Top marketing automation platform, HubSpot just held its annual epic convention called INBOUND in Boston, MA last week. The #INBOUND18 hashtag generated 37,806 tweets with what TweetBinder calls an ‘economic value’ of $902,017.
This was my fourth year in a row speaking at INBOUND, leading two sessions on Facebook marketing. I’m delighted to be the #1 highest impact contributor to the #INBOUND18 hashtag on Twitter, clocking up 124 million impressions. Wowee!
Amazing to see the impact/impressions of my tweets during #INBOUND18 amount to over $200k. Check out this full report by METRICOOL.
Mobile commerce is dramatically changing the way that people consume content and shop for products – and they are driving marketers to create new ways for Web site visitors to connect to brands, no matter where they are and what they are doing online.
Consumers are finding new ways to tap into their social networks to glean information about brands to follow and products to buy. They are embracing social media and the impact that it is having on how they both search for product information and to make buying decisions is huge. As we move to a truly connected world of retailers & operators, we face a bewildering array of new media such as Twitter. This twitter influencer’s report helps us to understand this new customer meeting.
If you are a contributor to social and mobile commerce, then you can use this report to connect with these key conversationalists (i.e. the influencers) in the Mobile payments, Mobile money, Mobile commerce, Mobile Banking industry and build conversations with them on various topics of their specialization/ liking.
If you aim to engage and communicate your expertise with these influencers and through them to the world at large, this report will be of utmost importance to you. We hope this report can assist you in understanding the Mobile Payments space and contribute to its continued growth.
This document compares tax saver fixed deposits and public provident funds. It discusses factors such as banks that offer these savings options, capital markets, financial services, credit scores required, and provides links to follow on social media for more information on loyalty programs.
The document discusses the importance of investment, Indusind share price, good investor relations, bank loyalty programs, corporate banking, and operational risk events. It also provides social media links for Loyalty Programs on Facebook, Google Plus, Twitter, and Pinterest.
This document discusses strategies for news organizations to engage with viewers on social media to shape news coverage. It specifically highlights a campaign by KARE 11 called #BLAMEJERRID where they solicited photos and feedback from viewers on social media platforms like Facebook, Instagram, and their website. The #BLAMEJERRID hashtag became a national trending topic with over 1,000 mentions in the first 24 hours and has continued with about 80 mentions per month since. The document attributes the success of this campaign to on-air promotion by the station, participation by both viewers and staff, and creating a fun and light-hearted shared experience for the community.
Chipotle uses social media primarily for marketing purposes. Twitter is its most active channel with weekly posts, while LinkedIn is least active. Facebook drives the most traffic but has the lowest conversion rate. Chipotle's core audience is ages 18-30 and it aims to provide information about menus and pictures of food. While Tijuana Flats posts most frequently on Facebook, Chipotle and Moe's have similar strategies around post frequency and type. Key metrics include social followers and messages focus on healthy, fresh eating.
CGA BC IT Forum 2011 Social Media PresentationShane Gibson
This document discusses using social media and social networks for business opportunities. It notes that 800 million people use social networks daily, sharing 250 million updates, and receiving 2 billion views. It provides rules for social media engagement that emphasize listening to customers and communities over pitching, and being authentic. The document encourages businesses to get involved in online conversations and to use social listening tools to identify stakeholders and receive real-time feedback.
Mobile commerce is dramatically changing the way that people consume content and shop for products – and they are driving marketers to create new ways for Web site visitors to connect to brands, no matter where they are and what they are doing online.
Consumers are finding new ways to tap into their social networks to glean information about brands to follow and products to buy. They are embracing social media and the impact that it is having on how they both search for product information and to make buying decisions is huge. As we move to a truly connected world of retailers & operators, we face a bewildering array of new media such as Twitter. This twitter influencer’s report helps us to understand this new customer meeting.
If you are a contributor to social and mobile commerce, then you can use this report to connect with these key conversationalists (i.e. the influencers) in the Mobile payments, Mobile money, Mobile commerce, Mobile Banking industry and build conversations with them on various topics of their specialization/ liking.
If you aim to engage and communicate your expertise with these influencers and through them to the world at large, this report will be of utmost importance to you. We hope this report can assist you in understanding the Mobile Payments space and contribute to its continued growth.
This document compares tax saver fixed deposits and public provident funds. It discusses factors such as banks that offer these savings options, capital markets, financial services, credit scores required, and provides links to follow on social media for more information on loyalty programs.
The document discusses the importance of investment, Indusind share price, good investor relations, bank loyalty programs, corporate banking, and operational risk events. It also provides social media links for Loyalty Programs on Facebook, Google Plus, Twitter, and Pinterest.
This document discusses strategies for news organizations to engage with viewers on social media to shape news coverage. It specifically highlights a campaign by KARE 11 called #BLAMEJERRID where they solicited photos and feedback from viewers on social media platforms like Facebook, Instagram, and their website. The #BLAMEJERRID hashtag became a national trending topic with over 1,000 mentions in the first 24 hours and has continued with about 80 mentions per month since. The document attributes the success of this campaign to on-air promotion by the station, participation by both viewers and staff, and creating a fun and light-hearted shared experience for the community.
Chipotle uses social media primarily for marketing purposes. Twitter is its most active channel with weekly posts, while LinkedIn is least active. Facebook drives the most traffic but has the lowest conversion rate. Chipotle's core audience is ages 18-30 and it aims to provide information about menus and pictures of food. While Tijuana Flats posts most frequently on Facebook, Chipotle and Moe's have similar strategies around post frequency and type. Key metrics include social followers and messages focus on healthy, fresh eating.
CGA BC IT Forum 2011 Social Media PresentationShane Gibson
This document discusses using social media and social networks for business opportunities. It notes that 800 million people use social networks daily, sharing 250 million updates, and receiving 2 billion views. It provides rules for social media engagement that emphasize listening to customers and communities over pitching, and being authentic. The document encourages businesses to get involved in online conversations and to use social listening tools to identify stakeholders and receive real-time feedback.
This document outlines a social media strategy for Chipotle to revamp its image after an E. coli scandal. Key aspects of the strategy include increasing audience on social media platforms like Facebook, Instagram, and Twitter through more visual posts. The strategy also defines Chipotle's online brand persona as quick, healthy, and cheap. It establishes roles and guidelines for social media use and response plans for potential issues. The overall goal is to regain followers and traffic through active social media engagement.
This document discusses the rising trend of "pet influencers" - pets with large social media followings. It provides examples of some of the most followed pets on platforms like Instagram and YouTube, such as Grumpy Cat, Lil Bub, and Boo the Pomeranian. These pets have amassed huge online fanbases, with some having millions of followers. The document explores how their owners leverage this popularity through merchandise, partnerships, and other business opportunities. It suggests pets with unique characteristics are particularly likely to find online fame.
Introduction to Social Media B2B with Food Service ExamplesJeffrey L. Cohen
This document introduces social media for business-to-business purposes and provides examples from the food service industry. It defines social media, notes that three out of four people use social media, and explains why businesses use social media for blogs, Twitter, Facebook, LinkedIn, online communities, and customer relationship management. The document encourages connecting via email or Twitter for more information.
Smithsonian at 8 "Garden of Wonders" Campaign Recap ReportEmily Hines
This is the social media portion of the campaign recap report that I helped the marketing team compile for The Smithsonian at 8 young professionals garden party. It includes social media post examples and examples of engagement with customers and partners the night of the "Garden of Wonders" event.
This document provides an overview of social media tools for broadcasting, conversation, and listening. It discusses tools for Facebook, Twitter, blogs, and more. Key broadcasting tools include status updates on Facebook and tweets. Conversation tools involve engaging on Facebook and Twitter. Listening tools cover services like Gist, Yelp, and Google Alerts to monitor social media conversations.
Collaboration and Tales of Digital Culture from the Social@Scale summit by Sp...Tara Hunt
It’s been 10 years since the Web 2.0 conference launched 2004. We were talking MySpace back then as the behemoth, but there were plenty of emerging social tools: Flickr, Delicious, Blogs, Wikis. And I was a beta tester a few years later on a platform called TWTTR that would go on to become the engine of revolutions around the world. I knew it would be big when we experienced our first ‘twitter quake’.
We’re now in an age where it’s pretty much a given that every business needs a social presence. To not have one would be as ludicrous as not having a webpage…or a phone number even. [A stat about the adoption of online - spending, etc]
Year after year, the technology advances. Today, 30% of the world (and 56% of Americans AND Canadians) are on smart phones and that is growing by 20% each year. MySpace was left in Facebook’s wake years ago and who knows what tomorrow’s hot new platform will be.
And as the technology advances, I get really excited, but I also get really worried. Because the technology is moving quickly, but the culture is not. Or, to be clear, there IS a culture - or rather multiple cultures - that have grown and been catalyzed through the democratization of the web, but not everyone understands what is really going on here:
The web isn’t about the tools or the technology, it is about the culture.
There are 5 new rules for Digital Culture:
1. There is no mass.
2. Listening is more valuable than talking
3. When you see a parade, get in front of it!
4. Trust is the most valuable currency. To earn AND give.
5. Invest in the long term.
I gave this on June 3, 2014, in Toronto, ON, Canada at the Social@Scale Summit hosted by Air Canada, organized by Sprinklr
This document discusses social media return on investment (ROI) and strategies for social media success. It emphasizes the importance of having the right attitude, approach, goals, strategy, tactics and execution. Key performance indicators for measuring social media success include engagement metrics like comments, retweets and clicks as well as business metrics like increased traffic, awareness and purchases. Tools mentioned for tracking social media metrics include Bitly, Alexa, Google Analytics and Facebook Insights. The overall message is that having a clear plan is important for social media, otherwise you risk "Gandalfing" or failing in your efforts.
...or in other words, if you're not engaging with your fans, you may lose them. Social media isn't just about sending messages; it's about replying, too. Alt-rock artist Amanda Palmer wouldn't have raised a million on Kickstarter without her massive Twitter following, with whom she interacts constantly. Seems obvious? Still today, entertainment brands are amongst the least responsive on social media. Yet a recent report suggested 88% of people were unlikely to buy from a brand that didn't answer their complaints on social media. James Martin, community manager for music & TV events midem & MIP Markets, presents best and worse cases of social media usage, and how best to interact with your community. Especially trolls!
This document discusses the social media strategy and metrics of an organization focused on food reviews. It outlines the organization's use of key platforms like Facebook, Twitter, Instagram and Tumblr to share reviews and build its brand. Metrics for each platform are provided for September, October and November, showing growth in areas like Instagram followers, Tumblr visits and overall social media scores. The goal is to effectively tell the organization's story and build its credibility and audience through visual content and hashtags across different social media channels.
#INBOUND19 une a profesionales de #marketing muy curiosos que hacen preguntas con reconocidos #InfluencerMarketing de la industria.
Todos están hablando de este gran evento. https://vivianfrancos.com/latinoseninbound-presentes-en-inbound19/
Social Media Marketing World #SMMW19 OR #SMMW2019 OR #SMMW OR @SMExaminerVF Marketing Consultant
El #SMMW19 es el principal evento de marketing del mundo, donde se desarrollan contenidos que describen las mejores técnicas de marketing en redes sociales de los mejores expertos del mundo
Se celebro en Los Angeles USA: 20-22 Marzo 2019 . Se Publicaron 24,447 Twitts por 3,796 Participantes que compartieron 7,188 Imágenes alcanzando 721 Millones de Impresiones
Te presento todas sus métricas https://vivianfrancos.com/social-media-marketing-world-smmw19/
Great event INBOUND Marketing :
21,000+ people passionate about doing business in a more human way. In Boston September 4-7, 2018
Boston, MA
More deatils : INBOUND.com
Comparto las interaccionesque se generaron en twitter entre los hashtags #RankingCoach #Hashtag y #SEOHashtag durante el evento https://vivianfrancos.com/webinar-como-disenar-y-convertir-tu-hashtag-en-ventas/
Es una conferencia de marketing de 24 horas
del 29 al 30 de octubre EN VIVO a través de
Sydney, Londres, NYC, SF con más de 50 oradores de LinkedIn, SAP, Dell, Adobe, Google. Microsoft, BBC, Lego, Walt Disney, Reddit y mucho más
Sin Lugar a dudas sera el gran #GlobalMarketingDay https://vivianfrancos.com/marketersunite-24-horas-dedicadas-al-marketing/
Events that connect Wichita and the world; a service of @digitalICT. Join us 4/19/2018 at @markarts! |
#digitalICT #smdayICT
Exceptional reports for professionals like you by metricool.com
Social Media Marketing World 2018? You didn't! Learn from your home or office with the Virtual Ticket! http://www.socialmediaexaminer.com/smmworld/virtual … #SMMW18
This document outlines a social media strategy for Chipotle to revamp its image after an E. coli scandal. Key aspects of the strategy include increasing audience on social media platforms like Facebook, Instagram, and Twitter through more visual posts. The strategy also defines Chipotle's online brand persona as quick, healthy, and cheap. It establishes roles and guidelines for social media use and response plans for potential issues. The overall goal is to regain followers and traffic through active social media engagement.
This document discusses the rising trend of "pet influencers" - pets with large social media followings. It provides examples of some of the most followed pets on platforms like Instagram and YouTube, such as Grumpy Cat, Lil Bub, and Boo the Pomeranian. These pets have amassed huge online fanbases, with some having millions of followers. The document explores how their owners leverage this popularity through merchandise, partnerships, and other business opportunities. It suggests pets with unique characteristics are particularly likely to find online fame.
Introduction to Social Media B2B with Food Service ExamplesJeffrey L. Cohen
This document introduces social media for business-to-business purposes and provides examples from the food service industry. It defines social media, notes that three out of four people use social media, and explains why businesses use social media for blogs, Twitter, Facebook, LinkedIn, online communities, and customer relationship management. The document encourages connecting via email or Twitter for more information.
Smithsonian at 8 "Garden of Wonders" Campaign Recap ReportEmily Hines
This is the social media portion of the campaign recap report that I helped the marketing team compile for The Smithsonian at 8 young professionals garden party. It includes social media post examples and examples of engagement with customers and partners the night of the "Garden of Wonders" event.
This document provides an overview of social media tools for broadcasting, conversation, and listening. It discusses tools for Facebook, Twitter, blogs, and more. Key broadcasting tools include status updates on Facebook and tweets. Conversation tools involve engaging on Facebook and Twitter. Listening tools cover services like Gist, Yelp, and Google Alerts to monitor social media conversations.
Collaboration and Tales of Digital Culture from the Social@Scale summit by Sp...Tara Hunt
It’s been 10 years since the Web 2.0 conference launched 2004. We were talking MySpace back then as the behemoth, but there were plenty of emerging social tools: Flickr, Delicious, Blogs, Wikis. And I was a beta tester a few years later on a platform called TWTTR that would go on to become the engine of revolutions around the world. I knew it would be big when we experienced our first ‘twitter quake’.
We’re now in an age where it’s pretty much a given that every business needs a social presence. To not have one would be as ludicrous as not having a webpage…or a phone number even. [A stat about the adoption of online - spending, etc]
Year after year, the technology advances. Today, 30% of the world (and 56% of Americans AND Canadians) are on smart phones and that is growing by 20% each year. MySpace was left in Facebook’s wake years ago and who knows what tomorrow’s hot new platform will be.
And as the technology advances, I get really excited, but I also get really worried. Because the technology is moving quickly, but the culture is not. Or, to be clear, there IS a culture - or rather multiple cultures - that have grown and been catalyzed through the democratization of the web, but not everyone understands what is really going on here:
The web isn’t about the tools or the technology, it is about the culture.
There are 5 new rules for Digital Culture:
1. There is no mass.
2. Listening is more valuable than talking
3. When you see a parade, get in front of it!
4. Trust is the most valuable currency. To earn AND give.
5. Invest in the long term.
I gave this on June 3, 2014, in Toronto, ON, Canada at the Social@Scale Summit hosted by Air Canada, organized by Sprinklr
This document discusses social media return on investment (ROI) and strategies for social media success. It emphasizes the importance of having the right attitude, approach, goals, strategy, tactics and execution. Key performance indicators for measuring social media success include engagement metrics like comments, retweets and clicks as well as business metrics like increased traffic, awareness and purchases. Tools mentioned for tracking social media metrics include Bitly, Alexa, Google Analytics and Facebook Insights. The overall message is that having a clear plan is important for social media, otherwise you risk "Gandalfing" or failing in your efforts.
...or in other words, if you're not engaging with your fans, you may lose them. Social media isn't just about sending messages; it's about replying, too. Alt-rock artist Amanda Palmer wouldn't have raised a million on Kickstarter without her massive Twitter following, with whom she interacts constantly. Seems obvious? Still today, entertainment brands are amongst the least responsive on social media. Yet a recent report suggested 88% of people were unlikely to buy from a brand that didn't answer their complaints on social media. James Martin, community manager for music & TV events midem & MIP Markets, presents best and worse cases of social media usage, and how best to interact with your community. Especially trolls!
This document discusses the social media strategy and metrics of an organization focused on food reviews. It outlines the organization's use of key platforms like Facebook, Twitter, Instagram and Tumblr to share reviews and build its brand. Metrics for each platform are provided for September, October and November, showing growth in areas like Instagram followers, Tumblr visits and overall social media scores. The goal is to effectively tell the organization's story and build its credibility and audience through visual content and hashtags across different social media channels.
#INBOUND19 une a profesionales de #marketing muy curiosos que hacen preguntas con reconocidos #InfluencerMarketing de la industria.
Todos están hablando de este gran evento. https://vivianfrancos.com/latinoseninbound-presentes-en-inbound19/
Social Media Marketing World #SMMW19 OR #SMMW2019 OR #SMMW OR @SMExaminerVF Marketing Consultant
El #SMMW19 es el principal evento de marketing del mundo, donde se desarrollan contenidos que describen las mejores técnicas de marketing en redes sociales de los mejores expertos del mundo
Se celebro en Los Angeles USA: 20-22 Marzo 2019 . Se Publicaron 24,447 Twitts por 3,796 Participantes que compartieron 7,188 Imágenes alcanzando 721 Millones de Impresiones
Te presento todas sus métricas https://vivianfrancos.com/social-media-marketing-world-smmw19/
Great event INBOUND Marketing :
21,000+ people passionate about doing business in a more human way. In Boston September 4-7, 2018
Boston, MA
More deatils : INBOUND.com
Comparto las interaccionesque se generaron en twitter entre los hashtags #RankingCoach #Hashtag y #SEOHashtag durante el evento https://vivianfrancos.com/webinar-como-disenar-y-convertir-tu-hashtag-en-ventas/
Es una conferencia de marketing de 24 horas
del 29 al 30 de octubre EN VIVO a través de
Sydney, Londres, NYC, SF con más de 50 oradores de LinkedIn, SAP, Dell, Adobe, Google. Microsoft, BBC, Lego, Walt Disney, Reddit y mucho más
Sin Lugar a dudas sera el gran #GlobalMarketingDay https://vivianfrancos.com/marketersunite-24-horas-dedicadas-al-marketing/
Events that connect Wichita and the world; a service of @digitalICT. Join us 4/19/2018 at @markarts! |
#digitalICT #smdayICT
Exceptional reports for professionals like you by metricool.com
Social Media Marketing World 2018? You didn't! Learn from your home or office with the Virtual Ticket! http://www.socialmediaexaminer.com/smmworld/virtual … #SMMW18
The document provides analytics for the #TwitterSmarter Twitter chat that took place from November 1, 2018 11:00 AM to November 2, 2018 11:00 AM. Some key findings include:
- There were 2,118 tweets by 226 participants that received over 90 million impressions.
- The top participant was Madalyn Sklar with 71k followers who generated 10 million impressions and over 2,000 interactions with her 142 tweets.
- The most engaging tweet was by Madalyn Sklar asking a question that received 122k impressions and 24 likes.
- Popular topics of discussion included personal branding, using hashtags effectively, and connecting with others on social media.
#CEC19CX, Diferenciación y Valor añadido
La experiencia de cliente se ha convertido en un factor diferencial determinante en el proceso de decisión de compra de los consumidores. Cuanto más satisfactoria es en todos los sentidos, más oportunidades tienen las marcas de convertirla en una ventaja competitiva que les otorga un posicionamiento preferencial frente a sus competidores.
Los avances tecnológicos en la era digital están generando nuevas oportunidades para conectar y entender mejor al consumidor. Customer Experience Congress es la cita de referencia en el entorno directivo para conocer el valor de la experiencia como elemento diferencial de las compañías.
Alinear los objetivos de negocio situando el cliente en el centro de la estrategia y aprovechar tanto la innovación como la tecnología para lograr una conexión emocional con el consumidor omnicanal son algunas de las claves para alcanzar el éxito de la compañía basado en una estrategia de Customer Experience.
En la VII edición de CEC, destacados directivos y marcas relevantes compartirán las últimas tendencias, best practices y estrategias para impulsar la competitividad y el crecimiento empresarial a través de la experiencia de cliente.
Social Media Marketing World 2017 #SMMW17:
See Hot Topics and Top Influencers by @joefields_ http://www.onalytica.com/blog/posts/smmw17-hot-topics-top-influencers
This document is a presentation slide deck about Twitter advertising. It includes statistics about mobile phone and tablet usage, when people are most active on Twitter throughout the day, and what types of content are most valued by consumers. It also discusses using targeted ads to drive app installs and identifies opportunities to engage users in real-time based on events and conversations happening on Twitter.
How to run a social media listening program, presented by Keith McArthurSocialMedia.org
In his presentation, Rogers Communications' VP of Social Media, Keith McArthur, teaches a class on how to develop and maintain an enterprise social media listening program.
He talks about how to listen, monitor, and track social media conversations and apply those insights to your social media strategy.
Going Beyond #Cats, #Bacon and #IceBucketChallengesBryan Willmert
This document discusses Bryan Willmert's views on social media and its importance for career development. It provides tips on using LinkedIn, Twitter, Facebook and Google+ to search for jobs. It emphasizes connecting with experts, having a professional online presence, and continually learning. The document also lists do's and don'ts, such as proving your skills rather than calling yourself names, and suggests finding a mentor to help you grow.
Semelhante a HubSpot #INBOUND18 Highest Impact Twitter Contributors (20)
How To Easily Create Short-form Video on DesktopMari Smith
Facebook and Instagram's parent company, Meta Platforms, is ALL IN on REELS! "Reels is now Meta’s fastest growing content format by far," says Zuck. And, of course short-form video is wildly popular on other social platforms as well (uh, TikTok! And, YouTube Shorts!).
Well, if you're looking for quick and easy ways to make professional videos for Facebook and Instagram on DESKTOP - from repurposed content you already have, as well as stock footage - you'll definitely want to watch this video!! 🎬🥳🎉 (And, no, you don't have to be a professional dancer or lipsyncer or point to bubbles. 🤪😂)
See the video on Facebook here:
https://www.facebook.com/marismith/videos/675366207031857
Or YouTube:
https://youtu.be/NmhWnZcdpjQ
P.S. You'll ideally want to use a superb and inexpensive online video editor like InVideo! Go to https://invideo.io?ref=marismith2 and use code MARI30 to save 30% off any plan, annual or monthly. Your rate is grandfathered in for the lifetime of your account.
P.P.S. Also, check out InVideo's incredibly supportive user community on Facebook "Video Marketing And Creation Hub by InVideo" with over 30k members! https://www.facebook.com/groups/invideo.io
This content is sponsored by InVideo - the world's easiest online video editor.
Facebook's Future - What Marketers Need To Know Today - Mari Smith at Traffic...Mari Smith
Greetings T&C360i Attendees! Please enjoy the slides from my session.
Facebook users have long associated the platform with News Feed. That's changing, and fast, says Mark Zuckerberg. “The future is private.” Catering to short attention spans—coupled with users’ desire for more private and ephemeral sharing—messaging and Stories are growing the fastest. Facebook also continues to place massive emphasis on video, determined to become a major player in digital streaming television. How can marketers make sense of all this and focus on the right mix today to get the right results tomorrow? In this presentation, I cover the 5 key areas Facebook is prioritizing today and planning for a future with a diminished News Feed.
Connect with me:
@marismith on Facebook, Twitter, LinkedIn & Clubhouse
@mari_smith on Instagram
www.marismith.com
Top Ten Facebook Video Marketing Questions & Answers - Mari Smith and Wave.videoMari Smith
The document discusses tips and best practices for using video marketing on Facebook. It provides statistics on Facebook video viewing and the benefits of including video content. It also addresses the top 10 questions around creating and optimizing Facebook videos, including how long videos should be, the best formats, adding text overlays, getting videos on Facebook Watch, sourcing video assets, making stories, adding captions, mobile optimization, metrics, and creating video custom audiences. The document promotes a video marketing training program from Mari Smith on increasing reach, results and revenue with Facebook video.
Facebook Business Briefing with Mari Smith - March 2018Mari Smith
The Future of Facebook: What Marketers Need To Know for 2018 and Beyond
Watch the companion Facebook Live here:
https://www.facebook.com/marismith/videos/10155226323975009/
Mari Smith Keynote for Mayo Clinic Social Media Network - Facebook Success St...Mari Smith
FACEBOOK SUCCESS STRATEGIES - Proven Ways To Increase Your Reach, Engagement & Results. Mari Smith's opening keynote at the #MCSMN annual conference in Scottsdale, Arizona. December 11-12, 2017.
Facebook LIVE Video Marketing - Part 3 of 4 AMPLIFY REACH & RESULTS - with Be...Mari Smith
NEW Facebook Live Video Training! A free four-part series brought to you in partnership with BeLive.tv! I am broadcasting live on my Facebook Page @MariSmith four Thursdays in a row each one at noon PT / 3pm ET.
Today’s topic is, “AMPLIFY REACH & RESULTS - How To Fully Optimize Your Broadcasts!” I share my top tips—both organic and paid—on how to get the most out of your Live videos before, during and after your show!!
See the live stream here:
https://facebook.com/marismith/videos/10154826279800009/
Facebook TV - How To Maximize Your Reach & Results Using Video - MARI SMITH #...Mari Smith
Facebook is aggressively growing Live video into the next generation digital television network. And, video ads on Facebook perform better than any other ad type. What does this mean for marketers? There is a golden window of opportunity right now for savvy brands and businesses to stand head and shoulders above the competition with a robust and compelling video strategy. But it's not just standalone video; the strategy must be holistic and include personalized, end-to-end customer experiences. In this lively session, world renowned Facebook expert, Mari Smith, will walk you through case studies and specific steps to achieving maximum results and ROI.
Hear Mari Smith LIVE on Tuesday, September 26th, 2017 at 10:30 AM in room East 157 and again for an Encore session at 1:00 PM in East 151.
If you were not able to catch these sessions, HubSpot will be making replay videos available for all attendees. Thank you!
Facebook LIVE Video Marketing - Part 3 of 4 CONDUCTING INTERVIEWS - with BeLi...Mari Smith
NEW Facebook Live Video Training! A free four-part series brought to you in partnership with BeLive.tv! I am broadcasting live on my Facebook Page @MariSmith four Thursdays in a row each one at noon PT / 3pm ET.
Part 3 = CONDUCTING INTERVIEWS
Facebook Live Video Marketing – Talk Show Tips, Visuals & More
I showcase great examples as well as bringing on guests! If you’re looking to get started with your very own digital television talk show and get featured on Facebook’s new Watch platform, be sure to tune in for hot tips!!
See the live stream here:
https://www.facebook.com/marismith/videos/10154807838280009/
Mayo Clinic Social Media Network - Winning Facebook Strategies by Mari SmithMari Smith
Mari Smith provides strategies for leveraging Facebook, including embracing Messenger ads and chat bots, focusing on video content like square video ads, optimizing conversion through thumb-stopping content and allocating ad budget in batches, amplifying content with Facebook and Instagram ads using custom audiences, and preparing for Facebook's future like digital television. The presentation outlines tips for each strategy and the types of brands Mari Smith works with.
Facebook LIVE Video Marketing - Part 2 of 4 CONTENT THAT CONVERTS - with BeLi...Mari Smith
NEW Facebook Live Video Training! A free four-part series brought to you in partnership with BeLive.tv! I am broadcasting live on my Facebook Page @MariSmith four Thursdays in a row each one at noon PT / 3pm ET.
Part 2 = CONTENT THAT CONVERTS
Facebook Live Video Marketing – What To Say, and How To Generate Leads & Sales
See the live stream here:
https://www.facebook.com/marismith/videos/10154790222300009/
How To Get Started With Facebook Video Advertising Lesson #3 of 3 - Mari Smit...Mari Smith
Video #3 of 3
How To Get The Most Out Of Facebook Advertising: Advanced Tips
Watch this free workshop with Facebook marketing expert, Mari Smith. Mari shares practical tips that will help you get the most out of your marketing and ad dollars on Facebook. You can watch all three videos on the link below:
https://animoto.com/video-ads-for-facebook-mari-smith
And, take Animoto for a test drive!! https://animoto.com
How To Get Started With Facebook Video Advertising Lesson #2 of 3 - Mari Smit...Mari Smith
Video #2 of 3: How To Amplify Your Video Reach with Facebook Ads
Watch this free workshop with Facebook marketing expert, Mari Smith. Mari shares practical tips that will help you get the most out of your marketing and ad dollars on Facebook. You can watch all three videos on the link below:
https://animoto.com/video-ads-for-facebook-mari-smith
And, take Animoto for a test drive!! https://animoto.com
How To Get Started With Facebook Video Advertising Lesson #1 of 3 - Mari Smit...Mari Smith
This document provides tips for creating effective Facebook videos from Mari Smith. It outlines 5 keys to thumb-stopping Facebook videos: 1) use vibrant visuals, 2) tell a story, 3) include text, 4) add your logo/branding, and 5) select music. Video performs better than other formats on Facebook, with square videos getting the most engagement. The document encourages including captions and designing videos that can be watched without sound. It also promotes using Facebook ads to amplify the reach of videos.
Winning Facebook Strategies by Mari Smith - #SMSummitIRLMari Smith
WINNING FACEBOOK STRATEGIES: 5 Powerful Ways To Leverage Your Results & ROI. Mari Smith's slides from the Social Media Summit Ireland - https://socialmediasummit.ie/
(Note, videos not included/embedded).
Facebook Contest Rules - Mari Smith ExplainsMari Smith
Facebook Contest Rules Explained! Can you ask people to share your contest as an entry?! Check out this video on Facebook for the definitive answer!!
https://www.facebook.com/marismith/videos/10154197782780009/
Please pass this video along to help other folks understand the proper interpretation of the Facebook Page Terms. Thank you!
Bottom line ➡️ You CAN ask people to share your contest on their business Page as a contest entry. You CANNOT ask people to share your contest on their *personal* Timeline (personal profile), or a friend's Timeline, or tag a friend to enter your contest. This is simply due to technical reasons. Facebook states, "...this is because people can choose to limit the visibility of the content they put on Facebook to only themselves, friends, or to a custom group of people, Pages won’t have the ability to access all of the entries that people post on their own Timelines unless these entries are public."
Voila - hope this helps clear up any mysteries and misunderstandings out there!!
References:
https://www.facebook.com/page_guidelines.php
https://www.facebook.com/business/news/page-promotions-terms
http://bit.ly/fb_promotionsPDF
Facebook Marketing 2017: What To Focus On For Maximum Results by Mari SmithMari Smith
Presented at #HUG17 HubSpot User Group San Diego Inbound Marketing event on February 2nd, 2017. Mari Smith keynote, along with Neil Patel, HubSpot CMO Kipp Bodnar.
Mari Smith's Winning Facebook Formula For Getting Your Videos Seen!Mari Smith
How to increase your organic and paid reach using videos on Facebook! This presentation was delivered LIVE at Animoto's Social Video Marketing Summit in New York, NY in October 2016. For the companion video of this session, see https://animoto.com/summit20
Facebook Video: How Companies are Succeeding with Videos on FacebookMari Smith
Mari Smith's Content Marketing World 2016 presentation, sponsored by Animoto.com - the leading video creation tool for savvy marketers! Discover the latest stats, trends and proven strategies and tactics for making your social video content marketing work for you in 2017!
Agenda includes:
- Television vs. Digital Video
- Social Video Stats & Facts
- The Facebook Organic/Paid Wave
- Video Ad Call To Arms
- Video Ad Best Practices
- Case Study
Facebook Marketing - What is Hot and What is Not - Mari Smith - Social Media ...Mari Smith
1. The document discusses trends in Facebook marketing, noting that video performs much better than other formats like photos or links. It encourages brands to utilize video ads, Facebook Live, and create higher quality videos designed to engage without sound.
2. Facebook is continuing to push live video and has introduced new tools for Live. The document advises brands to develop a Facebook Live strategy with regular shows.
3. Messenger is growing rapidly and the document suggests ways for brands to engage customers through Messenger like encouraging private messaging, installing widgets, and sharing message codes and URLs.
How To Create Compelling Videos For Facebook + Animoto TutorialMari Smith
The document discusses strategies for creating effective videos for Facebook. It notes that less than 1% of brand posts on Facebook are currently videos, despite predictions that video will dominate newsfeeds in the future. While many online videos and video ads are ineffective, some of the most successful ads appear on Snapchat and tend to be brief, authentic and contextually relevant. The document recommends brands create live videos using platforms like Facebook Live, as well as tutorial videos and provides tips on using the Animoto video creation tool to produce shareable videos.
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STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISMAJHSSR Journal
ABSTRACT: Huzhou has rich tourism resources, as early as a considerable development since the reform and
opening up, especially in recent years, Huzhou tourism has ushered in a new period of development
opportunities. At present, Huzhou tourism has become one of the most characteristic tourist cities on the East
China tourism line. With the development of Huzhou City, the tourism industry has been further improved, and
the tourism degree of the whole city has further increased the transformation and upgrading of the tourism
industry. However, the development of tourism in Huzhou City still lags far behind the tourism development of
major cities in East China. This round of research mainly analyzes the current development of tourism in
Huzhou City, on the basis of analyzing the specific situation, pointed out that the current development of
Huzhou tourism problems, and then analyzes these problems one by one, and put forward some specific
solutions, so as to promote the further rapid development of tourism in Huzhou City.
KEYWORDS:Huzhou; Travel; Development