Nature Fresh Life - Twitter Trending Campaign

•

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Neuronimbus Software Services

www.neuronimbus.com hosted a successful Twitter trending campaign for Nature Fresh Life (Cargill) on 17th & 18th August 2016.

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Nature Fresh Acti Lite
Generate, sustain and amplify the fans interest around the campaign

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
#SpotTheDifference
#AchhePapa

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
• 4 creative(s)
Achhe PapaTVC
5 Hours 15 Minutes in India and major cities

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Teaser Building Phase

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Fans showed their excitement by
sharing GIFs

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
#SpotTheDifference
Tweets

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Conversations
Generated

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
….more conversations
generated

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
WorldwideTrend #16IndiaTrend #1

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
DelhiTrend #3 KolkataTrend #3 JaipurTrend #4

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
PuneTrend #3 Mumbai Trend #3 PatnaTrend #3

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
NagpurTrend #4 AmritsarTrend #3
AhmedabadTrend
#4

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Campaign reached to the right set of
audience, primarily Women

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Web/Mobile

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A sizeable population with a
huge fan base tweeted
positively

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A sizeable population with a
huge fan base tweeted
positively

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A huge fan base get into the
handle and flooded it with
tweets

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A huge fan base get into the
handle and flooded it with
tweets

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
• Fans were asked to watch the Achhe PapaTVC
• #AcchePapa
3 Hours 20 Minutes in India and major cities

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Conversations generated around
#AchhePapaTVC

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Conversations generated around
#AchhePapaTVC

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Conversations generated around
#AchhePapaTVC

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Mumbai Trend #15IndiaTrend #4

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
JaipurTrend #17DelhiTrend #4

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Campaign reached to the right set of
audience, primarily Women

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Web/Mobile

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A sizeable population with a
huge fan base tweeted
positively

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A sizeable population with a
huge fan base tweeted
positively

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A huge fan base get into the
handle and flooded it with
tweets

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Before the Campaign started After the Campaign ended
YOUTUBEVIEWS

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
#SpotTheDifference
• 7,000+
• 63.8%
half an hour
• 55.5 millions
1,129 unique users
#AchhePapa
• 1,000+
• 92.3%
3.20
Hours
• 9 million
482 unique users

© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
https://twitter.com/neuronimbus
https://www.facebook.com/neuronimbus

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Today’s healthcare leaders are seeking technology solutions to optimize efficiencies and improve patient care. However, without effective change management and strategies in place, healthcare leaders struggle to strategically improve patient flow, space, to strategically improve patient flow, space, and schedule management, and implement daily huddles. The role of technology in supporting operational efficiency and change management initiatives is inevitable. During this webinar, attendees will learn how to optimize Ambulatory Operational Efficiencies and Change Management. Attendees will also learn about the importance of visual management boards in enhancing clinic performance and insights into effective change management approaches.

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Catheterization of the bladder involves introducing a latex or plastic tube through the urethra and into the bladder. The catheter provides a continuous flow of urine in patients unable to control micturition or those with obstructions. It also provides a means of assessing urine output in hemodynamically unstable patients. Because bladder catheterization carries the risk of UTI, blockage, and trauma to the urethra, it is preferable to rely on other measures for either specimen collection or management of incontinence. Types of Catheterization. Intermittent and indwelling retention catheterizations are the two forms of catheter insertion INTERMITTENT CATHETERIZATION introduce a straight single-use catheter long enough to drain the bladder (5 to 10 minutes When the bladder is empty, you immediately withdraw the catheter. COMPLICATION- increases risk of trauma and infection. INDICATION- It is common for people with spinal cord injury or other neurological problems such as multiple sclerosis to perform self– intermittent catheterization up to every 4 hours daily for months or years. UTI rate is lower than for patients with long-term indwelling catheters. INDWELLING CATHETERIZATION- remains in place for a longer period, until a patient is able to void voluntarily or continuous accurate urine measurements are no longer needed The straight single-use catheter has a single lumen with a small opening about 1.3 cm ( 1 2 inch) from the tip. . Urine drains from the tip, through the lumen, and to a receptacle. An indwelling Foley catheter has a small inflatable balloon that encircles the catheter just above the tip. When inflated the balloon rests against the bladder outlet to anchor the catheter in place. The indwelling retention catheter often has two or three lumens within the body of the catheter . One lumen drains urine through the catheter to a collecting tube. A second lumen carries sterile water to and from the balloon when it is inflated or deflated. A third (optional) lumen is sometimes used to instill fluids or medications into the bladder. It is easy to determine the number of lumens by the number of drainage and injection ports at the end of the catheter A second type of intermittent catheter has a curved tip A Coudé catheter is used on male patients who may have enlarged prostates that partly obstruct the urethra. It is less traumatic during insertion because it is stiffer and easier to control than the straight-tip catheter Plastic catheters are suitable only for intermittent use because of their inflexibility Latex catheters are recommended for use up to 3 weeks. Be aware of allergies. Pure silicon or Teflon catheters are best suited for long-term use (2 to 3 months) because of less encrustation at the urethral meatus Balloon sizes range from 3 mL (pediatric) to large postoperative volumes (75 mL). In adults the 5-mL and 30-mL sizes are the most common: The 5-mL size allows for optimal drainage, whereas the 30-mL size is used after pros

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29. © 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.

30. © 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved. Mumbai Trend #15IndiaTrend #4

31. © 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved. JaipurTrend #17DelhiTrend #4

32. © 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.

33. © 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved. Campaign reached to the right set of audience, primarily Women

34. © 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved. Web/Mobile

35. © 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved. A sizeable population with a huge fan base tweeted positively

36. © 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved. A sizeable population with a huge fan base tweeted positively

37. © 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved. A huge fan base get into the handle and flooded it with tweets

38. © 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved. Before the Campaign started After the Campaign ended YOUTUBEVIEWS

39. © 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved. #SpotTheDifference • 7,000+ • 63.8% half an hour • 55.5 millions 1,129 unique users #AchhePapa • 1,000+ • 92.3% 3.20 Hours • 9 million 482 unique users

40. © 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved. https://twitter.com/neuronimbus https://www.facebook.com/neuronimbus