Pakistan Tv Industry Monthly Report July 2013
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A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of July 13. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY bases.
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To monitor a network a single head-end is selected per city. For Example in Lahore DiGi Network is being distributed by 14 head-ends that airs similar transmission, in such cases, only a single head-end is monitored that will give 100% error free monitoring report.
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Total Cities: 16
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- Total minutes of advertising in June 2013 was 274,687 minutes, down from May 2013 but up 11% from June 2012.
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For the complete report, get in touch with us at: info@netscribes.com
Abstract:
Netscribes latest market research report titled HbA1c Testing Market in India 2014 states that with the increasing incidence of diabetes in the country, the demand for HbA1c testing is rising. India is characterized by the presence of a large diabetic population. The countrys status as the diabetes capital of the world has made the need for diabetes prevention and screening very important. Hence, tests for measuring the blood glucose levels are facing high demand within the country. Naturally, HbA1c testing in the country is also benefiting from this trend. The ability to measure ones blood glucose levels over a period of 3 months has made it a test favored by many diabetics as well as people who believe they are at high risk of developing diabetes. The market for HbA1c testing has been growing steadily and with the awareness level regarding it increasing rapidly, the market is set to boom in the next few years.
Although the test is considered to be very useful for diabetes screening as well as for monitoring the diabetes status of a patient, its much higher cost compared to a simple blood sugar level test can act as a hindrance to its greater acceptance. However, the need to go for HbA1c tests only 3-4 times a year unlike the blood sugar level test which may have to be done on a monthly basis may work in favor of the former. Moreover, HbA1c tests give a clearer picture of the diabetes status of a patient as it a measurement of the glucose levels over a longer period. Several physicians also prescribe this test to their patients which in turn will increase its demand and thereby drive growth in the market.
Several large diagnostic chains offer these tests in India. Majority of the patients going for these tests are confirmed diabetics with very few non-diabetics undergoing this test. Most of the patients visiting laboratories for HbA1c tests have been prescribed to go for this test by a physician and very few people opt for the test on their own. However, with increasing awareness among people, this ratio is likely to change and many more people are expected to go for this test independently.
Table of Contents:
Hoffman
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Mais de Tanvir Hussain (tanvir_hussain@live.com) (20)
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[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
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【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
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三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
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选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
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Pakistan Tv Industry Monthly Report July 2013
- 2. Trend Analysis Comparison Jun-Jul 2013 Total Minutes of Advertising Jun-13 Jul-13 274,686.70 271,819.60
- 3. Total Minutes of Advertising Trend Analysis YoY Comparison: July 2013-July 2012 July-13 July-12 271,819.60 269,451.30
- 4. Total Minutes of Advertising TOP 10 CATEGORIES 19% 16% 11% 11% 8% 6% 5% 3% 2% 2% 19% Beverages Cellular Communication Cullinary Detergents Healthcare& Medical Services Personal Products Construction Education Communication PublicServices/ Welfare Others
- 5. Total Minutes of Advertising TOP 10 PLAYERS 8% 7% 6% 3% 3% 3% 3% 2% 2% 2% P&G UNILEVER PEPSI COLA COCA COLA TELENOR Liaquat Hospital SAMSUNG Cm Pak ENGRO G-Mobiles
- 6. Total Minutes of Advertising TOP 15 BRANDS 3% 3% 3% 2% 2% 2% 2% 2% 2% 2% 1% 1% 1% 1% 1%
- 8. Top 15 Channels Across All Genre - % Share of Advt. Minutes 5% 4% 4% 4% 3% 3% 3% 3% 3% 3% 3% 3% 3% 3% 2% Share in terms of minutes may be similar but it may vary in terms of value.
- 9. Top 10 Prime Time Channels – Across All Genre Prime Time (19:00 - 22:59) % Share of Advt. Minutes 5% 4% 3% 3% 3% 3% 3% 3% 3% 3% 3% 3% 3% 3% 3%
- 10. Genre Split in July 13 % Share of Advt. Minutes NEWS 47% Ent 41% MUSIC 3% FOOD 3% SPORTS 2% MOVIES 1% RELIGIOUS 1% KIDS 1% HEALTH 1%
- 11. Time Band Split July 13 % Share of Advt. Minutes Late Night (00:00 - 05:59) 10% Morning Time (06:00 - 11:59) 18% After Noon (12:00 - 16:59) 27% Evening Time (17:00 - 18:59) 10% Prime Time (19:00 - 22:59) 29% Late Prime Time (23:00 - 23:59) 6%
- 12. THE END For query on DATA, please contact: For other queries, please contact PAS at: secretariat@pas.org.pk Mr. Chander Kant chander.k@mediabank.net.pk 0300-2690840