[MIX 2016] CREATIVITY AT EACH STEP – PLANNING TO DEVELOPMENT / 徐孝真 Amoeba Des...悠識學院
The document discusses various user experience design methods and tools. It provides examples of tools such as customer journey maps, personas, storyboards, sketches, prototypes and simulations that can be used at different stages of the design process to understand users, define requirements, conceptualize designs, test ideas and gather feedback. The tools help visualize the user experience and interactions within a service from the user's perspective.
This document discusses how to innovate by focusing on user experience. It defines innovation as introducing something new that provides value, unlike invention which is simply a discovery. Innovation must be user-centric to be successful. The key aspects needed for innovation are interplay between technology and user needs, as well as an open organizational culture that encourages new ideas. Some challenges to innovation are inertia to change and uncertainty about outcomes, but addressing real user problems can help overcome these challenges. The document advocates finding opportunities to innovate by deeply understanding users.
[SDX2016] 數據分析傳教士 : 組織內溝通的角色定位及方法 / 彭勝楹 ASUS 資料分析課 課長悠識學院
The document discusses communication roles and methods within an organization. It notes the complex communication situations that can occur between different teams located in different places, including a data analysis team in Taipei, a marketing team in Taipei, an agency in Hong Kong, and a production company in Sweden. It recommends establishing a single point of contact, unifying data language, promoting an analysis framework, maintaining key communications, and providing tools to improve effective communication between these diverse groups.
[MIX 2016] CREATIVITY AT EACH STEP – PLANNING TO DEVELOPMENT / 徐孝真 Amoeba Des...悠識學院
The document discusses various user experience design methods and tools. It provides examples of tools such as customer journey maps, personas, storyboards, sketches, prototypes and simulations that can be used at different stages of the design process to understand users, define requirements, conceptualize designs, test ideas and gather feedback. The tools help visualize the user experience and interactions within a service from the user's perspective.
This document discusses how to innovate by focusing on user experience. It defines innovation as introducing something new that provides value, unlike invention which is simply a discovery. Innovation must be user-centric to be successful. The key aspects needed for innovation are interplay between technology and user needs, as well as an open organizational culture that encourages new ideas. Some challenges to innovation are inertia to change and uncertainty about outcomes, but addressing real user problems can help overcome these challenges. The document advocates finding opportunities to innovate by deeply understanding users.
[SDX2016] 數據分析傳教士 : 組織內溝通的角色定位及方法 / 彭勝楹 ASUS 資料分析課 課長悠識學院
The document discusses communication roles and methods within an organization. It notes the complex communication situations that can occur between different teams located in different places, including a data analysis team in Taipei, a marketing team in Taipei, an agency in Hong Kong, and a production company in Sweden. It recommends establishing a single point of contact, unifying data language, promoting an analysis framework, maintaining key communications, and providing tools to improve effective communication between these diverse groups.
The document provides guidance on leveling up enterprise UX literacy. It begins by having the reader select a character profile to personalize the experience. It then discusses key contexts and definitions for UX. The document asks where in a company a UX role should be placed and what outcomes it can provide. It explores what stakeholders a UX role should cooperate with and possible cooperation frameworks. It concludes by asking the reader to reflect on their interests and responsibilities to determine their path forward.
AI 時代帶著我們的興奮、焦慮、迷茫…滾滾而來,AI 究竟發展到什麼程度?民眾、技術專家、企業眼中的 AI 有何不同?作為科技行業從業者的我們,需要了解什麼、做什麼,如何面對 AI 的浪潮,如何選擇我們自己的發展道路?
AI 究竟會為產品設計帶來怎樣的變化?我們有什麼可以依靠的,有什麼需要突破的,有什麼值得堅守的?我們能怎樣抓住AI的浪潮,實現個人的成長,做出有意義的事業?
產品、體驗設計與 AI 的先行者吳卓浩老師將為大家帶來他的思考和實踐,和大家一起跑步進入 AI 時代,追尋 AI 時代的產品設計之道。