SlideShare uma empresa Scribd logo
1 de 15
WELCOME
IMPORTANCE OF HUMAN NEEDS AND THE PRIORITY OF NEEDS By, Dr. Subin K.Mohan   PhD Scholar   Dairy Extension Division   NDRI, Karnal
What is need? ,[object Object],[object Object],[object Object]
Definitions ,[object Object],[object Object]
Doyal and Gough’s categories of need for physical health and personal autonomy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Max-Neef classifies the fundamental human needs as: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CHARACTERISTICS OF NEEDS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object]
Application in organization ,[object Object],[object Object],[object Object],[object Object],[object Object]
McCLELLAND'S NEED THEORY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BRADSHAW’S CATEGORIES OF NEED  ,[object Object],[object Object],[object Object],[object Object]
ThAnK YoU

Mais conteúdo relacionado

Mais procurados

Impact of Gender on Family Buying Desions
Impact of Gender on Family Buying DesionsImpact of Gender on Family Buying Desions
Impact of Gender on Family Buying Desions
Ranveer Singh
 
Consumer behavior Values
Consumer behavior ValuesConsumer behavior Values
Consumer behavior Values
Mohamed Mousa
 
Factors infuencing consumer behaviour
Factors infuencing consumer behaviourFactors infuencing consumer behaviour
Factors infuencing consumer behaviour
Nikhil Soares
 
Consumer Behavior
Consumer BehaviorConsumer Behavior
Consumer Behavior
robinslides
 
How do consumer characteristics influence buying behaviour
How do consumer characteristics  influence buying behaviourHow do consumer characteristics  influence buying behaviour
How do consumer characteristics influence buying behaviour
Sameer Mathur
 
Marketing management-by-philip-kotler-719-slides-1234238345990514-2 untitled7-7
Marketing management-by-philip-kotler-719-slides-1234238345990514-2 untitled7-7Marketing management-by-philip-kotler-719-slides-1234238345990514-2 untitled7-7
Marketing management-by-philip-kotler-719-slides-1234238345990514-2 untitled7-7
Cibin Mathew
 

Mais procurados (19)

Impact of Gender on Family Buying Desions
Impact of Gender on Family Buying DesionsImpact of Gender on Family Buying Desions
Impact of Gender on Family Buying Desions
 
Consumer Behavior
Consumer  BehaviorConsumer  Behavior
Consumer Behavior
 
Consumer behavior Values
Consumer behavior ValuesConsumer behavior Values
Consumer behavior Values
 
Cb
CbCb
Cb
 
Consumer behavior
Consumer behaviorConsumer behavior
Consumer behavior
 
External Determinants of Buying Behavior
External Determinants of Buying BehaviorExternal Determinants of Buying Behavior
External Determinants of Buying Behavior
 
Factors infuencing consumer behaviour
Factors infuencing consumer behaviourFactors infuencing consumer behaviour
Factors infuencing consumer behaviour
 
ajaykumarta-Unit 2 consumer behavior
ajaykumarta-Unit   2 consumer behaviorajaykumarta-Unit   2 consumer behavior
ajaykumarta-Unit 2 consumer behavior
 
kotler chapter
kotler chapterkotler chapter
kotler chapter
 
Consumer behavior
Consumer behaviorConsumer behavior
Consumer behavior
 
Consumer Behavior
Consumer BehaviorConsumer Behavior
Consumer Behavior
 
Chapter 3- Consumer Behavior
Chapter 3- Consumer BehaviorChapter 3- Consumer Behavior
Chapter 3- Consumer Behavior
 
Psychological Influences on Consumer Behavior
Psychological Influences on Consumer BehaviorPsychological Influences on Consumer Behavior
Psychological Influences on Consumer Behavior
 
How do consumer characteristics influence buying behaviour
How do consumer characteristics  influence buying behaviourHow do consumer characteristics  influence buying behaviour
How do consumer characteristics influence buying behaviour
 
Marketing management-by-philip-kotler-719-slides-1234238345990514-2 untitled7-7
Marketing management-by-philip-kotler-719-slides-1234238345990514-2 untitled7-7Marketing management-by-philip-kotler-719-slides-1234238345990514-2 untitled7-7
Marketing management-by-philip-kotler-719-slides-1234238345990514-2 untitled7-7
 
Analysing consumer buying behaviour and industrial buying behaviour
Analysing consumer buying behaviour and industrial buying behaviourAnalysing consumer buying behaviour and industrial buying behaviour
Analysing consumer buying behaviour and industrial buying behaviour
 
Determinants of Consumer Behavior
Determinants of Consumer BehaviorDeterminants of Consumer Behavior
Determinants of Consumer Behavior
 
Factors affecting on consumer buying behavior
Factors affecting on consumer buying behaviorFactors affecting on consumer buying behavior
Factors affecting on consumer buying behavior
 
Consumer Behaviour ads on internal influences
Consumer Behaviour ads on internal influencesConsumer Behaviour ads on internal influences
Consumer Behaviour ads on internal influences
 

Destaque

Organizational behavior in adaamjee insurance company
Organizational behavior in adaamjee insurance companyOrganizational behavior in adaamjee insurance company
Organizational behavior in adaamjee insurance company
sadi_ch5
 
Schiffman cb10 ppt_11
Schiffman cb10 ppt_11Schiffman cb10 ppt_11
Schiffman cb10 ppt_11
ftsutton
 
Ppt In Cb On Attitude
Ppt In Cb On AttitudePpt In Cb On Attitude
Ppt In Cb On Attitude
Anshu Sweta
 
Industrial buying-behavior
Industrial buying-behaviorIndustrial buying-behavior
Industrial buying-behavior
choco421
 

Destaque (20)

Module 1 - Consumer Behaviour
Module 1 - Consumer BehaviourModule 1 - Consumer Behaviour
Module 1 - Consumer Behaviour
 
Consumer attitude
Consumer attitudeConsumer attitude
Consumer attitude
 
Organizational behavior in adaamjee insurance company
Organizational behavior in adaamjee insurance companyOrganizational behavior in adaamjee insurance company
Organizational behavior in adaamjee insurance company
 
Basics of consumer behaviour
Basics of consumer behaviourBasics of consumer behaviour
Basics of consumer behaviour
 
Chapter 8 Consumer Behavior
Chapter 8 Consumer Behavior Chapter 8 Consumer Behavior
Chapter 8 Consumer Behavior
 
Schiffman cb10 ppt_11
Schiffman cb10 ppt_11Schiffman cb10 ppt_11
Schiffman cb10 ppt_11
 
Prosumer
ProsumerProsumer
Prosumer
 
Complex needs in older adults_Riverside
Complex needs in older adults_RiversideComplex needs in older adults_Riverside
Complex needs in older adults_Riverside
 
Indian consumer behaviour
Indian consumer behaviourIndian consumer behaviour
Indian consumer behaviour
 
Telenor
TelenorTelenor
Telenor
 
Ppt In Cb On Attitude
Ppt In Cb On AttitudePpt In Cb On Attitude
Ppt In Cb On Attitude
 
Consumer Attitude Formation and Changes 1784
Consumer Attitude Formation and Changes 1784Consumer Attitude Formation and Changes 1784
Consumer Attitude Formation and Changes 1784
 
Consumer Behaviour Part1: The Consumer in Context
 Consumer Behaviour Part1: The Consumer in Context Consumer Behaviour Part1: The Consumer in Context
Consumer Behaviour Part1: The Consumer in Context
 
Consumer behaviour influencing dimensions of opinion leadership
Consumer behaviour influencing dimensions of opinion leadershipConsumer behaviour influencing dimensions of opinion leadership
Consumer behaviour influencing dimensions of opinion leadership
 
Consumer behaviour
Consumer behaviourConsumer behaviour
Consumer behaviour
 
Consumer Behaviour Part2: The Individual Perspective
Consumer Behaviour Part2: The Individual PerspectiveConsumer Behaviour Part2: The Individual Perspective
Consumer Behaviour Part2: The Individual Perspective
 
Industrial buying-behavior
Industrial buying-behaviorIndustrial buying-behavior
Industrial buying-behavior
 
Consumer Attitude Formation and change
Consumer Attitude Formation and changeConsumer Attitude Formation and change
Consumer Attitude Formation and change
 
Consumer attitude
Consumer attitudeConsumer attitude
Consumer attitude
 
Consumer Behavior Project
Consumer Behavior ProjectConsumer Behavior Project
Consumer Behavior Project
 

Semelhante a Need By Dr Subin Mohan

CONSUMER NEEDS AND MOTIVATION.pptx
CONSUMER NEEDS AND MOTIVATION.pptxCONSUMER NEEDS AND MOTIVATION.pptx
CONSUMER NEEDS AND MOTIVATION.pptx
SumitDhanwar
 
Research Goals and Research Questions-Qualitative or Quantitative-Give.docx
Research Goals and Research Questions-Qualitative or Quantitative-Give.docxResearch Goals and Research Questions-Qualitative or Quantitative-Give.docx
Research Goals and Research Questions-Qualitative or Quantitative-Give.docx
henry34567896
 
Consumer behaviour team motivation
Consumer behaviour team motivationConsumer behaviour team motivation
Consumer behaviour team motivation
Kesari Nandan
 

Semelhante a Need By Dr Subin Mohan (20)

Proff work needs and wants 2
Proff work needs and wants 2Proff work needs and wants 2
Proff work needs and wants 2
 
presentation on consumer motivation with practical study. 2014
presentation on consumer motivation with practical study. 2014presentation on consumer motivation with practical study. 2014
presentation on consumer motivation with practical study. 2014
 
Details in Basic human need
Details in Basic human needDetails in Basic human need
Details in Basic human need
 
Maslow’s Hierarchy of Needs
Maslow’s Hierarchy of NeedsMaslow’s Hierarchy of Needs
Maslow’s Hierarchy of Needs
 
Consumer as individual
Consumer as individualConsumer as individual
Consumer as individual
 
Assessment
AssessmentAssessment
Assessment
 
Individual Influences on Consumer Behavior
Individual Influences on Consumer Behavior Individual Influences on Consumer Behavior
Individual Influences on Consumer Behavior
 
CONSUMER NEEDS AND MOTIVATION.pptx
CONSUMER NEEDS AND MOTIVATION.pptxCONSUMER NEEDS AND MOTIVATION.pptx
CONSUMER NEEDS AND MOTIVATION.pptx
 
Motivation
MotivationMotivation
Motivation
 
Primary and secondary needs
Primary and secondary needsPrimary and secondary needs
Primary and secondary needs
 
PVR Module 4
PVR Module 4PVR Module 4
PVR Module 4
 
Influencing Consumers Behaviour
Influencing Consumers BehaviourInfluencing Consumers Behaviour
Influencing Consumers Behaviour
 
Leadership and motivation
Leadership and motivationLeadership and motivation
Leadership and motivation
 
Consumer Motivation
Consumer MotivationConsumer Motivation
Consumer Motivation
 
Introduction of Motivation in psychology
Introduction of Motivation in psychology Introduction of Motivation in psychology
Introduction of Motivation in psychology
 
educ 201-MOTIVATION.pptx
educ 201-MOTIVATION.pptxeduc 201-MOTIVATION.pptx
educ 201-MOTIVATION.pptx
 
Maslow`s Hierarchy of Needs Theory.pptx
Maslow`s Hierarchy of Needs Theory.pptxMaslow`s Hierarchy of Needs Theory.pptx
Maslow`s Hierarchy of Needs Theory.pptx
 
Research Goals and Research Questions-Qualitative or Quantitative-Give.docx
Research Goals and Research Questions-Qualitative or Quantitative-Give.docxResearch Goals and Research Questions-Qualitative or Quantitative-Give.docx
Research Goals and Research Questions-Qualitative or Quantitative-Give.docx
 
Motivation 2
Motivation 2Motivation 2
Motivation 2
 
Consumer behaviour team motivation
Consumer behaviour team motivationConsumer behaviour team motivation
Consumer behaviour team motivation
 

Mais de KVASU

Intoduction to management with special emphasis to Human Resource Management
Intoduction to management with special emphasis to Human Resource ManagementIntoduction to management with special emphasis to Human Resource Management
Intoduction to management with special emphasis to Human Resource Management
KVASU
 
Animal Disease Control Project implementing officers constraints while undert...
Animal Disease Control Project implementing officers constraints while undert...Animal Disease Control Project implementing officers constraints while undert...
Animal Disease Control Project implementing officers constraints while undert...
KVASU
 
Participatory Training Methods By Dr Subin Mohan
Participatory Training Methods By Dr Subin MohanParticipatory Training Methods By Dr Subin Mohan
Participatory Training Methods By Dr Subin Mohan
KVASU
 
Poultry Development Strategies By Dr Subin Mohan
Poultry Development Strategies By Dr Subin MohanPoultry Development Strategies By Dr Subin Mohan
Poultry Development Strategies By Dr Subin Mohan
KVASU
 

Mais de KVASU (10)

Fundamentals of farm Journalism.ppt
Fundamentals of farm Journalism.pptFundamentals of farm Journalism.ppt
Fundamentals of farm Journalism.ppt
 
Strategies adopted to mitigate Human–Elephant Conflict (HEC) in and around Ke...
Strategies adopted to mitigate Human–Elephant Conflict (HEC) in and around Ke...Strategies adopted to mitigate Human–Elephant Conflict (HEC) in and around Ke...
Strategies adopted to mitigate Human–Elephant Conflict (HEC) in and around Ke...
 
Intoduction to management with special emphasis to Human Resource Management
Intoduction to management with special emphasis to Human Resource ManagementIntoduction to management with special emphasis to Human Resource Management
Intoduction to management with special emphasis to Human Resource Management
 
Entrepreneurship
EntrepreneurshipEntrepreneurship
Entrepreneurship
 
Dairy Development Programmes, Kerala- Strategies and Policies
Dairy Development Programmes, Kerala- Strategies and PoliciesDairy Development Programmes, Kerala- Strategies and Policies
Dairy Development Programmes, Kerala- Strategies and Policies
 
Public speaking
Public speakingPublic speaking
Public speaking
 
Animal Disease Control Project implementing officers constraints while undert...
Animal Disease Control Project implementing officers constraints while undert...Animal Disease Control Project implementing officers constraints while undert...
Animal Disease Control Project implementing officers constraints while undert...
 
Role of livestock extension in the food security scenario of India- Dr.Subin ...
Role of livestock extension in the food security scenario of India- Dr.Subin ...Role of livestock extension in the food security scenario of India- Dr.Subin ...
Role of livestock extension in the food security scenario of India- Dr.Subin ...
 
Participatory Training Methods By Dr Subin Mohan
Participatory Training Methods By Dr Subin MohanParticipatory Training Methods By Dr Subin Mohan
Participatory Training Methods By Dr Subin Mohan
 
Poultry Development Strategies By Dr Subin Mohan
Poultry Development Strategies By Dr Subin MohanPoultry Development Strategies By Dr Subin Mohan
Poultry Development Strategies By Dr Subin Mohan
 

Último

Último (20)

Towards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptxTowards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptx
 
80 ĐỀ THI THỬ TUYỂN SINH TIẾNG ANH VÀO 10 SỞ GD – ĐT THÀNH PHỐ HỒ CHÍ MINH NĂ...
80 ĐỀ THI THỬ TUYỂN SINH TIẾNG ANH VÀO 10 SỞ GD – ĐT THÀNH PHỐ HỒ CHÍ MINH NĂ...80 ĐỀ THI THỬ TUYỂN SINH TIẾNG ANH VÀO 10 SỞ GD – ĐT THÀNH PHỐ HỒ CHÍ MINH NĂ...
80 ĐỀ THI THỬ TUYỂN SINH TIẾNG ANH VÀO 10 SỞ GD – ĐT THÀNH PHỐ HỒ CHÍ MINH NĂ...
 
NO1 Top Black Magic Specialist In Lahore Black magic In Pakistan Kala Ilam Ex...
NO1 Top Black Magic Specialist In Lahore Black magic In Pakistan Kala Ilam Ex...NO1 Top Black Magic Specialist In Lahore Black magic In Pakistan Kala Ilam Ex...
NO1 Top Black Magic Specialist In Lahore Black magic In Pakistan Kala Ilam Ex...
 
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
 
How to Manage Global Discount in Odoo 17 POS
How to Manage Global Discount in Odoo 17 POSHow to Manage Global Discount in Odoo 17 POS
How to Manage Global Discount in Odoo 17 POS
 
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdfUGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
 
Fostering Friendships - Enhancing Social Bonds in the Classroom
Fostering Friendships - Enhancing Social Bonds  in the ClassroomFostering Friendships - Enhancing Social Bonds  in the Classroom
Fostering Friendships - Enhancing Social Bonds in the Classroom
 
On National Teacher Day, meet the 2024-25 Kenan Fellows
On National Teacher Day, meet the 2024-25 Kenan FellowsOn National Teacher Day, meet the 2024-25 Kenan Fellows
On National Teacher Day, meet the 2024-25 Kenan Fellows
 
How to Create and Manage Wizard in Odoo 17
How to Create and Manage Wizard in Odoo 17How to Create and Manage Wizard in Odoo 17
How to Create and Manage Wizard in Odoo 17
 
Plant propagation: Sexual and Asexual propapagation.pptx
Plant propagation: Sexual and Asexual propapagation.pptxPlant propagation: Sexual and Asexual propapagation.pptx
Plant propagation: Sexual and Asexual propapagation.pptx
 
Jamworks pilot and AI at Jisc (20/03/2024)
Jamworks pilot and AI at Jisc (20/03/2024)Jamworks pilot and AI at Jisc (20/03/2024)
Jamworks pilot and AI at Jisc (20/03/2024)
 
COMMUNICATING NEGATIVE NEWS - APPROACHES .pptx
COMMUNICATING NEGATIVE NEWS - APPROACHES .pptxCOMMUNICATING NEGATIVE NEWS - APPROACHES .pptx
COMMUNICATING NEGATIVE NEWS - APPROACHES .pptx
 
ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.
 
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
 
Interdisciplinary_Insights_Data_Collection_Methods.pptx
Interdisciplinary_Insights_Data_Collection_Methods.pptxInterdisciplinary_Insights_Data_Collection_Methods.pptx
Interdisciplinary_Insights_Data_Collection_Methods.pptx
 
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024
 
How to setup Pycharm environment for Odoo 17.pptx
How to setup Pycharm environment for Odoo 17.pptxHow to setup Pycharm environment for Odoo 17.pptx
How to setup Pycharm environment for Odoo 17.pptx
 
Accessible Digital Futures project (20/03/2024)
Accessible Digital Futures project (20/03/2024)Accessible Digital Futures project (20/03/2024)
Accessible Digital Futures project (20/03/2024)
 
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptxHMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
 
Application orientated numerical on hev.ppt
Application orientated numerical on hev.pptApplication orientated numerical on hev.ppt
Application orientated numerical on hev.ppt
 

Need By Dr Subin Mohan