LINK TO THE PREZI: http://prezi.com/q7u7ycvbdao_/?utm_campaign=share&&utm_medium=copy SSP faced a difficult challenge when launching IBM Connections across their global business. Having decided to be bold and skip a pilot, they needed to find ways to raise awareness, and get 5000 users up and running from day 1. In this session Helen will share practical examples of the launch techniques SSP used, and the impact on adoption. Examples will include, traditional media, through to profile population without an HR system, and the establishment of a country gardener network.