October is Breast Cancer Awareness month and its time to support the cause. Breast cancer awareness and research lead to longer lives for your friends and family, and that’s worth supporting!

1. Breast Cancer Awareness Month: We Can Make A Difference!
Breast cancer affects one in eight women in the US. In 2010 alone, a quarter of a million women were
diagnosed with breast cancer. Twenty-five percent of those women will die. But grim statistics don’t tell
the whole tale. There are plenty of reasons to be optimistic, and plenty of ways to show your optimism!
That’s why this October its time to support the cause. Breast cancer awareness and research lead to
longer lives for your friends and family, and that’s worth supporting!
So how can you help with breast cancer awareness? How can you
help save lives?
The most important thing you can do is just to talk about breast
cancer. Amazingly, many women still don’t seek screening and thus
do not get treatment soon enough. These women indeed have
lower survival rates.
What else can you do? Go pink! Today the pink ribbon and the color
pink is universally associated with breast cancer. When you wear
breast cancer pins or pink ribbon charms or pink bracelets or
whatever you choose, you’re reminding people that there’s hope. You’re reminding people that it’s
possible to save lives, and that it’s their responsibility to help save lives. You’re leading the way by taking
that responsibility on yourself: suggesting, asking, imploring, and shaming others into following your lead.
You don’t need to put on a pink ribbon every day to create awareness. A great way to create awareness is
to put the pink ribbon directly on stuff that you use every day, so you know it will always be there: your
grocery totes, coffee mugs, jogging caps and backpacks can all “wear” the pink ribbon all the time.
When you show your awareness and motivate others to do so, you’ve taken the first step. The next step
is to support research and treatment programs.
So how can you support the cause? How can you save even
more lives?
This October is breast cancer awareness month and it’s a great
opportunity to increase both awareness and funding for the
cause. Hundreds of events are happening around the world,
from the "Avon Walk For Breast Cancer" to "Wear It Pink Day"
in the UK, you can participate in events that help save lives.
Walkathons bring in millions of dollars for breast cancer
research and for support for victims. But if walking isn’t your
thing, there are many activities where you can participate, from
golfing to swimming to biking.
Better yet, if you can’t find the right activity for you, you can organize your own! It’s not too late to get an
event up and running this year. Put one together. Challenge people to do something fun. Take the lead
and save lives! Whatever you decide to do: Go Pink!