Training I gave to newbies on Online Marketing. Presentation does not reveal all information and makes people go, search and learn more

1. <Online Marketing>

3. 


Delight
Query
Found
 Search

4. 


Delight
Query
Found
 Search
SEMSite
Design

5. Apple

6. Apple Apple
Apple
Apple
Apple
Apple
Apple Apple Apple Apple Apple
AppleApple
Apple Apple Apple Apple Apple Apple
Apple Apple Apple Apple
Apple Apple Apple
AppleApple
AppleApple
AppleAppleAppleApple
Apple
Whoa!
Apple Apple
Apple
Apple
Apple
Apple
Apple Apple Apple Apple Apple
AppleApple
Apple Apple Apple Apple Apple Apple
Apple Apple Apple Apple
Apple Apple Apple
AppleApple
AppleApple
AppleAppleAppleApple
Apple
Apple Apple
Apple
Apple
Apple
Apple
Apple Apple Apple Apple App
AppleApple
Apple Apple Apple Apple Apple App
Apple Apple Apple App
Apple Apple App
AppleApple
AppleApple
AppAppleAppleApple
Apple

7. Apple Apple
Apple
Apple
Apple
Apple
Apple Apple Apple Apple Apple
AppleApple
Apple Apple Apple Apple Apple Apple
Apple Apple Apple Apple
Apple Apple Apple
AppleApple
AppleApple
AppleAppleAppleApple
Apple
Gotcha!
Apple Apple
Apple
Apple
Apple
Apple
Apple Apple Apple Apple Apple
AppleApple
Apple Apple Apple Apple Apple Apple
Apple Apple Apple Apple
Apple Apple Apple
AppleApple
AppleApple
AppleAppleAppleApple
Apple
Apple Apple
Apple
Apple
Apple
Apple
Apple Apple Apple Apple App
AppleApple
Apple Apple Apple Apple Apple App
Apple Apple Apple App
Apple Apple App
AppleApple
AppleApple
AppAppleAppleApple
Apple

11. 1958 Sputnik Launched?

12. RFC 6751974

13. WWW1989

14. Info.cern.ch1990

15. Mosaic!1993

16. Barefoot in Time1995

17. Spidey!1997

18. 1997 Attention Age

19. 5132.522000

20. 2006 O Reilly, what art thou?

22. Do I need a bird?
Do I need a plane?
Do I need Steve Jobs?

23. EM
YOU Need

24. PPCSE
EM

25. SE

27. Let’s click

29. Dude! I’m
LOST!

30. I can see
clearly now!

31. Home
Level 1 Level 1 Level 1
Level 2 Level 2 Level 2Level 2 Level 2 Level 2 Level 2Level 2 Level 2

33. Great! A graph?
What do I do?
I thought design was king?

34. Research

35. <Title>
<meta name= “description”>

36. URL

37. Content

38. <alt text=
Hello World>
Body Text:
________Keyword__________
________________________
_Keyword_________________
________________________
____Keyword______________
________________________
______________Keyword____
________________________
________________________
______________Keyword____
_______________________
File name:
hello-world.png H1: Headline

39. <
<
Ranking factors

40. PPC

41. 


Optimize
Plan
Manage
 Research

44. =

45. +

47. Ref
• Seomoz – Must read!
• Google
• Ian Lurie
• Images
– Corbis
– http://icons.mysitemyway.com/
– Superman logo - © DC Comics