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Social Media for Museums  A How To Guide Monday 5 th  October 2009 Jude Habib Director,  sound delivery
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Workshop Overview   ,[object Object],[object Object],[object Object],[object Object],[object Object]
Who am I ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Who are you trying to reach? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],And how are you  communicating with them?
is really just a label for the way the internet looks today
[object Object],These are the tools that allow you to do something
What’s changed? ,[object Object],[object Object]
Terms and Definitions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is a blog? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blogging: stories with words ,[object Object],[object Object],[object Object],[object Object],[object Object]
Keep it personal
Does it make any difference? ,[object Object],[object Object],[object Object],[object Object]
Trend towards microblogging ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object]
 
Blogging: stories with Pictures ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is a podcast? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Why Audio?  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Who is Podcasting and using Audio?
Museum Podcast Examples
What kind of audio/podcasts are there? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is social bookmarking? ,[object Object],[object Object],[object Object]
Benefits ,[object Object],[object Object],[object Object]
Considerations ,[object Object],[object Object],[object Object]
What’s a wiki? ,[object Object]
Camera options ,[object Object],[object Object],Kodak Zi6 £85 – 112 (Amazon.co.uk)
More professional and costly equipment
Digital Storytelling  Audio Slideshows
 
 
Social Media Case Study ,[object Object]
 
 
 
 
 
 
 
 
What is a social network? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Niche social networks http://www.rspb.org.uk/community/ http://www.allaboutpets.org.uk/home.aspx
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Fan page
Are you talking their language? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Challenges
Tips for creating powerful content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
So is Social Media for you or not?  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Contact ,[object Object],[object Object]

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Museums Association - Social Media Slideshow 1

Notas do Editor

  1. Recap - What is Podcasting and how do they differ from audio online? 9:05 Podcasting – freedom of speech that’s a step too far… or the modern- day pamphleteers? A discussion of the issues outlined in ‘CASE STUDY: NEW TECHNOLOGY, NEW MEDIA – NEW WORLD’ 9:40 Storytelling - Using Audio Creative session to explore ideas and formats for audio, including listen-back to the audio students have found as part of the pre-class homework. Class discussion of what makes compelling audio content and what makes a good/bad podcast. Discussion of how audio features are made. 10:20 Interviewing - Putting your interviewees at their ease
  2. Connect Contribute Research Collaborate Harness the wisdom of crowds rank, rate, vote, tag review, comment, share … Discover new people and experiences Develop your personal brand online Social apps enable users to…
  3. So what are the challenges? FEAR - of change, of losing control, of damaging the brand TIME AND RESOURCES – can you commit to something that could add to your already overstacked workload? MONEY – how much is this going to cost? SCARY SENIOR MANAGEMENT – they don’t want it and what they say goes!