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Media Kit


GET THE WORD OUT!
It’s a HOME RUN for an Advertiser!




Here’s why...

  ● Salem Communications has a long lasting commitment to quality
    programming.

  ● 880TheBiz.com is a multi market, multi media platform!

  ● Tap into a high income listener base!

  ● Become a fixture in the fastest growing marketing in
    radio...BUSINESS!

  ● Opportunity for LIVE events and seminars!

  ● Strategic alliance such as the “Daily Business Review
Compared to the overall Radio Market Average

880AM/TheBizz primarily targets and upscale, well educated audience of adults 35+. However,
in today's changing economy, with more people now investing in the stock and bond markets
through their employee benefits, the audience has expanded to include a broader base of
success-oriented consumers.

These individuals are also interested in current news and information on a day to day basis. The
broader base includes well educated, affluent and financially stable older adults with
discretionary incomes; Adults 55+, as well as the "up and coming" hi-tech professional
entrepreneur, business owner and manager.

Demographics

   ●   25-34 16.1%
   ●   35-44 31.1%
   ●   45-54 21.1%
   ●   55-64 17.1%
   ●   65+ 15.1%
   ●   (68.3% are in peak earning years)

Psycho-graphics

   ●   Owns his/her own home (s). (rental/vacation property included)
   ●   Owns two or more vehicles. (secondary auto, water/aircraft)
   ●   Own Stocks, bonds, mutual funds exceeding $150,000, or more.
   ●
   ●   78% Have investment portfolios
   ●   (25% value over $200,000 )
   ●   72% Frequently use air travel
   ●   45% Travel Internationally

Education

   ●   College Educated 90.7%
   ●   Graduated College 74.4%
   ●   Post Graduate Work 43.5%
Employment

  ●   Business, Industry, Investor 82.3%
  ●   Manufacturing 21.8%
  ●   Finance 22.6%
  ●   Business Influencers
  ●   Top Management Chairman, Director, President 21.7%
  ●   CEO/CFO/COO 22..9%
  ●   General Management 38.1%

Household Income

  ●   Over $100,000 55.8%
  ●   Net Worth Over $1 Million 38.1%



                                    Coverage Map
Show Details:

   ●   Runs LIVE on Friday’s at 5pm/EST.
   ●   Replays at alternate times throughout the week.

Sponsorship Partner Details

   ●   30 second spot on SocialBuzzONAIR - $50.00

   ●   60 second spot on SocialBuzzONAIR - $100.00

Includes:

   ●   Additional Sponsor promo plugs before and while show is not running

   ●   Sponsor plug at the beginning of the show “Brought to you in part by...”

   ●   Exclusive promo during the SocialBuzzONAIR show


Additional Exposure Opportunities:

   ●   60 individual promo spots throughout the month on 880AM The Biz in between other
       programming - $995


Terms:

   ●   12 week commitment
   ●   Payment due prior to campaign starting.

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SocialBuzzONAIR Media Kit

  • 1. Media Kit GET THE WORD OUT!
  • 2. It’s a HOME RUN for an Advertiser! Here’s why... ● Salem Communications has a long lasting commitment to quality programming. ● 880TheBiz.com is a multi market, multi media platform! ● Tap into a high income listener base! ● Become a fixture in the fastest growing marketing in radio...BUSINESS! ● Opportunity for LIVE events and seminars! ● Strategic alliance such as the “Daily Business Review
  • 3. Compared to the overall Radio Market Average 880AM/TheBizz primarily targets and upscale, well educated audience of adults 35+. However, in today's changing economy, with more people now investing in the stock and bond markets through their employee benefits, the audience has expanded to include a broader base of success-oriented consumers. These individuals are also interested in current news and information on a day to day basis. The broader base includes well educated, affluent and financially stable older adults with discretionary incomes; Adults 55+, as well as the "up and coming" hi-tech professional entrepreneur, business owner and manager. Demographics ● 25-34 16.1% ● 35-44 31.1% ● 45-54 21.1% ● 55-64 17.1% ● 65+ 15.1% ● (68.3% are in peak earning years) Psycho-graphics ● Owns his/her own home (s). (rental/vacation property included) ● Owns two or more vehicles. (secondary auto, water/aircraft) ● Own Stocks, bonds, mutual funds exceeding $150,000, or more. ● ● 78% Have investment portfolios ● (25% value over $200,000 ) ● 72% Frequently use air travel ● 45% Travel Internationally Education ● College Educated 90.7% ● Graduated College 74.4% ● Post Graduate Work 43.5%
  • 4. Employment ● Business, Industry, Investor 82.3% ● Manufacturing 21.8% ● Finance 22.6% ● Business Influencers ● Top Management Chairman, Director, President 21.7% ● CEO/CFO/COO 22..9% ● General Management 38.1% Household Income ● Over $100,000 55.8% ● Net Worth Over $1 Million 38.1% Coverage Map
  • 5. Show Details: ● Runs LIVE on Friday’s at 5pm/EST. ● Replays at alternate times throughout the week. Sponsorship Partner Details ● 30 second spot on SocialBuzzONAIR - $50.00 ● 60 second spot on SocialBuzzONAIR - $100.00 Includes: ● Additional Sponsor promo plugs before and while show is not running ● Sponsor plug at the beginning of the show “Brought to you in part by...” ● Exclusive promo during the SocialBuzzONAIR show Additional Exposure Opportunities: ● 60 individual promo spots throughout the month on 880AM The Biz in between other programming - $995 Terms: ● 12 week commitment ● Payment due prior to campaign starting.