In order to improve personal and organizational knowledge, people have to take time to make sense of the information torrent. If not, it remains merely information. Unfortunately, many of today’s knowledge workers don’t have the time, discipline or the essential skills to select, filter, evaluate and comprehend their multifarious information sources. This can lead to missed opportunities, poor decision-making and suboptimal performance. The 21st century knowledge worker needs to be confident and comfortable with using social technologies and engaging with communities and social learning networks to update his or her knowledge in order to remain relevant. This session explores some of the tools, skills and processes that can help with information sense-making, and looks at the emergent roles of the Community Manager and Digital Curator in delivering value to learning networks.
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New roles and new skills for km (isko)
1. New Roles, New Skills for the 21st
Century Knowledge Professional
19 March 2013 Steve Dale
Collabor8now Ltd
Unless otherwise noted, this work is licensed under a Creative
International Society for Commons Attribution-NonCommercial-ShareAlike 3.0 Unported
Knowledge Organization License.
2. The Proposition
•Social media is generating enormous amounts of unorganised
content - how to find what’s relevant.
•New opportunities for collaboration are made possible by social
media and social networks.
•There are a bewildering variety of methods and tools - how to
choose the right ones.
Making sense, connecting, collaborating, and using
technology throw up the need for new skills: what
are the new roles and the new skills?
7. Useful And Relevant Information? 7
• 40 % of accounts and 8% of messages on social media sites are
robots or spam
• 24% of people have missed witnessing important moments because
they are too busy trying to write about them on social networks
• 40% of people spend more time socializing online than they do face-
to-face (source: AllTwitter)
• The web contains more than 8 billion pages
• There are more than 2.27 billion people online (doubled since 2007)
• There will be more than 10 billion mobile Internet-connected devices
in 2016, exceeding the world's projected population at that time of 7.3
billion. (source: Cisco)
• Worldwide mobile data traffic will increase 18-fold between 2011 -
2016, reaching 10.8 exabytes per month (source: Cisco)
• 85% of the people who work in social media have been in the
industry for less than 2 years.
Sources include: http://thesocialskinny.com/216-social-media-and-internet-statistics-september-2012/
11. 11
Traditional
Literacy
•Reading, writing,
speaking, listening,
Digital Literacy Information
•Ability to use digital Literacy
technology, •Ability to identify
communication tools what information is
and networks to needed and the ability
locate, evaluate and to locate, evaluate and
create information use information
Today’s
Tool Literacy (new)
•Ability to use tools to
manage, consume and Literacy Visual Literacy
•Ability to understand
create information
and produce visual
messages
Media Literacy
•Ability to question, Critical Literacy
analyse, interpret, •Ability to question,
evaluate and create challenge and evaluate
media messages the meanings and
purposes of texts
Source: Dr Daniel Churchill, www.learnactivity.com
13. There’s also “Network Literacy”
20th Century 21st Century
•Limited Social Interaction •Pervasive Social Interaction
•Value in Transactions •Value in Relationships
•Business Stability •Business Flux
•Well-defined Industries •“Long Tail” business models
•One-way Markets •P2P Markets
•Limited Information •Information Abundance
•Resource Abundance •Resource Constraints
Communities &
Institutions
Networks
14. Two Emergent Roles for
Knowledge Professionals
Community Social/Digital
Management/Facilitation Curation
15. Community Management
Communicator,
Selection Criteria
Highly respected in their
disseminator, curator,
field, knowledgeable,
evangelist
team leader, curator
CoP External CoPs
Firewall
Communicator, coach, Communicator, listener,
disseminator, curator, brand promoter, soft
Open access
evangelist cheer-leader
Open Internal Social Brand & Marketing
Network Communities
Intra-organisation External world
Adapted from an original by DominiqueTureq:
http://www.boostzone.fr
20. Digital/Social Curation - some of the tools
“Curators” use their insight into a
particular audience to determine what
might interest them
21. Take-aways 21
• Social Media is ubiquitous. The numbers keep getting
bigger. But we’ve sacrificed quality for quantity and
accuracy for timeliness
• Routine tasks are being outsourced. Repetitive tasks are
being done by machines/robots.
• Community Management and Digital Curation roles are
emergent: relying on skills that can’t easily be automated
• The most important skills for a 21st century knowledge
worker are the ability to network and socialise.
22. Sources/References
• Venkatah Rao: http://enterprise2blog.com/2008/09/social-mdia-vs-
knowledge-management-a-generational-war/
• Cara Pring - Social Media & Intranet Statistics:
http://thesocialskinny.com/216-social-media-and-internet-statistics-
september-2012/
• Graphic - what happens in an Internet Minute:
http://scoop.intel.com/what-happens-in-an-internet-minute/
• Today’s New Literacy: Dr Daniel Churchill, www.learnactivity.com
• Community Manager Quadrant: DominiqueTureq:
http://www.boostzone.fr
Other photos and images sourced from Google images and iStock
Photos.
23. “It’s not the strongest of the
species that survives, nor
the most intelligent, but the
one most adaptable to
change.” Darwin
Email: steve.dale@collabor8now.com
Twitter: @stephendale, @collabor8now
Profile: http://about.me/stephendale
Unless otherwise noted, this work is licensed under a Creative Commons
Attribution-NonCommercial-ShareAlike 3.0 Unported License.
Notas do Editor
To be discussed in two parts - first, let ’ s set the scene....
Fertility rates falling, growth in female employment, ageing population. Making sense of Big Data. Keeping up with technology. Digital Dawinsim is the evolution of consumer behaviour when society and technology evolve faster than your ability to adapt. (Brian Solis) Opennes and transparancy - particularly difficult at the present time for the BBC and the NHS!
SM drives mainly tacit knowledge, informal chat, knowing where things are or who is doing what. Businesses are ok at getting formal explicit knowledge out to people using intranets, eLearning and customer collaboration although this is often rather dry and unappealing.
Routine tasks are increasingly being outsourced. Simple repetitive tasks are done my machines and robots, freeing humans to create value, improve processes and innovate. Labour is replaceable. Talent is not (ref Harold Jarche).
There ’ s also one other literacy - “ Social Networking Literacy ” - the ability to find, develop and nurture trusted social connections for mutual support and personal development.
The skills required to survive and thrive in the 21st century are quite different to those of the 21st century. In particular (1) finding what is relevant in an Information-rich, time-poor environment, (2) making sense of the information we find, and (3) familiarity with social networks and social learning.
More doesn ’ t mean better
A small selection of the many information aggregation services, including: Bottlenose Twylah News.me Newsle Mashable Netvibes Hootesuite Google Reader/RSS
Content curation is the organising, filtering and “ making sense of ” information on the web and sharing the very best with your network. A great curator: Optimises titles so it is relevant for that audience Edits the content to add further relevance of the message Formats the material so it is easy for the audience to read and apply to their situation Adds good images and other visual material that complements and reinforces the content Excerpts selected text so the reader can quickly and easily grasp the most important elements Adds his or her own voice in an intro to the piece, adding context and relevance for the reader Tags all content with relevant words and phrases so it is easily found by that audience Supplies links to expand the scope of the piece and give access to added resources about the subject Personalizes each piece for the relevant audience when posting to social sites, when appropriate Ensures all curated content is correct and from a reliable source Always gives attribution and links to sources Filters content vigorously and does not publish anything and everything Has a network of experts and curators in their sphere that they can tap into for personal insights Suggests stories and items to other curators Searches for additional material that can add depth and value or context to an item Constantly scouts for interesting new sources Sets up searches, filters and feeds to get a constant flow of relevant information Makes the focus of the curated content perfectly clear and easy to see right upfront Recommends other newsmasters and curators with great content Crowd sources tips and suggestions from readers and always acknowledges their contributions
But define what a routine job is. Ref the video - can a lawyer be replaced by technology?
Digital Dawinsim is the evolution of consumer behaviour when society and technology evolve faster than your ability to adapt. (Brian Solis)