The document discusses the 7 essentials that exponential growth companies leverage to achieve billion dollar valuations, including creating breakthrough value, exploiting high growth markets, leveraging major customers and partners, achieving exponential returns, combining internal and external leadership, and ensuring an expert board. It provides examples and strategies for each essential and encourages assessing one's company across these factors. The final pages include a scorecard and next steps for businesses to analyze themselves.
3. Exponential
Growth
$1B
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4. Blueprint of Exponential Growth
Revenue
$ Millions 4 years 6 years 12 years
Inflection
point
Normalized Time(years)
Copyright Blueprint Growth Institute
11. Lessons from top CEOs
•Most Blueprint Companies grow in mature,
not emerging markets
•Utilize best management practices and
technologies to stay close to the customer
•Exponential growth requires
a portfolio of products/services
•Partner with suppliers
•Import ideas from other industries
Copyright Blueprint Growth Institute
14. Create win-win
relationship
Big Brothers Little Brothers
• Innovation for emerging markets • Access and scale into new markets
• Fill critical gaps in portfolio • Credibility with customers
• Outsource specialized functions • Access to partner’s innovation and
• License brands product line
• Market intelligence
“ …we all realize for innovation and –Customer demand
certain pieces of the portfolio we –Bottlenecks in current offerings
have to turn to someone else” –Evolution and emergence of new
webs or business ecosystems
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20. Your Essentials for Turbulent Times
1.Deliver “Way Better Value”
• Redefine Customer Benefits
• Focus on the Value Zone
• Innovate and Test
• Fail Fast, Often and Cheap!
• “Quick and Dirty” to accelerate Customer
Feedback
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21. Your Essentials for Turbulent Times
2.Exploit New Market Segments
3.Leverage Marquee Customers
4.Utilize Big Brother Alliances
• Move to Adjacent Market Segments or Geographies
• Form a Customer Advisory Board
• Encourage Customers to Sell for you!
• Fill a critical portfolio gap for a Big Brother Alliance Partner
• Leverage Partnerships to expand globally
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22. Your Essentials for Turbulent Times
5.Masters of Exponential Returns
6.Inside - Outside Leadership
7.Board of Essentials Experts
• Streamline core business -expenses and processes
• Strive for positive cash flow
• Formalize and focus Inside-Outside Leadership
• Build a board of long term investors
• Leverage board to develop Marquee Customer and Big Brother
Alliance relationships
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24. Next Steps to Grow Your Business
Visit
www.blueprintgrowth.com
• Take the 7 Essentials Scorecard
• Link to BusinessWeek.com 7 Essentials Series
• Link to David Thomson