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Market Leadership by
Scientific Online Community
       and Open Access

       Andreas-M. Selignow
  at London, Online Information
        3rd October 2009
Market leadership?
•  The journal Atmospheric Chemistry and Physics (ACP) has
   become within 7 years after founding a market leader
1.  In quality: impact factor
2.  In growing rate     6


                                     5


                                     4

                       ACP
                                     3
                       JGR
                       Atmos Envir
                                     2



 Table 1: impact factors             1

 Source: JCR
                                     0
                                     2002   2003   2004   2005   2006   2007   2008   2009
Papers per year                                        Table 2: Amount of
                                                       papers/year. Source:
                                                       JCR and AGU statistics



1000

900

800

700

600
                                                             ACP
500
                                                             Atmos Envir
400

300
                                                             JGR-Atmos
200

100

  0
   2002   2003   2004   2005   2006   2007   2008   2009
The story behind:
Fruits of the the serials crisis
•  Impossibility of buying journals for many libraries
•  Anger and outrage about high revenues of scientific
   publishers among scientists and politicians
•  Idea of Open Access, but no publisher willing to
   implement it
•  Problem: High costs, no way to refinance than grants like
   the humanities.
•  Solution: Publishing by internet, not only used for
   distribution and upcoming web based peer review, but
   also for production
Success from crisis
•  2001 the journal Atmospheric Chemistry and Physics (ACP)
   was founded as an Open Access Journal by EGS, now EGU
   (European Geosciences Union www.egu.eu)
•  2009 it is one of the three leading journals in this area,
   has about 600 papers per year
•  ACP page production is growing about 25 % every year
   and its impact factor reached 4.9
•  The main competitors:
  –  AGU’s Journal of Geophysical Research / D: Atmospheric : about
     1000 papers/year (growing ∼ 15 %), impact factor 3.1 (constant)
  –  Elsevier’s Atmospheric Environment. About 800 papers/yr
     (stagnating), impact factor 2.9 (constant)
Success factors
1.  the early adoption of open access: everybody can cite =>
    maximizing impact factor
2.  a most lean production: service charges < 50 % of ø
3.  elaborated public peer review workflow /discussion journal
    boosts quality
4.  automated editor (and referee) choice for large publications
    (> 60 editors)
5.  integration of institutional sponsors for open access
    publishing (MPG, CNRS INSU, DFG, VW, Univ. Göttingen)
6.  early web 2.0 community building
7.  sophisticated alert services
8.  integrated meeting management system
Lean Publishing System

                           Online Submission
           Registration                              Upload



                                  Survey
   technical            Peer Review    Public Discussion   Chief-Editor o.k.



                                Production
 Upload final version            Typesetting               Accounting



                                Publishing
 Online and/or print        Subscription via shop           Archive
Publication costs

•  Traditional paid journals: Nothing – except colored pages
   etc.
•  Springer Open Choice: 3000 $ (2000 €)
•  de Gruyter: 1750 €
•  ACP: ø 700–1000 €
      •  depending on length and MS preparation (70–150 € per page, up to
         grade of adoption of stylesheet)
      •  Often sponsored
•  See a list of most publishers on
   http://www.sherpa.ac.uk/romeo/PaidOA.html
Elaborated “public” peer review
Traditional peer review

                               Peer
Submission                                            Publication
                              Review



Public peer review

                              Access                     Public                    Final
Submission
                              Review                   Discussion                Publication


 Details on http://www.copernicussystems.net/en/peer-review-und-publishing/public-peer-review/
Public Peer Review

•  After quick access review the article is publicly discussed
   in a forum, also referee reviews are public
•  Advantages:
  –  All “traditional” quality enhancements
  –  transparency via public documented decisions (“Discussion
     journal”, all comments are paginated)
  –  less problems with plagiarism, intrigues and scientific fraud
  –  maximum quality of reviews
  –  low rejection rates (10-20% vs. 30-70%)
  –  Gaining influence on editor’s decision by comments is motivating
     and provides empathy with the journal. The commentor’s affords
     matter!
Automated editor choice
•    Editors are in a (4-)dimensional grid
•    E-Mail to all editors of subject area chosen by author
•    Automatic reminders and widening of subject area
•    Advantage: (nearly) no capacity management; editors feel
     more respected because they are not assigned but asked
COSIS.net

•  Communitiy of 40,000
   active Geoscientists
•  Now opened to all
   sciences and humanities
•  Services for
  –    networking
  –    peer review
  –    conference management
  –    management of
       associations
COSIS.net: enterprise software for
scientific associations / eScience platform

                                     user
Journals               Meetings               Association        Communication
• Online Submission    • Skeleton             • Member           • Social Networking
• Online XML Editor    • Call for Programme     Administration   • Forums, Groups
• Public Peer Review   • Call for Papers      • Elections        • Address books
• Production           • Room Planning        • PR               • Search
• Publication          • Registration         • Website          • Alert-Service
• Metadata-Push        • indiv. Programme     • Newsletter       • RSS
• Accounting           • Abstracts-CD         • Statistics       • Job Portal
                       • Realization          • Awards
                       • Accounting


                                      shop
Sophisticated alert services
•  Daily email alerts only about fields of interest
•  Advantages: consumable portions, “noise” reduction
Conference management as success
factor for journals
•  Conferences produce proceedings, mostly as special
   issues, i.e. more articles
•  Financial contributes / cross-subsidization
•  Conferences are widening contacts for fresh referees
   (session programme => appropriate colleagues), over
   10,000 participants per conference
•  Constitute and strenghen network
•  Updated profiles / addresses once a year
Conclusions

•  Open access journals can reach or outrange traditional
   “A-journals”.
•  Lean production costs and better quality lead to success:
   in quality and quantity – and in economics (> 500,000 $
   turnover of one journal). Open Access is a prospering
   business model.
•  A web community supports the promotion of the papers,
   provides new authors and reviewers, spends ideas for lean
   workflows, and – most important – strengthens empathy
   with the product.
More information
•  http://en.wikipedia.org/wiki/Open_peer_review
•  http://atmos-chem-phys.net (public relations)
•  http://www.cosis.net (register for free)
•  http://www.copernicussystems.net (COSIS.net system provider)
•  http://www.egu.eu (publications)
•  Ulrich Pöschl and Thomas Koop: Interactive open access publishing and
   collaborative peer review for improved scientific communication and quality
   assurance. Information Services & Use 28 (2008) 105–107, DOI 10.3233/
   ISU-2008-0567, IOS Press (and many more by Ulrich Poeschl – initiator and chief
   executive editor of Atmospheric Chemistry and Physics)
•  Data basis for charts: Thomsonreuters’ Journal Citation Report 2002-2008 (JCP),
   journal statistics from www.agu.org, and from www.atmos-chem-phys.net
Thanks for your attention!


Note: COSIS.net is available for all publishers, scientific
associations and institutions, professional conference
                       organizers

 Further information on www.copernicussystems.net
  Ask Andreas at marketing@copernicussystems.net

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Market Leadership by Scientific Online Community and Open Access

  • 1. Market Leadership by Scientific Online Community and Open Access Andreas-M. Selignow at London, Online Information 3rd October 2009
  • 2. Market leadership? •  The journal Atmospheric Chemistry and Physics (ACP) has become within 7 years after founding a market leader 1.  In quality: impact factor 2.  In growing rate 6 5 4 ACP 3 JGR Atmos Envir 2 Table 1: impact factors 1 Source: JCR 0 2002 2003 2004 2005 2006 2007 2008 2009
  • 3. Papers per year Table 2: Amount of papers/year. Source: JCR and AGU statistics 1000 900 800 700 600 ACP 500 Atmos Envir 400 300 JGR-Atmos 200 100 0 2002 2003 2004 2005 2006 2007 2008 2009
  • 4. The story behind: Fruits of the the serials crisis •  Impossibility of buying journals for many libraries •  Anger and outrage about high revenues of scientific publishers among scientists and politicians •  Idea of Open Access, but no publisher willing to implement it •  Problem: High costs, no way to refinance than grants like the humanities. •  Solution: Publishing by internet, not only used for distribution and upcoming web based peer review, but also for production
  • 5. Success from crisis •  2001 the journal Atmospheric Chemistry and Physics (ACP) was founded as an Open Access Journal by EGS, now EGU (European Geosciences Union www.egu.eu) •  2009 it is one of the three leading journals in this area, has about 600 papers per year •  ACP page production is growing about 25 % every year and its impact factor reached 4.9 •  The main competitors: –  AGU’s Journal of Geophysical Research / D: Atmospheric : about 1000 papers/year (growing ∼ 15 %), impact factor 3.1 (constant) –  Elsevier’s Atmospheric Environment. About 800 papers/yr (stagnating), impact factor 2.9 (constant)
  • 6. Success factors 1.  the early adoption of open access: everybody can cite => maximizing impact factor 2.  a most lean production: service charges < 50 % of ø 3.  elaborated public peer review workflow /discussion journal boosts quality 4.  automated editor (and referee) choice for large publications (> 60 editors) 5.  integration of institutional sponsors for open access publishing (MPG, CNRS INSU, DFG, VW, Univ. Göttingen) 6.  early web 2.0 community building 7.  sophisticated alert services 8.  integrated meeting management system
  • 7. Lean Publishing System Online Submission Registration Upload Survey technical Peer Review Public Discussion Chief-Editor o.k. Production Upload final version Typesetting Accounting Publishing Online and/or print Subscription via shop Archive
  • 8. Publication costs •  Traditional paid journals: Nothing – except colored pages etc. •  Springer Open Choice: 3000 $ (2000 €) •  de Gruyter: 1750 € •  ACP: ø 700–1000 € •  depending on length and MS preparation (70–150 € per page, up to grade of adoption of stylesheet) •  Often sponsored •  See a list of most publishers on http://www.sherpa.ac.uk/romeo/PaidOA.html
  • 9. Elaborated “public” peer review Traditional peer review Peer Submission Publication Review Public peer review Access Public Final Submission Review Discussion Publication Details on http://www.copernicussystems.net/en/peer-review-und-publishing/public-peer-review/
  • 10.
  • 11. Public Peer Review •  After quick access review the article is publicly discussed in a forum, also referee reviews are public •  Advantages: –  All “traditional” quality enhancements –  transparency via public documented decisions (“Discussion journal”, all comments are paginated) –  less problems with plagiarism, intrigues and scientific fraud –  maximum quality of reviews –  low rejection rates (10-20% vs. 30-70%) –  Gaining influence on editor’s decision by comments is motivating and provides empathy with the journal. The commentor’s affords matter!
  • 12. Automated editor choice •  Editors are in a (4-)dimensional grid •  E-Mail to all editors of subject area chosen by author •  Automatic reminders and widening of subject area •  Advantage: (nearly) no capacity management; editors feel more respected because they are not assigned but asked
  • 13. COSIS.net •  Communitiy of 40,000 active Geoscientists •  Now opened to all sciences and humanities •  Services for –  networking –  peer review –  conference management –  management of associations
  • 14. COSIS.net: enterprise software for scientific associations / eScience platform user Journals Meetings Association Communication • Online Submission • Skeleton • Member • Social Networking • Online XML Editor • Call for Programme Administration • Forums, Groups • Public Peer Review • Call for Papers • Elections • Address books • Production • Room Planning • PR • Search • Publication • Registration • Website • Alert-Service • Metadata-Push • indiv. Programme • Newsletter • RSS • Accounting • Abstracts-CD • Statistics • Job Portal • Realization • Awards • Accounting shop
  • 15. Sophisticated alert services •  Daily email alerts only about fields of interest •  Advantages: consumable portions, “noise” reduction
  • 16. Conference management as success factor for journals •  Conferences produce proceedings, mostly as special issues, i.e. more articles •  Financial contributes / cross-subsidization •  Conferences are widening contacts for fresh referees (session programme => appropriate colleagues), over 10,000 participants per conference •  Constitute and strenghen network •  Updated profiles / addresses once a year
  • 17. Conclusions •  Open access journals can reach or outrange traditional “A-journals”. •  Lean production costs and better quality lead to success: in quality and quantity – and in economics (> 500,000 $ turnover of one journal). Open Access is a prospering business model. •  A web community supports the promotion of the papers, provides new authors and reviewers, spends ideas for lean workflows, and – most important – strengthens empathy with the product.
  • 18. More information •  http://en.wikipedia.org/wiki/Open_peer_review •  http://atmos-chem-phys.net (public relations) •  http://www.cosis.net (register for free) •  http://www.copernicussystems.net (COSIS.net system provider) •  http://www.egu.eu (publications) •  Ulrich Pöschl and Thomas Koop: Interactive open access publishing and collaborative peer review for improved scientific communication and quality assurance. Information Services & Use 28 (2008) 105–107, DOI 10.3233/ ISU-2008-0567, IOS Press (and many more by Ulrich Poeschl – initiator and chief executive editor of Atmospheric Chemistry and Physics) •  Data basis for charts: Thomsonreuters’ Journal Citation Report 2002-2008 (JCP), journal statistics from www.agu.org, and from www.atmos-chem-phys.net
  • 19. Thanks for your attention! Note: COSIS.net is available for all publishers, scientific associations and institutions, professional conference organizers Further information on www.copernicussystems.net Ask Andreas at marketing@copernicussystems.net