Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Eval 3
1. Who would be the audience for your
media product?
o Our target audience for our opening would be social grade E
people, but more specifically students aged 15-18.
o Of the 7 Psychographics our audience would mostly be
‘Explorers’, however we could possibly have audience
members who would be deemed ‘Mainstreamers’.
o Our audience would most likely be a niche audience as it aimed
specifically at students. Also it would be rated a 15 at the
movie theatre so it would be exclude students who are
younger that 15.