Facebook Timeline - Making The Switch

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Take a brief overview of what you should consider doing to make the transition into the new Facebook Timeline for brand pages.

Welcome to the Get Web Smart
Presentation

New Facebook Timeline for Brands
How to Make the Switch

Introductions
My Name is…
Kelsi Guidry of Media Wants, a Media Coaching
and Consulting company.

Find Out More About Me SCAN >>
And My Businesses

Facebook Timeline for Fan Pages

When is The Switch Happening?

March 30 2012
th

Are You Ready?

Making the Switch
• Don’t get caught by surprise, Change Now
• Create and Play with Preview
• “Publish” on page

Cover Photo
• Showcase your product/service/environment
• 851x315 pixels

Cover Photo No No’s
• No price or purchase info,
– Now Only $9.99, 40% off
• No Contact Information
– Email, Phone #, Web Address
• No Reference to Facebook Features
– Like, Share, Post, etc
• No Calls to Action
– Call now, Get it Now, Tell a Friend
• https://www.facebook.com/page_guidelines.php

Applications
• No more landing pages for applications 
• Custom Image Size, 111x74

Highlighting Applications/Content
• Larger Stories

• Pinning Posts

• Starring Posts

• Link to Aps

Entering Milestones
• Define key business moments
• New locations, # of fans, winning an award
• Milestone photos, 843x403

Friend Activity
• # friends like page

• Latest friend comments

• Feel of friends activity

Admin Panel
• Notifications, Messages, Likes & Insights

Management Tools

• 1) Manage

• 2) Build Audience

• 3) Help

Manage
• Edit Page

• Activity Log

• Star & Hide Stories

• Act as Page

Build Audience

• Invite Email Contacts

• Invite Friends

• Share Page

• Create Ad

Pages Help

• Help Center

• Tour

• Product Guide

• Learning Videos

The End!
Use the New Facebook Timeline
for Fan Pages to Your Advantage

Keep in Touch!
Kelsi Guidry

Follow Me on Facebook Scan >>

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Facebook Timeline - Making The Switch

1. Welcome to the Get Web Smart Presentation New Facebook Timeline for Brands How to Make the Switch

2. Introductions My Name is… Kelsi Guidry of Media Wants, a Media Coaching and Consulting company. Find Out More About Me SCAN >> And My Businesses

3. Facebook Timeline for Fan Pages

4. When is The Switch Happening? March 30 2012 th Are You Ready?

5. Making the Switch • Don’t get caught by surprise, Change Now • Create and Play with Preview • “Publish” on page

6. Cover Photo • Showcase your product/service/environment • 851x315 pixels

7. Cover Photo No No’s • No price or purchase info, – Now Only $9.99, 40% off • No Contact Information – Email, Phone #, Web Address • No Reference to Facebook Features – Like, Share, Post, etc • No Calls to Action – Call now, Get it Now, Tell a Friend • https://www.facebook.com/page_guidelines.php

8. Profile Picture • Logo • Symbol • Representing image • 180x180 Pixels

9. Applications • No more landing pages for applications  • Custom Image Size, 111x74

10. Highlighting Applications/Content • Larger Stories • Pinning Posts • Starring Posts • Link to Aps

11. Entering Milestones • Define key business moments • New locations, # of fans, winning an award • Milestone photos, 843x403

12. Friend Activity • # friends like page • Latest friend comments • Feel of friends activity

13. Admin Panel • Notifications, Messages, Likes & Insights

14. Management Tools • 1) Manage • 2) Build Audience • 3) Help

15. Manage • Edit Page • Activity Log • Star & Hide Stories • Act as Page

16. Build Audience • Invite Email Contacts • Invite Friends • Share Page • Create Ad

17. Pages Help • Help Center • Tour • Product Guide • Learning Videos

18. Get Web Smart Specials 24 Hour Prices ONLY!, $50 OFF • Fan Page Startup = $125 • Timeline Transition = $100 • Cover & Profile Photo Design = $150 • Fan Page Consulting, 1st mth = $100

19. The End! Use the New Facebook Timeline for Fan Pages to Your Advantage Keep in Touch! Kelsi Guidry Follow Me on Facebook Scan >>