1. Credit
card
market
in
Russia,
II
quarter
2013
The
leaders
are
increasing
the
gap
According
to
the
results
of
the
first
six
months
of
2013,
the
Russian
credit
card
market
grew
by
24.7%
to
837.4
billion
roubles
(in
the
first
hphf
of
2012
–
by
36%).
The
absolute
increase
amounted
to
166.1
billion
roubles.
The
leaders
in
terms
of
growth
of
porJolios
in
January-­‐June
were
Sberbank
(+44.1
billion
roubles),
the
Russian
Standard
bank
(+33.2
billion
roubles)
and
Tinkoff
Credit
Systems
(TCS
Bank
+16.3
billion
roubles).
The
posiRon
of
the
leading
players
improved
and
managed
to
surpass
the
rest
of
the
market
as
well
as
acRve
newcomers.
Trends:
• The
Russian
credit
card
market
grew
in
the
first
6
months
of
2013
by
24.7%
to
837.4
billion
roubles
(in
the
first
half
of
2012
–
by
36%),
the
growth
in
annual
terms
amounted
to
67%;
• Russian
Standard,
Tinkoff
Credit
Systems
and
Sberbank
are
leading
in
terms
of
the
volume
of
the
porLolio
and
absolute
quarterly
growth;
• Sberbank
and
other
players
conNnued
to
slow
the
pace
of
growth
in
annual
terms
together
with
the
market;
HCF
Bank
increased
its
growth
rate
year-­‐on-­‐year
in
the
top
ten;
• The
most
acNve
parNcipants
conNnued
to
increase
their
market
share,
maintaining
their
growth
rate
above
the
average
level,
Alfa-­‐Bank
and
OTP
Bank
improved
their
posiNons
in
the
top
10.
1
July
30,
2013
The
market
size
as
of
01.07.13
837.4
billion
roubles
(+24,7%
as
compared
to
01.01.13)

2. Credit
card
market
in
Russia,
II
quarter
2013
July
30,
2013
2
The
growth
rate
of
the
market
in
the
II
quarter
increased
by
12%
compared
with
11.4%
in
the
I
quarter
of
2013.
According
to
the
results
of
the
I
and
II
quarter
of
2012,
the
increase
was
15%
and
18.3%,
respecRvely,
and
the
results
at
the
end
of
2012
showed
market
growth
of
82.5%.
The
annual
growth
rate
of
the
credit
card
market
(year-­‐on-­‐year,
yoy)
declined
from
77%
in
the
I
quarter
to
67%
in
the
II
quarter
of
2013.
The
three
leaders
of
the
Russian
market
have
not
changed
–
in
terms
of
porJolio;
ahead
of
the
pack
are
Sberbank,
Russian
Standard
and
Tinkoff
Credit
Systems.
The
top
ten
of
the
largest
banks
in
the
credit
card
market
for
the
II
quarter
look
like
this:
Sberbank
(porJolio:
193.4
billion
roubles),
Russian
Standard
(134.1
billion
roubles),
TCS
Bank
(64.3
billion
roubles),
VTB
24
(56.7
billion
roubles),
Alfa-­‐Bank
(42.2
billion
roubles
),
Orient
Express(37.5
billion
roubles),
OTP
Bank
(33.5
billion
roubles),
Svyaznoy
(33.4
billion
roubles),
HCF
Bank
(27.8
billion
roubles)
and
Rosbank
(17.4
billion
roubles).
Dynamics
of
credit
card
por?olios,
billion
roubles
Банки 01.01.09 01.01.10 01.01.11 01.01.12 01.01.13 01.07.13
Portfolio Market8share Portfolio Market8share Portfolio Market8share Portfolio Market8share Portfolio Market8share Portfolio Market8share
Sberbank 2,5++++++ 1,2% 8,3++++++ 4,3% 25,4++++ 11,2% 63,0++++ 17,1% 149,3++ 22,2% 193,4++ 23,1%
Russian+Standard+Bank 70,9++++ 34,5% 56,3++++ 29,2% 49,5++++ 21,7% 59,3++++ 16,1% 100,9++ 15,0% 134,1++ 16,0%
TCS+Bank 4,5++++++ 2,2% 4,9++++++ 2,5% 9,6++++++ 4,2% 21,2++++ 5,8% 48,0++++ 7,2% 64,3++++ 7,7%
VTB+24 12,0++++ 5,8% 19,2++++ 10,0% 24,8++++ 10,9% 34,5++++ 9,4% 48,6++++ 7,2% 56,7++++ 6,8%
AlfaBBank 8,2++++++ 4,0% 8,6++++++ 4,5% 10,7++++ 4,7% 13,6++++ 3,7% 30,8++++ 4,6% 42,2++++ 5,0%
Orient+Express+Bank 0,2++++++ 0,1% 1,5++++++ 0,8% 3,1++++++ 1,4% 23,1++++ 6,3% 45,1++++ 6,7% 37,5++++ 4,5%
OTP+Bank 6,8++++++ 3,3% 6,9++++++ 3,6% 12,5++++ 5,5% 19,1++++ 5,2% 29,9++++ 4,5% 33,5++++ 4,0%
Svyaznoy+Bank 0,0++++++ 0,0% 0,0++++++ 0,0% 0,2++++++ 0,1% 12,4++++ 3,4% 32,5++++ 4,8% 33,4++++ 4,0%
HCF+Bank 21,7++++ 10,5% 16,6++++ 8,6% 11,1++++ 4,9% 14,1++++ 3,8% 19,6++++ 2,9% 27,8++++ 3,3%
Rosbank 3,7++++++ 1,8% 3,5++++++ 1,8% 5,9++++++ 2,6% 11,2++++ 3,0% 15,4++++ 2,3% 17,4++++ 2,1%
Privatbank 3,4++++++ 1,7% 2,7++++++ 1,4% 4,2++++++ 1,8% 7,8++++++ 2,1% 10,5++++ 1,6% 15,9++++ 1,9%
Trust 1,0++++++ 0,5% 0,4++++++ 0,2% 1,4++++++ 0,6% 3,7++++++ 1,0% 9,7++++++ 1,4% 15,5++++ 1,9%
Citibank 10,7++++ 5,2% 12,0++++ 6,2% 12,9++++ 5,7% 11,2++++ 3,0% 12,6++++ 1,9% 14,1++++ 1,7%
Credit+Europe+Bank 2,9++++++ 1,4% 3,2++++++ 1,7% 5,2++++++ 2,3% 9,5++++++ 2,6% 11,7++++ 1,7% 13,0++++ 1,6%
Renaissance+Capital 5,2++++++ 2,5% 3,8++++++ 2,0% 4,1++++++ 1,8% 5,7++++++ 1,6% 9,8++++++ 1,5% 11,6++++ 1,4%
Raiffaisenbank 1,9++++++ 0,9% 2,4++++++ 1,2% 2,8++++++ 1,2% 4,0++++++ 1,1% 7,1++++++ 1,1% 9,3++++++ 1,1%
MTS+Bank 2,5++++++ 1,2% 2,1++++++ 1,1% 2,1++++++ 0,9% 2,5++++++ 0,7% 6,4++++++ 1,0% 9,1++++++ 1,1%
Leto+Bank B++++++ 0,0% B++++++ 0,0% B++++++ 0,0% B++++++ 0,0% 0,7++++++ 0,1% 7,7++++++ 0,9%
Uralsib 1,4++++++ 0,7% 1,5++++++ 0,8% 1,9++++++ 0,8% 3,1++++++ 0,8% 6,0++++++ 0,9% 7,6++++++ 0,9%
Avangard 9,1++++++ 4,4% 6,1++++++ 3,2% 4,3++++++ 1,9% 4,2++++++ 1,1% 6,2++++++ 0,9% 7,4++++++ 0,9%
Others 37,2++++ 18,1% 32,9++++ 17,0% 36,0++++ 15,8% 44,7++++ 12,1% 70,4++++ 10,5% 85,8++++ 10,3%
Total 205,88 100,0% 192,98 100,0% 227,68 100,0% 367,88 100,0% 671,38 100,0% 837,48 100,0%

3. Credit
card
market
in
Russia,
II
quarter
2013
July
30,
2013
3
Banks’
shares
in
the
credit
card
market
Against
the
background
of
slow
growth,
a
number
of
players
conRnue
to
grow
faster
than
the
market.
In
the
II
quarter,
the
leader
–
in
terms
of
the
relaRve
increase
in
the
porJolio
of
the
20
largest
banks
–
was
the
relaRve
newbie
to
the
raRngs:
Leto
Bank.
Its
porJolio
increased
by
160.5%
to
7.7
billion
roubles.
Moscomprivatbank
added
31%
to
its
porJolio,
MTS
Bank
–
22%,
Trust
–
20.2%,
HCF
Bank
–
18.8%,
TCS
Bank
–16.2%,
Russian
Standard
–
14.9%;
Alfa-­‐Bank
–
14.7%,
Sberbank
–14.3%,
Uralsib
–
13%.
23,1%
16,0%
7,7%
6,8%
5,0%
4,5%
4,0%
4,0%
3,3%
2,1%
23,5%
Sberbank
Russian
Standard
Bank
TCS
Bank
VTB
24
Alfa-­‐Bank
Orient
Express
Bank
OTP
Bank
Svyaznoy
Bank
HCF
Bank
Rosbank
Others

4. Credit
card
market
in
Russia,
II
quarter
2013
July
30,
2013
4
Number
of
issued
credit
cards
(as
of
the
end
of
the
year
and
the
quarter)
There
were
two
reshuffles
in
the
top
ten
according
to
the
results
of
April-­‐
June.
As
we
expected,
Alfa-­‐Bank
displaced
Orient
Express,
up
from
6th
to
5th
place
and
increased
its
market
share
from
4.9%
to
5%.
The
share
of
Orient
Express
decreased
from
5.5%
to
4.5%.
It's
the
only
bank
in
the
top
20
on
the
market
that
has
experienced
a
reducRon
of
its
credit
card
porJolio
in
the
past
quarter
(by
3.4
billion
roubles,
-­‐8.3%).
In
terms
of
the
six
months
period,
Orient
Express's
porJolio
fell
by
16.7%.
OTP
Bank
rose
from
8th
to
7th
place,
beaRng
Svyaznoy.
Thus
for
the
April-­‐
June
period
the
market
share
of
both
banks
decreased:
OTP
–
from
4.2%
to
4%,
Svyaznoy
–
from
4.3%
to
4%.
The
share
of
VTB
24
decreased
by
0.3
percentage
points
to
6.8%
in
the
II
quarter.
Rosbank
lost
0.2
percentage
points;
its
share
at
the
end
of
June
amounted
to
2.1%,
CiRbank
–
minus
0.1
points
to
1.7%.
Size
of
the
credit
card
market,
billion
roubles
2007 8%944%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%
2008 9%296%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%
2009 8%601%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%
2010 10%047%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%
2011 15%026%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%
2012 22%483%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%
Iq#2013 24#694#########################################
177,4
205,8
192,9
227,6
367,8
671,3
837,4
0
100
200
300
400
500
600
700
800
900
2007
2008
2009
2010
2011
2012
IIq
2013

5. Credit
card
market
in
Russia,
II
quarter
2013
July
30,
2013
5
The
remaining
banks
among
the
top
20
in
the
II
quarter
maintained
or
increased
their
share.
Sberbank
and
Leto
Bank
increased
their
share
more
than
any
other
bank
(+0.5
pp
to
23.1%
and
0.9%,
respecRvely),
as
well
as
Russian
Standard
(+0.4
pp
to
16%),
TCS
Bank
(+0.3
pp
to
7.7%)
and
Moscomprivatbank
(+0.3
pp
to
1.9).
According
to
the
results
of
the
six
months
period,
the
most
noRceable
increase
in
market
share
was
afributed
to
Russian
Standard
–
plus
1
pp.
Sberbank
gained
0.9
points,
Leto
Bank
–
0.8
pp,
TCS
Bank
–
0.5
pp.
Alfa-­‐
Bank,
HCF
Bank
and
Trust
increased
their
market
shares
by
0.4
points
for
the
period
from
January
to
June.
Dynamics
of
the
largest
players
within
the
year,
billion
roubles
-­‐
50
100
150
200
250
Sberbank
Russian
Standard
Bank
TCS
Bank
VTB
24
Alfa-­‐Bank

6. Credit
card
market
in
Russia,
II
quarter
2013
July
30,
2013
6
The
growth
rate
of
Sberbank
conRnued
to
fall,
even
as
the
leader
in
absolute
growth
of
the
porJolio.
On
an
annual
basis
(yoy)
the
growth
rate
of
its
porJolio
in
the
II
quarter
amounted
to
95%
against
121%
in
the
I
quarter
of
2013,
137%
in
the
IV
quarter,
and
151%
in
the
III
quarter,
2012.
A
slowdown
in
the
annual
growth
rate
was
seen
by
all
banks
out
of
the
top
10,
with
the
excepRon
of
HCF
Bank
(87%
against
63%
in
the
I
quarter).
The
growth
rate
of
Alfa-­‐Bank
although
reduced
in
comparison
with
the
I
quarter
(137%
against
147%),
remained
higher
than
last
year.
Svyaznoy
experienced
a
significant
slowdown
in
growth
–
40%
versus
81%
in
the
I
quarter.
Change
of
posiOons
among
the
top
10
1
2
3
4
5
6
7
8
9
10
Sberbank
Russian
Standard
Bank
TCS
Bank
VTB
24
Alfa-­‐Bank
Orient
Express
Bank
OTP
Bank
Svyaznoy
Bank
HCF
Bank
Rosbank
Privatbank

7. Credit
card
market
in
Russia,
II
quarter
2013
July
30,
2013
7
Por?olio
growth
leaders
Bank
Portfolio,-
billion-roubles
yoy
Portfolio,-
billion-roubles
yoy
Portfolio,-
billion-roubles
yoy
Portfolio,-
billion-roubles
yoy
Portfolio,-
billion-roubles
yoy
Portfolio,-
billion-roubles
yoy
Sberbank 76,64 141% 98,98 138% 128,43 151% 149,29 137% 169,26 121% 193,44 95%
Russian7Standard 64,76 30% 75,79 43% 87,57 53% 100,90 70% 116,74 80% 134,09 77%
TCS7Bank 25,51 118% 33,60 116% 40,08 117% 48,00 127% 55,31 117% 64,29 91%
VTB724 37,91 41% 41,99 42% 46,63 42% 48,64 41% 52,72 39% 56,74 35%
AlfaBBank 14,90 30% 17,80 47% 24,17 83% 30,85 126% 36,80 147% 42,19 137%
Orient7Express 30,54 590% 35,69 305% 39,88 199% 45,05 95% 40,94 34% 37,54 5%
OTP7Bank 21,35 59% 24,35 56% 27,23 58% 29,90 56% 31,41 47% 33,51 38%
Svyaznoy7Bank 17,82 1756% 23,88 526% 27,18 241% 32,46 162% 32,32 81% 33,39 40%
HCF7Bank 14,35 38% 14,88 34% 16,56 27% 19,64 39% 23,39 63% 27,80 87%
Rosbank 12,98 71% 14,26 59% 15,69 49% 15,45 38% 16,84 30% 17,39 22%
Total 422,94 71% 500,29 74% 589,40 78% 671,25 83% 747,53 77% 837,35 67%
2012 2013
I-q II-q III-q IV-q I-q II-q
Year
growth
rates,
top-­‐10
Top$20$in$terms$of$absolute$
growth,$June$2013
Gain,$billion$
roubles
Top$20$in$terms$of$absolute$
growth$for$the$year,$from$July$
2012
Gain,$billion$
roubles
Top$20$in$terms$of$absolute$
growth,$from$the$beginning$of$
2013
Gain,$billion$
roubles
Sberbank 6,68 Sberbank 94,46 Sberbank 44,15
Russian3Standard 5,65 Russian3Standard 58,30 Russian3Standard 33,19
TCS3Bank 3,20 TCS3Bank 30,69 TCS3Bank 16,29
Leto3Bank 1,98 AlfaABank 24,39 AlfaABank 11,34
HCF3Bank 1,28 VTB324 14,75 HCF3Bank 8,15
VTB324 1,09 HCF3Bank 12,92 VTB324 8,10
AlfaABank 0,98 Trust 10,18 Leto3Bank 7,03
Privatbank 0,96 Svyaznoy3Bank 9,52 Trust 5,78
Trust 0,68 OTP3Bank 9,16 Privatbank 5,36
OTP3Bank 0,68 Leto3Bank 7,68 OTP3Bank 3,61
Svyaznoy3Bank 0,51 Privatbank 7,58 MTS3Bank 2,69
MTS3Bank 0,39 MTS3Bank 5,31 Raiffaisenbank 2,15
Gazprombank 0,37 Raiffaisenbank 3,84 Rosbank 1,94
Uralsib 0,30 Renaissance3Capital 3,78 Renaissance3Capital 1,81
Rosgosstrakh3bank 0,29 SKBABank 3,61 Uralsib 1,62
AsianAPacific3Bank 0,28 Uralsib 3,25 Citibank 1,50
Renaissance3Capital 0,27 Rosbank 3,12 Credit3Europe3Bank 1,32
Svyaznoy3Bank 0,24 Credit3Europe3Bank 2,64 UniCredit3Bank 1,19
MDM3Bank 0,17 Gazprombank 2,49 Avangard 1,18
Avangard 0,14 Avangard 1,96 Rosgosstrakh3bank 0,94
Total 26,23 Total 337,07 Total 166,10

8. Credit
card
market
in
Russia,
II
quarter
2013
July
30,
2013
8
This
report
is
made
by
the
analysts
of
the
Bank
Tinkoff
Credit
Systems.
For
the
purposes
of
drawing
up
the
report
the
bank
relied
on
the
informaRon
of
the
RF
Central
Bank.
Our
analysts
for
the
purposes
of
the
raRng
recognize
the
sum
of
the
accounts
45508
(Loans
and
other
money
provided
to
individuals
on
a
call
basis)
and
45509
(Loan
provided
in
case
of
lack
of
money
in
the
deposit
account
(“overdrah”)).
On
cooperaRon
mafers
please
contact
Oleg
Anisimov
o.anisimov@tcsbank.ru
TCS
credit
cards:
hfp://www.tcsbank.ru/credit.
TCS
deposits:
hfp://www.tcsbank.ru/deposit.
TCS
debit
cards:
hfp://www.tcsbank.ru/debit/
©
Tinkoff
Credit
Systems,
2013.
All
rights
reserved.
For
quotes
please
refer
to
the
bank
Tinkoff
Credit
Systems.