course material

1. Overview An important part of any organization’s priorities, as well as an
impor
OverviewAn important part of any organization’s priorities, as well as an important
category of B Corp Certification, is the consideration of added value for customers. In this
assignment, you will apply what you have learned about customer expectations and
consider how it can be applied to your course project, which is due in Module
Seven.PromptYou work in the operations department at NationaliTeas, a large international
corporation that manufactures and sells tea worldwide. Based on customer feedback and a
push to work toward B Corp Certification, the board of directors is looking for new initiative
ideas that would increase value to customers. Examples include offering product
guarantees, seeking product quality certifications, monitoring customer satisfaction, and so
on. You have been asked to outline two customer-focused initiatives that can be evaluated
by impacted teams for feasibility.Specifically, you must address the following:Added
Customer Value: Briefly describe the added value your initiative idea brings to customers.
Use supporting evidence from course materials in your response.Added Business Value:
Briefly describe the added value your initiative idea brings to the organization. Make sure to
note the impact of the added customer value on the business, and use evidence from the
course materials to support your response.Potential Resources: Identify resources that
would likely be needed to complete the initiative. In this case, resources might refer to the
amount of funding, the materials available, the allocation of employees and their time, and
so on.Monitoring and Evaluation: Briefly describe how the success of the initiative would be
monitored over time and how you’d evaluate the criteria for success.Guidelines for
SubmissionSubmit this assignment as a 500- to 750-word Word document. Sources should
be cited according to APA style.