18 smart online brand & corporate identity tips for global education industry sector
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18 smart online brand & corporate identity tips for global education industry sector
- 2. http://socialbubble.global Tip 1: Have a Logo.
- 3. http://socialbubble.global Tip 2: Don’t forget to register or trademark your logo.
- 4. http://socialbubble.global Tip 3: To design a brand identity, you must also consider emotion as another factor.
- 5. http://socialbubble.global Tip 4: Be Consistent.
- 6. http://socialbubble.global Tip 5: Research your customers or your target audience.
- 7. http://socialbubble.global Tip 6: Keep everything about your brand simple but Creative.
- 8. http://socialbubble.global Tip 7: Capture Your Value - Use clear language to communicate your value.
- 9. http://socialbubble.global Tip 8: Let your customers get to know the face behind the brand.
- 10. http://socialbubble.global Tip 9: Use social media to help your brand shine.
- 11. http://socialbubble.global Tip 10: Get involved in your community to get exposure for your brand.
- 12. http://socialbubble.global Tip 11: Become a Trusted Advisor.
- 13. http://socialbubble.global Tip 12: Social media profiles & websites with photos of CEO’s are considered more credible than those without.
- 14. http://socialbubble.global Tip 13: Create branded social media pages.
- 15. http://socialbubble.global Tip 14: Your logo & other corporate identity items need to be simple & recognisable. It should not be too complex; this is so that the logo & catch phrase can catch people’s attention & can be remember & stored in their memory.
- 16. http://socialbubble.global Tip 15: If your logo design is too fancy and over the top it will not be able to be placed on a number of different surfaces from letterheads to billboards.
- 17. http://socialbubble.global Tip 16: If you decide to use colours, it is important that you bare in mind that you need to stick to these colours and they need to be consistent throughout your packaging and advertising.
- 18. http://socialbubble.global Tip 17: When designing your logo, be sure to keep it unique, simple and original.
- 19. http://socialbubble.global Tip 18: You need to pay careful attention to your brand identity as it is often the first impression people will have of your company. This can be achieved by building your brand and carefully marketing your product.