Social Media Radio!
Tips, tricks, tools and most importantly, the answers to your questions! Join us as we discuss what’s new with Social Media and answer your questions!
http://SocialBuzzONAIR.com
2. It’s a HOME RUN for an Advertiser!
Here’s why...
● Salem Communications has a long lasting commitment to quality
programming.
● 880TheBiz.com is a multi market, multi media platform!
● Tap into a high income listener base!
● Become a fixture in the fastest growing marketing in
radio...BUSINESS!
● Opportunity for LIVE events and seminars!
● Strategic alliance such as the “Daily Business Review
3. Compared to the overall Radio Market Average
880AM/TheBizz primarily targets and upscale, well educated audience of adults 35+. However,
in today's changing economy, with more people now investing in the stock and bond markets
through their employee benefits, the audience has expanded to include a broader base of
success-oriented consumers.
These individuals are also interested in current news and information on a day to day basis. The
broader base includes well educated, affluent and financially stable older adults with
discretionary incomes; Adults 55+, as well as the "up and coming" hi-tech professional
entrepreneur, business owner and manager.
Demographics
● 25-34 16.1%
● 35-44 31.1%
● 45-54 21.1%
● 55-64 17.1%
● 65+ 15.1%
● (68.3% are in peak earning years)
Psycho-graphics
● Owns his/her own home (s). (rental/vacation property included)
● Owns two or more vehicles. (secondary auto, water/aircraft)
● Own Stocks, bonds, mutual funds exceeding $150,000, or more.
●
● 78% Have investment portfolios
● (25% value over $200,000 )
● 72% Frequently use air travel
● 45% Travel Internationally
Education
● College Educated 90.7%
● Graduated College 74.4%
● Post Graduate Work 43.5%
4. Employment
● Business, Industry, Investor 82.3%
● Manufacturing 21.8%
● Finance 22.6%
● Business Influencers
● Top Management Chairman, Director, President 21.7%
● CEO/CFO/COO 22..9%
● General Management 38.1%
Household Income
● Over $100,000 55.8%
● Net Worth Over $1 Million 38.1%
Coverage Map
5. Show Details:
● Runs LIVE on Friday’s at 5pm/EST.
● Replays at alternate times throughout the week.
Sponsorship Partner Details
● 30 second spot on SocialBuzzONAIR - $50.00
● 60 second spot on SocialBuzzONAIR - $100.00
Includes:
● Additional Sponsor promo plugs before and while show is not running
● Sponsor plug at the beginning of the show “Brought to you in part by...”
● Exclusive promo during the SocialBuzzONAIR show
Additional Exposure Opportunities:
● 60 individual promo spots throughout the month on 880AM The Biz in between other
programming - $995
Terms:
● 12 week commitment
● Payment due prior to campaign starting.