The document discusses Tampa's e-government website and initiatives to empower citizens to conduct business online with the city. It describes various programs and services available through the website, including current events, dynamic maps, public safety information, e-commerce services, self-service research tools, online service requests, and personalization features. The document also outlines Tampa's process of continually enhancing its e-government capabilities over several generations to meet growing citizen demand and conduct increasing revenue online.
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Tampa eGovernment Best Practices (English version)
1. TampaGov – Focus on Citizens
“Focus on Citizens”
“Focus on Citizens”
Products and Implementation Methods
Products and Implementation Methods
Design Strategies
Design Strategies
Products and Services
Products and Services
Empowering Citizens to Conduct Business Online at their Convenience
Empowering Citizens to Conduct Business Online at their Convenience
2. Design
Site Design
Site Design
Architecture
Architecture
User Guides
User Guides
Basic Strategies
Basic Strategies
3. Architecture
Architecture
Architecture and feel
…consistent look
…consistent look and feel
Use a Cascading Style Sheet (CSS)
Use a Cascading Style Sheet (CSS)
and templates
and templates
Page layout (header, footer,
Page layout (header, footer,
navigation, content)
navigation, content)
Organize content (information
Organize content (information
resources, programs and services)
resources, programs and services)
empowering citizens to conduct business online with the city at their convenience
4. User Guides
User Guides
User Guides on
…link lists based
…link lists based on
Life Event Perspectives
Life Event Perspectives
Business, Citizens/Residents,
Business, Citizens/Residents,
Employees, Visitors/Tourists
Employees, Visitors/Tourists
Children, Teens, Seniors
Children, Teens, Seniors
empowering citizens to conduct business online with the city at their convenience
5. Key Strategies
Building an eGov Web Site
Building an eGov Web Site
…some successful strategies
…some successful strategies
Focus on life events
Focus on life events
Make it easy to find popular links
Make it easy to find popular links
Provide many access paths
Provide many access paths
Link to other government services
Link to other government services
Encourage and listen to feedback
Encourage and listen to feedback
empowering citizens to conduct business online with the city at their convenience
6. Programs and Services
Programs and Services
Programs and Services
Current Events
Current Events
Dynamic Maps
Dynamic Maps
Public Safety
Public Safety
Ecommerce
Ecommerce
Independent Research
Independent Research
Service Requests
Service Requests
Personalization
Personalization
7. Current Events
Current Events
Current Events
News, notices, calendars, schedules,
News, notices, calendars, schedules,
meeting agendas and more…
meeting agendas and more…
10,000+ event postings
10,000+ event postings
5,000+ public announcements
5,000+ public announcements
70-80 publishing requests weekly
70-80 publishing requests weekly
100’s of feeds (RSS and Podcasts)
100’s of feeds (RSS and Podcasts)
empowering citizens to conduct business online with the city at their convenience
8. Dynamic Maps
Dynamic Maps
Dynamic Maps
For a Tampa address…
For a Tampa address…
Information about the address,
Information about the address,
neighborhood, political
neighborhood, political
representatives, tax records, +
representatives, tax records, +
Lists/links of nearby fire stations,
Lists/links of nearby fire stations,
hospitals, parks, schools, and
hospitals, parks, schools, and
other points of interest
other points of interest
Driving directions
Driving directions
empowering citizens to conduct business online with the city at their convenience
9. Public Safety
Public Safety
Public Safety
Live information…
Live information…
Traffic advisories
Traffic advisories
Fire Rescue calls for service
Fire Rescue calls for service
Police call for service
Police call for service
Many other services and resources…
Many other services and resources…
Anonymous arson / crime tips
Anonymous arson / crime tips
Crime maps and statistics
Crime maps and statistics
empowering citizens to conduct business online with the city at their convenience
10. eCommerce
Ecommerce
Ecommerce
Art Museum Memberships,
Art Museum Memberships,
Business Taxes, Construction
Business Taxes, Construction
Permits, Monthly Parking, Parking
Permits, Monthly Parking, Parking
Citations, Police Reports, Utilities
Citations, Police Reports, Utilities
$1,500,000 collected monthly and
$1,500,000 collected monthly and
increasing
increasing
empowering citizens to conduct business online with the city at their convenience
11. Self-Service Research
Self-Service Research
Self-Service Research
500+ comprehensive databases and
500+ comprehensive databases and
information resources…
information resources…
Neighborhoods / Housing
Neighborhoods / Housing
Parks and Recreation facilities
Parks and Recreation facilities
Public records (laws, meeting
Public records (laws, meeting
transcriptions, reports, etc.)
transcriptions, reports, etc.)
empowering citizens to conduct business online with the city at their convenience
12. Service Requests
Service Requests (400+ types)
Service Requests (400+ types)
Citizen centric, multi-jurisdictional…
Citizen centric, multi-jurisdictional…
48% of business occurs off hours
48% of business occurs off hours
20,000+ online communication
20,000+ online communication
events (January to June 2007)
events (January to June 2007)
1,500,000+ self-service research
1,500,000+ self-service research
sessions (January to June 2007)
sessions (January to June 2007)
empowering citizens to conduct business online with the city at their convenience
13. Business Tracking and Personalization
Personalization
Personalization
Transaction logging (includes
Transaction logging (includes
actions taken by city officials)
actions taken by city officials)
Preloading of forms with contact
Preloading of forms with contact
information (name, address, etc.)
information (name, address, etc.)
TampaGov favorite pages
TampaGov favorite pages
25,000+ accounts established
25,000+ accounts established
empowering citizens to conduct business online with the city at their convenience
14. Collaborative Innovation and
DesignCollaborative Innovation
Collaborative Innovation
Building and Enhancing Facilities
Building and Enhancing Facilities
to Improve Capabilities and Services
to Improve Capabilities and Services
Requested by Citizens and City Agencies
Requested by Citizens and City Agencies
15. Tampa’s Journey
Tampa’s Journey
Tampa’s Journey
Generations of change…
Generations of change…
1996 - Static content
1996 - Static content
1999 - Enterprise participation
1999 - Enterprise participation
2000 - Dynamic information
2000 - Dynamic information
2001 - Ecommerce
2001 - Ecommerce
2002 - Interactive services
2002 - Interactive services
2003 - Full service transactions
2003 - Full service transactions
empowering citizens to conduct business online with the city at their convenience
16. Tampa’s Metrics
Continuous Improvement
Continuous Improvement
= Increasing Demand
= Increasing Demand
2.2 million Annual Visitors (2006)
2.2 million Annual Visitors (2006)
3.0 million Projected Visitors (2007)
3.0 million Projected Visitors (2007)
39.2 million Annual Page Views (2006)
39.2 million Annual Page Views (2006)
62.5 million Projected Page Views (2007)
62.5 million Projected Page Views (2007)
$10.6 million Revenue Collected (2006)
$10.6 million Revenue Collected (2006)
$17.5 million Projected Revenue (2007)
$17.5 million Projected Revenue (2007)
empowering citizens to conduct business online with the city at their convenience