This is the slide deck

1. Communication Tools:
Tried and True + New Media
AuSAE Leadership Presentation by Shai Coggins
Manager, Communications & Web Content
Symposium Connecting Up - http://connectingup.org/

2. Programs and
services for
nonprofits
DonorTec,
MatchIT,
National
Directory,
Conference
Twitter:

3. Communications Insights

4. Tried and True
Snail mail
Word of mouth
Print publications
Telephone
Television
Radio

5. New Media
E-newsletters and emails
Social networks
Websites and blogs
SMS / Mobile
Videos and slideshows
Podcasts

6. Traditional media is just like new media, digitised.

7. Insight 1:
It's all Good!
Tried and True New Media
Reaching more people, quicker +
Great for reaching non-techies
targeted
Inexpensive, but needs clearer
More expensive and time lag
guidelines
Tracking challenges May be tracked and measured
Directive Community orientated

8. Mixing It Up!
Tried and True: Print
collateral (bookmark)
New Media: QR code -
linking to mobile page with
invitation to connect with
social platforms

9. Insight 2:
What's The Strategy?
Map out a Communications
Plan/Strategy
How do we know we got
there?
Take the team on the
journey

10. Insight 3:
Take it to the community!
TweetChats
Connecting Up
Groups
MatchIT

11. #npau TweetChat
Wednesdays fortnightly, 3:30 pm AEST
Next one: 21 September 2011

12. Connect with me!
Twitter: @shaicoggins
Email: SC@connectingup.org