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Future ready : Big Trends to Watch that Will Rock Your World   Stephen Abram, MLS, FSLA Gale Cengage Learning SLA Eastern Canada Chapter, Montreal, PQ May 7, 2010
 
CHANGE
The BIG Challenge “ The Internet has now progressed to its infancy” Search, Social Networks, Learning, Commerce
 
 
 
 
The Adoption Curve
 
 
LEAD
 
Discovery
Discovery & Ideas
A Challenge to Leadership
 
 
 
 
 
 
 
 
 
 
The Future Discovered ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
Diabetes Online Yes, Stephen did just say Lizard Spit
Kids
 
 
The Scary re-wiring of the Millennials and post-Millennials
 
Eye Movement Changes
Usability The A frame adopted from  newspaper layout is not what works. Eyetools
Learning
Learning Styles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Millennial Characteristics Credit: Richard Sweeney, NJIT Entrepreneurial Patriotic Inclusive Multi-taskers Achievement Oriented Graphical Family Oriented Healthy Lifestyle More Liberal and more conservative Direct Confident Independent Experiential Gamers Nomadic Collaborative High Expectations Civic Minded Adaptive / Flexible Balanced Lives Format Agnostic More Choices Internet Natives Optimistic / Positive Respect Intelligence More Diverse More Friends Principled / Values
The Engagement Ladder Read/View Argue/Defend Present/Teach Stimulate/Live Act on/ Discuss   Content Source Situation Dr. Thomas Davenport
Literacy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
Search
 
 
 
Will we find our voice? Bing Google Facebook Social Media (Twitter) Libraries
Next up: Geo-IP
Play
It is about  play
Play
 
Teamwork
Mobile
 
 
 
 
 
Are you ready for a 21 st  Century book experience?
 
What about censorship? Freedom of expression? Freedom…. In general
 
 
 
 
content
Get your head out of the book
 
Dedicated eBook  Readers
 
 
 
 
Are you ready for boundaryless, containerless content?
Is the traditional  book or text book now a hollow experience?
Are we ready for the post book world? http://www.flickr.com/search/?q=book+sculpture&page=44
 
New Containers ,[object Object],[object Object],[object Object],[object Object]
Types of Containers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Container Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Issues in Experience Publishing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
What We Never Knew ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What will the new text and reading experience be for books,  news, scholarship and magazines? Can we assemble them like IKEA? Or on the fly?
Can we do better than GM did in adapting to change? Does the IKEA Strategy work for GM.  End User - Assemble it yourself!
Newspapers: Assemble them yourself. Re-imagine the book, the textbook, the video, the coursepack, and the experience.
social
Magazine Content Goes Social
News Content Goes Social
Geo-Social 4Sq/Gowalla
Apple/Amazon
Community
Conversations
Relationships
Community Networks
Life
Connection
Personalization
Personalization
Personalization
I am unique. Understand me. It’s personal.
Don’t limit  me! Who are you to limit me?
The Next 17 Slides “ Detail that can be reviewed later online”
 
http://www.flickr.com/photos/nessman/2590572476/
http://www.flickr.com/photos/briansolis/2735401175/
 
The Sharing Economy
“ Web 2.0  generally refers to a second generation of  services available on the WWW that lets people  collaborate  and  share  information online .”  Wikipedia ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Get Good at The Cloud
 
Luck / Opportunity
Comfort
Simplicity
How do you get noticed?
 
 
Don’t let this ecology scare you.
 
 
What is the scariest scenario? I have an archaeology background . . .
 
 
 
 
Stephen Abram, MLS, FSLA VP Strategic Partnerships and Markets Gale, Cengage Learning Cel: 416-669-4855 [email_address] http://www.cengage.com Stephen’s Lighthouse Blog http:// stephenslighthouse.com

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SLA Montreal 2010