The Indian school students are rapidly adopting and adapting to a Digital lifestyle to succeed in a global economy where the Default is Digital. This was the clear trend established by the TCS GenY Study 2014-15, conducted by TCS, across 14 cities in India.

1. CITY SPECIFIC DIGITAL HABITS OF TEENS
THAT WILL SURPRISE YOU!
Default is Digital
#TCSGenY2015
68%
93.2%
VS
Bhubaneswar India
89%
Bhubaneswar - The Facebook City
More teens use Facebook
in Bhubaneswar than
anywhere else in India
Cities with highest parental monitoring
More parents monitor online
activities of kids in Indore,
Kochi, Hyderabad, Kolkata than
anywhere else in India
Indore 58.9%
Kochi 58.2%
Hyderabad 53.9%
Kolkata 53.7%
Delhi - The online shopping hub of India
Delhi
Mumbai
Bhubaneswar
80%
74.3%
74.2%
Delhiites love shopping online!
Half of Lucknow’s teens
have a twitter account,
followed by Kochi
and Delhi
Lucknow(49.2%) Kochi(45.5%) Delhi(44.9%)
Lucknow is teen tweet capital
Video Chat rules in Hyderabad
Hyderabad teens are top
users of video chats like skype