SMS Masterminds in an industry leader providing mobile and loyalty marketing services to the small business market, including its flagship loyalty kiosk and automated text engagement engine. The company licenses the technology to professional marketers and organizations

2. Mission
SMS Masterminds: plans and directs an ingenious and
complex enterprise, collaborating with entrepreneurs to
generate profits by leveraging mobile and loyalty solutions.
- Collaborative Advancement
- Direct Sales Support
- Continued Education and Professional Development
- A Revolutionary System
Why we’re Special
Values
- Radical Innovation
- Ruthless Efficiency
- Unrelenting Support
- Flawless Execution

3. The Mobile industry is growing
US Mobile Marketing revenues will reach $9.1 Billion by 2017.
98% of text messages are read vs. 22% of emails.
SMS coupons are 10 times more likely to be used than other coupons.
Mobile coupon user to grow by 332% from 2010 to 2014.
70% of people would like to receive offers on their mobile phone.
Sourced from the Mobile Marketing Association

4. As a full service organization it is our job to guide you through the strategies and
implementation of the campaigns.
• Headquartered in San Luis Obispo, California
• Licensees in over 110 exclusive territories throughout North America
• Over 1.75 Million active unique subscribers as of May 8th, 2014
• Works with National Brand such as:
SMS Masterminds’, in their first year of eligibility, made the
2013 INC. 5000 list as of one of the fastest growing companies
in the United States. Overall SMS Masterminds was ranked
#731, and #66 in the United States for software.
“In March 2014, SpendSmart (OTCQB: SSPC) Acquires SMS
Masterminds and Appoints Alex Minicucci as CEO, The
acquisition brings a partnership of payments and marketing
solutions”
(March 25, 2014)
SMS Masterminds leads mobile industry

5. How SMS Masterminds brings
The Power Of Effective Mobile Marketing
To All Businesses
SMS Masterminds brings the power of Mobile Marketing to small and big
business alike! We'll help you build your own customer list and market to them
in the most effective ways possible. With new advances in technology, Mobile
Marketing is now easy and affordable for businesses of all sizes. No other form
of advertising gets a greater return on investment than Mobile Marketing!
+ = $$$

6. SMS Masterminds Approach
Loyalty Rewards Kiosk – “Did you get your VIP point?”
Analytic Report – # of loyal customers & frequency of visits
Consumer Portal – Community exposure & customer cross pollination
Expert Management – Leverage the data to bring the customers back!
Capture the loyal customer audience
Prove the system works /Real Time Return on Investment Data
Gain new customers
Full Mobile Marketing Strategy- Active Engagement from Customers
Reach Customers in Real-Time
Mobile Enabled Websites– Expands Merchant’s Brand Reach
Allows for Merchant Brands to Expand Customer Reach
Allows for Merchant’s Brand/offer to go Viral/Gain Social Presence
Social Media Integration – Allows for Offers to Gain Scalability
24/7 Customer Support– We partner with your business
Know what your customers are interested in & how to create loyalty

7. Loyalty Rewards Kiosk
All customers will be invited to check-in with
each visit. This process performed by the
customer, so employees never have to ask for
a phone number.
Our Loyalty Kiosk combines the power of
Text Message Marketing with a dynamic
loyalty program to encourage opt-ins and
client retention like never before.
Registration
•Congrats on
enrolling to be
a local VIP
Confirmation
•Receive up to 6
text invites for
local deals each
month
Engagement
•Come in and
show this
message to
redeem your
special today!
Every time a consumer “checks-in” via the
Loyalty Kiosk, they earn points towards
discounts or free products, keeping them
coming back for more!

8. Facebook Integration
Generate Facebook ‘Likes’ for your merchants with the Loyalty Kiosk!
Connect the Loyalty Kiosk to Facebook. Text broadcasts automatically post on
the merchant’s Facebook page for their fans to see.

9. Analytics Report

10. Licensee to Consumer Website
When signing up on the
Loyalty Kiosk each
customer will receive a
welcome text with a
link to visit the
Licensees website.
When a merchant is
listed on the Licensee’s
website their exposure
to new customers is
dramatically increased
due to the amount of
businesses listed.

11. Increase your value and reach by providing
your advertiser with a mobile enabled web
page, displaying their logo, photos of their
business, Google map and YouTube videos.
Licensee to Consumer Mobile Website

12. Full SMS Marketing Capability
Send Text Messages to Eager Subscribers
Automated Engagement
Run a Text2Win, Trivia, or Polling Campaigns
Set up Weekly Campaigns
Set up Automated Reply Messages
Set up Mobile Coupons and Link Videos
Full Agency Devoted to Developing Effective
Mobile Marketing Campaigns

13. How SMS Masterminds
makes you an Expert

14. Boot camp and continued training
Audio, Video and Interactive modules to
facilitate your understanding of your new
business; making you and expert in the
words of mobile and loyalty marketing.
A collegiate style digital campus.
Licensees throughout the country
participate in collaborative learning that
combines social media, knowledge base
and group forums all into a single
environment.

15. Jeffrey Gitomer
Special Advisor to SMS Masterminds
SMS Masterminds surround
ourselves with the best. Jeffrey
Gitomer is the World’s Leader in
Sales and Customer retention.
SMS Masterminds invests in the
best training for our Licensees
continued success.

16. Network of Licensees
“Collaborating with entrepreneurs to generate profits…”

17. How you make your
customers money.

18. Build it | Show it |Send it | Grow it
Loyalty Customer Database

19. Custom Promotional Design

20. Go-to-Market Strategy
Salon Pizza Deli Gas Clothing Auto
Car
Wash
Gifts Dining
Nutri
Shops
You and your mentor are building your FIRST TEN.
These referral accounts are the most efficient process of
building your brand within your exclusive market!
Your FIRST TEN get you your next 20 paying accounts
$99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+
$99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+

21. Initialization &
Executive Team

22. Geoff Chaney, Trainer – Over view of your first two
months of set-up and training
(FIRST CALL)
Kenny Selke, Licensee Development Coordinator –
Territory definition, Branding and Logo, Website launch,
Training and Mentor market visit
(FIRST 2 MONTHS)
Mentor (Current Licensee) – The First Ten Market visit,
Guidance and Support
(FIRST 12 MONTHS)
FIRST STEPS AS A MASTERMIND

23. Alex Minicucci, CEO – Founder of SMS Masterminds.
Oversees all business, market strategy, technology
development, high level strategic relationships and the
overall future of the SMS Masterminds.
Luke Wallace, VP of Operations – Oversees operations
and development team continuing to push technology
and best practices to continue to lead the mobile and
loyal industry.
Charles Gerencser, VP of Sales – Oversees direct
Licensee growth, Mentorship Program, Manages On-site
Territory Development and oversees National Sales.
Executive Team

24. ON SITE SALES DEVELOPMENT
Spencer Cooper, Territory Development Manager – Spencer, a UCLA
graduate with a degree in economics and over 20 years of experience in
new business development, competitive market share expansion, and
customer relationship development, will focus on interfacing with
licensees to help them achieve strong market penetration.
NATIONAL SALES DEVELOPMENT
Amit Mehta, National Retail Sales Manager – Oversees Amit comes to
SMSMM with a widespread list of big brand sales experience, including
Subway, Whole Foods, Adidas America, to name a few. He will be actively
working with the company’s national network of 110 licensees in specific
territories to draw in even more major regional and national brands to the
company’s loyalty and mobile marketing solutions programs. In this role,
Amit will lead the continued account sales growth in addition to
overseeing brand relationships.
Sales Development Team

25. Tactical Sales Support “In Your Market”

26. Contact your Account Executive to learn more (877-541-8398)
You’ll never know enough about this business from a website.
Mini-training – A comprehensive overview of the mobile and
loyalty industry, management software, competition and more.
Speak with a Licensee – It is important to know what our clients are doing with their
own markets and ask their opinion about SMS Masterminds service and support.
Choose your Exclusive Market – You will select a city, county that best fits you.
(Defined markets are identified via zip code in a contiguous manner. Kenny Selke will work with you to define
your exclusive market on your 2nd call as a Licensee.)
Review your License Agreement – 5 page document that explains SMS Masterminds’
commitment to helping you grow your business.
FINAL STEP – Choose your start-up package, payment type and GO!
Next Steps before getting
your business started!