Presentation by Mat Newman as given on November 30th in Amsterdam for Social Connections IV, the IBM Connections user group event

1. Right now in this very room,
@MatNewman | ISW ...

2. The path to becoming a Social Jedi
Understanding the productivity improvements and pitfalls of
social software

3. Social software isn’t a fad, it’s the future.
Understanding how the tools available within the
applications work and how they can dramatically
increase your productivity is the first step to
becoming a Social Jedi …
But beware the dark side!
There are pitfalls inherent in the transition to
social that can lead you down the wrong path.
Mat will take you on a journey to unleash your
inner social, and reveal how the only
impediment to a successful implementation
is … YOU!

4. :
The Code
Jedi are the guardians of peace in the social sphere.
Jedi use their powers to defend and to protect information.
Jedi respect all knowledge, in any form.
Jedi serve others rather than ruling over them, for the good of all.
Jedi seek to improve themselves through knowledge and training.

5. !
Fear
Fear is the path to the dark side. Fear leads to anger. Anger
leads to hate. Hate leads to suffering!

6. Rebellion!
Users will demand/use the tools they think work for them

7. We've Lost all Communications!

8. Email is not dead

9. Not Friends
Not In network
Not Following
Not Connected
Not a contact
Lowest.common @ denominator

10. These are not the editor's you are looking for

11. Social = SHARE

12. Open, discoverable

13. Use the FourCe

14. Connect

15. The strength of a network is in the number of members

16. They're coming in too fast!
The 'noise' grows louder the more members are involved

17. Communicate
Start the conversation

18. Communicate
● Start the conversation
● Open conversation
● Start a Discussion
● Post on a 'Wall'
● Reply with a comment
● Private conversation
● Instant messaging
● Email
● Beware of 'closing the lines of communication', the
antithesis of 'social'

19. Coordinate
Gather the team
Determine availability
Choose the tool
Schedule the Actions

20. Coordinate
● Agile teams,
● relevant experience,
● not location centric

21. Collaborate
Get Stuff Done!

22. Understand the Tools
Profiles
Blogs
Wikis
Forums
Bookmarks
Files
Activities

23. Profiles
● Detail qualifications and experience
● Provides contact information
● Shows activity and interaction
● Allows access to that person's CONTENT

24. Blogs
● Blogs: express an opinion, detail an
experience, or share a discovery, which invite
others to interact through comments
● Micro-blogs are smaller expressions of opinion
and the fastest way to communicate and
provide immediate feedback
● Comments are how you respond and contribute

25. Wikis
● Wiki's are reference documents that others may
use as an authoritative guide
● Can be SHARED at any time
● They have an AUDIT TRAIL
● Can be easily VERSIONED

26. Forums
● A concentrated, permanent discussion thread
● Topic focussed
● Response based

27. Bookmarks
● Better than Google
● Share your results
● Integrates into your Bookmark bar
● Easily Discoverable

28. Files
● No more VPN's.
● No more file shares
● No more 'Silos'
● See WHO has accessed the file
● VERSIONING!
● Smaller Mail Databases

29. Activities
● Collate the content
● Coordinate the milestones
● Track the deliverables

30. Tags flow through the FourCe

31. Discover,
Dispose,
Delegate,
Determine,
Deliver

32. Discoverable
capable of being ascertained or found out

33. Disposable
Do you need it?

34. Delegate
Can someone else do it?

35. Determinable

36. Deliverable

37. Try … Try Not!

38. Questions?

39. Connect
Mat Newman
● matnewman.com
● about.me/matnewman
● LotusLIVE
● Greenhouse
● facebook.com/matnewman
● linkedin.com/in/matnewman
● @matnewman on twitter
● Google “Mat Newman”