Paladin Security - Crush your Sales Quota with Social Media

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Paladin Security - Crush your Sales Quota with Social Media

Negócios Tecnologia

With @ShaneGibson

1. Your social graph impacts closing deals and
generating leads.
2. Become an expert content curator, build
credibility & influence
3. Social search and monitoring to find opportunities
and gather business intelligence.
4. Using Hootsuite and social CRM to make social
networking easy and profitable to manage.

“… is about creating an
environment where an act of
faith can take place”

• Value added frequent contact consistently
over time.
• More value and more time means more
trust

81% of all conversion business
happens after the 5th value added
contact.

@Keenan

“It’s not about
B2B or B2C it is
really about
person to
person.”
@JeffBooth

Owned?
Earned?
Paid?
Build Your
Own ATM

Nano-Markets

CATEGORY
USERS NON-USERS
RETAIN DEVELOP REGAIN GAIN
A
Absolute
B
Beneficial
C
Convenient
High Yield
& Larger
Investment
Lower Yield
& Smaller
Investment
Pro-Active &
High Relation-
ship Selling
Passive &
Lower Rela-
tionship Selling
The ABC‘s of Targeting

Calls
1st
2nd
3rd
4th
5th &
Onward
Converted
2 of 100
3 of 98
4 of 95
10 of 91
81 of 81
Percentage
2%
3%
4%
10%
81%
(100 Competitor’s Clients Converted)

• Search.Twitter.com
• LinkedIn.com/Signal
• LinkedIn Groups
• Personal Facebook Interest Lists
• Google Alerts

• Sharing Tools
• Industry Blogs
• Google Alerts
• Geographic and Vertical Specific News
• Experts list
• Zite
• Linkedin.com/Signal

• Set a recurring appointment with “A”
category connections.
• Curate great content to stay on their radar
• Proactively build lists and interact
• Monitor search tools and Hootsuite
• Tie it all together with Nimble or SCRM

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Leadership 2.0 - Leadership in a Hyper-Connected Multi-generational Workplace

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From last nights seminar at the Vancouver Sales Performance Meetup. Here is the seminar outline: How to Set and Achieve Powerful Goals in 2015 As sales professionals and sales leaders a new year means new sales targets and opportunities. Setting meaningful goals and mapping out processes to achieve those goals is vital to our success. In this fast paced keynote Shane Gibson will share: • 6 Key Principles To Achieving Any Goal • How to Reframe a Failure to Propel You Forward • Tools and processes used by industry leaders to build momentum and accountability in a sales team

Setting and Achieving Powerful Goals in 2015

Setting and Achieving Powerful Goals in 2015

Setting and Achieving Powerful Goals in 2015

LinkedIn for Business and Social Selling

LinkedIn for Business and Social Selling

LinkedIn for Business and Social Selling

Shane Gibson social media speaker (Malaysia Seminar) It is not who you know but who knows you in today’s hyperconnected marketplace. The consumer and the crowd now own your brand, and in order to profit from this new dynamic, you need a solid strategy and set of principles to engage the marketplace. Social media has a new set of rules that marketers can follow or break (often at their brand’s peril). The tools will change over time, but the rules of engagement will stay the same. These are principles that your team can apply today and they are also business strategies that they can take with them as technology and the web evolve. In this full multi-day social media boot camp series, our course leader will share with your team on understanding the role social media. He will also unearth how the social networking play in this new dynamic will be paramount to your future success as sales professionals, marketers, and corporations. Key benefits for attending this event: · GOVERN the“7 Rules of Engagement” in sales and marketing for better impact when using social media · ENRICH tips and approaches to using tools like blogging, Twitter, Facebook and Video to stay top of mind with clients · GAIN insight by using hyper-local social media and networks to own your local market · INCORPORATE strategies and tips on influencing online “Thought Leaders” and influencers (tapping into vast source online word-of-mouth referrals) · MAGNIFY the use of Social Media to connect, attract and grow profitable client opportunities · INTEGRATE online and offline media for your business profitability · APPLY 7 easy steps launch your business into the social media space · UNCOVER specific tips on measuring success, developing easy to implement plans and keeping things organized and simple to execute (and keep your team on-track) Who Should Attend VPs, GMs, HODs, Directors, Team Leader, Senior Managers and Managers of: · Social Media · Marketing/ Marketing Strategist/ Marketing and Communication · Brand and Communication · Digital Strategist/Digital Media and Social Engagement/Digital Marketing · Corporate Communication · Public Relation · Brand and Product Management · E-commerce · Media Relation · Corporate Affair · Customer Service · Entrepreneurs FREE TAKEAWAY!! Social Media Plan Template including sample social media calendars, social media policies and event marketing template and guide. Delegates are required to bring laptop to benefit from the hands-on

Social Media Boot Camp Kuala Lumpur Malaysia November 2014

Social Media Boot Camp Kuala Lumpur Malaysia November 2014

Social Media Boot Camp Kuala Lumpur Malaysia November 2014

Failing Forward - Using Failure to Propel Your Career and Life

Failing Forward - Using Failure to Propel Your Career and Life

Failing Forward - Using Failure to Propel Your Career and Life

BC AMA Vision Conference Social Media Loud Table with Shane Gibson

BC AMA Vision Conference Social Media Loud Table with Shane Gibson

BC AMA Vision Conference Social Media Loud Table with Shane Gibson

Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...

Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...

Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...

Sponsored by the Langara College Professional Sales Certificate Program: Closing bigger deals is a process not an event. The path to consistently close large accounts is about having a solid proven process to attract, develop and close large accounts - and then working that plan intensely. If you’re looking to attract larger clients, increase the average size of your deals or just shorten your sales cycle this event is for you. Shane Gibson has put together a condensed keynote presentation based upon his Closing Bigger Sales Boot Camp. In this session you will learn: - “The 8 Deal Big Deal Killers” you must avoid - How to navigate the “Power Player Network” that exists in every big deal - How to systematically solidify long-term business relationships - When to break the rules Agenda: 6:00pm - 6:45pm Registration and Networking 6:45pm - 7:30pm Closing Bigger and Closing More Often 7:30pm - 8:30pm Networking & Sharing Best Practices 8:30pm onward - More networking :)

Closing Bigger - Vancouver Sales Keynote

Closing Bigger - Vancouver Sales Keynote

Closing Bigger - Vancouver Sales Keynote

Social Sales Training Summary: The Social Selling Intensive is an in-depth results focused program that will help you integrate social selling strategies with winning sales processes used by leading sales organizations globally. • How to target the right client (online and offline) to maximize your return on sales efforts • How to use social media and Social CRM to find new business, amplify your personal brand and improve your career prospects • Step-by-step processes for using LinkedIn, Facebook and Twitter to unlock business networks and beat the competition • Powerful questions that help you close more and larger deals • How to beat the competition with relationship selling • 13 proven strategies to becoming a master networker

Social Sales Training Intensive Part 1

Social Sales Training Intensive Part 1

Social Sales Training Intensive Part 1

Social Media Seminar at Channel Next Whistler with Shane Gibson

Social Media Seminar at Channel Next Whistler with Shane Gibson

Social Media Seminar at Channel Next Whistler with Shane Gibson

Mais de Shane Gibson (20)

Sales Training Whistler - Developing a Winning Sales Process with Shane Gibson

Sales Training Whistler - Developing a Winning Sales Process with Shane Gibson

Sales Training Whistler - Developing a Winning Sales Process with Shane Gibson

Negotiating to Win FPSA National Sales Conference

Negotiating to Win FPSA National Sales Conference

Negotiating to Win FPSA National Sales Conference

The Exponential influencer #smmastery

The Exponential influencer #smmastery

The Exponential influencer #smmastery

The Exponential influencer

The Exponential influencer

The Exponential influencer

Guerrilla Social Selling by Shane Gibson Author & Speaker

Guerrilla Social Selling by Shane Gibson Author & Speaker

Guerrilla Social Selling by Shane Gibson Author & Speaker

Social Selling and the Art of Failing Forward

Social Selling and the Art of Failing Forward

Social Selling and the Art of Failing Forward

Business Rapport - Selling the Way People Buy

Business Rapport - Selling the Way People Buy

Business Rapport - Selling the Way People Buy

The 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHIC

The 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHIC

The 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHIC

Drive ROI Through Social Selling

Drive ROI Through Social Selling

Drive ROI Through Social Selling

Social notworking and Digital Health Assessment

Social notworking and Digital Health Assessment

Social notworking and Digital Health Assessment

Leadership 2.0 - Leadership in a Hyper-Connected Multi-generational Workplace

Leadership 2.0 - Leadership in a Hyper-Connected Multi-generational Workplace

Leadership 2.0 - Leadership in a Hyper-Connected Multi-generational Workplace

Setting and Achieving Powerful Goals in 2015

Setting and Achieving Powerful Goals in 2015

Setting and Achieving Powerful Goals in 2015

LinkedIn for Business and Social Selling

LinkedIn for Business and Social Selling

LinkedIn for Business and Social Selling

Social Media Boot Camp Kuala Lumpur Malaysia November 2014

Social Media Boot Camp Kuala Lumpur Malaysia November 2014

Social Media Boot Camp Kuala Lumpur Malaysia November 2014

Failing Forward - Using Failure to Propel Your Career and Life

Failing Forward - Using Failure to Propel Your Career and Life

Failing Forward - Using Failure to Propel Your Career and Life

BC AMA Vision Conference Social Media Loud Table with Shane Gibson

BC AMA Vision Conference Social Media Loud Table with Shane Gibson

BC AMA Vision Conference Social Media Loud Table with Shane Gibson

Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...

Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...

Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...

Closing Bigger - Vancouver Sales Keynote

Closing Bigger - Vancouver Sales Keynote

Closing Bigger - Vancouver Sales Keynote

Social Sales Training Intensive Part 1

Social Sales Training Intensive Part 1

Social Sales Training Intensive Part 1

Social Media Seminar at Channel Next Whistler with Shane Gibson

Social Media Seminar at Channel Next Whistler with Shane Gibson

Social Media Seminar at Channel Next Whistler with Shane Gibson

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HONOR Veterans Event Keynote by Michael Hawkins

HONOR Veterans Event Keynote by Michael Hawkins

HONOR Veterans Event Keynote by Michael Hawkins

Michael W. Hawkins

Monthly Social Media Update April 2024 pptx.pptx

Monthly Social Media Update April 2024 pptx.pptx

Monthly Social Media Update April 2024 pptx.pptx

https://www.productmanagementtoday.com/frs/26795801/the-path-to-product-excellence--avoiding-common-pitfalls-and-enhancing-communication In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights. Through compelling storytelling and actionable insights, learn to overcome challenges like misaligned objectives, communication breakdowns, and resistance to change. Takeaways: • Uncover and navigate through common pitfalls that are plaguing product teams today. • Explore proven solutions, laying the groundwork for triumphant product launches. • Gain inspiration from real-world success examples from top digital companies, offering invaluable insights into their winning strategies. • Discover how the symbiotic relationship between product managers, UX/UI designers, and developers can transform pitfalls into opportunities, propelling your product outcomes to unprecedented heights.

The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...

The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...

The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...

Pharma Works Profile of Karan Communications

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B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

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The Coffee Bean & Tea Leaf(CBTL), Business strategy case study

Some HCL environments are not utilized to their full extent, and that is unfortunate. If only specific modules (such as Files or Activities) are used in HCL Connections, it is not perceived and experienced as the Enterprise Social Network it truly is. If Sametime is only used for internal chat, you are missing out on integrating tailor-styled web-meeting facilities into your key processes. If an HCL Notes application is not accessible via the web, fewer users will be able to find it. Kick-start your HCL environment with three business cases that are low-hanging fruit. All you need is some (re)thinking and user adoption!

Boost the utilization of your HCL environment by reevaluating use cases and f...

Boost the utilization of your HCL environment by reevaluating use cases and f...

Boost the utilization of your HCL environment by reevaluating use cases and f...

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HONOR Veterans Event Keynote by Michael Hawkins

HONOR Veterans Event Keynote by Michael Hawkins

Monthly Social Media Update April 2024 pptx.pptx

Monthly Social Media Update April 2024 pptx.pptx

Monthly Social Media Update April 2024 pptx.pptx

The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...

The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...

The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...

Pharma Works Profile of Karan Communications

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

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Boost the utilization of your HCL environment by reevaluating use cases and f...

Boost the utilization of your HCL environment by reevaluating use cases and f...

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Paladin Security - Crush your Sales Quota with Social Media

1. With @ShaneGibson

2. 1. Your social graph impacts closing deals and generating leads. 2. Become an expert content curator, build credibility & influence 3. Social search and monitoring to find opportunities and gather business intelligence. 4. Using Hootsuite and social CRM to make social networking easy and profitable to manage.

3. “… is about creating an environment where an act of faith can take place”

4. • Value added frequent contact consistently over time. • More value and more time means more trust

5. 81% of all conversion business happens after the 5th value added contact.

6.

8. “It’s not about B2B or B2C it is really about person to person.” @JeffBooth

9.

10.

11. Owned? Earned? Paid? Build Your Own ATM

12.

13.

14. Nano-Markets

15.

16.

17.

18.

19.

20. CATEGORY USERS NON-USERS RETAIN DEVELOP REGAIN GAIN A Absolute B Beneficial C Convenient High Yield & Larger Investment Lower Yield & Smaller Investment Pro-Active & High Relation- ship Selling Passive & Lower Rela- tionship Selling The ABC‘s of Targeting

21. Calls 1st 2nd 3rd 4th 5th & Onward Converted 2 of 100 3 of 98 4 of 95 10 of 91 81 of 81 Percentage 2% 3% 4% 10% 81% (100 Competitor’s Clients Converted)

22. • Search.Twitter.com • LinkedIn.com/Signal • LinkedIn Groups • Personal Facebook Interest Lists • Google Alerts

23.

24.

25. • Sharing Tools • Industry Blogs • Google Alerts • Geographic and Vertical Specific News • Experts list • Zite • Linkedin.com/Signal

26.

27.

28.

29.

30.

31.

32.

33.

34.

35.

36.

37. • Set a recurring appointment with “A” category connections. • Curate great content to stay on their radar • Proactively build lists and interact • Monitor search tools and Hootsuite • Tie it all together with Nimble or SCRM