1. CHOOSING MY TYPE OF
NEWSPAPER

2. Has its own logo which
appears incredibly British Almost regal font
used for the logo
Advertisements used in
bold, vibrant colours to grab
attention – notice the topic of
‘diets’ perhaps this newspaper
is aimed more towards
females.
Features celebrities,
grabs attention of
Appeals to those with an celebrity followers
interest in politics for the main
story.
The Daily Mail appears to be a broadsheet newspaper, it refers to
celebrities and sensationalist articles but is down to earth and gets its
point across effectively and thoroughly.

3. Features an Corporate theme,
attractive lady in classic font and
her colour of red
underwear, eye
catching
Alliteration is Exclusive
close to a pun information only
in the main at the Sun,
headline singles the
newspaper out
from the rest
The Sun is a
Features news from
across the globe, no
tabloid newspaper
advertisements including
senesationalist
articles which are
eyegrabbing.

4. Quirky pun on the Corporate theme, font
title, refers to ‘kung and colour red.
fu fighting’ on the
fuel strikes.
Pun again with ‘Totally
axed’ referring to the BBC
Free deals, pulling the plug on a TV
advertisements for show.
easter products and
‘gossip’ on Kate
Middleton.
The Daily Mirror, alongside The Sun is also a tabloid newspaper, it relies
heavily on political scandal stories and celebrity gossip.

5. Plain, corporate
theme, blue Reference to
colour and serif football,
font, easy to appealing to a
read. wide audience
perhaps to
make money.
Economy and
politics article,
quite plain.
Visually appealing
graphics, picture of a
woman as she is
given a life sentence.
Unlike the other newspapers, The Observer is much more low-
key, relying on more solemn stories and has information relevant to
the local region – this is the kind of newspaper I would like to do.