lostfoundreturned's next generation branding platform provides the necessary customer engagement and value-added service to capture and hold the attention of any company or service's clustomer base.
Falcon Invoice Discounting: Unlock Your Business Potential
Marketing Deck Presentation Dec 09
1. Grow Brand Equity with
Customized Recovery Labels
Introducing The Next Generation Of
Promotional Branding
2. Customized Recovery Labels
lostfoundreturned, the nation’s most comprehensive on-line lost and found recovery service, introduces a revolutionary branding and
marketing opportunity with our Customized Recovery Labels. They are branded with your organization’s logo, the message: ―RETURN FOR
REWARD‖, a unique identification number, as well as our Website and toll-free telephone number. You give them to your customers, they put
them on their mobile devices – cell phone, iPod, digital camera, passport, etc. – and you watch your Brand Equity grow exponentially.
Finders of these lost items contact us directly and we handle the entire lost and found process for you. We have developed a proprietary
internet-based system, which provides the necessary infrastructure for handling all front and back-end functionality for customers to create
secure accounts, activate ID numbers, register items and manage item inventory. Customers will not pay any shipping fees* on recoveries
and have an unlimited number of recoveries. Finders are rewarded with one of your Customized Recovery Labels for free, along with any
monetary reward (optional) your customer posted when they registered their Customized Recovery Label.
Call To
Action
Your Logo
Finder
Unique ID Contacts Us
Number
*excludes international recoveries – additional shipping costs apply on items greater than 8lbs – shipping times
may vary based on finder's availability – excludes Express Courier Service.
3. A Unique Solution to a Common Problem
People lose things all the time — cell phones, laptops, digital cameras, wallets, keys — and the vast majority of missing items go unclaimed
because people have no idea who they belong to. Offering customers complimentary recovery labels to stick on their valuables will increase the
chances of them getting their lost property back by at least 75%.
Did you know…
Approximately 8-million cell phones go missing each year?
Enterprise Rent-A-Car finds 50,000 items in their rental cars every year?
Hurried travelers leave 12,000 laptops behind in U.S. airports each week?
The New York City Transit Authority collects more than 100,000 lost items every year?
In one year more than 116,000 mobile devices were left behind in Chicago cabs?
Airlines spend nearly $3 billion annually compensating passengers and shipping late bags?
4. Customer Engagement: The New Way Of Branding
Common branding strategies include television and radio spots, press releases
and direct mail campaigns. However, markets and customers are constantly
changing. Customer Engagement is rapidly becoming the standard branding
trend. One of the most notable transformations of this new trend is the shift into
social networking. Companies are using this arena in an attempt to build on-line
communities where they can create buzz and spread the word about their
products, services and promotions.
5. Grow Brand Equity
Increase Exposure
Exposure
•Your logo on mobile devices increases the frequency of your customer seeing your logo.
•The next time your customer needs your product or service, they will think of you first.
•Your customers will refer you more often to their friends and family. Buzz
•Your logo is on-the-go and seen by thousands.
Customer
Create Buzz (Customer Engagement) Loyalty
•Customers will get their lost items back 75% of the time – and they will thank you.
•They will spread the word about you via word-of-mouth and social networks.
Build Customer Loyalty Brand Equity
•Helping customers get their belongings back creates an experience that can’t be duplicated.
•You will gain a customer for life.
6. Customized Recovery Labels Create:
BRAND POSITIONING BRAND INTEGRATION BRAND AWARENESS
>> the process of finding an >> compliments any strategy of >> Customized Recovery Labels are
unfulfilled want or need in the integrating the brand message where a creative initiative that generate
consumer’s mind and addressing it your customers spend their time to exposure, buzz and customer loyalty.
with a distinctively different and create the highest level of frequency.
ideally suited offering.
7. Integration Opportunities
Get more creative with your branding and marketing campaigns and stand out from the competition. Customized Recovery Labels will
compliment any of your organization’s current branding and marketing efforts. There are several ways your organization can integrate our
unique service:
•Value-Added Service
•Direct Mail
•Customer Appreciation
•Gift for Call-To-Action
•Trade Show Give-A-Ways
•In-Store Give-A-Ways
8. Recovery Labels
Customized Recovery Labels are made from durable polyester with super strong adhesive designed to permanently stick to just about anything.
They come in two convenient sizes, allowing for an unlimited amount of applications.
The standard label is 1 1/2‖ x 3/4‖ and is the perfect size for items such as laptops, video cameras, portable DVD players, wallets and passports.
The slimmer label is 1 5/8‖ x 5/16‖ and is ideal for things like cell phones, mp3 players, digital cameras and sporting equipment, such as golf
clubs. Durable Customized Luggage Tags are also available.
9. Packaging Solutions
Each Customized Recovery Label comes attached to an Instructional Card. There are a variety of tailored packaging and fulfillment
solutions available. lostfoundreturned can ship your Customized Recovery Labels to you, so you can decide who gets them and when to
distribute them, or simply provide us with a CSV file and we can send them directly to your customers. We will work closely with your
company in the design process to ensure continuity of brand image, such as logos, slogans and messages.
10. 360 Branding
Customized Recovery Labels can help bring any branding and marketing campaign full-circle through customer engagement. Connecting
with customers by offering them a value-added service of protecting their belongings will result in superior brand recognition; increased
exposure, viral buzz, customer loyalty and ROI.
Brand Exposure
Superior
Equity Brand
ROI Recognition
Customer
Buzz
Loyalty Word-of-
Unique Mouth
Experience
11. Contact Us
lostfoundreturned, inc.
PO Box 816
New York, NY 10108-0816
917.475.2635
info@lostfoundreturned.com
www.promotionalbrandingservices.com