1. HOW MUSIC CREATORS
CAN REACH AUDIENCE

2. HEJ!

3. THE WORLD’S LEADING SOCIAL
SOUND PLATFORM
200MILLION PEOPLE

4. 10 HOURS
POSTED EVERY MINUTE
ANYONE CAN CREATE SOUNDS
AND SHARE THEM EVERYWHERE

5. NEXT BIG SOUND - INDUSTRY REPORT
https://www.nextbigsound.com/industryreport/2012/

6. YOUR PRESENCE

7. Optimise your profile
• Completed Profile
• Spotlight
• Pro Partner
• Moving Sounds
• Sound Metadata
• Tagging
• Call To Action Links
Engage
• Timed Comments
• Favorites
• Reposting
• Curated Sets
Listener Experience
• Stream
• Search
• Explore
• Related Sets & Sounds
Presence
Overview

8. STREAM
Listener Experience

9. SEARCH
Listener Experience

10. EXPLORE
Listener Experience

11. RELATED SETS & SOUNDS
Listener Experience

12. PROFILE
soundcloud.com/101/profile
Optimise

13. SPOTLIGHT
Optimise

14. TAGGING
Optimise

15. CALL TO ACTION
soundcloud.com/101/buylink
Optimise

16. PARTNER PROFILE
soundcloud.com/101/profile
Optimise

17. VISUAL SOUNDS
Optimise

18. TIMED COMMENTS & FAVORITES
Engage

19. REPOSTING
Engage

20. CURATED SETS
Engage

21. PROMOTION &
DISTRIBUTION

22. Artist-owned properties
• Artist.com
• Social Profiles
• Connected Apps
Social Networks
• Twitter
• Tumblr
• Facebook
• Pinterest
Media / Blogs
• Media exclusives
• Promo distribution
• Music blogs
Promotion & Distribution
Overview

23. HTML5 WIDGETS
soundcloud.com/101/html5
Promotion & Distribution
Artist Owned Properties

24. soundcloud.com/101/websites
Promotion & Distribution
Artist Owned Properties

25. FACEBOOK
soundcloud.com/101/facebook
Promotion & Distribution
Social Networks

26. TWITTER
soundcloud.com/101/twitter
Promotion & Distribution
Social Networks

27. TUMBLR
soundcloud.com/101/tumblr
Promotion & Distribution
Social Networks

28. MUSIC TO PRESS
soundcloud.com/101/pr
Promotion & Distribution
Media/Blogs

29. MARKETING

30. Creator Community
• Collaboration
• Contests
Record
• Voice
• Sound
Marketing
Overview

31. soundcloud.com/101/contests
Marketing
Creator Community

32. soundcloud.com/101/contests
Marketing
Creator Community

33. soundcloud.com/101/artists-voice
Marketing
Record

34. soundcloud.com/101/artists-voice
Marketing
Record

35. soundcloud.com/101/artists-voice
Marketing
Record

36. STATS

37. soundcloud.com/101/stats
Stats
Overview

38. soundcloud.com/101/stats
Stats
When

39. soundcloud.com/101/stats
Stats
Who

40. soundcloud.com/101/stats
Stats
Where

41. THANKS!!!
Start reading our SoundCheck blog...
soundcheck.soundcloud.com
snd.sc/soundcheckmusic-signup
nick@soundcloud.com
www.soundcloud.com
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