2. HISTORY In October 1946, Honda established the Honda Technical Research Institute in Japan, to develop and produce small 2 -cycle motorbike engine Two years later, Honda Motor Company, Ltd. was born, and in 1959 Honda opened its first storefront in Los Angeles with six industrious employees.
6. CORPORATE PROFILE Honda Motor Co, Ltd. Operates under the basic principles of “Respect for the Individual” and “The Three Joys” ---- commonly expressed as The Joy of Buying, The Joy of Selling and The Joy of Creating.