This is a presentation I did as part of a local ASTD / ISPI Social Learning workshop held at Babson. My other presenters included Mark Bucceri of Saba and Bill Cava of Ektron. The event was coordinated (and masterfully so) by Jean Marrapodi of Applestar Productions.
Social Learning Success Stories, Models, And Roles
1. Social Learning
Success Stories, Models, & Roles
Dave Wilkins, Sr. Director of Product Strategy
www.mzinga.com l MZINGA
February 2009
2. About Dave
Dave Wilkins
Senior Director, Product Strategy at Mzinga
• National speaker at 40+ conferences
• More than 12 years in the learning space
• Strategy, design, development oversight for
software sim, EPSS, KM products
• Multiple years as a stand-up instructor and WBT
developer
• Published author
dave@mzinga.com
Twitter: @dwilkinsnh
Facebook, AIM, LinkedIn: dwilkinsnh
Blog: http://dwilkinsnh.wordpress.com
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3. Agenda
1. Key drivers
2. Successes
3. Models
• Conceptual and Strategic Models
• Tactical and Tool-level Models
4. Roles and lessons
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4. Agenda
1. Key drivers
2. Successes
3. Models
• Conceptual and Strategic Models
• Tactical and Tool-level Models
4. Roles and lessons
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5. Some quick questions
How many of you have taken a course in the last year?
How many of you have searched on Google this week?
How many of you read blogs?
Write blogs?
How many of you have a Facebook account?
How many of you watch videos on YouTube?
How many of you create videos on YouTube?
Anyone live tweeting this presentation?
How many of you know what tweeting is?
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9. Some sobering stats
48% of adults have either a MySpace or Facebook page
16% of adults updating their page at least once a day
5% of Americans are currently using Twitter
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10. Did you know?
The Air Force enables all 330,000 airmen to comment
on any military-related blog post or even write their
own blog?
The clean-up of the Exxon Valdez was solved from
cement truck engineer?
The average cost of a support call is $8-$12, the
average cost of a peer-to-peer discussion post is $.25?
SN users trust peer opinion 3x more than advertising?
13 hours of video are uploaded to YouTube every min?
There are 150,00,000 million ppl on Facebook?
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11. Stuff that makes me sweat…
Informal Learning Formal Learning
Training
groups 13% Who owns
“own” this this?
87%
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12. Agenda
1. Key drivers
2. Successes
3. Models
• Conceptual and Strategic Models
• Tactical and Tool-level Models
4. Roles and lessons
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17. Embedded Model
WBT Page WBT Page WBT Page WBT Page WBT Page
Embedded
Putting the “social”
back into instruction Comments “Open” YouTube
Ratings Chat?
Discussion Blog RSS Feed
Fixing what we broke in transition from ILT to WBT
Debrief
Diversity of perspective
Conversation
Sharing and dialog
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18. Amazon and Community Models
Social Media *in* learning Social Media *as* learning
-- Put the “social” back into courses -- Social exchanges and formal are the
learning
Social
Networking Blogs
Ratings Blogs Ideas Discussions
Social
Networking
Chat Library
Comments Discussions
SN
R B
Formal
Formal
Learning
Learning
C D
Social Media *about* learning
-- Put the “social” into any learning experience
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19. Three paradigms of social learning
Models Approach
Formal – socialize existing Embedded Models
formal learning models Amazon Models
Emergent – empower learners Community Models
to co-create and initiate topics Embedded Models
of discussion Amazon Models
Collaborative – sharing best Community Models
practices, expert location, Amazon Models
collaboration
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20. Agenda
1. Key drivers
2. Successes
3. Models
• Conceptual and Strategic Models
• Tactical and Tool-level Models
4. Roles and lessons
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24. New Roles?
Wiki Gardner
Content Expert
Social Media Producer
Chief Connecting Officer
Producer
Reporter
Community Manager
Moderator
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25. Recommended Resources
www.mzinga.com Blogs
Mzinga Blogs, Tony Karrer, Kevin Jones etc.
White Papers and Resources
Mzinga White Papers and Resources
Mzinga Webinar Event Archive
Articles
CLO magazine
wearesmarter.org
Learning Circuits
barackinc.com Talent Management magazine
Learning Solutions e-Magazine, Dec 15th, 2008
Twitter
@dwilkinsnh, @slqotd, @kevindjones
Podcasts or through iTunes
http://dwilkinsnh.wordpress.com www.sociallearning.ning.com
MZINGA April 2009
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26. Thank You!
Dave Wilkins
Mzinga Sr. Director of Product Strategy
dave@mzinga.com
Twitter: @dwilkinsnh
http://dwilkinsnh.wordpress.com
MZINGA April 2009
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Notas do Editor
So we start with the 1) Collaborative Work and Learning…which becomes 2) Emergent Practices… which develops and evolves into…3) Tools & Processes…