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A short journey: the past, present and  future  of media Chris Bernard, Microsoft David Wolf, Cynergy
The good old days.
 
 
 
 
 
106  million people…
106  million people… … watched the last episode of Mash in 1983
98  million people…
98  million people… … watched the Super Bowl last February
 
 
114   million people…
114   million people… … watched the Olympics on TV in US
“ The  future  is already here—it’s just unevenly distributed.” William Gibson
 
253  million people…
253  million people… … use the internet in China
We need ideas that  scale
 
 
 
 
 
17   days…
1.3  billion page views
50+   million unique visitors
70   million unique visitors
10  million hours of video watched
35   million mobile page views
50,000 +   clips viewed every day
 
 
Today
Three  trends
Technology
 
Business
 
You!
 
 
We are on a collision  course
Risk  needs friends
 
 
 
Collisions are the new  black
In  media
In  marketing
In  conversations
Our  culture
We’re  just   getting started
 
 
 
Tomorrow
Dave Wolf
 
ben

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A short journey: the past, present and future of media by Chris Bernard, Microsoft and David Wolf, Cynergy