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COLOR PSYCHOLOGY
DESIGN FOUNDATION
B. SESHU BABU
DIDNOV21
INTRODUCTION
COLOR
PSYCHOLOGY
BLUE
CALM
PEACE
TRUST
GREEN
HEALTH
GROWTH
GENEROSITY
PURPLE
LUXURY
POWER
CREATIVITY
RED PINK ORANGE YELLOW
GREY BROWN BLACK WHITE
PASSION
ENERGY
CONFIDENCE
LOVE
KIDNESS
INNOCENT
SUCCESS
ENTHUSIASM
WARMTH
HOPE
JOY
POSITIVITY
AUTHORITY
DIGNITY
KNOWLEDGE
STRENGTH
SECURITY
NATURE
MYSTERY
POWER
FORMALITY
PURITY
SAFETY
GOODNESS
Color psychology is the study of
how certain colors
impact human behavior. Different
colors have different
meanings, connotations, and
psychological effects that
vary across different cultures. Along
with cultural
differences, color psychology is
largely impacted by
personal preference.
CONTENT
COLOR HAS DIMENSION
COLOR HAS WEIGHT
COLOR HAS MOVEMENT
COLOR HAS TEMPRATURE
WARM COLORS
COOL COLORS
COLOR HAS DIMENSION
color has dimension, that makes an
object appear larger
and smaller. light colored object will be
seen than darked
objects. cool colors show the illusion of
distance. warm
color seem to make the advance feel.
room can be made
look shorter by using warn colors
E
N
L
A
R
G
E
T
H
E
S
P
A
C
E
using the light colors is the best method
to create the feeling of spaciousness in
the environment which will reflect the
natural light and make the room look
larger to the eyes
compact the
space
when the idea is to make room smaller or
compact using the stronger color on the
surface, will the make the surface absorb
the natural light which will
make room smaller
lower the ceiling
lowering the ceiling can make
the room look more
welcoming and than painting
it with the dark color or
leaving the material texture
visible, it will give the
impression that ceiling is
lower
Make the space wider
painting wall and ceiling with the
same color and leaving the side
walls with light colors will make the
room look wider and more
spacious.
COLOR HAS WEIGHT
warn color advance into the foreground and tend to weigh more than cool colors, which
recede into the background. Red is considered the heaviest color and yellow the lightest
Tall rooms
when the ceiling is either sheathed with
wood or painted darker color than the
walls take on visual weight. in other words
it would feel heavier than it would if it was
light in color.
Intimacy
Any space in which its desirable to
increase the sense of intimacy will
benefit from darker colored ceiling
The balance
Dark colors stacked from bottom first
going above to lighter
colors appear more balanced
Color has movements
Movements can make you interior more interesting because your eyes is always attracted to
something else if you do not have natural focal point in your room, using movements can help
to establish the focal you have chosen.
Create movements
with colour
Create movements
using similar color
Create movements
with texture
Create movements
with line
Create movement
with a mural
Create movement
with details
Rhythm and
Repetition
Rhythm and repetition is the
idea of creating movement and
harmony throughout your
space with recurring patterns,
colors, and different elements.
Rhythm is how well you
execute repetition. A space that
has steady rhythm and
repetition will lead the eye
around the room seamlessly.
C
o
l
o
r
h
a
s
T
e
m
p
e
r
a
t
u
r
e
color temperature of the light is refered to the
warmth and coldness of the light, warmer color
appears yellow where as the cool color appears to
be white /blue color.
The colors of red, orange, and
yellow are considered warm
colors because they evoke
images of fire. They contrast with
cool tones, which evoke thoughts
of water, and include shades of
blue, green, and purple
Warm Colors
Cool Colors
Cool colors are shades of green,
blue, and purple. The only primary
color is blue, so any hue with a
blue undertone is considered a
cool color. They're called cool
colors, as opposed to warm
colors, because they are
evocative of water.
Thank
Thank
Thank
you!
you!
you!

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Color Psychology .pdf

  • 2. INTRODUCTION COLOR PSYCHOLOGY BLUE CALM PEACE TRUST GREEN HEALTH GROWTH GENEROSITY PURPLE LUXURY POWER CREATIVITY RED PINK ORANGE YELLOW GREY BROWN BLACK WHITE PASSION ENERGY CONFIDENCE LOVE KIDNESS INNOCENT SUCCESS ENTHUSIASM WARMTH HOPE JOY POSITIVITY AUTHORITY DIGNITY KNOWLEDGE STRENGTH SECURITY NATURE MYSTERY POWER FORMALITY PURITY SAFETY GOODNESS Color psychology is the study of how certain colors impact human behavior. Different colors have different meanings, connotations, and psychological effects that vary across different cultures. Along with cultural differences, color psychology is largely impacted by personal preference.
  • 3. CONTENT COLOR HAS DIMENSION COLOR HAS WEIGHT COLOR HAS MOVEMENT COLOR HAS TEMPRATURE WARM COLORS COOL COLORS
  • 4. COLOR HAS DIMENSION color has dimension, that makes an object appear larger and smaller. light colored object will be seen than darked objects. cool colors show the illusion of distance. warm color seem to make the advance feel. room can be made look shorter by using warn colors
  • 5. E N L A R G E T H E S P A C E using the light colors is the best method to create the feeling of spaciousness in the environment which will reflect the natural light and make the room look larger to the eyes compact the space when the idea is to make room smaller or compact using the stronger color on the surface, will the make the surface absorb the natural light which will make room smaller
  • 6. lower the ceiling lowering the ceiling can make the room look more welcoming and than painting it with the dark color or leaving the material texture visible, it will give the impression that ceiling is lower Make the space wider painting wall and ceiling with the same color and leaving the side walls with light colors will make the room look wider and more spacious.
  • 7. COLOR HAS WEIGHT warn color advance into the foreground and tend to weigh more than cool colors, which recede into the background. Red is considered the heaviest color and yellow the lightest
  • 8. Tall rooms when the ceiling is either sheathed with wood or painted darker color than the walls take on visual weight. in other words it would feel heavier than it would if it was light in color. Intimacy Any space in which its desirable to increase the sense of intimacy will benefit from darker colored ceiling
  • 9. The balance Dark colors stacked from bottom first going above to lighter colors appear more balanced
  • 10. Color has movements Movements can make you interior more interesting because your eyes is always attracted to something else if you do not have natural focal point in your room, using movements can help to establish the focal you have chosen.
  • 11. Create movements with colour Create movements using similar color Create movements with texture
  • 12. Create movements with line Create movement with a mural Create movement with details
  • 13. Rhythm and Repetition Rhythm and repetition is the idea of creating movement and harmony throughout your space with recurring patterns, colors, and different elements. Rhythm is how well you execute repetition. A space that has steady rhythm and repetition will lead the eye around the room seamlessly.
  • 14. C o l o r h a s T e m p e r a t u r e color temperature of the light is refered to the warmth and coldness of the light, warmer color appears yellow where as the cool color appears to be white /blue color.
  • 15. The colors of red, orange, and yellow are considered warm colors because they evoke images of fire. They contrast with cool tones, which evoke thoughts of water, and include shades of blue, green, and purple Warm Colors
  • 16. Cool Colors Cool colors are shades of green, blue, and purple. The only primary color is blue, so any hue with a blue undertone is considered a cool color. They're called cool colors, as opposed to warm colors, because they are evocative of water.