MERCHANDISING

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As empresas usam várias técnicas de merchandising para influenciar os consumidores a comprar produtos. Elas colocam os itens mais caros em locais de destaque e usam cores vivas e atraentes para chamar a atenção das pessoas. Os varejistas também tentam criar uma sensação de urgência oferecendo "ofertas limitadas no tempo" para estimular as compras impulsivas.

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MERCHANDISING
Trucos que nos incitan a comprar

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