Conversion Optimisation: How to Maximise Your Website

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Presentation on Conversion Optimisation, How to maximise your website. Why spend thousands on increasing your traffic when small changes can increase your revenue dramatically.

Tecnologia Negócios

What is conversion? ,[object Object],[object Object],[object Object],[object Object]

Why do we care about conversion? ,[object Object],[object Object],[object Object],[object Object]

Why don’t people convert? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Willing and Able ,[object Object],[object Object],[object Object],[object Object]

“ Persuasion Architecture” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Willing and Able ,[object Object],[object Object],[object Object]

Best Practices ,[object Object],[object Object],[object Object],[object Object],[object Object]

Now that we have learnt the best practices we are finished right?

Optimising Conversion! ,[object Object],[object Object],[object Object],[object Object]

Testing ,[object Object],[object Object],[object Object],[object Object],[object Object]

1. Free Trial 2. Sign-up for a free trial 3. BUY NOW!!!!!!! 4. See Plans and Pricing

Improvement of 40.6% over the control, An additional 2.8M email address on avg donating $21 each

Conversion Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Thanks. Simon N. Reynolds @ simonnreynolds simonreynolds. com.au

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