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Craving Success
1.
Nurturing
The Seed Of Your Divine Business To Launch, Grow & Bloom. CRAVING SUCCESS Presented By: Shiva Attah founder of LAUNCH, GROW & BLOOM THE FASTEST, EASIEST AND MOST RELIABLE VISUAL BUSINESS DEVELOPMENT SYSTEM FOR VISIONARIES WinnersAcademy.CO.UK & SavvyEntreprunerInStellotes.COM Copyright © 2013 Winners Academy & SEIS.
2.
Copyright © 2013
Winners Academy & SEIS.
3.
Copyright © 2013
Winners Academy & SEIS.
4.
What We Will
Cover • Why Most Businesses Fail To Grow And Make Enough Money • Business Development Architecture Tools For Success • How To Design Your Profitability Plan • The Success Roadmap To GROW Your Business • 4 Strategies To Instantly Multiply Your Income • 6 Rules To Follow For Achieving The Ultimate Success • Show You What It Takes To Achieve Extraordinary Success Copyright © 2013 Winners Academy & SEIS.
5.
Copyright © 2013
Winners Academy & SEIS.
6.
Copyright © 2013
Winners Academy & SEIS.
7.
Copyright © 2013
Winners Academy & SEIS.
8.
You might have
written a business plan, but not been able to Follow it through! Because words alone can’t BUSINESS PLAN display YOUR Vision. And when you don’t see the Big Picture, You’re won’t be CLEAR on how to Execute your plan or even how to become more profitable! Copyright © 2013 Winners Academy & SEIS.
9.
SCARY MARY
Copyright © 2013 Winners Academy & SEIS.
10.
I KNOW
I can’t IT ALL! take any Oh NO, I’VE TO RISK! that cost DO IT ALL too much! BIG TO DO DIY LIST! & Quick Fixes Copyright © 2013 Winners Academy & SEIS.
11.
Copyright © 2013
Winners Academy & SEIS.
12.
Copyright © 2013
Winners Academy & SEIS.
13.
Copyright © 2013
Winners Academy & SEIS.
14.
Copyright © 2013
Winners Academy & SEIS.
15.
Copyright © 2013
Winners Academy & SEIS.
16.
Copyright © 2013
Winners Academy & SEIS.
17.
Using LGB System
For Business Strategy Architecture 1. Clarify Your Vision And Set Realistic GOALS 2. Define A Profitable Plan To Achieve Objectives 3. Align Organizational Structure, And Processes With Your Goals 4. Setup The Roadmap To Reach, Engage And Convert Your Target Market 5. Measure & Monitors Results For Optimization Copyright © 2013 Winners Academy & SEIS.
18.
Business Modeling Canvas
. Copyright © 2013 Winners Academy & SEIS.
19.
Copyright © 2013
Winners Academy & SEIS.
20.
Customer Discovery
Defines the different groups of people or organizations you want to serve. Who Are You Serving? Who Are Your Most Important Customers? Segment: basing on a series of mutual attributes (from demographic t how they use the product). This will give us an idea of the groups or segments of clients with whom we must center all our efforts. Humanize: How are they called? Where do they live? What do they do for living? In this step, we should prepare a list of questions that we would like to ask them in order to have a better understanding of certain aspects of their value perception, such as their shopping motivations, their criteria…etc. A GOOD STRATEGY PERFECTLY EXECUTED WILL BEAT A GREAT STRATEGY POORLY EXECUTED EVERY TIME Copyright © 2013 Winners Academy & SEIS.
21.
Develop Your Ideal
Client’s Persona Using An Empathy Map . Validate: We must go further than just imagining how our client is by carrying out real market surveys. We must get in touch and validate that all of our hypothesis about what motivates our client are, in fact, real. Copyright © 2013 Winners Academy & SEIS.
22.
Copyright © 2013
Winners Academy & SEIS.
23.
SURVEY
To Validate Your Hypothesis As Well As What Motivates Your Ideal Client . Copyright © 2013 Winners Academy & SEIS.
24.
Copyright © 2013
Winners Academy & SEIS.
25.
A channel is
either places or set of activities used to reach your targeted market (i.e. Associations, blogs, workshops, books, social media etc.) Copyright © 2013 Winners Academy & SEIS.
26.
RACE Strategies For Your
Marketing Wheel Copyright © 2013 Winners Academy & SEIS.
27.
Copyright © 2013
Winners Academy & SEIS.
28.
ORGANISATION
OFFER TARGET MARKET KEY OPERATIONAL ACTIVITIES VALUE PROPOSITION BEST CHANELS INHOUSE & OUTSOURCED SALES & MARKETING BRANDING STRATEGY STRGATEGY PLAN STRATEGY PLANNING MARKETING COMPETITIVE EDGE SELLING POSITIONING WHAT MAKES IT BETTER? ALTERNATIVES OPTIONS MANAGING FINANCE COMPETITION & ALTERNATIVE OPTIMISING KEY METRICS (KPI) STRENGTH & ADVNTAGES RESEARCH & DEVELOPMENT PRODUCTION KEYWORDS PROBLEMS RELATIONSHIP DEVELOPMEN, NEEDS & WANTS ADMIN, SERVICE, … SOLUTIONS, BENEFITS, RESULTS KEY RESOURCES MARKETING MESSAGE IDEAL CLIENT’S WEBSITE, CRM, SOFTWARE, STAFF… THE AUDIO LOGO PROFILE DEMOGRAPHICS & PSYCHOGRAPHICS KEY PARTNERS MAGNET PAIN & GAIN JOINT VENTURE, SUPPLIER, … YOUR IRRESISTIBLE FREE OFFER FINANCE OPERATIONAL COST STRUCTURE INCOME STREAM FIXED VARIBALE PRODUCTS, SERVICES, EVENTS, … Copyright © 2013 Winners Academy & SEIS.
29.
Copyright © 2013
Winners Academy & SEIS.
30.
Copyright © 2013
Winners Academy & SEIS.
31.
Copyright © 2013
Winners Academy & SEIS.
32.
BASED ON DR.
STEPHEN COVEY’S 7 HABITS OF HIGHLY EFFECTIVE PEOPLE Copyright © 2013 Winners Academy & SEIS.
33.
Copyright © 2013
Winners Academy & SEIS.
34.
Copyright © 2013
Winners Academy & SEIS.
35.
WHY SHOULD YOU
USE LGB SYSTEM? Copyright © 2013 Winners Academy & SEIS.
36.
LGB Systems Provides
You With Visionary Architectural Design Tool For Business Using visual designing methods can enable clear and tangible strategic plan for creating value adding proposition. The Business Strategy Mapping Canvas, is a strategic management and entrepreneurial tool, which allows you to describe, design, challenge, invent, and pivot your profit plan. Copyright © 2013 Winners Academy & SEIS.
37.
G OAL R EALITY
W GRO O PPORTUNITY W AY FORWARD Copyright © 2013 Winners Academy & SEIS.
38.
Roadmap To Success
Strategy Map End Destination Devise Hypothesis Implementing the Monitor & Measure Design & Statement Gather Hard Facts Action Plan Results Management Communicate Goal Setting & Prove It Visualization Gap Analysis Immersion Execution Evolution Begin with an end in mind, define your vision, base line your operations, articulate your strategy, device action plan to achieve objectives, and put in place a structure to carry out these action plans Copyright © 2013 Winners Academy & SEIS.
39.
Gap Analysis
3 What Is Missing In Your Operations? Define The Milestones To Acquire Desired Outcomes. Now Year1 Year 2 Year 3 The Gap Year 4 Year 5 Future Copyright © 2013 Winners Academy & SEIS.
40.
1 - LAUNCH
2 - GROW 3 - BLOOM 3 BUINESS DEVELOPMENT STAGES Copyright © 2013 Winners Academy & SEIS.
41.
Destination Statement
1 ☆ Set Goals - Begin with an End Result in Mind! How do you want the customers to perceive your brand? Brand Positioning What is your 3 - 5 year revenue forecast? Financial Forecast Copyright © 2013 Winners Academy & SEIS.
42.
REVIEW YOUR OPERATIONS
& OUTCOME Identify Your Current Strengths & Weaknesses Pains & Gains People Product Systems Processes Copyright © 2013 Winners Academy & SEIS.
43.
Define Your Strategy
4 OBJECTIVES Revenue Growth To Be Served & Delight Developing Robust Processes For FAST Cost Reduction Strategy Execution Developing New Implementing Competitive Product Lines That Your Target Strategies That Attracts Market Loves & Makes Your Prospects, Build Relationships, Business Successful And Convert Sales Copyright © 2013 Winners Academy & SEIS.
44.
Emerge Your FAST
Strategy 5 Focus In 5 5 – 10 years, how the In – 10 years, how the market will look like, and market will look like, and what product types && what product types Long Term activities we need to stay activities we need to stay 5 – 10 Years competitive && serve our competitive serve our target market? target market? What are the key operational What are the key operational initiatives with the potential to initiatives with the potential to significantly increase the movement significantly increase the movement of the company towards the of the company towards the Medium Term FOCUS? FOCUS? 1 – 5 Years Accelerate What can be done to What can be done to remove the structural remove the structural Strengthen bottleneck to bottleneck to strengthen the strengthen the Short Term capabilities for moving capabilities for moving 6 – 12 Month Tactics faster? faster? What tactics should be used to get What tactics should be used to get Effort to each MILESTONE inin order to to each MILESTONE order to attain the end GOAL? attain the end GOAL? Copyright © 2013 Winners Academy & SEIS.
45.
Plan Your GROWTH
Strategy Map Tackle the problem from different angles! 6 For Example: Financial Where YOU want to be financially in five years? Customers What would your value proposition be to our customers? Internal Process What core capabilities and product line are needed to serve your ideal clients? Organization Learning What Intangible assets your organization needs to excel your growth? Copyright © 2013 Winners Academy & SEIS.
46.
1. Make
a list of your quarterly growth milestones for the next 12 months 2. First infuse strategies that are easy to implement and bring immediate result. 3. Then focus on strategies that will bring about the biggest impact 4. List all the individual projects that needs to take place in your business to get to the next big milestone in your growth path. 5. Break down each project to individual tasks. 6. Priorities these tasks and set deadlines. 7. Allocate resources to each task. 8. Communicate the Plan to your team. 9. Put them in your diary. 10. Manage projects. 7 Copyright © 2013 Winners Academy & SEIS.
47.
Strategy - Tracking
8 Objectives Measurement Targets Market Share Grow Revenue Revenue ($) # Repeat Purchase # Premium Sales Served & Satisfy # Referrals Surveys New Product Robust Process Ease Of Use Development That For FAST Strategy Response Time Make Business Execution On-Time Delivery Successful Cost Competitive Strategies That Marketing Spend On $ Conversion Rates Attracts Prospects, Build & Campaign’s ROI Relationships And Convert Size Of Prospect List Sales. # of Leads # of Sales Copyright © 2013 Winners Academy & SEIS.
48.
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40 Purchases
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10% 4
New Purchases Copyright © 2013 Winners Academy & SEIS.
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@ £200
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£2,000 pm
£4,000 pm £5,000 pm £9,000 pm Total Annual Turn Over = £108,000 = $175,000 Copyright © 2013 Winners Academy & SEIS.
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TO TAKE AWAY
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1
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2
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WHY WHAT MAKES YOU
WHAT WHAT THEY THEY NEED TO Should FOLLOW? CAN DO FOR FROM WHAT THEY MUST TAKE? Copyright © 2013 Winners Academy & SEIS.
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3
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4
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& BETTER
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5
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BLAH BLAH
BLAH BLAH B BLAH BLAH Copyright © 2013 Winners Academy & SEIS.
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6
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A GOOD BUSINESS
MENTOR CAN HELP YOU To FOCUS , GROW & GET EXTRAORDINARY RESULTS! Copyright © 2013 Winners Academy & SEIS.
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http://bit.ly/SEIS2013
Get Your Ticket & Mark Your Calendar! March 4th – 29th 2013 Join Our 4 Week Challenge To Attain A Winning Mindset, Learn FAST Growth Strategies, AS Well As Authentic Sales & Marketing Techniques That Turns Your Business To An Extraordinary Success. Copyright © 2013 Winners Academy & SEIS.
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THE LGB SYSTM’S
8 PILLARS OF SUCCESS FOR GROWING YOUR BUSINESS THE SAVVY WAY Copyright © 2013 Winners Academy & SEIS.
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At SEIS 2013
Bootcamp We Will Give You All You Need To Become An Influential Expert In Your Field Copyright © 2013 Winners Academy & SEIS.
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http://bit.ly/SEIS2013
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LISTEN UP
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S
SU FF ON DI ER Y IN & G FO QU FR LL IC OM AS OW K FI BS KI IN X O NG SO e PO G SY TH LU AS W ur OR E ND RO TI RO SE MA NG M ON AS a il MI EK IN NA GE ME S CO M NT rF X G M NF NO IN PE EN OR US PA T A A W RF T IO SK RE Fo SS C RO EC N PO IN T IN TI IL OR G G NG ON LS NO MI OP FA CR SU T S ND PO ST OW PP EE SE RT TO D BA OR KI T UN G D T NG IT RA CA HA IE B SH BI S TH PO TS E OR Copyright © 2013 Winners Academy & SEIS.
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A GOOD STRATEGY
PERFECTLY EXECUTED WILL BEAT A GREAT STRATEGY POORLY EXECUTED EVERY TIME Copyright © 2013 Winners Academy & SEIS.
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Shiva Attah Your Divine
Business Development & Client Attraction Mentor Founder of Winners Academy, LGB System Let’s Stay Connected: Write: shiva@WinnersAcademy.co.uk Call: 0843 005 6663 Skype: shiva.attah Website/blog: http://WinnersAcademy.co.uk/blog Facebook: http://facebook.com/Shiva.Attah Twitter: http://twitter.com/ ShivaAttah Google+: http://Gplus.to/ShivaAttah LinkedIn: http://uk.linkedin.com/in/shivaattah P.S. Everyday I share 1-2 business development and marketing tips on Winners Tribe Visionary Entrepreneurs Open Facebook Group! Be sure to join it and visit often! https://www.facebook.com/groups/WinnersTribe Copyright © 2013 Winners Academy & SEIS.