This document promotes the benefits of starting a blog, including generating leads for business, increasing website page count, potential fame and income, and helping others through sharing knowledge. Key points made are that 57% of businesses who blog generate customers, blogs allow unlimited page creation which increases leads compared to traditional websites, and blogging costs less than traditional marketing with writers available for $50-100/month. The document encourages the reader to start a blog on the basis that blogging is a powerful online tool.