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Marketing for Non-profits by Citta Mental Health Foundation
1.
Marketing for Non-Profits A guest
lecture by: Sagar Menon and Neelika Chakrabarti, Co-founders of Citta
2.
3.
4.
What are our
beliefs? And why they are so pivotal while building a social enterprise.
5.
How do you
market when you’re not selling? The art of creating impact-driven narratives.
6.
How do we
do it at Citta? Creating content that cares about you.
7.
Problem Audience Solution
8.
Relatable Contextual Thoughtful Consistent Content
9.
The 4 P’s
of marketing & Citta’s take on it Pricing People Promotion Product
10.
COVID-19 and Mental
Health Navigating your marketing strategy through a global crisis.
11.
How we play
relay at Citta And why it’s a good idea for co-founders to be polar opposites.
12.
The Golden Circle Wh y What
How Why
13.
14.
Thank you! You’ve got
this. citta.org.in @cittaindia
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