SlideShare uma empresa Scribd logo
1 de 11
JoelynnChin Tweet: The pink pig’s pink slip slipped down her tits. Art or tart at Beijing’s 798 Art District? Reason why you should be the one: I applied my learnings on social media for this submission. First, I shortlisted five photos based on what people love on Youtube, Facebook sharing and forwarded (email) content. Crass, stupid, mindless, funny, witty, controversial? They'll love it. Then I crowd-sourced my Facebook friends to ask them which photo would stick in their minds if they saw it on Twitter. This generated the most chatter. The caption needs to be intriguing and catchy to invite click-through. So I teased with an animal, some smut and cunning linguistics; and ended it with a question!
SadiaHussain Tweet: 40,000 feet in the air … yet I’ve never felt this grounded. Isn’t life beautiful? Reason why you should be the one: People know Pakistan for a lot of reasons, not too many of them are positive, but I’ll bet we have more in common than we think! I would love to meet others from the region, share what I have in common with them and soak up as much as I can learn from them. This could be the opportunity of a life time!
Jay Cho Tweet: This is Jay from Neo@Ogilvy Korea who are very eager to participate this Hong Kong summit. Find out about me with pic attached and count me in!:) Reason why you should be the one: My name is "Jay" and... A "Jay" is a bird with bright blue feathers literally. I, "Jay", will be a just right bird to tweet and spread out everything about Asia Digital Map and its summit to my peer and colleagues! Choose me, Say "Yay!" for "Jay"!
Leong Kuan Yew Tweet: I'm social plug-n-play ready yo! Plug me in and bring me to greater heights! Reason why you should be the one: Dedicated to the team... as the newest member of the Digital Influence APAC team, I got married AND flew down to HK the very same day for training! With such dedication, you can be assured that I'll be a big sponge to absorb all that is offered in the summit, to bring you future ROIs *wink The stage is ready, my social profiles are ready, plug me in to the summit and power me up!
Lucie Snape Tweet:  I’m just living life, one meme at a time. I call this one, “Crouching Tiger, Planking Dragon”.(ChinaTown, Sydney). Reason why you should be the one: I think I should be the winner because I am champing at the bit to head on over to the HK Summit to network with and learn from my colleagues, to be challenged to think BIGGER and more creatively and to learn how to better recognise and leverage revenue opportunities across the group and beyond our borders! In this, my first 12 months at DI, I’ve had some great opportunities to collaborate with my colleagues in Asia Pac on many campaigns such as Jetstar, Ford and Malaysia Kitchen have really benefited from their input and learned a great deal from their experiences but, I’ve never met them and I would like to, face to face. I want to discuss challenges, to share learnings and to be inspired by #winning, integrated campaigns that deliver client results and credibility to our craft. Most of all I want to see our 360DI case studies presented as industry standouts, to hear people “ooh” and “ahhh” over them and know that I had a role to play. I see the Hong Kong Summit as an awesome opportunity to further build on all the skills and knowledge I’ve gained in what’s been a fast and furious, but fabulous, 12 months at DI. Lastly, I may not have #Tigerblood but did just plank in the middle of Chinatown. Not even Jackie Chan has done that.
Ryan Falch Tweet: An apathetic gallery security guard slowly drifts away into slumber becoming another piece in the exhibition. Imitating art is for amateurs. Reason why you should be the one: A wise man, once said, "Change is inevitable—except from a vending machine." It is my mission to help break down the creative wall between OgilvyOne and Ogilvy Advertising. If I am sent to the Social Media Summit, I will document and share what I’ve learned with my team and my clients. I will also use this knowledge to add social ideas to every brief. China has the most Internet users in the world. Social media is how everyone communicates and I want to lead the conversation.
Name: Vishnukari Mahmud Tweet: What I am going to become: a Digital Dinosaur or Digital Ninja? Reason why you should be the one: I'm usually the "tech guy", answering questions on how to fix computers to making strategies for IT clients. But as I become more multi-industrial, working on finance, automotive, oil & gas and alcohol clients, I fear I am losing touch with the latest trends and apps of the tech world. Indonesia is at the cusp of internet greatness and is a unique market in terms of online sites and user behavior. I know just enough of everything to be dangerous: I want to be lethal!
Name: SupapimChaichanavong Tweet: A true social media legacy by Malcolm McLaren:today there are two words that sum up the culture ATHENTICITY is one, and the other...KARAOKE! Reason why you should be the one: I’ve never really thought much about how ‘Social Media’ has any effects on me. But I’ve just realized it has become a part of my everyday life. Perhaps the most surprising thing for me was how I worked. Most of my ideas and plans were derived from how I’ve been influenced by blogs, social media and online communities. What I believed in social media is that it reflects a true ‘consumers’ understanding. As I’ve mentioned, our culture is now ruled by us, ’the users’ and we’re all being influenced by the ‘influencers’.
Name: Kathryn Grove Tweet: Social Media: The freedom to be yourself...or anyone else. Reason why you should be the one: This would be a "buy 1 get 200 free" opportunity. Choose me and you are not taking one person to Hong Kong, but 200 people. I have no fear of presenting so any knowledge I gain would be shared with the rest of the Agency here in New Zealand. I am motivated and passionate about social media and what it can do for the Brands we work on. I have no doubt that I am the right one for the job, just give me the chance to prove it.
VinayVenkatesh Tweet: What lies between us? A chasm, that we must cross. All we have are words - messages, thoughts, dreams and the power to create connections. Reason why you should be the one: I'm on a quest to find out what lies between us: Between Brands and Consumers. Between Advertising Professionals and Clients. Between Human Beings and Humans Being. This is a journey that does not have an end. And I want the Hong Kong Summit to be a pit stop in this journey.
Gavin Low Tweet: Hello! I am coming sooner than you think - as an ever younger generation of audiences/consumers interacts with content. Are we ready? Reason why you should be the one: I live and breathe social media before joining Ogilvy recently. As an early-adopter of social media, I have seen its growth from both the user and client's end, and am not exactly overly optimistic on its benefits for everyone or every client. However, its potential is almost limitless if it is use well. I am excited to see how it develops as paradigms shifts, and a younger generation, unshackled by the past habits, use it to change the world.

Mais conteúdo relacionado

Mais procurados

Social Media Marketing PowerPoint Presentation
Social Media Marketing PowerPoint PresentationSocial Media Marketing PowerPoint Presentation
Social Media Marketing PowerPoint PresentationAndrew Schwartz
 
Intro To Social Media Slideshow
Intro To Social Media Slideshow Intro To Social Media Slideshow
Intro To Social Media Slideshow Heavybag Media
 
Making Whuffie
Making WhuffieMaking Whuffie
Making WhuffieTara Hunt
 
How to Build a Social-Ready Personal Brand
How to Build a Social-Ready Personal BrandHow to Build a Social-Ready Personal Brand
How to Build a Social-Ready Personal BrandAlan See
 
8 Digital Trends That Will Change Everything - March 2010
8 Digital Trends That Will Change Everything - March 20108 Digital Trends That Will Change Everything - March 2010
8 Digital Trends That Will Change Everything - March 2010Josh Martin
 
Employee Communities: Community Centric Change
Employee Communities: Community Centric ChangeEmployee Communities: Community Centric Change
Employee Communities: Community Centric ChangeJoyce Hostyn
 
Fast isn't fast enough. (an e-book written and created in three hours)
Fast isn't fast enough. (an e-book written and created in three hours)Fast isn't fast enough. (an e-book written and created in three hours)
Fast isn't fast enough. (an e-book written and created in three hours)edward boches
 
Hanson Hosein: Storyteller Uprising Fall 2013
Hanson Hosein: Storyteller Uprising Fall 2013Hanson Hosein: Storyteller Uprising Fall 2013
Hanson Hosein: Storyteller Uprising Fall 2013Hanson Hosein
 
The Non Designers $46 Billion Dollar Secret Weapon
The Non Designers $46 Billion Dollar Secret WeaponThe Non Designers $46 Billion Dollar Secret Weapon
The Non Designers $46 Billion Dollar Secret WeaponHinman Marketing
 
The Little Book of Social Business 2014
The Little Book of Social Business 2014The Little Book of Social Business 2014
The Little Book of Social Business 2014Simon te Brinke GAICD
 
"Digital Fundraising - less magic, more hard work". From International Fundra...
"Digital Fundraising - less magic, more hard work". From International Fundra..."Digital Fundraising - less magic, more hard work". From International Fundra...
"Digital Fundraising - less magic, more hard work". From International Fundra...Beate Sørum
 
How to get people from intention to donation
How to get people from intention to donationHow to get people from intention to donation
How to get people from intention to donationBeate Sørum
 

Mais procurados (13)

Social Media Marketing PowerPoint Presentation
Social Media Marketing PowerPoint PresentationSocial Media Marketing PowerPoint Presentation
Social Media Marketing PowerPoint Presentation
 
Want Links from Time, Wired and Upworthy? Build This Team.
Want Links from Time, Wired and Upworthy? Build This Team. Want Links from Time, Wired and Upworthy? Build This Team.
Want Links from Time, Wired and Upworthy? Build This Team.
 
Intro To Social Media Slideshow
Intro To Social Media Slideshow Intro To Social Media Slideshow
Intro To Social Media Slideshow
 
Making Whuffie
Making WhuffieMaking Whuffie
Making Whuffie
 
How to Build a Social-Ready Personal Brand
How to Build a Social-Ready Personal BrandHow to Build a Social-Ready Personal Brand
How to Build a Social-Ready Personal Brand
 
8 Digital Trends That Will Change Everything - March 2010
8 Digital Trends That Will Change Everything - March 20108 Digital Trends That Will Change Everything - March 2010
8 Digital Trends That Will Change Everything - March 2010
 
Employee Communities: Community Centric Change
Employee Communities: Community Centric ChangeEmployee Communities: Community Centric Change
Employee Communities: Community Centric Change
 
Fast isn't fast enough. (an e-book written and created in three hours)
Fast isn't fast enough. (an e-book written and created in three hours)Fast isn't fast enough. (an e-book written and created in three hours)
Fast isn't fast enough. (an e-book written and created in three hours)
 
Hanson Hosein: Storyteller Uprising Fall 2013
Hanson Hosein: Storyteller Uprising Fall 2013Hanson Hosein: Storyteller Uprising Fall 2013
Hanson Hosein: Storyteller Uprising Fall 2013
 
The Non Designers $46 Billion Dollar Secret Weapon
The Non Designers $46 Billion Dollar Secret WeaponThe Non Designers $46 Billion Dollar Secret Weapon
The Non Designers $46 Billion Dollar Secret Weapon
 
The Little Book of Social Business 2014
The Little Book of Social Business 2014The Little Book of Social Business 2014
The Little Book of Social Business 2014
 
"Digital Fundraising - less magic, more hard work". From International Fundra...
"Digital Fundraising - less magic, more hard work". From International Fundra..."Digital Fundraising - less magic, more hard work". From International Fundra...
"Digital Fundraising - less magic, more hard work". From International Fundra...
 
How to get people from intention to donation
How to get people from intention to donationHow to get people from intention to donation
How to get people from intention to donation
 

Destaque

China 衛國軍魂
China   衛國軍魂China   衛國軍魂
China 衛國軍魂nk1953
 
A octava maravilha do mundo
A octava maravilha do mundoA octava maravilha do mundo
A octava maravilha do mundoalex
 
Novo Blindado Russo
Novo Blindado RussoNovo Blindado Russo
Novo Blindado Russoalex
 
Naica Acavernadosgigantes
Naica AcavernadosgigantesNaica Acavernadosgigantes
Naica AcavernadosgigantesRosário Rocha
 
Amazing Lion Family
Amazing Lion FamilyAmazing Lion Family
Amazing Lion FamilyDINISHA
 
猫咪写真(Cats)
猫咪写真(Cats)猫咪写真(Cats)
猫咪写真(Cats)nk1953
 
Arte De Enganar
Arte De EnganarArte De Enganar
Arte De Enganaralex
 
Fotos Divertidas 2007
Fotos Divertidas 2007Fotos Divertidas 2007
Fotos Divertidas 2007alex
 

Destaque (10)

China 衛國軍魂
China   衛國軍魂China   衛國軍魂
China 衛國軍魂
 
A octava maravilha do mundo
A octava maravilha do mundoA octava maravilha do mundo
A octava maravilha do mundo
 
Novo Blindado Russo
Novo Blindado RussoNovo Blindado Russo
Novo Blindado Russo
 
Naica Acavernadosgigantes
Naica AcavernadosgigantesNaica Acavernadosgigantes
Naica Acavernadosgigantes
 
Chamo me amor
Chamo me amorChamo me amor
Chamo me amor
 
She
SheShe
She
 
Amazing Lion Family
Amazing Lion FamilyAmazing Lion Family
Amazing Lion Family
 
猫咪写真(Cats)
猫咪写真(Cats)猫咪写真(Cats)
猫咪写真(Cats)
 
Arte De Enganar
Arte De EnganarArte De Enganar
Arte De Enganar
 
Fotos Divertidas 2007
Fotos Divertidas 2007Fotos Divertidas 2007
Fotos Divertidas 2007
 

Semelhante a 2011 Di Summit Competition Submissions

How I built my personal brand
How I built my personal brand How I built my personal brand
How I built my personal brand Tatiana Smirnova
 
CambridgeBusinessMagazineFeature
CambridgeBusinessMagazineFeatureCambridgeBusinessMagazineFeature
CambridgeBusinessMagazineFeatureSarah-Jayne Gratton
 
'Digital' was already great for business 10 years ago.
'Digital' was already great for business 10 years ago.'Digital' was already great for business 10 years ago.
'Digital' was already great for business 10 years ago.Werner Puchert
 
ANR Digital Workshop Notes 28/8/12
ANR Digital Workshop Notes 28/8/12ANR Digital Workshop Notes 28/8/12
ANR Digital Workshop Notes 28/8/12libbyv
 
Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)Ed Cook
 
Getting Started in Low-Cost, No-Cost Social Media Marketing by Wade Kwon
Getting Started in Low-Cost, No-Cost Social Media Marketing by Wade KwonGetting Started in Low-Cost, No-Cost Social Media Marketing by Wade Kwon
Getting Started in Low-Cost, No-Cost Social Media Marketing by Wade KwonWade Kwon
 
From Intake to Engagement: Old School and New Cool Strategies and Techniques
From Intake to Engagement: Old School and New Cool Strategies and TechniquesFrom Intake to Engagement: Old School and New Cool Strategies and Techniques
From Intake to Engagement: Old School and New Cool Strategies and TechniquesRecruitDC
 
Being a Digital Do-Gooder (IxDA Berlin Event #53)
Being a Digital Do-Gooder (IxDA Berlin Event #53)Being a Digital Do-Gooder (IxDA Berlin Event #53)
Being a Digital Do-Gooder (IxDA Berlin Event #53)Clive K. Lavery
 
2013 PHD USA/Grady Creative Collective Millennial Insights Presentation
2013 PHD USA/Grady Creative Collective Millennial Insights Presentation2013 PHD USA/Grady Creative Collective Millennial Insights Presentation
2013 PHD USA/Grady Creative Collective Millennial Insights Presentationspwright
 
Same time, different channel
Same time, different channelSame time, different channel
Same time, different channelJoannaTMcLeod
 
Old Media, New Tricks: Ragan Presentation
Old Media, New Tricks: Ragan PresentationOld Media, New Tricks: Ragan Presentation
Old Media, New Tricks: Ragan PresentationDaniel Honigman
 
Old Media, New Tricks (Ragan
Old Media, New Tricks (RaganOld Media, New Tricks (Ragan
Old Media, New Tricks (RaganDaniel Honigman
 
Making a Gabillion Dollars With Community Marketing...or something like that
Making a Gabillion Dollars With Community Marketing...or something like thatMaking a Gabillion Dollars With Community Marketing...or something like that
Making a Gabillion Dollars With Community Marketing...or something like thatTara Hunt
 
Social Media as a Means for Career and Business Development
Social Media as a Means for Career and Business DevelopmentSocial Media as a Means for Career and Business Development
Social Media as a Means for Career and Business DevelopmentCarla Gates at 3to5 Marketing
 
Essay On Horse In Urdu
Essay On Horse In UrduEssay On Horse In Urdu
Essay On Horse In UrduWendy Bolden
 
Smss boston2015 keith_hannon
Smss boston2015 keith_hannonSmss boston2015 keith_hannon
Smss boston2015 keith_hannonJillian Petrie
 
TikTok: Crafting Educational Content Worksheet
TikTok: Crafting Educational Content WorksheetTikTok: Crafting Educational Content Worksheet
TikTok: Crafting Educational Content WorksheetTechSoup
 

Semelhante a 2011 Di Summit Competition Submissions (20)

Thailand Social Media Trend - iStart event
Thailand Social Media Trend - iStart eventThailand Social Media Trend - iStart event
Thailand Social Media Trend - iStart event
 
How I built my personal brand
How I built my personal brand How I built my personal brand
How I built my personal brand
 
CambridgeBusinessMagazineFeature
CambridgeBusinessMagazineFeatureCambridgeBusinessMagazineFeature
CambridgeBusinessMagazineFeature
 
'Digital' was already great for business 10 years ago.
'Digital' was already great for business 10 years ago.'Digital' was already great for business 10 years ago.
'Digital' was already great for business 10 years ago.
 
ANR Digital Workshop Notes 28/8/12
ANR Digital Workshop Notes 28/8/12ANR Digital Workshop Notes 28/8/12
ANR Digital Workshop Notes 28/8/12
 
Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)
 
Getting Started in Low-Cost, No-Cost Social Media Marketing by Wade Kwon
Getting Started in Low-Cost, No-Cost Social Media Marketing by Wade KwonGetting Started in Low-Cost, No-Cost Social Media Marketing by Wade Kwon
Getting Started in Low-Cost, No-Cost Social Media Marketing by Wade Kwon
 
From Intake to Engagement: Old School and New Cool Strategies and Techniques
From Intake to Engagement: Old School and New Cool Strategies and TechniquesFrom Intake to Engagement: Old School and New Cool Strategies and Techniques
From Intake to Engagement: Old School and New Cool Strategies and Techniques
 
Why me?
Why me?Why me?
Why me?
 
Power of Storytelling
Power of StorytellingPower of Storytelling
Power of Storytelling
 
Being a Digital Do-Gooder (IxDA Berlin Event #53)
Being a Digital Do-Gooder (IxDA Berlin Event #53)Being a Digital Do-Gooder (IxDA Berlin Event #53)
Being a Digital Do-Gooder (IxDA Berlin Event #53)
 
2013 PHD USA/Grady Creative Collective Millennial Insights Presentation
2013 PHD USA/Grady Creative Collective Millennial Insights Presentation2013 PHD USA/Grady Creative Collective Millennial Insights Presentation
2013 PHD USA/Grady Creative Collective Millennial Insights Presentation
 
Same time, different channel
Same time, different channelSame time, different channel
Same time, different channel
 
Old Media, New Tricks: Ragan Presentation
Old Media, New Tricks: Ragan PresentationOld Media, New Tricks: Ragan Presentation
Old Media, New Tricks: Ragan Presentation
 
Old Media, New Tricks (Ragan
Old Media, New Tricks (RaganOld Media, New Tricks (Ragan
Old Media, New Tricks (Ragan
 
Making a Gabillion Dollars With Community Marketing...or something like that
Making a Gabillion Dollars With Community Marketing...or something like thatMaking a Gabillion Dollars With Community Marketing...or something like that
Making a Gabillion Dollars With Community Marketing...or something like that
 
Social Media as a Means for Career and Business Development
Social Media as a Means for Career and Business DevelopmentSocial Media as a Means for Career and Business Development
Social Media as a Means for Career and Business Development
 
Essay On Horse In Urdu
Essay On Horse In UrduEssay On Horse In Urdu
Essay On Horse In Urdu
 
Smss boston2015 keith_hannon
Smss boston2015 keith_hannonSmss boston2015 keith_hannon
Smss boston2015 keith_hannon
 
TikTok: Crafting Educational Content Worksheet
TikTok: Crafting Educational Content WorksheetTikTok: Crafting Educational Content Worksheet
TikTok: Crafting Educational Content Worksheet
 

Mais de Ogilvy Consulting

The Return to Growth in Turbulent Times
The Return to Growth in Turbulent TimesThe Return to Growth in Turbulent Times
The Return to Growth in Turbulent TimesOgilvy Consulting
 
Using Brand to Drive M&A Value
Using Brand to Drive M&A ValueUsing Brand to Drive M&A Value
Using Brand to Drive M&A ValueOgilvy Consulting
 
Nudgestock 2020 – Necessity is the Mother of Reinvention
Nudgestock 2020 – Necessity is the Mother of ReinventionNudgestock 2020 – Necessity is the Mother of Reinvention
Nudgestock 2020 – Necessity is the Mother of ReinventionOgilvy Consulting
 
What's Next: How brands can capture value, mindset and experiences on their o...
What's Next: How brands can capture value, mindset and experiences on their o...What's Next: How brands can capture value, mindset and experiences on their o...
What's Next: How brands can capture value, mindset and experiences on their o...Ogilvy Consulting
 
What's Next: Celebrating Eid in a time of isolation
What's Next: Celebrating Eid in a time of isolationWhat's Next: Celebrating Eid in a time of isolation
What's Next: Celebrating Eid in a time of isolationOgilvy Consulting
 
What's Next: Unlocking a powerful corporate culture in turbulent times and be...
What's Next: Unlocking a powerful corporate culture in turbulent times and be...What's Next: Unlocking a powerful corporate culture in turbulent times and be...
What's Next: Unlocking a powerful corporate culture in turbulent times and be...Ogilvy Consulting
 
What's Next: Now, Next & Beyond - Preparing people to return to the workplace
What's Next: Now, Next & Beyond - Preparing people to return to the workplaceWhat's Next: Now, Next & Beyond - Preparing people to return to the workplace
What's Next: Now, Next & Beyond - Preparing people to return to the workplaceOgilvy Consulting
 
What's Next: Rapidly adjusting your customer experience strategy for the "new...
What's Next: Rapidly adjusting your customer experience strategy for the "new...What's Next: Rapidly adjusting your customer experience strategy for the "new...
What's Next: Rapidly adjusting your customer experience strategy for the "new...Ogilvy Consulting
 
What's Next: Using technology to engage employees & build businesses
What's Next: Using technology to engage employees & build businessesWhat's Next: Using technology to engage employees & build businesses
What's Next: Using technology to engage employees & build businessesOgilvy Consulting
 
What's Next: Health & Wellness - Disruption & Adapting for the Rebound
What's Next: Health & Wellness - Disruption & Adapting for the ReboundWhat's Next: Health & Wellness - Disruption & Adapting for the Rebound
What's Next: Health & Wellness - Disruption & Adapting for the ReboundOgilvy Consulting
 
What's Next: Using technology to engage employees and build businesses
What's Next: Using technology to engage employees and build businessesWhat's Next: Using technology to engage employees and build businesses
What's Next: Using technology to engage employees and build businessesOgilvy Consulting
 
What's Next: Steering Brands through COVID-19
What's Next: Steering Brands through COVID-19What's Next: Steering Brands through COVID-19
What's Next: Steering Brands through COVID-19Ogilvy Consulting
 
What's Next: The Next Frontier in Automotive Industry
What's Next: The Next Frontier in Automotive Industry What's Next: The Next Frontier in Automotive Industry
What's Next: The Next Frontier in Automotive Industry Ogilvy Consulting
 
What's Next: Social Commerce - from transaction to truly social
What's Next: Social Commerce - from transaction to truly socialWhat's Next: Social Commerce - from transaction to truly social
What's Next: Social Commerce - from transaction to truly socialOgilvy Consulting
 
What's Next: The Role of Brands in the Booming Original Content Business
What's Next: The Role of Brands in the Booming Original Content BusinessWhat's Next: The Role of Brands in the Booming Original Content Business
What's Next: The Role of Brands in the Booming Original Content BusinessOgilvy Consulting
 
What's Next: Trends for 2020
What's Next: Trends for 2020What's Next: Trends for 2020
What's Next: Trends for 2020Ogilvy Consulting
 
What's Next: Social Media Trends 2020
What's Next: Social Media Trends 2020 What's Next: Social Media Trends 2020
What's Next: Social Media Trends 2020 Ogilvy Consulting
 
What's Next: Michael Frohlich talks to us about the woes from a CEO during a ...
What's Next: Michael Frohlich talks to us about the woes from a CEO during a ...What's Next: Michael Frohlich talks to us about the woes from a CEO during a ...
What's Next: Michael Frohlich talks to us about the woes from a CEO during a ...Ogilvy Consulting
 

Mais de Ogilvy Consulting (20)

How to Win in Marketplaces
How to Win in MarketplacesHow to Win in Marketplaces
How to Win in Marketplaces
 
The Return to Growth in Turbulent Times
The Return to Growth in Turbulent TimesThe Return to Growth in Turbulent Times
The Return to Growth in Turbulent Times
 
Using Brand to Drive M&A Value
Using Brand to Drive M&A ValueUsing Brand to Drive M&A Value
Using Brand to Drive M&A Value
 
Influencing our New Reality
Influencing our New RealityInfluencing our New Reality
Influencing our New Reality
 
Nudgestock 2020 – Necessity is the Mother of Reinvention
Nudgestock 2020 – Necessity is the Mother of ReinventionNudgestock 2020 – Necessity is the Mother of Reinvention
Nudgestock 2020 – Necessity is the Mother of Reinvention
 
What's Next: How brands can capture value, mindset and experiences on their o...
What's Next: How brands can capture value, mindset and experiences on their o...What's Next: How brands can capture value, mindset and experiences on their o...
What's Next: How brands can capture value, mindset and experiences on their o...
 
What's Next: Celebrating Eid in a time of isolation
What's Next: Celebrating Eid in a time of isolationWhat's Next: Celebrating Eid in a time of isolation
What's Next: Celebrating Eid in a time of isolation
 
What's Next: Unlocking a powerful corporate culture in turbulent times and be...
What's Next: Unlocking a powerful corporate culture in turbulent times and be...What's Next: Unlocking a powerful corporate culture in turbulent times and be...
What's Next: Unlocking a powerful corporate culture in turbulent times and be...
 
What's Next: Now, Next & Beyond - Preparing people to return to the workplace
What's Next: Now, Next & Beyond - Preparing people to return to the workplaceWhat's Next: Now, Next & Beyond - Preparing people to return to the workplace
What's Next: Now, Next & Beyond - Preparing people to return to the workplace
 
What's Next: Rapidly adjusting your customer experience strategy for the "new...
What's Next: Rapidly adjusting your customer experience strategy for the "new...What's Next: Rapidly adjusting your customer experience strategy for the "new...
What's Next: Rapidly adjusting your customer experience strategy for the "new...
 
What's Next: Using technology to engage employees & build businesses
What's Next: Using technology to engage employees & build businessesWhat's Next: Using technology to engage employees & build businesses
What's Next: Using technology to engage employees & build businesses
 
What's Next: Health & Wellness - Disruption & Adapting for the Rebound
What's Next: Health & Wellness - Disruption & Adapting for the ReboundWhat's Next: Health & Wellness - Disruption & Adapting for the Rebound
What's Next: Health & Wellness - Disruption & Adapting for the Rebound
 
What's Next: Using technology to engage employees and build businesses
What's Next: Using technology to engage employees and build businessesWhat's Next: Using technology to engage employees and build businesses
What's Next: Using technology to engage employees and build businesses
 
What's Next: Steering Brands through COVID-19
What's Next: Steering Brands through COVID-19What's Next: Steering Brands through COVID-19
What's Next: Steering Brands through COVID-19
 
What's Next: The Next Frontier in Automotive Industry
What's Next: The Next Frontier in Automotive Industry What's Next: The Next Frontier in Automotive Industry
What's Next: The Next Frontier in Automotive Industry
 
What's Next: Social Commerce - from transaction to truly social
What's Next: Social Commerce - from transaction to truly socialWhat's Next: Social Commerce - from transaction to truly social
What's Next: Social Commerce - from transaction to truly social
 
What's Next: The Role of Brands in the Booming Original Content Business
What's Next: The Role of Brands in the Booming Original Content BusinessWhat's Next: The Role of Brands in the Booming Original Content Business
What's Next: The Role of Brands in the Booming Original Content Business
 
What's Next: Trends for 2020
What's Next: Trends for 2020What's Next: Trends for 2020
What's Next: Trends for 2020
 
What's Next: Social Media Trends 2020
What's Next: Social Media Trends 2020 What's Next: Social Media Trends 2020
What's Next: Social Media Trends 2020
 
What's Next: Michael Frohlich talks to us about the woes from a CEO during a ...
What's Next: Michael Frohlich talks to us about the woes from a CEO during a ...What's Next: Michael Frohlich talks to us about the woes from a CEO during a ...
What's Next: Michael Frohlich talks to us about the woes from a CEO during a ...
 

Último

A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)Gabriella Davis
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfEnterprise Knowledge
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonAnna Loughnan Colquhoun
 
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdfUnderstanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdfUK Journal
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreternaman860154
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slidevu2urc
 
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxFactors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxKatpro Technologies
 
Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024The Digital Insurer
 
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Enterprise Knowledge
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityPrincipled Technologies
 
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Scriptwesley chun
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...Martijn de Jong
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...Neo4j
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Drew Madelung
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slidespraypatel2
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfsudhanshuwaghmare1
 
Real Time Object Detection Using Open CV
Real Time Object Detection Using Open CVReal Time Object Detection Using Open CV
Real Time Object Detection Using Open CVKhem
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountPuma Security, LLC
 
Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024The Digital Insurer
 

Último (20)

A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdfUnderstanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreter
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
 
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxFactors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
 
Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024
 
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
 
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Script
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slides
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
Real Time Object Detection Using Open CV
Real Time Object Detection Using Open CVReal Time Object Detection Using Open CV
Real Time Object Detection Using Open CV
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path Mount
 
Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024
 

2011 Di Summit Competition Submissions

  • 1. JoelynnChin Tweet: The pink pig’s pink slip slipped down her tits. Art or tart at Beijing’s 798 Art District? Reason why you should be the one: I applied my learnings on social media for this submission. First, I shortlisted five photos based on what people love on Youtube, Facebook sharing and forwarded (email) content. Crass, stupid, mindless, funny, witty, controversial? They'll love it. Then I crowd-sourced my Facebook friends to ask them which photo would stick in their minds if they saw it on Twitter. This generated the most chatter. The caption needs to be intriguing and catchy to invite click-through. So I teased with an animal, some smut and cunning linguistics; and ended it with a question!
  • 2. SadiaHussain Tweet: 40,000 feet in the air … yet I’ve never felt this grounded. Isn’t life beautiful? Reason why you should be the one: People know Pakistan for a lot of reasons, not too many of them are positive, but I’ll bet we have more in common than we think! I would love to meet others from the region, share what I have in common with them and soak up as much as I can learn from them. This could be the opportunity of a life time!
  • 3. Jay Cho Tweet: This is Jay from Neo@Ogilvy Korea who are very eager to participate this Hong Kong summit. Find out about me with pic attached and count me in!:) Reason why you should be the one: My name is "Jay" and... A "Jay" is a bird with bright blue feathers literally. I, "Jay", will be a just right bird to tweet and spread out everything about Asia Digital Map and its summit to my peer and colleagues! Choose me, Say "Yay!" for "Jay"!
  • 4. Leong Kuan Yew Tweet: I'm social plug-n-play ready yo! Plug me in and bring me to greater heights! Reason why you should be the one: Dedicated to the team... as the newest member of the Digital Influence APAC team, I got married AND flew down to HK the very same day for training! With such dedication, you can be assured that I'll be a big sponge to absorb all that is offered in the summit, to bring you future ROIs *wink The stage is ready, my social profiles are ready, plug me in to the summit and power me up!
  • 5. Lucie Snape Tweet: I’m just living life, one meme at a time. I call this one, “Crouching Tiger, Planking Dragon”.(ChinaTown, Sydney). Reason why you should be the one: I think I should be the winner because I am champing at the bit to head on over to the HK Summit to network with and learn from my colleagues, to be challenged to think BIGGER and more creatively and to learn how to better recognise and leverage revenue opportunities across the group and beyond our borders! In this, my first 12 months at DI, I’ve had some great opportunities to collaborate with my colleagues in Asia Pac on many campaigns such as Jetstar, Ford and Malaysia Kitchen have really benefited from their input and learned a great deal from their experiences but, I’ve never met them and I would like to, face to face. I want to discuss challenges, to share learnings and to be inspired by #winning, integrated campaigns that deliver client results and credibility to our craft. Most of all I want to see our 360DI case studies presented as industry standouts, to hear people “ooh” and “ahhh” over them and know that I had a role to play. I see the Hong Kong Summit as an awesome opportunity to further build on all the skills and knowledge I’ve gained in what’s been a fast and furious, but fabulous, 12 months at DI. Lastly, I may not have #Tigerblood but did just plank in the middle of Chinatown. Not even Jackie Chan has done that.
  • 6. Ryan Falch Tweet: An apathetic gallery security guard slowly drifts away into slumber becoming another piece in the exhibition. Imitating art is for amateurs. Reason why you should be the one: A wise man, once said, "Change is inevitable—except from a vending machine." It is my mission to help break down the creative wall between OgilvyOne and Ogilvy Advertising. If I am sent to the Social Media Summit, I will document and share what I’ve learned with my team and my clients. I will also use this knowledge to add social ideas to every brief. China has the most Internet users in the world. Social media is how everyone communicates and I want to lead the conversation.
  • 7. Name: Vishnukari Mahmud Tweet: What I am going to become: a Digital Dinosaur or Digital Ninja? Reason why you should be the one: I'm usually the "tech guy", answering questions on how to fix computers to making strategies for IT clients. But as I become more multi-industrial, working on finance, automotive, oil & gas and alcohol clients, I fear I am losing touch with the latest trends and apps of the tech world. Indonesia is at the cusp of internet greatness and is a unique market in terms of online sites and user behavior. I know just enough of everything to be dangerous: I want to be lethal!
  • 8. Name: SupapimChaichanavong Tweet: A true social media legacy by Malcolm McLaren:today there are two words that sum up the culture ATHENTICITY is one, and the other...KARAOKE! Reason why you should be the one: I’ve never really thought much about how ‘Social Media’ has any effects on me. But I’ve just realized it has become a part of my everyday life. Perhaps the most surprising thing for me was how I worked. Most of my ideas and plans were derived from how I’ve been influenced by blogs, social media and online communities. What I believed in social media is that it reflects a true ‘consumers’ understanding. As I’ve mentioned, our culture is now ruled by us, ’the users’ and we’re all being influenced by the ‘influencers’.
  • 9. Name: Kathryn Grove Tweet: Social Media: The freedom to be yourself...or anyone else. Reason why you should be the one: This would be a "buy 1 get 200 free" opportunity. Choose me and you are not taking one person to Hong Kong, but 200 people. I have no fear of presenting so any knowledge I gain would be shared with the rest of the Agency here in New Zealand. I am motivated and passionate about social media and what it can do for the Brands we work on. I have no doubt that I am the right one for the job, just give me the chance to prove it.
  • 10. VinayVenkatesh Tweet: What lies between us? A chasm, that we must cross. All we have are words - messages, thoughts, dreams and the power to create connections. Reason why you should be the one: I'm on a quest to find out what lies between us: Between Brands and Consumers. Between Advertising Professionals and Clients. Between Human Beings and Humans Being. This is a journey that does not have an end. And I want the Hong Kong Summit to be a pit stop in this journey.
  • 11. Gavin Low Tweet: Hello! I am coming sooner than you think - as an ever younger generation of audiences/consumers interacts with content. Are we ready? Reason why you should be the one: I live and breathe social media before joining Ogilvy recently. As an early-adopter of social media, I have seen its growth from both the user and client's end, and am not exactly overly optimistic on its benefits for everyone or every client. However, its potential is almost limitless if it is use well. I am excited to see how it develops as paradigms shifts, and a younger generation, unshackled by the past habits, use it to change the world.