A quick summary of my observations and notes about the top five myths about the NFV sales stories from vendors and market research firms. I have been working with major service providers (with them and as a contractor/consultant) for 15+ years and last two years on emerging technologies.
2. #01: New Revenue
• From long tail applications
– Quick & hours to launch new service
– If successful, scale-up; If not, remove
and reuse the infra for something else
• Agility (first to market)
– Hours instead of months.
– Charge premium / additional charges
for the express service
• New Use cases (Green filed / OTT)
– Service chaining
– Managed services
– Anything as a Service or Everything as
a Service
• New Services
– Main challenge is with the manual processes
and nothing to do with current
infrastructure. So it’s all about cultural
change and SOP change.
– Scaling up / down would work only when
there is a huge list of apps running in the DC
/ NFV-I. If not there is no benefit
• Agility
– Again, the delay is mainly from ‘decision’,
‘studying the market’ & UAT. In case of infra,
the delay is typically caused by CPE/Last mile
– Not sure anybody willing to pay for 1 hour
leased line or FW. Enterprises do have
planners / engineers. Most of them are price
sensitive
• New Use Cases
– Can be done today with existing technology
3. #02: TCO Gains
• Reduced Capital costs
– Cheap hardware (or COTS /
Whiteboxes) vs Proprietary NPU based
HW
• Reduced operations cost
– Lower manpower
– Increased productivity
– Economies of scale (using same infra
for multiple purposes and remove
wastage)
• Automation & Orchestration
– Removing redundancies
– Increased productivity
• Reduced Capital costs
– Typical spending is in the CE/Optical, Core or High end
routers. Not sure anybody changing this with a X-86
– White boxes are ‘cheap’ but there won’t be any support.
Unless the TELCO is self sufficient (e.g. Google/Facebook)
this is going to be a big issue
• Reduced operations cost
– Field trip cost of $400 is in USA/EU/AU. But not in
emerging markets. Staff costs do take a fair portion but
the main cost comes from the HW itself. So negotiating
the price with Vendor would result in better costs
– Increased productivity with a different operations model
– Economies of scale when there is a telco wide infra (NFV-I)
and centralized mgmt. Not department / division based
boundaries which is a norm in telecom industry.
• Automation & Orchestration
– Most abused word right now.
4. #03: Five 9’s
• Higher availability of Node/Box
– Purpose built hardware with
99.999 availability
• Overall “system” design / config
– Automation / orchestrated new
VM replacing a faulty VM
• Overall resiliency of the system
– Put more cheap HW/SW to
compensate the weaknesses in
off the shelf hardware; or
duplicate the infra
• Higher availability of Node/Box
– 99.xxxx makes $$$$$ to go up
• Overall “system” design / config
– If the ‘system’ realize that there is
some problem. Also based on the
process of VM life cycle management
in the telco
• Overall resiliency of the system
– Increased costs. Most of the TELCO’s
are balancing 999’s with $$$.
• Four of the TELCOs (probably the
largest four) in the region hinted
they would be happy to go with 99.9
but at 25% savings
5. #04: Same OSS/BSS
• Evolution from HW to Virtualized
– Put add-ons to cover virtualized
functions
– Same software running on different
hardware
• Same operational processes (SOP) &
skills
– Hiding the complexity under
orchestrator
– Minimum skill-set change / vendor
managed service
• Same as traditional “box” based
approach
• Evolution from HW to Virtualized
– Virtualized functions operate entirely in a
different way. It’s no longer SNMP but
managing the infra, hypervisor, apps, and
service functions
• Same operational processes (SOP) & skills
– Massive skill change required to even
implement in a lab. Orchestrator or for that
matter any ‘program’ can only reduce
complexity up to some extent. But to use
that, one need to know how to; and what is
best for the organization
• Same as traditional “box” based approach
– Voids the whole transition if it’s managed
like a box (or like a POD with pre-
packed/tested apps running on a COTS HW)
6. #05: Innovation
• Opening up APIs
– Enable innovation by
opening up NW
• Big Data / Analytics
– Gain insights in to user
behaviors and offer new
services (long tail)
• Face the OTT threat
– Offer similar services (?)
– Bundle with last mile
• Opening up APIs
– Very long hope, and still going on after many
such attempts. Challenge is how to monetize
the information from the network and what
Unique value that can bring to the table.
• Big Data / Analytics
– Probably Google/Facebook knows much
more about the user than the user him/her
self. So again, need to capture the unique
attribute or pack in a way that other
businesses are willing to pay for the
information.
• Face the OTT threat
– Multiple attempts made by operators across
globe to offer ‘cloud based e-mail, storage,
appstores, voip, whatsapp like apps etc.
– Another myth in emerging markets where
regulation is not as bad as in matured
markets. There is plenty of competition (or
totally no infra at all in the last mile) to void
this case.