Disruptive, fast, cheap pca10
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Provides a look at how an internal Convio start-up team leveraged the Force.com platform to quickly deliver a truly disruptive product into a classic sleepy market and immediately start winning against the big incumbents. Participants will be given a solid understanding of how Entrepreneurs (independent or internal to a larger company) leveraging Force.com can radically change major considerations like time to market, R&D costs, initial and ongoing CapEx, development of the whole product eco-system and the value of riding the Salesforce.com coattails
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