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IMPROVING THE USER EXPERIENCE
& IMPACT OF YOUR PRODUCTS
      Improving the User Experience and Impact
                  of Your Products




Sage Research & Design
www.sage‐research.com
CONTENTS
           SERVICES
           EXPERIENCE

           WORK EXAMPLES
           CONSULTANTS

           CONTACT




                         Sage Research & Design
OUR SERVICES
 Innovation Sessions
   Fun, visionary brainstorming with product teams or end-
   users
 User Experience Research
   Traditional & customized methodologies
 Interaction, Web & Visual Design
   Creative & insightful design solutions based on user
   research
 Training
   Workshops, courses, individual employee training
                                   Sage Research & Design
UX RESEARCH
          Some UX Research methodologies we use
Research & Ideation      Development & Design           Product Assessment
  Innovation Sessions      Remote Usability Testing       Customer Surveys 
  Expert UX review         Rapid Iterative Usability      Journal Studies
  Ethnographic             Testing                        Ethnographic 
  Interviewing             Formal Usability Testing       Interviewing
  Work Observation         Participatory Design           Work Observation
  Focus Groups             Usability Reviews              Rework & Recall 
  Customer Surveys         Cognitive Modeling/            Remote User Research
  Research Synthesis       Card Sorting
  Participatory Design


   Don’t see one that fits your needs? We’ll create one for you!
DESIGN
 Our design services include
   Wire framing
   Web design
   Visual rendering
   Creating new design directions and futuristic visions
   Creating visual design style guides
   Consulting with management to integrate UX
   design processes


                                 Sage Research & Design
AND MUCH MORE…
 Corporate workshops or classes
 Training junior employees
 Consulting with management to integrate UX
 design processes
 Hourly design consultation
 Brainstorming sessions
 Client/consultant co-design sessions
 Co-design sessions with users

                            Sage Research & Design
CONTENTS
           SERVICES
           EXPERIENCE

           WORK EXAMPLES
           CONSULTANTS

           CONTACT




                         Sage Research & Design
EXPERIENCE
                WE HAVE EXPERIENCE IMPROVING…



Websites, Software  Social Networking &             Online Retail &        Medical Device 
  & Hardware          Communication                 Web Applications         Software
    Products              Products
•Web Development Tools   •Mobile Phones              •Clothing Retail      •Spinal Implants
•Graphic Design Tools    •PIMs                       •Online Auctions      •Pain Management
•Databases               •Social Networking Sites    •Online Bartering     •Cochlear Implants
•Word Processing         •Social Telephony Sites     •Financial Services   •Orthopedic Positioning    
•Televisions                                                                  Software
•Printers                                                                  •Emergency Management
•Information &                                                                Software
Application Websites
•Website Accessibility
                                                            Sage Research & Design
EXPERIENCE
   Some of the Companies We’ve Helped…




                         Sage Research & Design
CONTENTS
           SERVICES
           EXPERIENCE

           WORK EXAMPLES
           CONSULTANTS

           CONTACT




                         Sage Research & Design
CLIENT #1
 Client
   Start-up company with a family of hardware & software
   products for monitoring & controlling household energy
   consumption
 Their problem
   They were creating in-home products to be used by broad
   user groups and felt that their customer’s user experience
   was going to make or break them
 Constraints
   Low budget
   Fast turn around needed
   Most in the company were new to UX principles


                                      Sage Research & Design
CLIENT #1
 What We Did…



                                            Interaction Design
                     Expert UX Review
Strategic Planning     Reviewed all         Created specifications   Iterative User
                                            for thermostat and in-   Research
   Created a 6-        product UIs for      home display UIs
   month user          obvious UX issues                               Focus Groups
   research plan                            Advised on website UI
                       Focused on how to    design & made design       Usability Studies
   Educated execs      make the family of   change
   on how to fold                                                      Home Visits
   UX processes        diverse products     recommendations
   into their dev.     have the same                                   Participatory Design
                                            Advised on printed and
   cycle               look and feel        online help content        Sessions with users
   Helped hire a
   senior-level UX
   employee                                           Sage Research & Design
CLIENT #2
 Client
   Start-up web application with over 10 million members
 Their problem
   They knew they had user experience issues – most of
   their customers hadn’t used the site much beyond
   signing up. But, they couldn’t articulate what the issues
   were or figure out how to eliminate them
 Constraints
   Low budget
   Fast turn around needed
   Only 1 junior UX employee on staff


                                    Sage Research & Design
CLIENT #2
What We Did…




                                          Wireframe Key Flows
                   Make Design
                   Change                   New flows designed
                                            based on UX review       Consultation
Blind Expert       Recommendations
                                            findings &                 Visual design
UX Review            Based on UX            recommendations
  Evaluate true      review and             Key marketing              Interaction design
  new user           informational          messages integrated        Marketing messages
  experience         meetings with the      into design
  Evaluate web       client                 Designs reiterated and     Junior employee
  site messaging                            co-designed with the       mentoring
  effectiveness      Prioritized action     product team
  Top UX issues      items were
  delivered          included                            Sage Research & Design
CLIENT TESTIMONIALS
                                    Testimonials
Tim Enwall, CEO, Tendril Networks, Inc.
   "I hired Shannon when I was with Access Graphics and again for Tendril Networks. We found 
   Shannon's input very helpful and appreciated that she found a way to work within our tight 
   budget. You'll see upon reviewing her credentials that it'd be pretty hard to find a more 
   qualified and experienced user interface expert. I highly recommend Shannon." 

Elissa Darnell, Director of User Experience, eBay, Inc.
   “It was a wonderful experience working with Shannon. She took on a challenging project for 
   us with an uncertain outcome. Her research expertise resulted in a final product that far 
   exceeded my expectations.  The creativity and customer focus Shannon brought to my 
   project was impressive! I look forward to working with her again..”

Chung Meng Cheong, VP of Products, Jaxtr, Inc.
   "Thank you … for taking us as a client. You have helped raised our understanding and 
   expectations for a good user experience, and gave us a great design that will get us there.“
                                                         Sage Research & Design
CONTENTS
           SERVICES
           EXPERIENCE

           WORK EXAMPLES
           CONSULTANTS

           CONTACT




                         Sage Research & Design
OUR CONSULTANTS
 Shannon Halgren, PhD                Katherine Fleming, PhD
   User Experience Research &          User Experience Research, Web 
   Interaction Design                  Technologist, Web Accessibility
   PhD in experimental psychology      PhD in Electrical Engineering and 
   specializing in Human‐Computer      Computer Science
   Interaction
                                     Niya C Sisk, MFA
 Anna Rowe, PhD
                                       Web Design, Blog Design, 
   User Experience Research &          General Communication 
   Interaction Design                  Strategies, Branding
   PhD in experimental psychology      Designer, Writer, Painter
   specializing in Human‐Computer 
   Interaction                       Anne Russell 
 Mekayla Beaver, MS                    Visual & Graphic Design
   User Experience Research &          Painter, Sculptor
   Interaction Design
   MS in Biomedical Engineering
                                      Sage Research & Design
OUR PLEDGE
 We believe in…
  Being flexible
    Projects and goals change, so can the Statement of
    Work once work has begun
  Frequent updates
    We present our work and solicit feedback often
  Client satisfaction
    We’ll do everything in our power to make your project
    a success and leave you wanting more!


                                  Sage Research & Design
CONTENTS
           SERVICES
           EXPERIENCE

           WORK EXAMPLES
           CONSULTANTS

           CONTACT




                         Sage Research & Design
CONTACT INFORMATION

    Sage Research & Design, LLC
             Shannon Halgren, Ph.D.
                720-221-7003
          shannon@sage-research.com
            www.sage-research.com*

    *Our website provides more details about our services,
        experience and links to our full bios and resumes.




                                        Sage Research & Design

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Improve User Experience & Impact of Products

  • 1. IMPROVING THE USER EXPERIENCE & IMPACT OF YOUR PRODUCTS Improving the User Experience and Impact of Your Products Sage Research & Design www.sage‐research.com
  • 2. CONTENTS SERVICES EXPERIENCE WORK EXAMPLES CONSULTANTS CONTACT Sage Research & Design
  • 3. OUR SERVICES Innovation Sessions Fun, visionary brainstorming with product teams or end- users User Experience Research Traditional & customized methodologies Interaction, Web & Visual Design Creative & insightful design solutions based on user research Training Workshops, courses, individual employee training Sage Research & Design
  • 4. UX RESEARCH Some UX Research methodologies we use Research & Ideation Development & Design Product Assessment Innovation Sessions Remote Usability Testing Customer Surveys  Expert UX review Rapid Iterative Usability  Journal Studies Ethnographic  Testing Ethnographic  Interviewing Formal Usability Testing Interviewing Work Observation Participatory Design  Work Observation Focus Groups Usability Reviews Rework & Recall  Customer Surveys Cognitive Modeling/  Remote User Research Research Synthesis Card Sorting Participatory Design Don’t see one that fits your needs? We’ll create one for you!
  • 5. DESIGN Our design services include Wire framing Web design Visual rendering Creating new design directions and futuristic visions Creating visual design style guides Consulting with management to integrate UX design processes Sage Research & Design
  • 6. AND MUCH MORE… Corporate workshops or classes Training junior employees Consulting with management to integrate UX design processes Hourly design consultation Brainstorming sessions Client/consultant co-design sessions Co-design sessions with users Sage Research & Design
  • 7. CONTENTS SERVICES EXPERIENCE WORK EXAMPLES CONSULTANTS CONTACT Sage Research & Design
  • 8. EXPERIENCE WE HAVE EXPERIENCE IMPROVING… Websites, Software  Social Networking & Online Retail &  Medical Device  & Hardware  Communication  Web Applications Software Products Products •Web Development Tools •Mobile Phones •Clothing Retail •Spinal Implants •Graphic Design Tools •PIMs •Online Auctions  •Pain Management •Databases •Social Networking Sites •Online Bartering  •Cochlear Implants •Word Processing •Social Telephony Sites •Financial Services •Orthopedic Positioning     •Televisions Software •Printers •Emergency Management •Information &  Software Application Websites •Website Accessibility Sage Research & Design
  • 9. EXPERIENCE Some of the Companies We’ve Helped… Sage Research & Design
  • 10. CONTENTS SERVICES EXPERIENCE WORK EXAMPLES CONSULTANTS CONTACT Sage Research & Design
  • 11. CLIENT #1 Client Start-up company with a family of hardware & software products for monitoring & controlling household energy consumption Their problem They were creating in-home products to be used by broad user groups and felt that their customer’s user experience was going to make or break them Constraints Low budget Fast turn around needed Most in the company were new to UX principles Sage Research & Design
  • 12. CLIENT #1 What We Did… Interaction Design Expert UX Review Strategic Planning Reviewed all Created specifications Iterative User for thermostat and in- Research Created a 6- product UIs for home display UIs month user obvious UX issues Focus Groups research plan Advised on website UI Focused on how to design & made design Usability Studies Educated execs make the family of change on how to fold Home Visits UX processes diverse products recommendations into their dev. have the same Participatory Design Advised on printed and cycle look and feel online help content Sessions with users Helped hire a senior-level UX employee Sage Research & Design
  • 13. CLIENT #2 Client Start-up web application with over 10 million members Their problem They knew they had user experience issues – most of their customers hadn’t used the site much beyond signing up. But, they couldn’t articulate what the issues were or figure out how to eliminate them Constraints Low budget Fast turn around needed Only 1 junior UX employee on staff Sage Research & Design
  • 14. CLIENT #2 What We Did… Wireframe Key Flows Make Design Change New flows designed based on UX review Consultation Blind Expert Recommendations findings & Visual design UX Review Based on UX recommendations Evaluate true review and Key marketing Interaction design new user informational messages integrated Marketing messages experience meetings with the into design Evaluate web client Designs reiterated and Junior employee site messaging co-designed with the mentoring effectiveness Prioritized action product team Top UX issues items were delivered included Sage Research & Design
  • 15. CLIENT TESTIMONIALS Testimonials Tim Enwall, CEO, Tendril Networks, Inc. "I hired Shannon when I was with Access Graphics and again for Tendril Networks. We found  Shannon's input very helpful and appreciated that she found a way to work within our tight  budget. You'll see upon reviewing her credentials that it'd be pretty hard to find a more  qualified and experienced user interface expert. I highly recommend Shannon."  Elissa Darnell, Director of User Experience, eBay, Inc. “It was a wonderful experience working with Shannon. She took on a challenging project for  us with an uncertain outcome. Her research expertise resulted in a final product that far  exceeded my expectations.  The creativity and customer focus Shannon brought to my  project was impressive! I look forward to working with her again..” Chung Meng Cheong, VP of Products, Jaxtr, Inc. "Thank you … for taking us as a client. You have helped raised our understanding and  expectations for a good user experience, and gave us a great design that will get us there.“ Sage Research & Design
  • 16. CONTENTS SERVICES EXPERIENCE WORK EXAMPLES CONSULTANTS CONTACT Sage Research & Design
  • 17. OUR CONSULTANTS Shannon Halgren, PhD Katherine Fleming, PhD User Experience Research &  User Experience Research, Web  Interaction Design Technologist, Web Accessibility PhD in experimental psychology  PhD in Electrical Engineering and  specializing in Human‐Computer  Computer Science Interaction Niya C Sisk, MFA Anna Rowe, PhD Web Design, Blog Design,  User Experience Research &  General Communication  Interaction Design Strategies, Branding PhD in experimental psychology  Designer, Writer, Painter specializing in Human‐Computer  Interaction Anne Russell  Mekayla Beaver, MS Visual & Graphic Design User Experience Research &  Painter, Sculptor Interaction Design MS in Biomedical Engineering Sage Research & Design
  • 18. OUR PLEDGE We believe in… Being flexible Projects and goals change, so can the Statement of Work once work has begun Frequent updates We present our work and solicit feedback often Client satisfaction We’ll do everything in our power to make your project a success and leave you wanting more! Sage Research & Design
  • 19. CONTENTS SERVICES EXPERIENCE WORK EXAMPLES CONSULTANTS CONTACT Sage Research & Design
  • 20. CONTACT INFORMATION Sage Research & Design, LLC Shannon Halgren, Ph.D. 720-221-7003 shannon@sage-research.com www.sage-research.com* *Our website provides more details about our services, experience and links to our full bios and resumes. Sage Research & Design