SlideShare uma empresa Scribd logo
Hashtag
research for
maximum
exposure
@plana_social
#socialmediatips
Hashtag strategy
You can use up to 30 hashtags on each post,
but that doesn’t mean you have to.
Make sure your hashtags are relevant
Don’t repeat hashtags
Find a niche - 10 relevant views are
better than 100 random
@plana_social
#socialmediatips
Find search pool
for hashtags
The search pool is how many posts there are for that
specific hashtag.
Search your hashtag
in Instagram
Go to tags tab
The number of posts
is your search pool
1
2
3
@plana_social
#socialmediatips
Split up your
hashtags
Plan 5 hashtags into each of these groups.
Under 50K
500K - 1M
50K - 200K
Hyper
relevant
200K -
500K
Super
popular
@plana_social
#socialmediatips
Save time using
hashtag tools
displaypurposes.comflick.tech
@plana_social
#socialmediatips
How to get found
in discover
Your post needs to exceed the average likes and
comments of other posts to be in the top 9.
So if the average likes of a post for your hashtag is
700 and you are only getting 70, you aren’t likely to
get found.
This is why we use the hashtag groups to maximise
our chances and push us up the ranks.
@plana_social
#socialmediatips
Hope this helps
you grow your
account!
Share the love! Like, tag, comment and share
the post. We read everything!
Save for later@plana_social
#socialmediatips

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Hashtag research for maximum exposure

  • 2. Hashtag strategy You can use up to 30 hashtags on each post, but that doesn’t mean you have to. Make sure your hashtags are relevant Don’t repeat hashtags Find a niche - 10 relevant views are better than 100 random @plana_social #socialmediatips
  • 3. Find search pool for hashtags The search pool is how many posts there are for that specific hashtag. Search your hashtag in Instagram Go to tags tab The number of posts is your search pool 1 2 3 @plana_social #socialmediatips
  • 4. Split up your hashtags Plan 5 hashtags into each of these groups. Under 50K 500K - 1M 50K - 200K Hyper relevant 200K - 500K Super popular @plana_social #socialmediatips
  • 5. Save time using hashtag tools displaypurposes.comflick.tech @plana_social #socialmediatips
  • 6. How to get found in discover Your post needs to exceed the average likes and comments of other posts to be in the top 9. So if the average likes of a post for your hashtag is 700 and you are only getting 70, you aren’t likely to get found. This is why we use the hashtag groups to maximise our chances and push us up the ranks. @plana_social #socialmediatips
  • 7. Hope this helps you grow your account! Share the love! Like, tag, comment and share the post. We read everything! Save for later@plana_social #socialmediatips