1. Solland, the natural choice.
The Solar Future II
April 22nd 2010

2. Value Chain
Silicon Wafer Cel Module System

3. Market trends
• In 2009: from a sellers to a buyers market
• Pressure on prices & margins for years to come
• Market channel developments
– Vertical integration and/or establishing networks
• Cell manufacturers with unique products move downstream
– to protect margin and technology
– hesitation at module customers to invest in new technology
• Huge capacity build-up in Far East
– Low cost manufacturing
• Still a price premium for a Quality brand and BAPV/BIPV

4. Solland’s response
• Create something unique (USP’s)
– By innovation create unique products and cost reduction
– Be the first in the market: Time to Market
• Make choices and focus on specific market segments
• Partner to create scale and impact in the market
– R&D, production and commercial
• Capitalize on local presence
– Be close to customer
• If you can not beat them, join them
– Cooperate with partners in the Far East

5. Sunweb® USP’s
• Higher Efficiency
– Up to 1.3% higher absolute (9% relative) module efficiency
• Lower Costs (Modules and systems)
• Solar Design Product
• Quality Brand (“European”)
• Future potential – the road towards grid parity
– Cell Cost reduction potential through thinner cells
– Module Cost reduction potential (foils: economy of scale, material)
– System Cost reduction potential through smarter modules
– Efficiency Gain potential through larger cells (8“)
• The real USP’s of the technology materialize on module
level  that’s why we become a module supplier!

6. Status Sunweb®
• Sunweb® Cell
– 20 MW capacity operational in April 2010
– Additional 60 MW capacity operational end 2010
• Sunweb® Module
– Collaboration with AT&S in Austria
• Backsheet foil technology & design
• Module process
– Certification midd 2010
– Production line operational September 2010
– Mass production line operational Q2 2011
•Commercial launche ultimo 2010

7. Solland’s strategy
• Innovation: aggressively implement our Sunweb® roadmap
• Market: focus on residential market in Europe and the US
• Product: focus on innovative, high quality solar modules
• Partnerships: cooperate with one or a few strong partners to
ensure global coverage and create economy of scale
• Objectives for partnering
• - Fast ramp-up to volume for Sunweb® technology, in order to
• maximize the value of Sunweb® technology and the Sunweb ® roadmap
• - Faster market penetration
• - Access to low-cost manufacturing of cells and modules

8. Steps needed:
• Create a sizable local market
– Where Dutch innovative players cooperate and create solutions
– Where in close cooperation with installers and customers new concepts
can be tested
• Initiate and support R&D cooperation's
– Innovation as driving force for USP’s and the road to grid parity
– Combination of several businesses and research institutes
• A stable and predictable FIT for BAPV and BIPV is the
enabler
• PV will be an important element in the energy-transition
– Start to learn now, with limited incentives
• Give the Dutch solar industry the required time to realize
grid parity in 5 years time!

10. The Sunweb® Module Technology
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Analogy from the electronics industry
Transition from through-hole to surface-mount technology (SMT) in the late 80’s
Through-hole technology Components Surface-mount technology
“complex handling” “simple pick & place”

11. The Sunweb® Module
11
GLASS SHEET
EVA ENCAPSULANT
Sunweb cell
EVA
Conductive Adhesive or
Solder Paste