1st Semester MBA (June-2015) Question Papers

1. USN
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First Semester MBA Degree Examination, June/July 20ts
,ffi)di' 14MBA11
Management and Organizational Behaviour
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g I State any three levels ofmanagement by naming them. F
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=--I 3 Outline the significance of 'unity of command'. fl# k (03 Marks)
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E n 6 State the dependent variables of OB. ya:; (03 Marks)
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t * 7 What is the need for having a control system in Sedi[anization? (03 Marks)
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3 E 1 Discuss the different types of powq6.
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f E 2 Discuss Henry Fayol's fourteffiffinciples ofmanagement. (07 Marks)
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; i 3 Explain the five stage gpffievelopment model, with a diagram. (07 Marks)
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B * 6 'MatrixErffile command systern has its oum stengths and weakness'. Elaborate.ia9
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{ 7 Ht$th* the different job related attitudes? Explain the link between attitudes and behaviour.
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j= ' I outline the challenges and opportunities for oB. (10 Marks)
2 Discuss the personality attributes influencing OB. (10 Marks)
3 Explain Herzberg's two factor theory of motivation and discuss the managerial implications.
(10 Marks)
4 What are the different types of control? Discuss the essentials of effective control system.
(10 Marks)

2. 14MBA11
(10 Marks)5
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Name the four experiments conducted by Elton Mayo in Hawthorne plant. Explain tle
implications of Hawthome experiments. (10 M?d$)J
Explain the importance and advantages of 'objectives' in organizations. fdrq"ir.g
flY'PSECTION-D e,: {/-
CASE STUDY - [Compulsory ] ,a=
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Keerthi Sharma is the supervisor of an engineering firm in Belgaum. ,4@te in her office has
been quite low. Recently, the workers have gone back to 9.am to Sp.g;rffi schedule after being
on flexitime for nearly two years. {,"
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When the director came down allowing Keerthi to place her ffi*:"'an flexitime, she spelled out
the rules carefully to her people. All the employees were tohry-b*;k during the core period from
10 a.m to 2p.m. However, they could work the rest of tftp eigfit hour day at any time between
6a.m and 6p.m. Keerthi believed her workers were horf#and well motivated, so she did not
bother to set up any system of control. Everything wffi on well for a long time. Morale was high
and employees were satisfactory with good outcffi-:r
In November 2013, the chief factory manag&,,bund that Keerthi's workers were averaging
Explain in detail the decision making process.
seven hours a day. Two employees had
two months. When Keerthi's departme
Keerthi to return to the office to re
Working only during the core period for more
received the factory manager's report, he
ing hours. Keerthi was upset and disappointed
than
told
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her people. She kusted them and feft they had let her down.
Questions,
*hw*a) What did Keer#1i&i{ to understand about the controlling process? 105 Marks)
b) Under what ci$&fistances flexi - time may be a good option? (05 Marks)
c) If you wBffi Keerthi's position how would you have implemented flexi - time?1os vran<s)
d) What afiqfte precautionary measures to be taken in controlling the employees? (05 Marks)
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Time:3 hrs.
SECTION - A
Note : Answer any FOUR questions.
I What are the functions of Accounting?
2 What is Forensic Accounting?
3 Define Depreciation.
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4 What do you understand by the term Corporate Governance? I
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5 What is Proprietory ratio? '
6 What do you mean by IFRS? '
7 What do you understand by the term Previous year and Assessment year?
sECrrgN - B
Note : Answar any FOUR questions.
1 What is a Deduction? Explain the deduction available to lndividual under sec 80 C. (07 Marks)
2 What is Window Dressing? Explain any 5 techniques ofwindow dressing. (07 Marks)
3 What is GAAP? Explain the ne-ed for Accounting standard. (07 Marks)
4 What is Human Resource Aecounting? Is it essential? (07 Marks)
5 Show the Accounting equation on the basis of the following transaction :
a) Mr. Arun started business with t 1,00,000.
b) Purchased goods for cash t 20,000 and credit < 20,000.
c) Sold goods for cash Rs 20,000 costing { 10,000.
d) Loaaffl.ken from bank < 15,000.
e) Deposited into Bank t 25,000.
0 Bought furniture for { 60,000.
g) Charge depreciation of { 1,000 on furniture.
h) Goods destroyed by fire (cost is 5000 and sale price 6000).
First Semester MBA Degree Examination, June/July 2015
Accounting for Managers
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USN 14MBA13
Max. Marks:10G
(03 Marks)
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(07 Marks)
Income statement :6 From the following informationIIIIAUOII yUU ArE I-gtlr,Irrgq tU pl'gpafe goutllton stzg
Particulars 2012 2013
Sales 45,00,000 72,00,000
Cost of eood sold 22.50.000 36.00.000
Operating expenses 1,25,000 4,50,000
Interest on loan 15.000 1,00.000
Depreciation 1,75,000 r,00,000
Advertisement Exoenses 45,000 75,000
Distribution Exoenses I0,000
Tax rate is 35%.
I of 3
(07 Marks)

4. 14MBA13
Rubal Ltd purchased a machinery costing { 3,00,000 on 1st April 2010 and an additional
machinery on lst Oct 2010 costing { 2,00,000 and on 1st July costing { 1,00,000. On lst
January 2012, one third machinery purchased on 1st April 2010 was sold at t 30.000.
Prepare Machinery Account for 3 years. It is given that depreciation is charged @ 10% p.a on
Straight Line Method. (07 Marks)
Note : orrffi questions.
I Jou li the follo transact Books of Mr. Aru l0 Marks)mallse rne rollowlng rransacuon ln _E ooKS or vlr. Arun a
Date Particular
l st June 2013 Commenced a business < 50.000
3rd June Bought machine worth < 1,00,000 and furniture worth t 2;000.
5th June Purchased goods t 20,000 less2o/o Trade discount and 5% cash discount.
Sth June Purchased a motor car in exchange for goods { 2,00S and
cheque { 3.000.
lOth June Paid proprietors Life Insurance premium t h8$0r
12th June Furniture costing t 500 was destroyed by fre and recovered { 100.
15th June Paid salary < 20,000 for eight months (due for remaining 4 months)
2 The following Balance sheet are given : (10 Marks)
Liabilities 2010 20tt Assets 201 0 20t1
Eouitv share caoital 3.00.000 3.50.000 Buildins 2.30.000 3.90.000
Share premium 30,000 Machinerv 85.400 1,40,000
General reserves 45,000 ,,65.000 Furniture 5.500 6.500
PIL Alc 30,000 80,800 Stock 82.400 95,700
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Debentures 70.000 Sundry debtors 75.000 85.500
Sundrv creditors 8s,000 90.700 Bank balances 34,200 44.300
Provision for tax 22.500 40.s00
Proposed dividend 30,000 35.000
5,12,500 7,62,000 s.12.000 7.62.000
Additional Information : Depreciation written off during the year includes Building 60,000,
Machinery 50,000 and fumiture 1200. Prepare a cash flow statement as per lrdirect method.
3 From the following information prepare a Balance sheet in vertical format with as many details
as possible:
i) Current ratio :2.5 ; ii) Liquid ratio : 1.5 ; iii) Proprietary ratio (fixed assets /
proprietory fund ) : 0.15 ; iv) Working capital : 1 ,20,000 ; v) Reserves and surplus
: 80,000 ; vi) Bank overdraft :20,000 vii) There are No long term loan and fictitious
assets.
4 Enter the foll
(10 Marks)
lumn cash bookowms ransactlon m a rnree - co UM
I st April 2014 Commenced Business with 40,000 in cash.
2nd April Remitted into Bank 9,000.
3rd April Paid to Chatura by cheque 4,000 and was allowed discount 100.
4th Aoril Drew a cheque for self 200.
5th April Paid salaries bv cheque 500.
6th Anril Paid into Bank 600.
7th April Received cheque from chetan for machine sold Rs 2000.
8th April Paid the above cheque into Bank.
lOth April Received a cheque from Batiwala & Co. in settlement of their account of
Rs 750 less 5% discount and paid the same direct into the bank.
thtransact
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5. 14MBA13
5 From the following trial balance of M/s Rangu & Co., prepare Trading and Profit & Loss A/C
for the year ending 3 1 " March 2013 (10 Marks)
Particulars Debit Credit Particulars Debit Credit
Caoital 62.000 Advertisement 1,500
Openins stock 23.000 Interest 800
Sales & Purchases 32.000 s3"700 Creditor & debtor 28^000 32,000
Returns 2.000 1.500 Cash in hand 1.200
Wases 1"800 Salaries 2.s00
Land & Buildines 52.000 Other Exoenses 2.000
Freieht & Carriaee 2.700
Trade Expenses 1"300
6 What are the concepts and conventions of Accounting? Explain them in brief. (10 Marks)
7 Describe the lncome tax sales rates applicable for lndividual for the Annual year 2014 * 15.
', (10 Marks)
SECTION-D . .
CASE arXaY - 1 Cornpulsory 1
The following is the Trial Balance of Star Ltd as on 3l-3-2013. You are required to prepare Final
Accounts.
Particulars Amt Particuiars Amt
Opening stock as on 1-4-2013 90000 Share capital (50,000
@ l0 each)
5,00,000
Wases 80.000 Sales 4,00,000
Purchases 2.50.000 Discount 6.000
Freieht 20.000 P&L Alc 22.000
Salaries 20.000 Creditors 48.000
Rent i0.000 Reserve fund 24.000
Discount 8.000 6% debennrres 1.00.000
Sundrv exDenses 7.000 Outstandins salaries 5.000
Bad debts 2.000
Dividend 5.000
Inter,im dividend 3.000
Debtors 70.000
Buildinss 85.000
Machinerv 50.000
Furniture 15.000
Loan to Emolovees 4.000
Cash 1.1 1.000
Calls in Arrears 20.000
Goodwill r.05,000
Investment 1.50.000
Additional Informatron :
l) Closing stock atmarketprice was 1,10,000 and at cost price was 1,00,000.
2) Transfer to reserve fund 6000.
3) Create reserve for doubtful dents @ 5%o on debtors.
4) Depreciate machinery and furniture at.l0o/o and 5Yo respectively.
5) Interest outstanding on debentures for one year.
6) Prepaid Rent 2500. (20 Marks)
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6. 14MBA14
4 Using graphical method, find the maximum value of Z: 5x1 + 77,
Subject to the constraints
*xz<4
3x1+8x2<24
10x1 + 7x2<35
and xl, xz ) 0 (10 Marks)
5 What is linear programming? List the advantages, limitations and applications of Hrear
programming. (10 Marks)
6 Explain the following in brief:
i) Bayes's Theorem ii) Probability iii) Random variable iv) Nornaal curve.
7 The following data relate to the ages of husbands and wives: : :. ,
(10 Marks)
Find the regression equations and also find the mosf'likely age of husband when wife's age
is 25 years. (10 Marks)
SECTION _ D
(Compulsory)
8 a) Solve the following transportation problem using Vogel's method for initial basic
feasible solution and use modified distribution method to check whether the solution
(10 Marks)
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Ase of husbands (vears) 25 28 30 32 35 ?6;:, 38 39 42 55
Age of wives (vears) 20 26 29 30 25" u18 26 35 35 46
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(10 Marks)

7. USN
First Semester MBA Degree
Business
Time: 3 hrs.
SECTION _ A
1 What do you mean by correlation? Mention any four uses of it. {03 Marks)
2 Distinguish between PERT and CPM. (03 Marks)
3 What is meant by 'Factor Analysis'? Write the types of factor analgl. (03 Marks)
4 What is Poisson distribution? Write Poisson formula. ." ' ]t'"':; (03 Marks)
5 Write the general structure/mathematical model of a transportation problem. (03 Marks)
6 Briefly explain the term'Business analytics'. (03 Marks)
7 What is decision theory? Write any four benefits of decision tree. (03 Marks)
Note : Answer any:FQUR questionsfrom Q.No.l to Q.No.7.;.. tli:
1 What is 'Data Warehousirg'Z nqii'fril advantages and disadvantages of data warehousing.
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2 Find the initial basic feasible solution to the following transportation problem by:
i) Northwest-corner cell method and
ii) Least cost cell method.
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State which of the methods is better.
What is 'Decision theory'? Explain the steps of decision making process.
An oil exploration firm plans to drill six holes. It is believed that the probability that each
hole will yield oil is 0.1. Since the holes are in quite different locations, the outcome of
drilling one hole is statistically independent of that of drilling any of the other holes.
i) If the firm will able to stay in business only if two or more holes produce oil, what is
the probability of its staying in business?
ii) Give the expected value of the number of holes that result in oil.
1 of3
(07 Marks)

8. 14MBA14
What do you understand by 'Discriminant Analysis? Brief about the steps in discriminant
analysis. (07 Marks)
Calculate the mean for the following frequency distribution:
i) By direct method ii) By step-deviation method.
.},.qx,' Use rank correlation to find out which pair of judge has a nearest
design.
Marks 0-1 0 10-20 20-30 30-40 40-50 s0-60 60-70
Number of students 6 5 8 t5 7 6 .,
Construct a network diagram for the following project whose activities and their precedence
relationships are given below. Also find out critical path and minimum time to complete a
project. (07 Marks)
Activities A B C D E F G H I
Preceedins activities A A B.D C .B F.G
Time (davs) 23 8 20 t6 24 t8 19 4 10
SECTION - C
Note : Answer any FOUR questions fro* QNo.l to Q.No.7.
Consider the following project: i,,,, .,,
Activity
Time Estimates. ifrWeeks
Predecessor
to t1n tD
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B 2 5 8 None
C 2 4 6 A
D 2 J 10 B
E 1 ., 11 B
F 4 6 8 C,D
G,,,' 1 5 15 E
Find the critical.futfrland standard deviation. Also find the probability of completing the
project by 18 wesl{b.
[Normal distribution value (P (Z < 1.4556):0.9265) <- HINT]. (10 Marks)
2 Ten competitors in a fashion show are ranked by three judges I, II, III in the following order:
(07 Marks)
approach to fashion
(10 Marks)
3 A hospital has 20 Kidney dialysis machines and the chance of any one of them
malfunctioning during any day is 0.02. You are required to find the probability that exactly 3
machines will be out of service on the same day. Then,
i) Can we use the binomial formula to find out this probability? If yes, calculate the
probability.
ii) Can we use the Poisson formula to find out this? It yes calculate the probability.
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(10 Marks)
Judee I 1 6 5 10 J 2 4 9 7 8
Judee II J 5 8 4 7 l0 2 i 6 9
Judee III 6 4 9 8 2 -1 l0 5 7

9. USN
First Semester MBA Degree Examinatibttiine/J
Time: 3 hrs.
I Distinguish between selling and marketing.
2 Define impulse buying behaviour, with an example.
3 What do you understand about under positioning and over positioning?
4 Distinguish between specialty goods and unsought goods.
5 Define price skimming and penetration pricing.
6 Distinguish between advertisement and publicity.
7 What is Marketing audit? State its characteristics.
14MBA15
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Max. Marks:100
SECTION - A
Note : Answer any FOUR questions from QNo.l to QNo.|**,,,,, ,,
SECTION - B
Note : Answer any FOIIR questions from e.No.I to e.No.7.
I What is Personal selling? Discuqs thg various stages involved in personal selling process.
(07 Marks)
2 Define Channel conflict. Explain the different causes of channel conflict. (07 Marks)
3 Explain the various pricing strategies that determine the price of the product. (07 Marks)
4 What is 'Product Mix'? Explain the various product mix strategies, with an example.
(07 Marks)
5 How do you differentiate your product from competitors? Briefly explain the strategies.
Explain the stages of the consumer buying process.
How Micro - Environmental factors affecting marketing department? Explain.
SECTION . C
Note : Answer any FOUR questions from Q.No.l to e.No.7.
I What are the distribution channels that can be chosen for the following products? Justify your
answer : a) FMCG products b) Refrigerators c) Passenger cares d) Mobile phones.
(10 Marks)
2 What are the steps involved in developing effective communication in marketing? Explain.
(10 Marks)
I of 2

10. 5 Explain the various stages involved in the adoption process, with suitable examples. (10 Marks)
6 What is a "Marketing plan"? What are the contents of marketing plan? (10 Marks)
(10 Marks)7 Write a short note on :
a) Marketing Myopia b) Direct Marketing.
SECTION - D
CASE STUDY - [Compulsory ]
Navin Mehta, a young Chemical Engineer, developed a new detergent during his M.Tech.
course. Upon passing out, he invested a small capital to start manufacturing and selling the
detergent under the brand name of Nippo. Coming from a middle - class family, Mehta decided
to price his detergent much lower than the other detergents available in the market at that time.
His pricing strategy paid rich dividends and Nippo became an instant success. Using his newly
acquired financial strength, Navin developed a premium quality bathing soap with a unique
colour and perfume. Although the cost price of this soap was high, Navin priced it substantially
lower, maintaining a low profit margin, to be a comfortable product in the market.
Questions :
1. Do you feel Mr. Navin adopted u'.igt, pricing strategz for his detergent brand Nippo? Justifi
your aIlswer. (10 Marks)
2. Do you feel Mr. Navincommitted apricing mistake in the case of the bathing soap? Give
Discuss the various stages of product life cycle, with suitable examples.
Briefly describe the basis of consumer market segmentation.
reasons.
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11. 14MBA12tJSN
Time: 3 hrs.
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I What is cross elasticitv of demand?
2 What is production function?
3 List out the three uses of Break-even analvsis.
4 What is price discrimination?
5 Mention the three methods of measuring national income.
6 What is globalization?
7 Mention the main instruments of fiscal policy.
SECTION _ B
Note : Answer any FOUR questionsfrom e.No.l to e.No.7.
What is advertising and promotional elasticity of demand? Explain its determinants.
2 Briefly explain the properties of Iso-quant curves?
3 Explain economics and diseconomies of scale.
4 Explain with the help of a diagram 'Kinked Demand Curve,.
5 Discuss the various phases of business cycle.
6 Write a note on 'New Industrial policy of 1991.
7 Explain the role and functions of RBI.
Economics for Managers
Max. Marks:100
SECTION - A
Note : Answer any FOUR questionsfrom Q.No.l to Q.No.7.
(03 Marks)
(03 Marks)
(03 Marks)
(03 Marks)
(03 Marks)
(03 Marks)
(03 Marks)
(07 Marks)
(07 Marks)
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12. 3
4
Briefly explain the scope of managerial economics.
Explain the law of variable proportions with the help of a diagram indicating
diminishing and negative returns.
Explain price and output determination under monopolistic competition.
Discuss in detail the impact of economic environment on the business.
a. What is fiscal policy? What are its components?
b. Distinguish between direct and indirect taxes.
c. Explain briefly the reasons for fiscal deficit.
d. Suggest remedies for the new fiscal policy to combat fiscal crisis.
14MBA72
SECTION _ C
Note : Answer ony FOUR questionsfrom e.No.l to e.No.7.
(10 Marks)
the increasing,
(10 Marks)
(10 Marks)
(10 Marks)
6
7
From the following particulars, calculate:
i) Break-even point in terms of sales value and in units.
ii) Number of units that must be sold to earn a profit of Rs.90,000, fixed cost Rs.72,000,
variable cost per unit Rs. 15, selling price per unit Rs.24. (10 Marks)
Briefly explain the advantages and disadvantages from WTO to India. (10 Marks)
Discuss the various credit control tools used by central bank of our country in order to
regulate credit in the economy. (10 Marks)
SECTION - D
CASE STUDY - (Computsory)
India's problem is not lack to resources, it is inability or unwillingness to mobilize resources
into the public sector. The Indian economy is confronting a fiscal crisis. The reasons for this
arc the steady decline over the years in the share of direct taxes in spite of the fact that both
incomes and savings of the top 10 percent of the households in the country have been
steadily increasing. The government does not appear committed to placing greater reliance
on direct taxes to mobilize resources. It is unwilling to tax the rich and-therefore has no
option except to fall back on indirect taxes and rely more than ever on borrowing from those
who expect interest and tax conversions from temporarily parting with their resources to
enable the government to continue its develop-.rf p.og.u*.s. Inter-sectoral imbalances
also exist in India's tax structure because agricultural incomes are tax free. The Raj
committee had recommended the introduction of agricultural tax to remove this inequality,
bit the state governments did nothing to implemJnt the recommendation. The long term
fiscal policy also did nothing to eliminate this intersectoral imbalances.
Public sector enterprises failed to generate the untemplated reinvertible surplus and the small
surplus that became available from these enterprises was not attributable to improved
efficiency. The fiscal deficit thus reflects the total resource gap, which equals the excess of
total government expenditure over the government revenue and grants. The fiscal deficit
thus, fully indicates the indebtedness of the government.
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(20 Marks)

13. t4 ts ^ 3 t-'l B A C)
3USN
Time: 3 hrs.
Note: 1. Answer any THREE full questions from Q.No.l to 6.
2. Q.No.7 and I are compulsory.
t-/ a. Explain standard deviation.
b. Explain types of research.
c. Discuss the systematic step employed in designing business research process.
2 *.r. Define the term census?
b. Explain the stratified Random sampling,
c. Explain various techniques of sampling.
First Semester MBA Degree Examina
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b.
C.
What is pre testing of questionnaire?
Describe the steps involved in hypothesis testing.
(03 Marks)
(07 Marks)
(10 Marks)
(03 Marks)
(07 Marks)
(10 Marks)
(03 Marks)
(07 Marks)
For the following data given in table below, calculate the median first quarlile and seventh
decile.
Overtime hours t0-15 t5-20 20-25 75-30 30-35 35-40
No. of emplovee : il 20 35 20 8 6
(10 Marks)
(03 Marks)
square and estimate the arrival in the year
07 Marks)
4 a. Explain the term interval scale.
b. Fit a straight line trend as the method of least
2014 for the data indicated in the below table.
L.
What are the advantages of secondary data?
Explain the process of questionnaire designing.
Find Karl Pearson's coefficient of correlation
ten firms:
The response of TV Viewers are given in the following table. Do
relationship between gender and opinion in the population interest?
Given critical value X3.ns = 5.99
Gender
Opinion
Entertainment Education Waste of time
Male 52 28 30
Female 28 t2 50
this data indicate the
(10 Marks)
(03 Marks)
(07 Marks)
between sales and expenses of the following
6a.
b.
Explain type I and Type II error.
Fit a poisson distribution to the foll data nd lculate the theoretical frequencies
(10 Marks)
(03 Marks)
t arrivals :
Firms I 2 J 4 5 6 7 8 9 10
Sales ('000 units) 50 50 55 60 65 65 65 60 60 50
Expenses ('000 rupees) 11 l3 t4 t6 16 1-5 15 t4 l3 l3
owlng oata ano ca te
x: 0 I 2 3 4
f: 123 59 t4 a
-) I
(07 Marks)

14. q
12MBA13
c. Calculate the mean,standard deviation and co-efficient standard deviation from the
following table.
(10 Marks)
Develop a 5 point Likert scale for measuring students attitude towards intemet as a source ofla.
b.
d.
general information. (05 Marks)
A binomial variable on 100 trials has 6 as its standard deviation. This statement is
i) valid ii) invalid iii) cannot say. (05 Marks)
The mean weekly sale of the chocolate bar in candy was 146.3 bar per store. After an adult
campaign the mean weekly sale in 22 stores for a typical week increased to 153.7 and
showed a standard deviation of 17 .2. Was the adult campaign successful? (05 Marks)
Explain the circumstance where the following tests are applicable ;
i) T-test (05 Markstii) Kruskal walls test. (Q
,t-4
8 a. A trucking company wishes to test the average life of each of the four brands of tyres. The
company uses all brands on randomly selected trucks. The records showing the live
(thousand of sales) F = 5,56 at a = 0.01.
(10 Marks)
From the following data calculate the rank correlation coefficient after making adjustment
for tied ranks.
(10 Marks)
x*r<**
b.
Aee (year) 10 20 30 40 50 60 70 80
No of Dersons dvins : 15 30 53 75 100 110 t15 125
Brand 1 Brand2 Brand 3 Brand 4
20 t9 2t 5
23 l5 l9 7
18 l7 20 6
t7 20 t7 8
t6 l6
x 48 JJ 40 9 16 l6 65 24 16 57
v 13 r3 24 6 15 4 20 I 6 t9
2 of2