.wtsp.com/story/news/local/2015/02/23/
counterfeit-car-parts-on-cars/23868443/
Counterfeit seizure report
Industry Updates
www.aspaglobal.com
18
The Authentication Times
Issue 26
Industry Updates
Publication	 Title	 Int.	 Application	 Applicant / Inventor
DD.MM.YYYY		 Class	 Number	
26.02.2015	 WO/2015/025559 	 C08J 5/18	 PCT/JP2014/060443	 Japan Coloring
	 Security Film			 Co., Ltd.
		
Brief Abstract: Provided is a security film which is useful as a security film for a plastic card or for an electronic
passport, and in which visible fluorescent emission can be caused upon the irradiation with visible light. A security
film (10) which is a transparent film comprising a transparent thermoplastic resin (12) and fluorescent organic
silica particles (11) dispersed in the transparent thermoplastic resin (12), wherein the fluorescent organic silica
particles (11) are particles each of which is composed of an organic fluorescent dye and an organic silica and has
a diameter of 100 to 20000 nm and which can cause visible fluorescent emission upon the irradiation with visible
light, the fluorescent organic silica particles (11) are contained in an amount of 1 × 10-6 to 6 parts by mass relative
to 100 parts by mass of the transparent thermoplastic resin (12), the thickness of the securityfilm is 30 to 500 μm,
and the total light transmittance of the security film is 80% or more.
19.02.2015	 WO/2015/022035 Packaging 	 B65D 85/10	 PCT/EP2013/067585	 Sicpa Holding Sa
	 For Smoking Products 			 Kerkar, Brahim
	 Having A Marking Thereon	
	
Brief Abstract: : Disclosed is a packaging for smoking products that comprises an area with a warning relating to
the health hazards of smoking thereon. The area comprises at least one marking that is suitable for identification
and/or authentication and/or track and/or trace purposes.
26.02.2015	 20150053755 Systems and 	 G06K 19/06	 14121922	 Wood Stephen M.
	 methods for tracking and
	 authenticating goods	
Brief Abstract: Systems and methods for identifying, tracking, tracing and determining the authenticity of
a good are described herein. In some embodiments, a system includes an imaging system, a database, and an
authentication center. The imaging system is configured to capture an image of a unique signature associated
with a good at the good’s origin. The unique signature can be, for example, a random structure or pattern unique
to the particular good. The imaging system is configured to process the image of the good to identify at least one
metric that distinguishes the unique signature from unique signatures of other goods. The database is configured
to receive information related to the good and its unique signature from the imaging system, and is configured to
store the information therein. The authentication center is configured to analyze the field image with respect to the
information stored in the database to determine whether the unique signature in the field image is a match to the
captured image stored in the database.
26.02.2015	 20150056538 Device for 	 G03H 1/02	 14012482	 BIO DEFENSE, HA
	 protecting crops using hologram 			 Sung Sub
	 of natural enemy eyes and
	 method for fabricating the same		
Brief Abstract: Disclosed are a device for protecting crops from wildlife, comprising an optical base film on both
sides of which fluorescent holograms of natural enemies with both eyes and optionally claws or talons are laser
printed while a composition containing a phosphorescent material and a repellent is applied to both eyes, and
optionally to the claws or talons, and a method for fabricating the same. Oils and extracts from herbs are used
selectively as ingredients in the repellent depending on repelling targets, that is, mammals, rodents and birds.
In addition, the use of phosphorescent material exerts a repellent effect on nocturnal animals. Thus, the device
exhibits high durability and can be used for protection from wildlife damage in various targets.
Global patents
www.aspaglobal.com
19
The Authentication Times
Issue 26
Upcoming events Published by
Authentication Solution Providers’ Assciation
(ASPA)
Editorial Team
Issue Editor	 :	 C S Jeena
Designed &	 :	 EYEDEA Advertising
Printed by		 1250/13, Govindpuri,
		 Kalkaji, New Delhi-19 	
		(India)
	 	eyedeaadvertising@gmail.com
		www.artworxindia.in
The Authentication Times is a quarterly
newsletter published by ASPA with an aim
to provide latest developments, research,
articles, patents and industry news to a
wide audience related to Authenticatoni in
India and World.
The editorial team welcomes your news,
contributions and comments. Please send
your product updates, press releases,
conference announcements or other
contributions to ASPA:
21-Ground Floor, Devika Tower 6
Nehru Place, New Delhi 110019, India
Telfax: +91 (11) 41617369
Email: info@aspaglobal.com
Website: www.aspaglobal.com
Disclaimer:
The data used here are from various
published and electronically available
primary and secondary sources. Despite
due diligence the source data may contain
occasional errors. In such instances, ASPA
would not be responsible for such errors.
ASPA is the Authentication
Solution Providers’
Association formerly known
as Hologram Manufacturers
Association of India (HoMAI).
Founded in 1998 as HoMAI
it has now been re-launched
in 2014 as ASPA with a
mission to provide a platform
where authentication solution
providers can converge
and collaborate to develop
customised cutting edge
authentication solutions for
their customers. For more
details, please visit:
www.aspaglobal.com
Diverse technologies, common goal.
* ASPA participating events. Meet us at these event’s to know more about us.
Industry Updates
Date	 Event Name / Place / Website
14-16 April, 2015	 Interpol World 2015
	 Singapore, www.interpol-world.com	
17-18 April, 2015	 Indian Retail Congress and Awards 2015*
	 Delhi/NCR, www.indianretailer.com	
13-15 May, 2015	 Pharma Pro Pack Expo*	
	 Mumbai, India, www.pharmapropack.com
9-11 June, 2015	 Security Document World 2015
	 London, UK, www.sdw2014.com	
22-24 June, 2015	 High Security Printing
	 Lima, Peru, www.hsp-latinamerica.com	
24-25 Jume, 2015	 Future of the Smart Transaction Industry 2015
	 Schenzhen, China, www.apsca.org
8-11 October, 2015	 INDPACK 2015*
	 Mumbai, India, www.indiapack.org
21-23 October,2015	 The Coin Conference
	 Madrid, Spain, www.thecoinconference.com	
11-13 November, 2015	 Tax Stamp Forum*
	 Miami, USA, www.taxstampforum.com	
25-26 November, 2015	 Brand Protection & Anti-Counterfeiting
	 Germany, www.brandprotectionevent.com
01-04 December, 2015	 Label Expo Asia
	 Shanghai, www.labelexpo.com
2-4 December, 2015	 The Holography Conference*
	 Shanghai, China, www.theholographyconference.com
www.aspaglobal.com
20
The Authentication Times
Issue 26

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The authentication times march 2015 volume 9 issue 26

  • 1. www.aspaglobal.com 1 The Authentication Times Issue 26 TheAuthenticationTimesMarch 2015 | Volume 9 | Issue 26 www.aspaglobal.com The official newsletter of Authentication Solution Providers’ Association (ASPA) Serializationfor the Pharmaceutical industry: An overview
  • 2. www.aspaglobal.com 2 The Authentication Times Issue 26 Diverse technologies, common goal.
  • 3. www.aspaglobal.com 3 The Authentication Times Issue 26 Dear Reader, Welcome to the 26th edition of our newsletter “The Authentication Times”. Various Government authorities across the globe consider drug counterfeiting to be a major issue and coming with various policy measures to fight against this menace. The Indian Government has also mandated for all pharmaceutical firms to build track and trace capability for exports using barcode technology at three levels of packaging: primary, secondary and tertiary. Although the Government is doing work at the policy level, there is a clear need to involve all stakeholders in the efforts in fighting this menace. The mandates to serialized all pharmaceutical products are challenge for pharmaceutical manufacturers. Keeping in view of this problem, we decided to cover a story on “Serialization for Pharmaceutical industry: An overview.” The issue also covers our series of article on “Authentication technologies”. The current article will give an overview of key available anti-counterfeiting technologies to be followed by anti-tamper technology and track and trace technologies. Apart from this the issue also covers the industry updates including news, counterfeit seizure report, appointment, global patents and upcoming events. Do send us your feedback/critics at info@aspaglobal.com. With Best Regards, C S Jeena Editor In this issue 6 11 Viewpoint Industry updates Appointments 16 Counterfeit seizure report 17 Global patents 18 Upcoming events 19 News bytes Anti-counterfeiting technologies: An overview 4 An overview for the Pharmaceutical industry: Serialization
  • 4. www.aspaglobal.com 4 The Authentication Times Issue 26 News Bytes European medicines verification Organisation (EMVO) established to combat falsified medicines Smart Septa System uses RFID to authenticate medications Brussels: Major European healthcare stakeholders have taken a significant step towards securing the legitimate pharmaceutical supply chain against the risk of falsified medicines, as required by the EU Falsified Medicines Directive. EAEPC, the European Association of Euro-Pharmaceutical Companies, EFPIA, the European Federation of Pharmaceutical Industries and Associations, EGA, the European Generic and Biosimilar medicines Association, GIRP, the European Association of Pharmaceutical Full-line Wholesalers and PGEU, the Pharmaceutical Group of the European Union, have on 13 February 2015, announced the establishment of the European Medicines Verification Organisation (EMVO). EMVO, a not-for-profit stakeholder organisation incorporated in Luxembourg, representsakeytooltocombatthe emergence of falsified medicines in the EU legitimate supply chain and improve patient safety. It represents the culmination of four years of intensive work towards a dependable and secure pharmaceutical verification system. Financed in the initial stages by the pharmaceutical industry, EMVO will now assume responsibility for the European Hub, which links national verification systems throughout Europe, a design agreed by the European Stakeholders. Through the engagement of the whole pharmaceutical supply chain, the EMVO will reinforce the value of the European Stakeholder Model, allowing end to end verificationofmedicinepacksfrom the point of manufacture, through to wholesale distributors, carrying out risk based verification and pharmacies to the dispensing point for patients, thereby securing the entire supply chain. Germany will be the first Member State to contribute fully to the improved Europe- wide verification system under the auspices of EMVO, through its securPharm system. Meanwhile, countries that will need to comply with the Falsified Medicines Directive can benefit from the opportunity to join an existing product verification infrastructure designed by the EMVO (referred to as the national Blueprint System Template). Newly-appointed EMVO Spokesman John Chave said: “The establishment of the EMVO is a major milestone in the implementation of the Falsified Medicines Directive, and shows stakeholders in the pharmaceutical sector working together to improve the security ofthelegitimatesupplychainand, most importantly, to promote patient safety.” Source: www.efpia.eu Integrated Liner Technologies (ILT), a provider of caps for vials, pharmaceutical bottles and test tubes, has begun marketing a radio frequency identification version of its products that will enable customers to read built- in RFID tags on cap liners and thereby prove that an item is authentic, as well as create and track an electronic history of the product inside a container. The Smart Septa system consists of EPC ultrahigh-frequency (UHF) passive RFID tags built into the cap liners and in well mats (rubber mats with recesses to store fluids or other contents), as well as a software-as-a-service hosted server that users can access to learn data about a tag and the specific vial linked to it. The solution is being tested by several laboratories that are ILT customers, and ILT is also providing handheld readers to customers that request them. Source: www.rfidjournal.com
  • 5. www.aspaglobal.com 5 The Authentication Times Issue 26 News Bytes Sweden unveils new banknotes, coins First time in 30 years, The Swedish Central Bank, Sveriges Riksbank, has unveiled the designs of its new coins and bank notes. The 20, 50, 200, and 1000 krona are scheduled for introduction in October 2015, followed by the 100 and 500 krona in October 2016 removing 300 million banknotes and about 2 billion coins from the circulation. Design: The new notes have modernized, smaller in size and feature some of Sweden’s most prominent cultural personalities since the twentieth century. They include new security features for combating counterfeits. All the coins and bank notes will be replaced except the 10 Swedish Krona (SEK) coin, which will remain unchanged. There will be a new denomination of 200 SEK. In addition, a 2 SEK coin will come back to market after having been removed from circulation in 1971. Source: www.riksbank.se Hong Kong to spend US$387m on smart, biometric ID cards Hong Kong will spend HK$3 billion (US$387 million) on improved citizen ID cards that store higher resolution images for facial recognition, according to the city’s Legislative Council Panel on Security. The council has said that a better microchip is needed to improve the facial image enough for authentication. There are also plans to increase its storage capacity so that that alternative biometric data such as fingerprint data or iris images can be stored on it. While the chip currently holds fingerprint images, citizens have complainedthattheirfingerprints are too thin or blurred for usage, the government found. The government will spend HK$2.9 billion (US$374 million) to issue the new cards and another HK$84.4 million (US$10.9 million) from 2019 onwards to maintain them. The government plans to replace all existing cards with the new ones between 2018 and 2022. Earlier this month, Planet Biometrics reported the autonomous region aims to replace all the city state’s smart ID cards between 2018 and 2022. Cards issued between 2003 and 2007willexceedtheirserviceable lifespan of 10 years by 2017. The new cards will also be more durable, have a better appearance and offer improved quality in text printing, says the government. “We expect that as technology continues to advance, cases of forgery of our smart cards may become more prevalent if we do not introduce any new security features or chip-architecture technology,” the government said in the paper. Hong Kong has about nine million smart ID cards in circulation, according to the report. Source: www.futuregov.asia
  • 6. www.aspaglobal.com 6 The Authentication Times Issue 26 There has been a wave in the global pharmaceutical industry over the past several years, driven by the need for battling the scourge of spurious medicines, which take thousands of lives each year. This wave has led to the evolution of technology to help regulators ensure that only genuine medicines are distributed within or imported into any market, and to empower patients to verify that the medicines they are taking are indeed what they claim to be. Serialization is one of the most widely adopted technologies in this new wave, and in this article we present an overview of this technology and its applications. What does “Serialization” mean? The concept of Serialization is very simple – allocate a unique identifier (UID) to each package of medicine at the primary (blister pack, aluminium foil, bottle, etc.), secondary (monocarton, multicarton) or tertiary (shipper pack) levels. Often, relationships are created across levels, creating a parent- child hierarchy which is stored in a database and accessible at any time. This facilitates tracking and tracing of these medicines as they move through domestic or global supply chains, with authentication/verification/ registration at each point in the supply chain. Why is it needed? Allocation of a UID to each package prevents a counterfeiter from infiltrating the supply chain withspuriousdrugs,whichwould of course either not have the identifier or have a fake identifier that would not pass verification. This not only gives regulators the assurance that every medicine being sold to consumers within their jurisdictions is safe and from a verified source, but also Serialization for the Pharmaceutical industry: An overview Nakul Pasricha CEO, PharmaSecure & Vice-President (ASPA) npasricha@pharmasecure.com Cover Story
  • 7. www.aspaglobal.com 7 The Authentication Times Issue 26 Cover Story Figure: Serialization regulations across the world empowers consumers to check for themselves using multiple channels like SMS, web interface, mobile application or a call centre. Are there any standards or regulations around it? Countries around the world have passed regulations requiring serialization on all drugs being distributed within their markets: • In India, the Directorate General of Foreign Trade passed a regulation in 2011 requiring all drug exporters to implement serialization and track-and-trace on primary, secondary and tertiary levels of packaging. This regulation has already been implemented on the tertiary level in 2011, the secondary level in 2013, and is slated to be in effect on the primary level in 2015. Track- and-trace and government reporting requirements are expected to follow in the coming years. • In the United States, the Drug Supply Chain Security Act (DSCSA) was signed into law by President Obama in November 2013, setting in motion a process that within ten years will see product identification, tracing and verification as well as detection and response processes for prescription drugs in the U.S. supply chain (Source: fda.gov) • The European Union passed the Falsified Medicines Directive in 2011 requiring, among other things, authenticity features on outer packaging of medicines. This directive is in the process of beingtransposedintonational law by EU member states, and will be implemented in the coming years • Other countries with similar regulations in or about to be in effect include Brazil, China, South Korea, Turkey and Saudi Arabia. While many of these regulations require GS1standards of Barcoding to be used for serialization, some have adopted proprietary standards. This can have the effect of requiring a drug exporter to comply with different standards with potential for implementation complexity on
  • 8. www.aspaglobal.com 8 The Authentication Times Issue 26 manufacturing lines. Simplicity and reliabilityof the technology used for compliance is therefore essential. How is it implemented? Serialization implementation has a few components: Format of the UID The UID is a number or alphanumeric string of varying length (for example, GS1 standards call for it to be upto 21 characters long). It can be sequential (e.g. 0001, 0002, 0003, etc.), but for extra security, we recommend random alphanumeric strings with no pattern that can be used by a counterfeiter to replicate the system. Representation of the UID The UID can be represented as human readable text that is printed directly on the package or on a scratch-off label that is affixed to the package. It can also be encoded into a 1-D or 2-D barcode that is printed on the package and read by a scanner or a mobile phone app. Other representations such as RFID are also possible depending on the particular implementation for which serialisation is required. Printing of the UID The UID is printed directly on the package (as human readable text or as a barcode) using a commercial printer, usually a continuous inkjet, thermal inkjet or laser printer. The particular printer of choice depends on resolution requirements, printing speeds, cost, space available and other factors. There needs to be a secure system for generation of the UID, transmission to the printer, printing on the package and feedback in order to create parent-child hierarchies and record rejections. Verification of the UID The UID can be verified using an SMS gateway, a mobile app, a website, a call center, social media or other methods depending on availability and cost. In developing countries, PharmaSecure recommends SMS as the most widespreadand inexpensive mode available. Cover Story
  • 9. www.aspaglobal.com 9 The Authentication Times Issue 26 Cover Story Tracing of the UID through the supply chain Each time the coded package passes a point in the supply chain, such as a wholesaler, a distributor, a shipping port, a retailer, etc., the code on the particular package can be registered using one of the above-mentioned means. These events, taken together, constitute a complete record (Tracking) of the movement of the drug package, which can be stored and provided to regulators or other stakeholders, and investigated(Tracing) in cases of any reported issues. What is the future of serialization? The next few years will be quite exciting for drug manufacturers and exporters needing to comply with the regulations of various countries. There will be a need for a comprehensive solution that can be easily implemented, meet quality requirements (e.g. GMP, 21 CFR Part 11), and have the flexibility to be modified as global regulations evolve. Since there are many components of these implementations, it is difficult for any one provider to try to go it alone, and complementary alliances will be beneficial for the entire industry. One example of that is for a serialization software provider to partner with a hardware provider to offer a one-stop shop kind of solution, or with a physical security solution provider (e.g. holograms) to offer a strong solution with aspects of digital and physical security. ASPA provides a great platform for such engagement and we at PharmaSecure look forward to working closely with other members in order to tackle the global drug counterfeiting problem together.
  • 10. www.aspaglobal.com 10 The Authentication Times Issue 26 • Security documents, border control, ePassports, eID, registered traveller programmes, document design, breeder documents and anti-counterfeiting… • Major focus on biometric technology, document design and fraud detection. Plus, intelligent border control techniques • More than 100 companies exhibiting from around the world – last few stands remaining • Register to attend the exhibition for free, or book now for preferential rates to attend the conference – the earlier you book – the lower the rate! • Discounted rates for Government delegates – plus buy one place and get the second half price • New initiatives to boost attendance from senior-level Government and Law-Enforcement representatives • Lower rate conference places for delegates from Africa, Asia and South America • Meet 1750+ attendees from 65+ countries at this major global secure document and identity technology event IF GOVERNMENT AND CITIZEN ID MARKETS ARE YOUR BUSINESS, SDW 2015 HAS THE ANSWERS... THE GLOBAL HUB FOR NEXT-GENERATION CITIZEN AND GOVERNMENT ID SOLUTIONS 9th Edition QEII CONFERENCE CENTRE WESTMINSTER,LONDON,UK CONFERENCE: 9-11 JUNE 2015 EXHIBITION: 10-11JUNE 2015 www.sdw2015.com ORGANISED BY:
  • 11. www.aspaglobal.com 11 The Authentication Times Issue 26 All About Authentication Anti-counterfeiting techniques and products play a vital role in curbing fake products and identifying product genuineness. They are used especially in the fields where fake making and infringement occur frequently, such as currencies, negotiable securities, licences, medicines, software and computer chips, etc. Today, there are various kinds of anti-counterfeiting techniques available in market, primarily including printing, chemical material, physical, digital, structure, packing, human and bio-character anti-counterfeiting technique, etc. The key anti-counterfeiting technologies can be classified as follows; Security Substrates: A security substrate constitutes the starting point of virtually all anti- piracy systems. Today, the most widespread security substrate is paper where it is employed under a variety of guises such as documents, box board and packaging. Plastic films were initially developed to protect printed information and similar technology is used to produce plastic security products such as threads and tear tapes in their own right. More recently there has been a realisation that branded products are at risk from counterfeiters. This has resulted in the development of other secure substrates such as glass and metal that will form the basis of a new generation of security packaging control. Security Inks: Security inks are one of a perfect medium of usage for brand protection and product authentication. As almost all types of labels and packaging subjected to a printing process of some sort, these security inks added an effective solution to security problems. Close co-operation at an early stage between package and label designers, printers and a specialist security ink manufacturer can be a cost effective way of protecting packaged and labelled goods. There are various options available in security inks, which include; a) Invisible ink b) Solvent Sensitive Ink (reactive) c) Thermo chromic inks d) Optically variable inks e) Magnetic inks f) Luminescent inks and laser- activated etc. Security Designs: The security designs are developed with the help of software and computerised origination systems. Security design features that have been developed include; With the availability of various authentication solutions, companies and Government authorities are facing problem in selection of a specific authentication solution as the adoption of any given solution is a complex question involving issues, amongst others, of cost, compatibility, feasibility and reliability, and there are divergent view on which technologies should be adopted and the timing of their adoption. While these solutions can sometimes add to the problem, the right selection, usage and implementation of authentication solutions help companies and authorities to keep them one step ahead of counterfeiting. For the reason, The Authentication Times team started a series of article on Authentication Technologies. This is the second article in this series giving an overview of available anti-counterfeiting technologies to be followed by detailed articles on anti-tampering and tracking and tracing. Anti-counterfeiting technologies: An overview
  • 12. www.aspaglobal.com 12 The Authentication Times Issue 26 Fig: Key anti-counterfeiting or authentication solutions Anti-counterfeiting technologies Security substrates Security Papers Anti-copy paper Chemical ingredient paper paper containing fibres paper with planchattes paper with security threads watermarked papers Security Thread Thin aluminium coated with partly demetalized polyester fim thread Single or multicolor sewing thread Security inks, varnishes and coatings Intaglio Ink Fluorescent Ink Infrared Ink Thermochromic INK Optical Variable Ink Pearlscent Varinishes Tagged INK Machine readable ink photochromic ink conductive inks Security designs and background Guilloches Linework fractals registered images relief images Special rasters variable line thickness or line modulation micro or nano-text screens Sequential coding, numbering & digital watermaking Optical Security Technologies Optical variable devices primairly hologram 2D/3D Holograms Stereograms Otical variable ink Optical variable coatings Optical variable films Chemical, molecular and nanotechnologies - Guilloches - Linework fractals - Registered images - Relief images - Special rasters - Variable line thickness or line modulation - Micro text - Screens These security designs features are generic, rather than proprietary and can be offered by printers having appropriate software and origination equipment. Digital Watermarking: Watermarks are identification marks produced during the paper making process. The first watermarks appeared in Italy during the 13th century, but their use rapidly spread across Europe. They were used as a means to identify the papermaker or the trade guild that manufactured the paper. The marks often were created by a wire sewn on to the paper mold. Further developed digital watermark is a kind of marker covertly embedded in a noise-tolerant signal such as audio or image data. It is typically used to identify ownership of the copyright of such signal. “Watermarking” is the process of hiding digital information in a carrier signal; the hidden information should, but does not need to contain a relation to the carrier signal. All About Authentication Figure: Anti-counterfeiting technologies
  • 13. www.aspaglobal.com 13 The Authentication Times Issue 26 All About Authentication Digital watermarks may be used to verify the authenticity or integrity of the carrier signal or to show the identity of its owners. The initial applications for digital watermarking were related to copyright protection of digital media. Today they are prominently used for certification, authentication, or conditional access. Like traditional watermarks, digital watermarks are only perceptible under certain conditions, i.e. after using some algorithm, and imperceptible anytime else. If a digital watermark distorts the carrier signal in a way that it becomes perceivable, it is of no use. Watermarks continue to be used today as manufacturer’s marks and to prevent forgery. Optical Security Technologies: The most commonly employed layer of an authentication / anti-counterfeiting program. These technologies can provide multiple layers of security including overt, covert as well as forensic features. For example, security hologram and color shifting films (or OVI) are used by Banknotes authorities as features for public as well as for enforcement authorities. Chemical, molecular and nanotechnologies: Recent developments in nanotechnology have enabled significant improvement in the field of anti-counterfeiting measures. An emerging class of covert and forensic level technologies which utilize unique and highly engineered particles to construct specific signatures which can be detected sometimes in the field, but more often in a laboratory. For example, usage of fluorescent nanostructures to improve banknote security; DNA tags for deposition on nanoelectronics wafers and computer chips to ensure the integrity and security of processed wafers. The DNA molecules are added a products raw material during the production process. Only 1 ppm (one part per million) is required to uniquely mark the material. That is one gram per one ton of raw material. Therefore there material properties remain unchanged. No extra production steps are required. Conclusion: The anti- counterfeiting industry has been gradually developing while market and economic order is regulated and fake and inferior products are cracked down. Anti- counterfeiting products play an increasingly important role in curbing fake products and identifying product genuinity. Product anti-counterfeiting is an important technical measure to protect public security and economic order of the state and safeguard the interests and rights of producer and consumer. It is not only an important reflection of the guiding thought of the government on cracking down fake and inferior products but also an objective requirement of many outstanding and famous enterprises for protecting their own rights and interests. The next article will focus on anti-tampering technologies in more details. Figure: Part of ten euro note including hologram
  • 14. www.aspaglobal.com 14 The Authentication Times Issue 26 ASPA News New Delhi: In its first-ever elections since its re-launch last year, Authentication Solution Providers’ Association (ASPA) has elected Mr. Umendra Kumar Gupta, Chairman and Managing Director, Holostik India Limited as its new President. One of the founder full members, Mr. Gupta has also served as the Association’s President during 1998-2006 and then again in 2008-2010. Mr. Gupta is the only Indian holographer to receive the coveted “Brian Monaghan Award for Business Innovation” from International Hologram Manufacturers Association for his outstanding contribution to the development of the hologram industry. The newly elected President of ASPA- Mr. Umendra Kumar Gupta, CMD, Holostik India, said that “It is a privilege to be chosen to lead this Association in a new avatar and at the helm of high growth. Since our re- launch few months back, we have added many new members offering diverse authentication technologies and are integrating their valuable suggestions to be more comprehensively representative of the common interests as an industry body. Today, nearly every industry such as pharmaceuticals, FMCG and others faces the menace of dealing with high-tech, sophisticated counterfeiting. Our Government seems proactive on taking a holistic approach to consumer protection and public welfare. ASPA as an industry body is aligned to support them in protecting brands and safeguarding consumer interest and our member companies are fully geared up to help industries meet this challenge.” On being elected as the Vice- President of ASPA, Mr. Nakul Pasricha, Chief Operating ExecutiveOfficer,PharmaSecure, said, “I am thrilled to be a part of such a progressive Association that is young and mature at the same time. As the industry morphs continuously to address the changing needs of brand protection, ASPA took the bold and proactive decision to re-align its focus with a vision of becoming a global voice of the authentication solution providers. And now, it is even more exciting to see the association offering new members like us an opportunity to take on leadership roles to help shape its vision and future.” The governing body also includes Mr. Arun Agarwal, CEO, Kantas Track-Pack, who will serve as the General Secretary and Treasurer of ASPA, Mr. Luv Shriram, Managing Director, Shriram Veritech, and Mr. Deepak Gupta, Director, Shree Lamipack. The elected governing body has also invited Mr. Nityanand S. Shenoy, President and Managing Director, PRS Permacel and Mr. Mukesh Goyal, Director, Gopsons Paper Limited as two additional co- opted members. Immediate Past President Mr. Manoj Kochar, Director, Holoflex Ltd., will continue to be on the governing body as an ex-officio member. Since its re-launch in October 2014, ASPA’s membership strength has increased by nearly 25%. The association recently celebrated its 16th anniversary in December, and aims to become the singular voice of the authentication solution providers in Asia and around the world. ASPA elects new governing body New members get leadership roles to help shape a new vision for the Authentication industry Association Left to right - Mukesh Goel, Luv D Shriram, Arun Agarwal, U K Gupta, Nakul Pasricha and Deepak Gupta
  • 15. www.aspaglobal.com 15 The Authentication Times Issue 26 Shriram Veritech Solutions Pvt Ltd (SVSPL) one of the premier authentication solution providers in India is the latest to certified from TUV with “TUV-ASPA Hologram Safety & Security Management Systems (HSSMS)”. The HSSMS Standards were developed by ASPA in collaboration with TUV-Rheinland, India and these have now been accepted as the benchmark for the security systems to be adopted by authentication solution provided in India. Veritech had a prodigious experience working closely with TUVR team for audit of their safety and security standards against HSSMS standards. A rigorous examination of each and every HSSMS standard adapted and followed by Veritech was completed in the intense audit of its systems by TUV-Rheinland over a span of 32 working hours. Veritech’s strict compliance with the defined HSSMS standards concluded in successful certification of Veritech as India’s 3rd TUV ASPA - HSSMS certified company. Some other prestigious certifications and memberships earned by Veritech are: • ISO 9001: 2008 for Quality Management System • ISO14001:2004forEnvironmentalManagementSystem • BS OHSAS 18001 : 2007 for Occupational Health and Safety Management System • ASPA – Full Founder Member • IHMA – Full Member The adaptation of HSSMS standards is a value addition to existing safety and security standards implied by Veritech in manufacturing anti-counterfeiting solutions of highest standards to protect the integrity and equity of its licensing brands. Source: veritechindia.com ASPA News Members exhibited at various trade forums ASPA member Rasik Products exhibited at Paper World Germany held on January 31 - February 03, 2015 Source: www.rasikfoils.com ASPA members PharmaSecure participated at Track and Trace Project Symposium, Saudi Arabia held on 19-20th January 2015 Source: www.pharmasecure.com ASPA members PRIZM Holography & Security Films Pvt Ltd exhibited at Print Pack India held on Feb 11-15, 2015 at India Expo Centre, Greater Noida, India Source: Prizm Holography ShriramVeritech set benchmark, certified with ASPA TUV HSSMS
  • 16. www.aspaglobal.com 16 The Authentication Times Issue 26 Appointments Reconnaissance appoints, Astrid Mitchell as its new Managing Director Astrid Mitchell, currently a Director and member of the Board, takes over as Managing Director. She has also been with Reconnaissance since 2002, having previously held positions with De La Rue, Applied Holographics and Bundesdruckerei. In addition to her role as Managing Director, she will continue to play a major role in the company’s security and authentication newsletters and conferences. She will also continue as Editor of Currency News and will be responsible for other currency activities such as the Directory of Currency Suppliers and the Coin Conference, which are carried out through Currency Publications Ltd, a joint venture with Currency Research. Sproxil appoints Anand C.Mehta as Head of India Operations Sproxil®, appointed Anand C. Mehta as Head of Sproxil’s Indian operations. Mehta has over 18 years of experience in operations management, strategic marketing and business development. Prior to joining Sproxil, he was the Chief Marketing Officer at Motoring Ahead & at Think as Consumer, a growth acceleration and outsourced marketing firm focused on startups and SMBs. Prior to that, Mehta held leadership and management positions including Vice President of Marketing for Schneider Electric India, Vice President of Marketing & D-TAC for Smartlink Network Systems Ltd. and Associate Vice President at D-Link India Ltd. In this role, Mehta will be responsible for managing the staff and leading the development and execution of Sproxil India’s expansion plans. API Foils appoints Robert Forsyth as Production Manager API Foils has appointed Robert Forsyth as its new production manager to help drive forwards its future expansion plans. Robert brings more than 30 years general manufacturing experience from a number of major international companies. This includes serving as production manager at Bausch and Lomb, and as manufacturing manager at Brand-Rex and Biofilm. At API Foils, Forsyth will be responsible for a 56-strong production team. Industry Updates
  • 17. www.aspaglobal.com 17 The Authentication Times Issue 26 Cosmetics and Personal care Counterfeit cosmetics products seized in uk http://www.cosmeticsdesign-europe.com/Regulation-Safety/ Counterfeit-cosmetics-pose-real-threat-so-be-aware-says-CTPA Fake cosmetics seized near the China border. http://www.cosmeticsdesign-asia.com/Regulation-Safety/Police- in-Vietnam-seize-counterfeit-cosmetics-heading-to-China Counterfeit makeup found to contain ‘Dangerously High’ levels of lead http://www.graziadaily.co.uk/2015/02/counterfeit-make-up#. VObT6uNxWKk Hong Kong Customs seizes fake cosmetics goods worth $5,000 http://customstoday.com.pk/hong-kong-customs-seizes-fake- cosmetics-goods-worth-5000-clutches-two-culprits-2/ Four arrested with illicit liquor worth Rs 87,000, Madhya Pradesh http://freepressjournal.in/four-arrested-with-illicit-liquor-worth- rs-87000/ Food and Beverage Counterfeit Glen’s Vodka in UK http://www.food.gov.uk/news-updates/news/2015/13604/ counterfeit-vodka Thousands of tonnes of fake food and drink seized in 47 countries-INTERPOL and EUROPOL investigation http://www.foodqualitynews.com/Regulation-and-safety/ Interpol-and-Europol-find-counterfeit-food-and-drink-in-47- countries Newport counterfeit cigarette seller jailed http://www.southwalesargus.co.uk/news/11807144.Newport_ counterfeit_cigarette_seller_jailed/ Sale of duplicate ‘Arishtam’ with High alcohol content on rise, Kerala http://www.newindianexpress.com/states/kerala/Sale- of-Duplicate-Arishtam-with-High-Alcohol-Content-on- Rise/2015/01/23/article2633038.ece Pharmaceuticals Allegedly counterfeit drugs seized in Malha Mall health food store http://www.jpost.com/Israel-News/Allegedly-counterfeit-drugs- seized-in-Malha-Mall-health-food-store-389914 Security and Fiduciary Documents Himachal varsity VC accused of producing fake documents for post, Dharamsala http://zeenews.india.com/news/himachal-pradesh/ himachal-varsity-vc-accused-of-producing-fake-documents-for- post_1542345.html Real Or Fake! Bogus auto-insurance documents flood the market as scam widens http://jamaica-gleaner.com/gleaner/20150215/lead/lead1.html Filing fake documents to hide income on IRS list of tax scams-Phoenix http://www.heraldextra.com/sanpete-county/filing-fake- documents-to-hide-income-on-irs-list-of/article_604fae5b-8b42- 57cd-a31d-347d4bc1aa8f.html Man accused of passing counterfeit $100 bills in US https://www.victoriaadvocate.com/news/2015/feb/20/man- accused-of-passing-counterfeit-100-bills/ Lankan uses fake passports since ‘84, held in Madurai http://www.newindianexpress.com/states/tamil_nadu/Lankan- Uses-Fake-Passports-since-84-Held-in-Madurai/2015/02/22/ article2680772.ece Wife of former Sri Lankan minister arrested over fake passport. http://www.shanghaidaily.com/article/article_xinhua. aspx?id=269518 Dubai Police to combat rising number of fake passports http://www.arabianbusiness.com/dubai-police-combat-rising- number-of-fake-passports-582578.html Top university launches probe into fake degree claims in Uganda http://www.universityworldnews.com/article. php?story=20150212165316744 Automobiles Counterfeit car parts on cars- http://www.wtsp.com/story/news/local/2015/02/23/ counterfeit-car-parts-on-cars/23868443/ Counterfeit seizure report Industry Updates
  • 18. www.aspaglobal.com 18 The Authentication Times Issue 26 Industry Updates Publication Title Int. Application Applicant / Inventor DD.MM.YYYY Class Number 26.02.2015 WO/2015/025559 C08J 5/18 PCT/JP2014/060443 Japan Coloring Security Film Co., Ltd. Brief Abstract: Provided is a security film which is useful as a security film for a plastic card or for an electronic passport, and in which visible fluorescent emission can be caused upon the irradiation with visible light. A security film (10) which is a transparent film comprising a transparent thermoplastic resin (12) and fluorescent organic silica particles (11) dispersed in the transparent thermoplastic resin (12), wherein the fluorescent organic silica particles (11) are particles each of which is composed of an organic fluorescent dye and an organic silica and has a diameter of 100 to 20000 nm and which can cause visible fluorescent emission upon the irradiation with visible light, the fluorescent organic silica particles (11) are contained in an amount of 1 × 10-6 to 6 parts by mass relative to 100 parts by mass of the transparent thermoplastic resin (12), the thickness of the securityfilm is 30 to 500 μm, and the total light transmittance of the security film is 80% or more. 19.02.2015 WO/2015/022035 Packaging B65D 85/10 PCT/EP2013/067585 Sicpa Holding Sa For Smoking Products Kerkar, Brahim Having A Marking Thereon Brief Abstract: : Disclosed is a packaging for smoking products that comprises an area with a warning relating to the health hazards of smoking thereon. The area comprises at least one marking that is suitable for identification and/or authentication and/or track and/or trace purposes. 26.02.2015 20150053755 Systems and G06K 19/06 14121922 Wood Stephen M. methods for tracking and authenticating goods Brief Abstract: Systems and methods for identifying, tracking, tracing and determining the authenticity of a good are described herein. In some embodiments, a system includes an imaging system, a database, and an authentication center. The imaging system is configured to capture an image of a unique signature associated with a good at the good’s origin. The unique signature can be, for example, a random structure or pattern unique to the particular good. The imaging system is configured to process the image of the good to identify at least one metric that distinguishes the unique signature from unique signatures of other goods. The database is configured to receive information related to the good and its unique signature from the imaging system, and is configured to store the information therein. The authentication center is configured to analyze the field image with respect to the information stored in the database to determine whether the unique signature in the field image is a match to the captured image stored in the database. 26.02.2015 20150056538 Device for G03H 1/02 14012482 BIO DEFENSE, HA protecting crops using hologram Sung Sub of natural enemy eyes and method for fabricating the same Brief Abstract: Disclosed are a device for protecting crops from wildlife, comprising an optical base film on both sides of which fluorescent holograms of natural enemies with both eyes and optionally claws or talons are laser printed while a composition containing a phosphorescent material and a repellent is applied to both eyes, and optionally to the claws or talons, and a method for fabricating the same. Oils and extracts from herbs are used selectively as ingredients in the repellent depending on repelling targets, that is, mammals, rodents and birds. In addition, the use of phosphorescent material exerts a repellent effect on nocturnal animals. Thus, the device exhibits high durability and can be used for protection from wildlife damage in various targets. Global patents
  • 19. www.aspaglobal.com 19 The Authentication Times Issue 26 Upcoming events Published by Authentication Solution Providers’ Assciation (ASPA) Editorial Team Issue Editor : C S Jeena Designed & : EYEDEA Advertising Printed by 1250/13, Govindpuri, Kalkaji, New Delhi-19 (India) eyedeaadvertising@gmail.com www.artworxindia.in The Authentication Times is a quarterly newsletter published by ASPA with an aim to provide latest developments, research, articles, patents and industry news to a wide audience related to Authenticatoni in India and World. The editorial team welcomes your news, contributions and comments. Please send your product updates, press releases, conference announcements or other contributions to ASPA: 21-Ground Floor, Devika Tower 6 Nehru Place, New Delhi 110019, India Telfax: +91 (11) 41617369 Email: info@aspaglobal.com Website: www.aspaglobal.com Disclaimer: The data used here are from various published and electronically available primary and secondary sources. Despite due diligence the source data may contain occasional errors. In such instances, ASPA would not be responsible for such errors. ASPA is the Authentication Solution Providers’ Association formerly known as Hologram Manufacturers Association of India (HoMAI). Founded in 1998 as HoMAI it has now been re-launched in 2014 as ASPA with a mission to provide a platform where authentication solution providers can converge and collaborate to develop customised cutting edge authentication solutions for their customers. For more details, please visit: www.aspaglobal.com Diverse technologies, common goal. * ASPA participating events. Meet us at these event’s to know more about us. Industry Updates Date Event Name / Place / Website 14-16 April, 2015 Interpol World 2015 Singapore, www.interpol-world.com 17-18 April, 2015 Indian Retail Congress and Awards 2015* Delhi/NCR, www.indianretailer.com 13-15 May, 2015 Pharma Pro Pack Expo* Mumbai, India, www.pharmapropack.com 9-11 June, 2015 Security Document World 2015 London, UK, www.sdw2014.com 22-24 June, 2015 High Security Printing Lima, Peru, www.hsp-latinamerica.com 24-25 Jume, 2015 Future of the Smart Transaction Industry 2015 Schenzhen, China, www.apsca.org 8-11 October, 2015 INDPACK 2015* Mumbai, India, www.indiapack.org 21-23 October,2015 The Coin Conference Madrid, Spain, www.thecoinconference.com 11-13 November, 2015 Tax Stamp Forum* Miami, USA, www.taxstampforum.com 25-26 November, 2015 Brand Protection & Anti-Counterfeiting Germany, www.brandprotectionevent.com 01-04 December, 2015 Label Expo Asia Shanghai, www.labelexpo.com 2-4 December, 2015 The Holography Conference* Shanghai, China, www.theholographyconference.com