How To Be a Digital Leader

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Paul Brown

Originally presented in March of 2016 to the students at Suffolk County Community College

Educação

Digital
How to be a
Leader
#DigitalLeader w/ @PaulGordonBrown

outcomes...
1. Describe your digital stamp and make decisions
as to what and how you want to be online.

2. Understand the online space as a context and a
place for community and relationship building.

3. Cultivate a philosophy of openness and
exploration.

4. Identify opportunities and potential for self-
exploration and action using digital and social
media.

who’steachingus
howtotake
advantageofit?
BUT

Just because you use social media…
doesn’t mean you know
how to use it
well.

Whateveryoucandoor
dreamyoucan,beginit.
Boldnesshasgenius,
powerandmagicinit!

digital footprints
+ digital shadow
+ digital trail
digital stamp

FROM THE WOMB!
We even have digital stamps

Your Name
What is the first thing that comes up?
Is it you?
Is it someone else?
What do you want to come up?

Yourparents
willprobably
postan
embarrassing
pictureasa
#TBT.

Howmany
ofyouhave
hada
picture
postedof
youthat
youdidn’t
want
posted?

Howmany
ofyouhave
posted
something
youwish
youcould
takeback?

Mistakesand
embarrassing
photoscan
followus
forever.

WeWillMake
HowWeHandle
Mistakes
ThemDefinesUs

Ownit.
Apologize.
Layoutstepsto“makeitright”
Followthrough.
Learnfromit.

Beyourself.
Don’tletpridegetintheway.
Don’tbesoconcernedyourimage.
Speakyourtruth.

You assume

RESPONSIBILITY!
When it comes to privacy…

Howhaveyouseenthisin
yourselforyourpeers?
Whataretheimplications?

rememberthat
peoplegenerally
onlypostthe
positive

making
mistakes
isbetter
than
faking
perfections

Howdoyouhave
conversationsabout
commentslikethese
online?

of jobs are landed through
networking and personal
relationships
80%
John Bennett, Assistant professor of behavioral science at the McColl School of Business at Queens University of Charlotte

of recruiters use or plan to begin
using social networks/social
media for recruiting
94%
Jobvite Social Recruiting Survey 2013

Use Twitter
55%
Jobvite Social Recruiting Survey 2013

Use Facebook
65%
Jobvite Social Recruiting Survey 2013

Use LinkedIn
94%
Jobvite Social Recruiting Survey 2013

http://www.jobvite.com/wp-content/uploads/2014/10/Jobvite_SocialRecruiting_Survey2014.pdf

How many of
you have
participated in
an awareness
campaign?

and it all began with a tweet.
TWEET!
TWEET!
TWEET!

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How To Be a Digital Leader

1. Digital How to be a Leader #DigitalLeader w/ @PaulGordonBrown

2. outcomes... 1. Describe your digital stamp and make decisions as to what and how you want to be online. 2. Understand the online space as a context and a place for community and relationship building. 3. Cultivate a philosophy of openness and exploration. 4. Identify opportunities and potential for self- exploration and action using digital and social media.

4. technologyis more than MICROCHIPS

5. technologyis personal

6. technologyis integratedinto ourlives

7. who’steachingus howtouseit? BUT

8. who’steachingus howtomanageit? BUT

9. who’steachingus howtotake advantageofit? BUT

10. Just because you use social media… doesn’t mean you know how to use it well.

11. this its about impacting

12. this and

13. Goethe(not really)

14. Whateveryoucandoor dreamyoucan,beginit. Boldnesshasgenius, powerandmagicinit!

15. social mediais powerful

16. Just because you use social media… doesn’t mean you know how to use it well.

18. digital stamp

19. digital footprints + digital shadow + digital trail digital stamp

20. digital footprints

21. digital shadow https://ﬂic.kr/p/mhf2SN

22. digital trail

23. digital footprints + digital shadow + digital trail digital stamp

24. FROM THE WOMB! We even have digital stamps

25. Your Name

29. Your Name What is the first thing that comes up? Is it you? Is it someone else? What do you want to come up?

30. BE AWARE!

31. TheInternetIs Forever

32. Yourparents willprobably postan embarrassing pictureasa #TBT.

33. Howmany ofyouhave hada picture postedof youthat youdidn’t want posted?

34. Howmany ofyouhave posted something youwish youcould takeback?

35. Mistakesand embarrassing photoscan followus forever.

36. youcan’t

37. WeWillMake HowWeHandle Mistakes ThemDefinesUs

38. You might “STEP IN IT”

40. Ownit. Apologize. Layoutstepsto“makeitright” Followthrough. Learnfromit.

41. Be ﬂawesome

42. Beyourself. Don’tletpridegetintheway. Don’tbesoconcernedyourimage. Speakyourtruth.

43. PrivacyIs YourProblem

45. You assume RESPONSIBILITY! When it comes to privacy…

46. raiseyour privacy settings

47. BUT

48. itlowers yourpotential impact

50. PUBLIC PRIVATE

51. Don’tGetSuckedIn

52. !

54. socialmediadistortsreality

56. IMAGE: CHOMPOO BARITONE

57. IMAGE: CHOMPOO BARITONE

58. IMAGE: CHOMPOO BARITONE

60. Howhaveyouseenthisin yourselforyourpeers? Whataretheimplications?

61. think critically

62. rememberthat peoplegenerally onlypostthe positive

63. making mistakes isbetter than faking perfections

64. LookOut ForOthers

65. Beanupstander. Notabystander.

68. Howdoyouhave conversationsabout commentslikethese online?

69. Act with kindness 😃

70. Don’t Act out of anger. 😡

71. Don’t Act out of hate. 👿

73. collegesandemployers arelistening

74. of jobs are landed through networking and personal relationships 80% John Bennett, Assistant professor of behavioral science at the McColl School of Business at Queens University of Charlotte

75. of recruiters use or plan to begin using social networks/social media for recruiting 94% Jobvite Social Recruiting Survey 2013

76. Use Twitter 55% Jobvite Social Recruiting Survey 2013

77. Use Facebook 65% Jobvite Social Recruiting Survey 2013

78. Use LinkedIn 94% Jobvite Social Recruiting Survey 2013

79. http://www.jobvite.com/wp-content/uploads/2014/10/Jobvite_SocialRecruiting_Survey2014.pdf

82. Face-2-Face BeReplaced Cannot

83. Maslow’s Hierarchyof Needs.

88. BeA Digital Change Agent

89. follow what’s #trending

90. #slacktivsim

92. How many of you have participated in an awareness campaign?

93. Can we dig deeper?