2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
how to sell pi coins effectively (from 50 - 100k pi)DOT TECH
Anywhere in the world, including Africa, America, and Europe, you can sell Pi Network Coins online and receive cash through online payment options.
Pi has not yet been launched on any exchange because we are currently using the confined Mainnet. The planned launch date for Pi is June 28, 2026.
Reselling to investors who want to hold until the mainnet launch in 2026 is currently the sole way to sell.
Consequently, right now. All you need to do is select the right pi network provider.
Who is a pi merchant?
An individual who buys coins from miners on the pi network and resells them to investors hoping to hang onto them until the mainnet is launched is known as a pi merchant.
debuts.
I'll provide you the what'sapp number.
+12349014282
Financial Assets: Debit vs Equity Securities.pptxWrito-Finance
financial assets represent claim for future benefit or cash. Financial assets are formed by establishing contracts between participants. These financial assets are used for collection of huge amounts of money for business purposes.
Two major Types: Debt Securities and Equity Securities.
Debt Securities are Also known as fixed-income securities or instruments. The type of assets is formed by establishing contracts between investor and issuer of the asset.
• The first type of Debit securities is BONDS. Bonds are issued by corporations and government (both local and national government).
• The second important type of Debit security is NOTES. Apart from similarities associated with notes and bonds, notes have shorter term maturity.
• The 3rd important type of Debit security is TRESURY BILLS. These securities have short-term ranging from three months, six months, and one year. Issuer of such securities are governments.
• Above discussed debit securities are mostly issued by governments and corporations. CERTIFICATE OF DEPOSITS CDs are issued by Banks and Financial Institutions. Risk factor associated with CDs gets reduced when issued by reputable institutions or Banks.
Following are the risk attached with debt securities: Credit risk, interest rate risk and currency risk
There are no fixed maturity dates in such securities, and asset’s value is determined by company’s performance. There are two major types of equity securities: common stock and preferred stock.
Common Stock: These are simple equity securities and bear no complexities which the preferred stock bears. Holders of such securities or instrument have the voting rights when it comes to select the company’s board of director or the business decisions to be made.
Preferred Stock: Preferred stocks are sometime referred to as hybrid securities, because it contains elements of both debit security and equity security. Preferred stock confers ownership rights to security holder that is why it is equity instrument
<a href="https://www.writofinance.com/equity-securities-features-types-risk/" >Equity securities </a> as a whole is used for capital funding for companies. Companies have multiple expenses to cover. Potential growth of company is required in competitive market. So, these securities are used for capital generation, and then uses it for company’s growth.
Concluding remarks
Both are employed in business. Businesses are often established through debit securities, then what is the need for equity securities. Companies have to cover multiple expenses and expansion of business. They can also use equity instruments for repayment of debits. So, there are multiple uses for securities. As an investor, you need tools for analysis. Investment decisions are made by carefully analyzing the market. For better analysis of the stock market, investors often employ financial analysis of companies.
Abhay Bhutada, the Managing Director of Poonawalla Fincorp Limited, is an accomplished leader with over 15 years of experience in commercial and retail lending. A Qualified Chartered Accountant, he has been pivotal in leveraging technology to enhance financial services. Starting his career at Bank of India, he later founded TAB Capital Limited and co-founded Poonawalla Finance Private Limited, emphasizing digital lending. Under his leadership, Poonawalla Fincorp achieved a 'AAA' credit rating, integrating acquisitions and emphasizing corporate governance. Actively involved in industry forums and CSR initiatives, Abhay has been recognized with awards like "Young Entrepreneur of India 2017" and "40 under 40 Most Influential Leader for 2020-21." Personally, he values mindfulness, enjoys gardening, yoga, and sees every day as an opportunity for growth and improvement.
Lecture slide titled Fraud Risk Mitigation, Webinar Lecture Delivered at the Society for West African Internal Audit Practitioners (SWAIAP) on Wednesday, November 8, 2023.
BONKMILLON Unleashes Its Bonkers Potential on Solana.pdfcoingabbar
Introducing BONKMILLON - The Most Bonkers Meme Coin Yet
Let's be real for a second – the world of meme coins can feel like a bit of a circus at times. Every other day, there's a new token promising to take you "to the moon" or offering some groundbreaking utility that'll change the game forever. But how many of them actually deliver on that hype?
where can I find a legit pi merchant onlineDOT TECH
Yes. This is very easy what you need is a recommendation from someone who has successfully traded pi coins before with a merchant.
Who is a pi merchant?
A pi merchant is someone who buys pi network coins and resell them to Investors looking forward to hold thousands of pi coins before the open mainnet.
I will leave the what'sapp contact of my personal pi merchant to trade with
+12349014282
2. Elemental Economics - Mineral demand.pdfNeal Brewster
After this second you should be able to: Explain the main determinants of demand for any mineral product, and their relative importance; recognise and explain how demand for any product is likely to change with economic activity; recognise and explain the roles of technology and relative prices in influencing demand; be able to explain the differences between the rates of growth of demand for different products.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
how to sell pi coins effectively (from 50 - 100k pi)DOT TECH
Anywhere in the world, including Africa, America, and Europe, you can sell Pi Network Coins online and receive cash through online payment options.
Pi has not yet been launched on any exchange because we are currently using the confined Mainnet. The planned launch date for Pi is June 28, 2026.
Reselling to investors who want to hold until the mainnet launch in 2026 is currently the sole way to sell.
Consequently, right now. All you need to do is select the right pi network provider.
Who is a pi merchant?
An individual who buys coins from miners on the pi network and resells them to investors hoping to hang onto them until the mainnet is launched is known as a pi merchant.
debuts.
I'll provide you the what'sapp number.
+12349014282
Financial Assets: Debit vs Equity Securities.pptxWrito-Finance
financial assets represent claim for future benefit or cash. Financial assets are formed by establishing contracts between participants. These financial assets are used for collection of huge amounts of money for business purposes.
Two major Types: Debt Securities and Equity Securities.
Debt Securities are Also known as fixed-income securities or instruments. The type of assets is formed by establishing contracts between investor and issuer of the asset.
• The first type of Debit securities is BONDS. Bonds are issued by corporations and government (both local and national government).
• The second important type of Debit security is NOTES. Apart from similarities associated with notes and bonds, notes have shorter term maturity.
• The 3rd important type of Debit security is TRESURY BILLS. These securities have short-term ranging from three months, six months, and one year. Issuer of such securities are governments.
• Above discussed debit securities are mostly issued by governments and corporations. CERTIFICATE OF DEPOSITS CDs are issued by Banks and Financial Institutions. Risk factor associated with CDs gets reduced when issued by reputable institutions or Banks.
Following are the risk attached with debt securities: Credit risk, interest rate risk and currency risk
There are no fixed maturity dates in such securities, and asset’s value is determined by company’s performance. There are two major types of equity securities: common stock and preferred stock.
Common Stock: These are simple equity securities and bear no complexities which the preferred stock bears. Holders of such securities or instrument have the voting rights when it comes to select the company’s board of director or the business decisions to be made.
Preferred Stock: Preferred stocks are sometime referred to as hybrid securities, because it contains elements of both debit security and equity security. Preferred stock confers ownership rights to security holder that is why it is equity instrument
<a href="https://www.writofinance.com/equity-securities-features-types-risk/" >Equity securities </a> as a whole is used for capital funding for companies. Companies have multiple expenses to cover. Potential growth of company is required in competitive market. So, these securities are used for capital generation, and then uses it for company’s growth.
Concluding remarks
Both are employed in business. Businesses are often established through debit securities, then what is the need for equity securities. Companies have to cover multiple expenses and expansion of business. They can also use equity instruments for repayment of debits. So, there are multiple uses for securities. As an investor, you need tools for analysis. Investment decisions are made by carefully analyzing the market. For better analysis of the stock market, investors often employ financial analysis of companies.
Abhay Bhutada, the Managing Director of Poonawalla Fincorp Limited, is an accomplished leader with over 15 years of experience in commercial and retail lending. A Qualified Chartered Accountant, he has been pivotal in leveraging technology to enhance financial services. Starting his career at Bank of India, he later founded TAB Capital Limited and co-founded Poonawalla Finance Private Limited, emphasizing digital lending. Under his leadership, Poonawalla Fincorp achieved a 'AAA' credit rating, integrating acquisitions and emphasizing corporate governance. Actively involved in industry forums and CSR initiatives, Abhay has been recognized with awards like "Young Entrepreneur of India 2017" and "40 under 40 Most Influential Leader for 2020-21." Personally, he values mindfulness, enjoys gardening, yoga, and sees every day as an opportunity for growth and improvement.
Lecture slide titled Fraud Risk Mitigation, Webinar Lecture Delivered at the Society for West African Internal Audit Practitioners (SWAIAP) on Wednesday, November 8, 2023.
BONKMILLON Unleashes Its Bonkers Potential on Solana.pdfcoingabbar
Introducing BONKMILLON - The Most Bonkers Meme Coin Yet
Let's be real for a second – the world of meme coins can feel like a bit of a circus at times. Every other day, there's a new token promising to take you "to the moon" or offering some groundbreaking utility that'll change the game forever. But how many of them actually deliver on that hype?
where can I find a legit pi merchant onlineDOT TECH
Yes. This is very easy what you need is a recommendation from someone who has successfully traded pi coins before with a merchant.
Who is a pi merchant?
A pi merchant is someone who buys pi network coins and resell them to Investors looking forward to hold thousands of pi coins before the open mainnet.
I will leave the what'sapp contact of my personal pi merchant to trade with
+12349014282
2. Elemental Economics - Mineral demand.pdfNeal Brewster
After this second you should be able to: Explain the main determinants of demand for any mineral product, and their relative importance; recognise and explain how demand for any product is likely to change with economic activity; recognise and explain the roles of technology and relative prices in influencing demand; be able to explain the differences between the rates of growth of demand for different products.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
This video by Simplilearn will explain to you Introduction to C Programming Language. Introduction to C Programming Language Tutorial For Beginners will explain to you the C language's history, C's importance, its features, real-world applications, and some of its advantages and disadvantages.
00:00 Introduction to C
1:42-History of C language
Dennis Ritchie, a computer scientist, could identify the gaps and tap out the best features from both B and BCPL languages to invent a new hybrid.
Hence, C was born in 1972 at Bell Laboratories. A remarkably simple and highly readable programming language resulted in groundbreaking advancements in the IT industry.
2:48-Importance and unraveling the powerful capabilities of C,
The widespread use of C started to take over the IT industry. Unraveling the potential of C, the designers began to discover new possibilities that led them to focus on the big picture.
3:56-C's cutting-edge features
The designers at Bell Laboratories ensured that their programming language solved the issues with B and BCPL and the ones they had foreseen.
6:35-The popular real-world applications of C
-UNIX operating system
-google file system
-Mozilla
-Graphical user interface
8:30-The advantages and disadvantages of C
10:34-The popular IT companies and their domains that employ C
· MasterCard
· IBM
· Flipkart
· Dell
· Twitter
· GitHub and twitch
11:09-First c program.
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Dennis Ritchie, a computer scientist, was able to identify the gaps and tap out the best features from both B and BCPL languages to invent a new hybrid.
Hence, C was born in 1972 at Bell Laboratories. A remarkably simple and highly readable programming language resulted in groundbreaking advancements in the IT industry.
✅What is C++ Programming?
C++ is an enhanced and extended version of C programming language, developed by Bjarne Stroustrup in 1979 as part of his Ph.D. project. Bjarne developed what he called ‘C with Classes’ (later renamed C++) because he felt limited by the existing programming languages that were not ideal for large scale projects. He used C to build what he wanted because C was already a general-purpose language that was efficient and fast in its operations.
✅C++ Career Prospects:
With just C++ programming expertise, you will have excellent job opportunities, salaries, and career prospects. However, for a career based on programming languages such as Java and Python (which are in more demand than C++) or for careers based on front-end, back-end, and full-stack
2. BNU Timeline
01
02
Global Network – CGD Group
03 Promoting Cross-Border Business
04
BNU Today
2
06
07 Macao: SINO-Lusophone Financial Platform
08
Guandong-Macao In-Depht Cooperation
Zone in Hengqin
09
TOPICS
SMEA – Small & Medium Enterprises Area
05 The Guandong-Hong Kong-Macao Greater
Bay Area(GAB)
10
Macao Banking System
Macao: BNU Trade Finance Products
“1+4” Diversified Development Strategy
11
3. 1
BNU Timeline
For over a century, as both a commercial and issuing bank, BNU has been part of the growth of the financial life of Macao.
3
BNU original building in 1926
1864
BNU was founded in Lisbon, Portugal, to act as an
issuing bank in the Portuguese overseas territories and
contribute to its economic development.
Macao branch was opened as the first bank in Macau with exclusive
permission to issue banknotes - the patacas - aiming to establish a
monetary system in the territory.
BNU iconic building is inaugurated. BNU’s head office
remains in the same location since then.
BNU merges with CGD – Portuguese State-owned bank - and
becomes a bank incorporated in Macao SAR. An agreement was
signed with the Macau SAR Government whereby BNU also
remains as an Agent of the Treasury.
Establishment of BNU Shanghai Representative Office.
BNU has been at the forefront of the development
of the Macau financial system, supporting its
people and businesses throughout the decades.
Opening of BNU Hengqin Branch.
2018
Expansion of the branch
network in Macau. 2020 BNU signed the renewal for the Authorized Issuing
Bank Macao SAR for another 10 years, until 2030.
BNU awarded with an Industrial and
Commercial Merit Medal by Macao SAR
Chief Executive.
BNU headquarters as of today
3
BNU completed the expansion and modernization of its
headquarters, continuing to be a landmark in Macao´s city center.
1902
BNU confirmed to remain a note issuing bank
after the handover.
2011
1926
2001
1995
1997
2006
2017
1930’s
1990’s
2022
BNU Celebrates its 120th
Anniversary
BNU launches BNU Pay
4. 1
BNU Timeline
4
1864
BNU was established in Lisbon, Portugal, with the objective of acting
as an issuing bank in the Portuguese overseas territories and to
contribute to their economic development.
1902
.
Expanded its network in Portugal, overseas territories and foreign countries,
becoming the issuing bank.
Macao branch was opened in 1902 and issued the first banknotes in Macao three
years later in 1905.
BNU former headquarters in Lisbon
5. 1
BNU Timeline
5
1930´s -1990´s
BNU has been at the forefront of the development of the Macau financial system,
supporting its people and businesses throughout the decades.
In 1988, Caixa Geral de Depósitos acquired the majority of the capital of Banco
Nacional Ultramarino, with the Portuguese Republic becoming its sole shareholder.
BNU focuses its commercial and banking activity on supporting and developing the
SME sector and on diversifying other areas of business.
1995-1997
BNU Macau confirmed as a note issuing bank. The
authorization has been extended in 2010 and 2020.
BNU completed the expansion of its headquarters,
with a modern skyscraper rising above its original
facade and columns, and continues to be a landmark
in Macau´s city center.
6. 1
BNU Timeline
6
6
2001
BNU merges with CGD by incorporation of BNU into CGD.
BNU Macau Branch becomes a bank incorporated in Macau SAR, retaining the name Banco Nacional
Ultramarino S.A. and being a wholly-owned subsidiary of CGD.
Agreement signed with the Macao SAR Government whereby BNU remains as an Agent of the Treasury.
2006-2019
Opening of the representative office in Shanghai in 2006.
In 2011, BNU was awarded with the Industrial and Commercial Merit Medal by
Macao SAR Chief Executive.
Opening of the branch in Hengqin in 2017.
Expansion of the network of branches in Macao (#20).
7. 1
BNU Timeline
7
7
2020
BNU signed the renewal of the Authorized Issuing Bank contract by the Government of the Macau
Special Administrative Region (Macao SAR) for another 10 years.
2022-2023
BNU celebrates its 120th Anniversary
BNU launches BNU Pay
BNU distinguished
with the “Silver Lotus
Medal of Honor”
8. 2
BNU Today
8
Data as of 31 Dec. 2023
Nowadays, BNU retains its status as one of the main banks of the Macao SAR, serving
around a third of Macao’s population.
8
Local Network: 17 Branches (1 branch in Hengqin- Mainland China);
221 ATM; 483 Employees
Active customers: 163,500; Represents around 24% of the population.
Total assets (M€) Net income (M€) Loan to Deposit Cost to Income ROE ROA
5,929 67.0 72.9% 34.6% 9.2% 1.1%
9. 2
BNU Today
9
BNU Business focuses on 5 main commercial areas: Retail, Private Banking, SME, Large
Corporate, and Hospitality and Gaming, with specialized teams in each area.
Business
Corporate Large Corporate
Retail
Retail Customers
- Affluent clients under
Advantage brand
- Retail banking
services and consumer
lending
- Individual RMB
Business
Small-and medium-
sized enterprises
-Merchant Acquiring
-Credit facilities
-Trade finance
-Equipment Leasing
Large enterprises
such as universities,
utilities, listed
companies
-Project finance
-Syndicated loans
Private
Private
- Asset management
and investment areas
- Introduction of
innovative investment
products & services
Gaming & Hospitality
Large enterprises
related with Gaming
such as casinos and also
Institutional Customers
-credit facilities,
deposits
-other relevant banking
services
Supporting Infrastructure
9
10. 3
Global Network – CGD Group
10
BNU is part of Caixa Geral de Depósitos (CGD Group) one of the biggest financial institutions in Europe, with a global
network in 4 continents in Europa, Asia, Africa and the Americas.
BNU is in a strategic position to act as a bridge between Macao/China and the Portuguese Speaking Countries and to
the wider economic areas to which they are connected.
AFRICA (Angola, Mozambique, Cape Verde & São Tomé and Principe)
10
… in particular with the Portuguese-Speaking Countries
Connection to economies with 750
million consumers
Portuguese is the 1st language on
the Southern Hemisphere
Population: 293 millions
BNU connects its clients to the World
EUROPE (Portugal, Germany, Belgium, France, Luxemburg , United Kingdom and Switzerland)
PORTUGAL
CHINA/MACAU
EAST –TIMOR
Source: Banco de Portugal, Publicação Lusofonia Outubro de 2018. * Data from 2017. Combined Population of the PSC n 2020 – Publicação Lusofonia. Every PSC + EU market Observatório da Língua Portuguesa 10
BRAZIL
11. Portuguese Speaking Countries
CGD Global network provides BNU with a
multichannel communication platform,
which allows the exchange of market
information and business opportunities
between Macau/China and the Portuguese
Speaking Countries.
3
Global Network – CGD Group
11
11
BNU is strategically positioned to explore synergies for triangular financial operations involving
China, Macao & PSC
BNU opened the Shanghai representative office in
2006 and signed a cooperation protocol with BOC
Macau in June 2015. This Protocol aims to contribute
to the enhancement of Macau as a financial platform
between China and the Portuguese Speaking
Countries (PSCs).
China
Guangdong Province – GBA
In January 2017, BNU opened Hengqin
Branch to work as a bridge for economic
and financial cooperation between
Chinese & PSCs companies.
12. 4
12
AREA
33 sq km
Macao Peninsula, Taipa and Coloane Islands and new landfill areas
POPULATION 683.7 thousand inhabitants (4ºQ 2023)
ECONOMY
Macao has achieved extraordinary economic performance over the
past 2 decades. GDP increased from MOP 51.9billions in 1999 to
MOP 434.billions in 2019, an average annual growth rate of 11.9%.
With the pandemic, the economy suffered a hard impact. In 2020,
GDP fell by 56.3%, with the annual gross revenue from the Game
falling by 79.3% and the total number of tourists falling by 85.6%,
compared to 2019 when the territory received almost 40mio visitors. In
2021, the economy recovered slightly, GDP increased by 18% and
gross annual gaming revenue increased by 43.7% (however, only 30%
of 2019 revenue). The number of tourists grew 30.7% compared to
2020 (20% of the number of visitors in 2019). In 2022, GDP fell by
23.4%. With the end of restrictions in China, Macao and Hong Kong at
the end of 2022, the GDP grew up 80.5% in 2023 and it is expected
to grow 27.2% for 2024 (IMF).
MONETARY
SYSTEM
The Macao Pataca (MOP) is pegged to the Hong Kong Dollar (HKD).
1HKD = 1.03MOP
BNU and the BOC branch in Macao are the local currency issuing
banks.
Brief description of the RAEM
Source: DSEC & EIU
Macao Banking System
13. 4
13
Source: AMCM & DSEC, as of 31 Dec. 2023
2023 MOP (Mio)
Annual change
rate (%)
TOTAL ASSETS 2,428,142 -6.2
DEPOSITS 1,223,403 -3.0
LOANS 1,093,333 -14.2
2023 TOTAL
BANKS 32
EMPLOYEES 7,249
BRANCHES 263 (2022)
• Macao's banking system is supervised by the Macau Monetary Authority (AMCM), under the 1993 Legal Regime
of the Financial System (RJSF), the general legal framework applicable to financial activities in Macao, with the
exception of the insurance sector, regulated by other legal degrees.
• The RJSF adopts the regulatory principles and guidelines recommended by the Basel Committee on Banking
Supervision, bearing in mind the experiences of the European Community and the financial systems in other
jurisdictions with which Macao has more affinities.
• Currently there are 32 banks in Macau: 12 banks headquartered in the territory and 20 banks headquartered abroad.
Macao Banking System
14. 14
5
SMEA - Small & Medium Enterprises Area
What is SMEA and what are the SME Strategic Priorities?
Promote and develop business with existing and new SME customers
at branches level;
Active promotion of the Macao SAR’s SME supporting loan and other
subsidies;
Support to branches for any Commercial Campaigns relating to
SMEs;
Support to branches for the POS/e-channels business to SMEs;
Promote SME insurance;
Preparing and approving (or recommending) SME credit;
Reactivation of existing inactive customers at branches.
SMEA – Small & Medium Enterprises Area was created to support the SME business in the Retail Area, its
main tasks being the following:
15. 15
5
SMEA - Small & Medium Enterprises Area
Why are SME so important?
• Small and medium sized enterprises (SME) still maintain an important role in the
Government plan for Macau’s economy as they contribute to a significant share of
the economic development and employment.
• Supporting the development of SMEs is always one of the long-term
diversification of growth policy of the Macao SAR
• BNU, as the Issuing Bank of Macao SAR, it is always a strategy in supporting the
Macao SAR to develop the economy of Macao. It is one of the strategy of BNU to
do more business with the bank’s SME customers as well as new customers.
What is the SME definition from Macau Economic and Technological Development Bureau?
Micro and SME: enterprise operated by a corporate commercial entrepreneur or legal person that meets all of the
following requirements:
• Registered in DSF (“Direção dos Serviços de Finanças”) for fiscal purpose;
• Staff headcount until 100;
• Staff members referred in previous paragraph perform its activity in the Macao Special Administrative Region;
• More than 50% of the enterprise's capital must be owned by a Macao Resident.
16. 16
5
SMEA - Small & Medium Enterprises Area
What connections does SMEA has outside Macao?
• Increase synergies between SMEA and BNU Hengqin in the
cross border business SMEA through BNU Hengqin, helps the
SME customers in the new cooperation zone in Hengqin;
• BNU and SMEA can play a supporting role for all companies
who intend to do business in Greater Bay Area;
• Increase synergies between SMEA and the Portuguese
speaking countries taking advantage of belonging to Group
Caixa Geral de Depósitos (CGD);
• SMEA through the different Banks owned by CGD, can help
the SME customers doing business in Portuguese-speaking
countries;
• BNU and SMEA are the ideal partner to support those who
have companies in Portugal and in other Portuguese-
speaking countries. Macau is the ideal gateway for
companies in the Portuguese-speaking countries to enter
the Chinese market, in particular those who intend to do
business in the Guangdong-Hong Kong-Macao Greater Bay
Area (GBA);
17. 17
6
SMEA - Small & Medium Enterprises Area
What are the SME Products & Services?
• SME corporate loan;
• Overdraft;
• Revolving facilities;
• Financial leasing;
• General insurance;
• Acquiring: POS /mobile payments Payroll;
• BOB (Business Online Banking);
• Sole Proprietorship Debit Card;
• Corporate Credit Card;
• Macao SAR’s SME program for supporting loans and other subsidies;
18. 6
BNU Credit Facilities
18
BNU designs solutions that meets your financial requirements in terms of utilization of
funds, repayment schedule, interest rate and currency of the loan.
19. 6
BNU Credit Facilities
19
BNU designs solutions that meets your financial requirements in terms of utilization of
funds, repayment schedule, interest rate and currency of the loan.
20. 6
Trade Finance Solutions
20
Trade Finance Solutions
Documentary Trust Receipt
Negotiation Of
Export Documents
Import/Export Bill For Collection
BNU provides a comprehensive trade finance package and delivers it with high efficiency,
flexibility, excellent service and prompt execution.
21. 6
Letter of Credit (LC)
21
BNU provides a comprehensive trade finance package and delivers it with high
efficiency, flexibility, excellent service and prompt execution.
22. 6
Telegraphic Transfer (TT) followed by Loan
22
BNU provides a comprehensive trade finance package and delivers it with high
efficiency, flexibility, excellent service and prompt execution.
23. 6
Trust Receipt (TR)
23
BNU provides a comprehensive trade finance package and delivers it with high
efficiency, flexibility, excellent service and prompt execution.
25. 7
25
World Center for Tourism & Leisure
MAIN ADVANTAGES OF MACAO
Free port with
efficient and
expeditious
customs
clearance
rules
Freedom of
capital
movement with
low income tax
rates
Lusophone
cultural,
linguistic and
legal matrix
Market
economy with
easy access to
Mainland
China
Economic & Trade Cooperation Platform
between China and the PSCs
Base of multiple cultures
MACAO: SINO-LUSOPHONE FINANCIAL PLATFORM
26. 7
26
MACAO TAX SYSTEM
PROFITS
0% to 12%
PROFESSIONAL
TAX
0% to 12%
Contribution for
Social Security
MOP30 + 60 /
month
(company and
staff)
DIVIDEND TAX
0%
Source: IPIM, BNU
Macao has a simple tax regime with a low tax burden:
• Supplementary income tax (on profits) and professional
tax have a maximum rate of 12% (currently after
deductions the maximum rate of professional tax is 6%);
• The industrial contribution to most commercial activities is
around 300 MOP annually;
• There are no taxes on capital gains or dividends;
• No VAT and reduced Social Security taxes (MOP90/month);
MACAO: SINO-LUSOPHONE FINANCIAL PLATFORM
27. 7
27
Macao banks can support companies in setting up business in Macao and identifying
potential partners:
Simple and quick to establish a company in Macao;
Simple taxation system (no tax on capital gains, dividends and interest, IMI and IVA) and very
competitive corporate income tax rates;
Continental Law (basic law similar to Portuguese);
Good infrastructure, connectivity with China and access to major air hubs;
Access to good financial services and support services (accountants, lawyers, logistics
companies, etc.);
Good quality of life for expatriates, with Macao being one of the safest places to live;
Access to investment incentives for Companies and SMEs;
GBA market access, Industry, R&D, Innovation Center and Shared Services/Data Processing
Centers;
Lower cost to rent a house in Macao compared to Hong Kong;
Proximity to one of the main logistics centers for supply and purchases;
25%
17%
16.5%
12%
Corporate
Income tax
Macao
45%
22%
15%
12%
Professional tax
Hong Kong
Singapore
Mainland China
Macao
Hong Kong
Singapore
Mainland China
MACAO: SINO-LUSOPHONE FINANCIAL PLATFORM
28. 8
28
Portugal |Portuguese Speaking Countries (PSC)|
Other CGD Banks / Rep. Offices
PRC-GBA – MACAU – PSC/Other CountriesPSC/Other Countries – MACAU –
PRC-GBA
BNU – BOC Macau, June 2015
BNU – CGD Group, June 2018
BNU – ICBC Beijing, September 2019
BNU – IPIM, October 2019
BNU – ICBC Macau , April 2020
Several agreements/partnerships have been signed to facilitate business between China & PSC.
28
Promoting Cross Border Business
29. 29
Chinese companies
& entrepreneurs
looking for
partnerships in
PSC
PSC companies &
entrepreneurs
looking for
partnerships in
China
POTENTIAL
BUSINESS
PARTNERS
PSC Macau / China
POTENTIAL
BUSINESS
PARTNERS
PSC
China / Macau
8
Promoting Cross Border Business
Several agreements/partnerships have been signed to facilitate business between China & PSC.
30. 9
Macao SAR – One Center, One Platform, One Base
A springboard to connect West and East with a unique strategic location.
World Center for Tourism & Leisure;
Economic and trade cooperation platform for China and
Portuguese-speaking countries
Base of multiple cultures’ co-existence with Chinese
culture as the mainstream.
Macao SAR Advantages to attract investors:
• The only city in GBA with close ties with Portuguese
speaking countries therefore, inherent advantages in
the development of investment products related to
PSC;
• Free-trade port;
• No foreign exchange controls;
• Market economy - Out of 180 economies Macau
ranks 35th in the 2020 Economic Freedom Index
and 9th among the 42 economies of Asia-Pacific
• Efficient and expeditious customs clearance rules;
• Low taxation rates
30
31. 9
31
Financial
center
High
Technolo
gy Center
Integrated Zone:
education, business,
culture, creative
industries, science
and R&D technology
Entertainment
Hengqin New Area
• Officially established in 2009, Hengqin New Area is one of three Free Trade
Zones in Guangdong Province, the others being Nansha (Guangzhou) and
Qianhai (Shenzhen).
Main goals
• Demonstration area for exploring the new cooperation model
under “one country, two systems”, with the aim of attracting
international business and becoming a service base to support
the diversification of Macao's economy and increase
regional cooperation ;
• Pilot area for deepening the opening to the outside world and
for technological innovation;
• New platform to boost the upgrading of industries in the region
on the west bank of the Pearl River estuary.
GUANGDONG-MACAO IN-DEPTH COOPERATION ZONE IN HENGQIN
32. 9
32
Macao Companies Projects
1) Serensia Woods (~2022)
2) TCM Park (partial opening)
3) WePark (~2023) e GrandMixC (~2023)
4) Macau New Neighborhood (~2024)
5) German Town (~2023)
6) Macau Cable TV (~2022)
7) Grand Central (~2022) e Star Mall (~2022)
8) Ponto (open)
9) Shun Tak (~2022)
10) Jimei JV Hengqin Headqarters Building
(aberto)
11) Nam Kwong (~2022)
12) Macau University (open)
13) Galaxy (construction not started yet)
Source : GW Investment Consulting
Different
Macau
Companies
have already
invested in
Hengqin or
intend to do
so
GUANGDONG-MACAO IN-DEPTH COOPERATION ZONE IN HENGQIN
33. 9
33
In 2017 BNU opened Hengqin branch to extend the banking services to China and explore the
synergies for triangular financial operations involving China, Macao, PSC and other markets.
• BNU Hengqin can serve as a strong platform between PSCs and China;
• BNU has been in the region for 120 years
• The Belt and Road Initiative and the GBA development has been
attracting investment and increasing trade volumes between China and
PSCs.
• As of February 2023, 5,396 Macao based companies have established
in Hengqin, with a registered total capital of Mop 46.1 Billion;
• As per Zhuhai Government, the companies from Macao represent 60%
of local foreign-funded enterprises;
• BNU Hengqin targets Macao residents and foreigners that want to invest
in the GBA and expand their businesses to China;
• Our branch in Hengqin provides individual and corporate credit facilities.
BNU Hengqin’s Branch Advantages
Doorway to enter GBA and China
Investment from Macao
Different Market Segmentation
Unique Position
BNU Hengqin
Branch
33
GUANGDONG-MACAO IN-DEPTH COOPERATION ZONE IN HENGQIN
34. 9
34
Zhuhai Special Economic Zone (SEZ):
GDP: RMB 404.5 Billion as of 2022
Located in Guangdong Province, contiguously to Macao SAR;
One of China’s first Special Economic Zones (SEZ), established in 1980
Area: 1,736 km2
Population: 2.4 Million
Zhuhai is home to thousands of small- and medium-size companies, as well as major projects of over 50
Fortune 500 companies and over 12,000 foreign direct investment projects, generated from over 70 countries
and regions.
GUANGDONG-MACAO IN-DEPTH COOPERATION ZONE IN HENGQIN
35. 9
GUANGDONG-MACAO IN-DEPTH COOPERATION ZONE IN HENGQIN
35
• 1 of 3 FTZ of Guangdong, a New Area of Zhuhai, formally established in 2015
(the others are Guangzhou Nansha New Area & Shenzhen Qianhai and
Shekou Industrial Zone)
• 200 meters away from Taipa (Macao)
• Area: 106.5 km2 (3 x Macau SAR area)
• GDP: RMB 109.1 Billion as of 2023 Q1 (an annual average increase of 3.8%)
Attract internacional businesses and become a service,
recreational and travel base between China and other
countries, and support Macao’s economic diversification
through non-gaming activities and increased regional
cooperation. It has been developing its industries in the
fields of commercial and financial services, tourism, leisure,
healthcare, culture, science, education, and hi-tech.
The Hengqin (FTZ) aims to:
Finance
Center
Entertainment
Integrated zone:
education, business,
cultural, creative,
scientific, tech R&D
High Tech
Center
Hengqin Free Trade Zone (FTZ)
36. 9
GUANGDONG-MACAO IN-DEPTH COOPERATION ZONE IN HENGQIN
36
Hengqin General Development Plan
Hengqin
Projects in Development
Already in Hengqin FTZ
• Chimelong International Ocean Tourist Resort;
• District (Hengqin Convention & Exhibitio Shizimen Central
Business n Center);
• Traditional Chinese Medicine (TCM) Science & Technology
Industrial Park of Cooperation between Guangdong & Macao
(GMTCM Park);
• Yacht Marina and Yacht Industry Demonstration Base
• Hengqin Financial Island;
• Hengqin Port Transport Hub (Direct connection by train with Guangzhou and other GBA cities. Guangzhou-Zhuhai Intercity Mass Rapid
Transit will extend to Hengqin port and link with Macao’s light rail system, resulting in closer transportation links between Macao and other
GBA cities);
• Hengqin (Legend Pondo Friendship) Square (being developed by Macao Lai leng Investment Company. It contains a large shopping mall,
retail, catering, theater, and other facilities, and provides a venture platform for Macao's SMEs);
• Guangdong-Macao Cooperation and Industrial Park (4.5 sq km to develop TCM, cultural and creative, education, training and other
industries. 28 projects have applied to settle at the park as of Feb.2020).
37. 10
37
The Guandong-Hong Kong-Macao Greater Bay Area (GBA) encompasses 11 cities: 9 in
Guandong Province and the 2 Special Admnistrative Regions of Macao and Hong Kong.
THE GUANDONG-HONG KONG-MACAU GREATER BAY AREA (GBA)
65,000 Km²
(1% total da China)
86 Million
(5% total da China)
1.9 Mil Million
USD (12% total da China)
Center of industry
and service
Center of global of
technology and innovation
hub of transport
GDP
POP
AREA
38. 10
38
• Macao, Hong Kong, Shenzhen and Guangzhou have been designated by the Chinese central government as key
cities to boost the development of the Greater Bay Area.
• Although Macao is the smallest city in terms of area and population, it has the highest GDP per capita of the 11 cities in
the GBA, so it can become a financial hub to support projects involving Sino-Lusophone cooperation.
• Macao's financial industry can leverage Macao's position as the central city of the Greater Bay Area, strengthen
interaction with other cities, and take advantage of its location and status as a financial platform and independent
customs territory to attract Chinese and international companies, in particular PLP companies. Taking advantage of “one
country, two systems”, the sector's focus will be on financial products that support cross-border business growth,
including mergers and acquisitions, investment equity loans, structured project finance, syndicated loans for international
projects, etc.
THE GUANDONG-HONG KONG-MACAO GREATER BAY AREA (GBA)
39. 10Overview of the GBA – Comparison by City
• Macao, Hong Kong, Shenzhen and Guangzhou will spearhead GBA
development with Shenzhen as the main driver of GBA growth;
• Currently, there are 43 unicorn companies in the GBA;
• Shenzhen is home to 25 of them, as well as, some of the biggest
companies in China (Ping An, Huawei, Tencent, etc) and half of patents
filed in China are from Shenzhen.
• Macao is the smallest city of GBA in terms of area and population, but
has the biggest GDP per capita, having the financial resources to
invest in other GBA cities and seize the countless business opportunities
available in several sectors.
.
39
GBA Main Characteristics & Indicators
THE GUANGDONG-HONG KONG MACAO GREATER BAY AREA (2022)
City Land Area (km2)
population
(Ten thousand)
GDP
(billion USD)
Core Cities
GBA 56,098 8,662 19,435.40
Hong Kong 1,110 733 3,624.40
Macao 33 67 227.3
Guangzhou 7,434 1,881 4,293.20
Shenzhen 1,997 1,768 4,821.50
Key Node Cities
Foshan 3,798 961 1,890.40
Dongguan 2,460 1,054 1,667.40
Huizhou 11,347 607 804.1
Zhongshan 1,784 447 540.6
Jiangmen 9,507 484 561.7
Zhuhai 1,736 247 602.2
Zhaoqing 14,891 413 402.7
0.00
1,000.00
2,000.00
3,000.00
4,000.00
5,000.00
6,000.00
GBA - GDP by City (billion USD)
40. 10
40
GDP
(USD bn)
Greater Bay
Area
San Francisco
New York
Metropo-litan
Area
Tokyo Bay
Area
GDP growth
(%)
GDP/capita
(USD ‘000)
GDP share of
Tertiary Ind.
Population
(mn)
Port Conta.
(mn TEUs)
Air cargo
(mn tonnes)
Air pax
(mn)
Land area
(sq Km ‘000)
1,992
1,809
1,669
1,016
1.8
-5.2
-0.2
0.3
45.0
93.9
19.4
130.9
85
77
64
73
86.7
44.4
19.3
7.8
36.9
17.3
56.1
17.9
31.0
75.4
89.7
16.7
3.4
2.2
8.7 83.2
7.8
9.0
2.5
2.2
Source : Government statistics departments in relevant jurisdictions, HKTDC
GBA has huge potential similar to other major areas.
THE GUANDONG-HONG KONG-MACAO GREATER BAY AREA (GBA)
42. 10
42
Source : IPIM
• The Greater Bay Area (GBA) is one of
the Chinese regions with the greatest
economic dynamism, a high degree of
openness to the outside world and a
greater internationalization of its
companies.
• Macao maintains a close collaboration
with the other GBA cities to promote the
construction of a corridor of scientific
and technological innovation.
• Mainland China is Macao's biggest
trading partner and Macao's integration
into the GBA will bring many
advantages and business
opportunities for local companies, as
well as for Portuguese-speaking
companies that set up shop here.
THE GUANDONG-HONG KONG-MACAO GREATER BAY AREA (GBA)
43. 10
Macao SAR Advantages to attract investors:
• The only big city in GBA with close ties with Portuguese speaking countries therefore, inherent
advantages in the development of investment products related to PSC;
• Free-trade port;
• No foreign exchange controls;
• Market economy;
• Efficient and expeditious customs clearance rules;
• Low taxation rates
Out of 180 economies Macao ranks 35th in the 2020 Economic Freedom Index and 9th
among the 42 economies of Asia-Pacific
Macao financial industry has been growing and the value of its total assets have
increased from 140 billion MOP to 2 trillion MOP in 20 years
A springboard to connect West and East with a unique strategic location
43
THE GUANDONG-HONG KONG-MACAO GREATER BAY AREA (GBA)
44. 10Macao Government to Develop Financial Sector to promote integration in the GBA.
Establishment of a “Central Securities Depository” (Central de Depósito de Títulos) and RMB denominated
securities market in Macao;
Promotion of mainland enterprises to issue bonds in Macao and expanding RMB financial
services and products innovation;
Construction of a RMB clearing center for Portuguese Speaking Countries
“Finance is a main development direction for the SAR government to achieve diversified economic development”
Source : April 2020, Chief Executive of Macau, “Fiscal Year 2020 Policy Address”
Development of Financial Leasing
44
THE GUANDONG-HONG KONG-MACAO GREATER BAY AREA (GBA)
45. 10Financial Integration in the Guangdong-Hong Kong-Macao Greater Bay Area (GBA)
Financial
Integration in GBA
Internationalization of the
yuan through boosting
cross-border payments
Cashless Economy
/Payment services
China's sovereign-backed
digital currency electronic
payment project
Electronic digital wallets are expected to create an
interoperable financial services ecosystem in the GBA,
making daily life more convenient for the Greater
Bay Area residents, who will be able to use familiar
payment smartphone applications outside their territory.
Cooperation between Macau Pass and other cashless
payment services on cross-border payments in the
respective domestic currencies, allowing mainland
travelers to pay using Alipay and WeChat Pay in
Macao and vice versa.
The full integration of cashless payment services in the
Greater Bay Area represents a strong encouragement
for the ongoing pilot testing of China's sovereign-
backed digital currency electronic payment project,
which could serve as a role model for the future
adoption of the digital yuan in the rest of the country.
45
THE GUANDONG-HONG KONG-MACAO GREATER BAY AREA (GBA)
46. 10Renminbi Liquidation Center for Portuguese Speaking Countries (PSC)
Client Opens account in
Renminbi CNY in CGD
Issuing the Remittance in CNY
Renmimbi
Issuance/Reception
Of CNY Renmimbi in
BNU Macau
Issuance/Reception *
CNY Renmimbi
for/from Chinese on-shore
Issuance/Reception of
CNY Renmimbi and
credit/debit on the account
of the importer/exporter in
a Chinese Bank
Receiving the remittance in
CNY Renmimbi
Bank in CHINA
Credit the remittance in the
Client CNY account in CGD
Portugal Macau Mainland China
RMB International Payments Circuit between CGD and BNU to China
46
THE GUANDONG-HONG KONG-MACAO GREATER BAY AREA (GBA)
47. 10 At the end of June, the People’s Bank of China, the Macau Monetary Authority (AMCM) and the
Hong Kong Monetary Authority (HKMA) jointly announced the “Wealth Management Connect” pilot
business, which allows individual investors from Guangdong, Hong Kong and Macao to invest
in the financial products of banks in the region
• Mainland residents are eligible to purchase qualified investment products sold by banks in
Hong Kong and Macao by opening investment accounts in banks in Hong Kong and Macao.
• At the same time, residents in Hong Kong and Macao are also eligible to purchase qualified
financial products sold by mainland banks through opening investment accounts in mainland
banks in the Greater Bay Area.
Opportunity for wealthy GBA residents to diversify their
portfolio with investments in the growth potential of the
GBA, while providing more investment options for
mainland China's population
47
THE GUANDONG-HONG KONG-MACAO GREATER BAY AREA (GBA)
Financial Integration in the Guangdong-Hong Kong-Macao Greater Bay Area (GBA) –
Wealth Management
48. 10 On October 16, 2020, Monetary Authority of Macau signed a cooperation agreement
with China Securities Regulatory Commission (CSRC) in terms of providing support
for supervision, information exchange, and training, contributing for the development of
the modern financial industry in Macao.
Feasibility study to be carried out on the establishment of a RMB denominated
securities market in Macau, promoting mainland enterprises to issue bonds in Macau.
• Green bonds as the entry point for the development of ‘green’ finance in Macao;
• HK and Macao can become important markets for finance and green bonds for PSC;
• Macao has a comparative advantage due its history, culture and language linked
to Portugal;
• On August 20, 2020, AMCM, EPA and ABM signed an agreement to jointly
promote the development of green finance in Macao;
• In October 2019, BOC in Macao carried out ‘green’ bond (Blue bonds) issues worth
RMB 7 billion in three currencies (dollar, euro and renminbi) “which included
Portuguese-speaking customers”.
Development of
Macau Financial
Sector
Green
Bonds
48
THE GUANDONG-HONG KONG-MACAU GREATER BAY AREA (GBA)
Chinese authorities have indicated they would assist the Macao SAR in developing its local
financial sector which includes promoting mainland enterprises to issue bonds in Macao.
49. 10
Transportation sector -
Buses
Industrial sector – advanced
factory equipment
Office equipment
Types of Equipment under Financial Leasing
BNU offers the leasing of equipment.
It includes a wide range of products,
for public and private works, from large
and complex machines, such as, but
not limited to, heavy construction
vehicles, earth moving machines,
advanced factory equipment, buses
and so on.
It also has small and simpler ones,
such as, office equipment.
Construction sector -
Heavy construction
machines
Logistics & Transports –
Trucks
Logistics & Transports -
Ships
49
THE GUANDONG-HONG KONG-MACAO GREATER BAY AREA (GBA)
As per the Global Chinese Strategy of the Belt and Road Initiative (BRI) and the
Development Plan of Greater Bay Area (GBA), there is an opportunity to promote financial
leasing on several key sectors.
50. 10
BNU
Opportunities
Big market potential, with the possibility of fast returns on companies
investments, due to the sheer size of its market and higher purchasing
power of the population.
Boost companies competitiveness with the ability to source a wide pool of
resources, including recruitment of talent.
Synergies among businesses will drive the need for specialized services and
create new business opportunities.
GBA has the potential to extend its reach beyond the Pearl River Delta
region and is a gateway to the entirety of the Chinese market.
50
Opportunities & Challenges in the GBA
51. 10
BNU
Three different kinds of legal frameworks, taxation systems and currencies.
Limits on the mobility of goods, capital, people, technology and information.
Early stage of integration across economies with still incipient cooperation
among cities.
Tight foreign exchange rules might hinder cross-border capital flows within
the GBA.
51
Opportunities & Challenges in the GBA
Challenges
52. 10 • Tax incentives for companies with Scientific and Technological Innovation activities;
• Subsidy program to encourage companies to develop;
• Tax Incentive Scheme for Financial Leasing Companies;
• Tax Incentives within the scope of Industrial Policies;
• Programs for Small and Medium-sized companies;
• Young Entrepreneurs aid program;
• Support and incentives for the MICE industry.
• Tax incentives for companies with Scientific and Technological Innovation activities
• Subsidy program to encourage companies to develop
• Tax Incentive Scheme for Financial Leasing Companies
• Tax Incentives within the scope of Industrial Policies
• Programs for Small and Medium-sized companies
• Young Entrepreneurs aid program
• Support and incentives for the MICE industry
Development of
Macau Financial
Sector
Green
Bonds
52
The “1+4” Diversified Development Strategy of Macao
Macau and China have defined the new sectors of diversification for both Macau and Hengqin
53. 11
Source: Macao-Hengqin Investment Brochure
Big Health
Macao’s Signature
Industrial such as
Traditional
Chinese Medicine
Convention and
Exhibitions &
Culture and Sports
Cultural Tourism
Exhibition and
Trade
Sci-Tech Research and
Development & High-
end Manufacturing
Macao
1+4 Diversified
Development Strategy
Hengqin
4 Main Industries
High Technologies
Modern Finance
Integrated Leisure
And Tourism
Industry
Modern
Finance
Support Measures and Incentives
Macau Policies
• Tax incentives for companies with Scientific and Technological Innovation
activities;
• Subsidy program to encourage companies to develop;
• Tax Incentive Scheme for Financial Leasing Companies;
• Tax Incentives within the scope of Industrial Policies;
• Programs for Small and Medium-sized companies;
• Young Entrepreneurs aid program;
• Support and incentives for the MICE industry.
Hengqin Policies
• Global: Master Plan, Preferential taxes for companies, Support for operations and
development of leading companies, support for the development of Macau
companies;
• Talent: Preferential taxes for individuals, Income and subsistence subsidies for
talent;
• R&D, Sci-Tech and High-End Manufacturing: Measures to promote and develop the
integrated circuit industry, Measures to attract innovation and entrepreneurship
competitions and Financial support for the winning companies;
• Traditional Chinese Medicine and Other Macao Brands: Supportive Measures for
the Development of High Quality;
• Financial: Support for the development of the Financial Industry, Listing of
Companies, Promotion of financing for the development of SMEs, Issuance of Bonds,
and Foreign Partnerships.
BNU can help companies to access
programs and Incentives
The “1+4” Diversified Development Strategy of Macao
Macau and China have defined the new sectors of diversification for both Macau and Hengqin
53
54. This document is strictly for BNU’s usage, and deemed to be confidential and it cannot be both copied and distributed as well as disclosed to any third party without BNU’s prior consent. Should
any changes or adjustments in the terms and conditions occur, BNU is not obliged to give any prior notice or advice.
For any further information, please visit our website: www.bnu.com.mo
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