Sudarshan Bala

Singapore Singapore

APAC Analytics Manager

Advertising / Marketing / PR

- Digital measurement strategy lead for APAC - End-to-end digital data management: tracking to reporting - Championing regional compliance of data infrastructure and focus on performance marketing - Managing advanced digital analytic offerings - Ensuring heavier penetration of data-driven decisions to weave out business insights - Engagement with Senior Management to enable the growth of Omnicom’s regional Analytics offerings across the pillars of Growth, Acquisition and Loyalty Clients: Intel, HP